Business Administration Certificate Program

Transcription

1 Business and Management Business Administration Certificate Program ce.uci.edu/busadmin

2 Improve Your Career Options with a Professional Certificate University of California, Irvine Extension s professional certificate and specialized studies programs help you increase or enhance your current skills or prepare for a new career. Courses are highly practical and instructors are qualified leaders in their field. Convenient online and classroom courses make it easy to learn on your own time, in your own way. A certificate bearing the UC seal signifies a well-known, uncompromising standard of excellence. Business Administration Certificate Program Modeled after a traditional M.B.A. program, the Business Administration Certificate Program helps students develop or refine management and leadership skills to improve job performance and increase career opportunities. The program provides a solid foundation in the areas of basic business management, including finance, human resources, marketing, leadership and the law. Students will gain proficiency in strategic business analysis and the management skills and functions necessary for being a successful manager in today s challenging business environment. Sustainable Business Management Track Students have the option of taking electives in either the traditional Business Administration program, or electing to choose from the classes in the Sustainable Business Management Track. This will focus your knowledge in the areas necessary for success as a manager in public or private sector organizations concerned with the parallel imperatives of sustainability and profitability. Learn the best ways to synthesize your business acumen with sustainability in this exciting and emergent field. Students having previously completed the Business Administration certificate need only take two Sustainable Business Management track electives to receive the new certificate. Program Benefits n Develop or refine your management and leadership skills to enhance your current job performance, increase your opportunities for advancement, and gain greater career flexibility. n Examine basic financial theories and practices for improved bottom line management. n Explore the various aspects of marketing. n Use techniques for basic business analysis and strategic planning. n Gain a better understanding of the global marketplace and international competition. n Explore the fundamentals of human resources management including recruitment, interviewing, appraisal, organizational analysis, and workforce diversity. n Network with peers and other industry professionals. In addition to the above benefits, students taking the Sustainable Business Management Track can expect to: n Design and deploy business-centered sustainability plans in multiple, varied work environments; n Develop Strategies for the implementation of new sustainable improvement initiatives; n Evaluate and report on performance, impact and outcome of activities in the sustainability arena.

3 Who Should Attend Newly appointed or prospective managers from sales, marketing, purchasing, finance and human resources in either public or private industry will develop the tools necessary to confidently face the demands and challenges of today s business environment. Special prep courses lay the groundwork for those who plan to pursue an M.B.A. Students interested in the Sustainable Business Management Track may include project or process managers, policy makers, sustainability officers, change leaders, entrepreneurial professionals, public sector leaders, individuals seeking to enter the sustainability field, and students who have previously completed the Business Administration Certificate Program. Participating in this program has helped me to become more aware and better prepared to understand the broad scope of my company specifically, and business in general. It has helped me to be more adaptive and valuable as an employee. Certificate Requirements A certificate is awarded upon completion of six required courses and two electives courses (3.5 units or more) each with a grade of C or better. Students should take care to choose electives from their chosen track of either Business Administration or Sustainable Business Management. This program of study entails 190 hours of instruction. All requirements must be completed within five years after the student enrolls in his/her first course. Transfer Credit This program qualifies for degree credit at our partner universities. Visit extension.uci.edu/partners for information. On-Site Training Bring this program to your workplace. Through Corporate Training, we can deliver this program or customize one that fits your company s specific needs. Visit extension.uci.edu/ corporate or call (949) for information. Laura A. Smith, Certificate Graduate For more information: Anna Yoshida Program Representative (949) anna.yoshida@uci.edu

