Build a Smarter Enterprise with Big Data & Analytics. Todd D Lavieri General Manager, Global Business Services

Transcription

1 Build a Smarter Enterprise with Big Data & Analytics Todd D Lavieri General Manager, Global Business Services

2 Let s explore Big Data & Analytics The Market is changing Harness the opportunity for growth Leverage your partnership with IBM 2

3 The evolution to Big Data and Analytics 5 years ago, we started working with organizations to build a smarter planet On a smarter planet, everyone is connected to everything, resulting in the dawn of big data To fuel competitive advantage and transform industries require a smarter approach to analytics and information 3

4 This new era is creating new markets Cloud Social Mobile Analytics Internet of Things 4 CEOs see the pace of technology shifts as #1 factor impacting them over next 3-5 years Source: IBM Institute of Business Value 2013 Global C-Suite Study

5 Market factors continue to change the priorities for enterprises of business are not using big data for business advantage of consumers rely on social networks for purchase decisions higher return on invested capital for organizations using advanced analytics The emergence of Big Data The shift of power to the consumer Pressure to do more with less 5 Source: IBM Institute for Business Value Big Data and Analytics Study, ODM Group Study

6 The explosion of data has become a new economic asset In just two days we now generate as much data as was generated in total through % of all data is unstructured and growing 15 times the rate of structured data Volume Volume in Exabytes Over 1 billion tweets are sent every 3 days 5 million trade events are clocked every day Variety Volume in Exabytes 2003 Velocity NOW NOWSensors and Devices Percentage of uncertain data Social Media Veracity VoIP Enterprise data Sensors & Devices % of uncertain data Social Media VoIP Enterprise data Data at Scale Data 2003 in Many Forms Data in Motion 2014 Data 2015 Uncertainty 6

7 Big data provides new opportunities for insight our clients are looking to reap the benefits Improve the end-to-end customer experience Web & Social Interaction Data Sensor & Network Data Maximize availability of assets and infrastructure Transaction History Multimedia Improve operational efficiency Text, Content & Documents Enhance services to increase revenue Attract, grow, retain customers Optimize operations and reduce fraud Maximize insight and IT economics Transform business performance Create new business models 7

8 8

9 Every industry can leverage Big Data and Analytics Automotive Advanced Condition Monitoring Data Warehouse Optimization Retail Travel & Transport Customer Analytics & Loyalty Marketing Predictive Maintenance Analytics >$2M in fuel savings 1000 readings per second analyzed in real time Healthcare Actionable Customer Insight Merchandise Optimization Dynamic Pricing 2x revenue growth Electronics Customer/ Channel Analytics Advanced Condition Monitoring Measure & Act on Population Health Outcomes Engage Consumers in their Healthcare Life Sciences Increase visibility into drug safety and effectiveness 9

10 Every industry can leverage Big Data and Analytics Automotive Advanced Condition Monitoring Data Warehouse Optimization Travel & Transport Customer Analytics & Loyalty Marketing Predictive Maintenance Analytics 24% reduction in property crime Vancouver Police Department Media & Entertainment Business process transformation Audience & Marketing Optimization Retail Government Healthcare Actionable Customer Insight Merchandise Optimization Dynamic Pricing Public Safety Defence & Intelligence Tax & Treasury Services Measure & Act on Population Health Outcomes Engage Consumers in their Healthcare Banking Optimizing Offers and Cross-sell Customer Service and Call Center Efficiency 70% Counterparty measurements changed Electronics Customer/ Channel Analytics Advanced Condition Monitoring Life Sciences Increase visibility into drug safety and effectiveness 10

11 Every industry can leverage Big Data and Analytics Automotive Travel & Transport Telco Energy & Utilities Media & Entertainment Advanced Condition Monitoring Data Warehouse Optimization Customer Analytics & Loyalty Marketing Predictive Maintenance Analytics Proactive Call Center Network Analytics Location Based Services Smart Meter Analytics Distribution Load Forecasting/Scheduling Condition Based Maintenance Business process transformation Audience & Marketing Optimization Retail Insurance Consumer Products Government Healthcare Actionable Customer Insight Merchandise Optimization Dynamic Pricing 360 View of Domain or Subject Catastrophe Modeling Fraud & Abuse Shelf Availability Promotional Spend Optimization Merchandising Compliance Public Safety Defence & Intelligence Tax & Treasury Services Measure & Act on Population Health Outcomes Engage Consumers in their Healthcare Banking Chemical & Petroleum Aerospace & Defense Electronics Life Sciences Optimizing Offers and Cross-sell Customer Service and Call Center Efficiency Operational Surveillance, Analysis & Optimization Data Warehouse Consolidation, Integration & Augmentation Uniform Information Access Platform Data Warehouse Optimization Customer/ Channel Analytics Advanced Condition Monitoring Increase visibility into drug safety and effectiveness 11

12 A closer look inside IBM s Big Data and Analytics Portfolio IBM Portfolio Power & Industry Solutions Primary IBM Products and Services Data Analytics Social Marketing and Collaboration Security and Governance 12

13 A closer look inside IBM s Big Data and Analytics Portfolio IBM Portfolio Power & Industry Solutions Primary IBM Products and Services Data 13

14 14

15 Since Watson s groundbreaking success on Jeopardy, we ve continued to build momentum and strengthen industry solutions IBM Research Project Jeopardy! Grand Challenge Watson for Healthcare Watson for Financial Services Watson Industry Solutions Expansion Cross-industry Applications Commercialization Demonstration R&D 15

16 A closer look inside IBM s Big Data and Analytics Portfolio IBM Portfolio Power & Industry Solutions Primary IBM Products and Services Data Analytics 16

17 We also launched Analytics Solution Centres to provide unique Big Data & Analytics expertise Analytics Solution Centres Venues for clients around the world to explore the latest developments and collaborate with analytics experts from IBM. Access to a range of advanced analytics solutions, resources and IBM experts. 17

18 A closer look inside IBM s Big Data and Analytics Portfolio IBM Portfolio Power & Industry Solutions Primary IBM Products and Services Data Analytics Social Marketing and Collaboration 18

19 The IBM Customer Experience Lab leverages IBM Research to build the next generation of digital experiences with clients The IBM Customer Experience Lab is dedicated to helping business leaders transform the way customers experience their products, services and brands through the use of mobile, social, cloud and advanced analytics technologies. Social Insight Customer Engagement Marketing Deep Sentiment Mining Targeted Influencer Analysis Intent & Life Events Like-minded Communities Psycholinguistic Analysis Contextual Recommendations Micro-segmentation Entity Resolution Multi-object Optimization Behavioral Pricing Next Best Question Viral Marketing 19

20 A closer look inside IBM s Big Data and Analytics Portfolio IBM Portfolio Power & Industry Solutions Primary IBM Products and Services Data Analytics Social Marketing and Collaboration Security and Governance 20

21 Rising customer expectations and increased competition is driving organizations to focus on security and governance Trust the facts Ensure privacy and security Create foundation of trusted data Understand usage and monitor compliance Confidence drives better decisions, faster decisions, bigger decisions 21

22 Partner with IBM in Big Data and Analytics 22

23 IBM is committed to our clients success through a healthy, vibrant Partner ecosystem Succeed in a changing market The evolution to Big Data and Analytics A nexus of technology forces Market factors change the priorities for enterprises Harness the opportunity for growth Every industry can leverage Big Data and Analytics Significant IBM investments in systems, software and services IBM s Big Data and Analytics Portfolio Leverage your partnership with IBM Take advantage of PartnerWorld enablement and partnering opportunities 23

24 IBM Big Data and Analytics leadership in Canada IBM Global Business Services Alex Mohelsky Business Analytics & Optimization Leader, IBM Global Business Services Tomer Meldung Business Development Executive, IBM Global Business Services IBM Systems Group Chris Pratt BUE, Strategic Initiatives IBM Software Group Jeff Steffen Information Management Jeff Butler Business Analytics Laurie Robertson Channel Executive

25 Thank you! 25