4 Curriculum Required Courses Essentials of Management MGMT X490.1 (4 units) Are you a manager interested in increasing your effectiveness? A human resources professional? An individual looking to move into management? Now you can acquire an indepth understanding of the basic concepts and theories of management, while exploring the manager s operational role in all types of organizations. Gain insight into the manager s responsibility in planning, organizing, leading, staffing and controlling within the workplace. Learn how the best managers manage for success! Overview of Internet Marketing MGMT X (2 units) This course is targeted at marketers and business people seeking to gain an overview of the business value of Internet Marketing, and how it can be leveraged to achieve acquisition, conversion and retention of online customers. You will be introduced to the broad array of interactive marketing programs including search marketing, display advertising, marketing, site optimization, social media, mobile marketing, online analytics, and other online methods used to achieve business goals. This course will cover the advantages and challenges as well as identify key differences between Internet marketing and traditional marketing. As an introductory course, it presents you with a baseline understanding of the primary topics covered in more detailed examination in the other required and elective courses in this certificate program. Foundations of Human Resources Management MGMT X450.1 (4 units) Human resources management is vital to the financial health and productivity of all organizations. This important function provides the crucial link between management and employees in the public and private sector. In this course you will learn the fundamentals of human resources management. Begin by acquiring an in-depth understanding of the charter and mission of human resources in the industrial, service and public sectors. Then multiply your role and knowledge of the major elements of the personnel process including recruiting, interviewing, wage and labor issues, benefits, compensation, employment, regulations, documentation and termination, while gaining an insider s grasp of employee relations, work force diversity and human resources planning and research. Finally, you will address various theories regarding employee morale, organizational behavior and group dynamics. If you are interested in changing or advancing your career, this course will give you an overview of this growing field. Finance for Business and Administrators MGMT X (1.5 units) Impact your financial decisions and learn how to affect the performance of your unit's profitability and of your organization. In this course gain a better understanding of finance and accounting concepts to drive your organization s growth. Upon completion of this course, you will have improved general financial knowledge and an in-depth understanding of the impact of your decisions outside your functional area. Content of the course includes selected aspects of finance from a non-financial specialist perspective. Specific topics include: financial analysis; planning, forecasting, and budgeting; cash flow, and strategic financing. This class will be interactive and will require the active involvement of the participants in finance related activities. Communication in a Diverse and Changing Workplace MGMT X487 (2 units) In today's fast-paced business environment, employees at all levels find themselves being asked to handle more tasks, meet more deadlines, take on more responsibilities, and adapt to more change. Added to these challenges is the constantly shifting diversity of the workplace, where coworkers cope with generational, gender, age and cultural differences. Communication, both verbal and nonverbal, is at the foundation of everything we do and say, and is especially important in the modern workplace. The focus of this course is to heighten students awareness of workplace communication, and add new interpersonal skills, with the end result of becoming a more competent communicator overall. Business Ethics and Workplace Politics MGMT X498.2 (2 units) Each and every day, leaders are faced with situations that challenge their ethical framework some with disastrous results. Throughout the duration of this course, students will learn to identify and better articulate their ethical framework, identify those factors that cause leaders to make ethical compromises, work to establish ethical boundaries, and leverage tools and resources to avoid ethical mis-steps. For class schedule, ce.uci.edu/busadmin

5 Elective Courses Business Administration Track Introduction to Project Management Principles and Practices MGMT X (2.5 units) Project management has been proven to be the most effective method of delivering products within cost, schedule, and resource constraints. Gain a working knowledge of the basics of project management that can be instantly applied to any project. This course will provide the skills to ensure your projects deliver on time and on budget. Learn to define and manage scope via the elicitation of requirements and the creation of a detailed work breakdown structure, create a defensible and realistic project schedule and budget, develop and manage the project team, identify and manage risks, and understand the project procurement processes. Modern Business Writing MGMT X446.4 (2.5 units) Effective writing is a powerful tool in the business environment. Learn how to articulate your thoughts in a clear and concise manner that will allow your ideas to be better understood by your readers. Improve your business writing skill by learning to select and use appropriate formats for your audience, use the correct medium and adjust your writing style accordingly, as well as identify your objective and communicate it clearly. You'll also learn to spot, correct and avoid the most common writing pitfalls, and gain valuable experience analyzing, writing and revising a wide spectrum of business documents. From a simple interoffice memo to a twenty-page business proposal, learn how to put good business writing to work for you. Influence, Persuasion & Negotiation SOCECOL X457(2.5 units) In this course, we study three forms of interaction for the purposes of having an effect on another individual s opinion, behavior, perspective, decision making or actions. The course will address Influence in both the workplace and outside of it by looking at forms of influential behavior, human tendencies regarding influence as well as the distinctions between influence and manipulation, coercion and authority. Our study of persuasion will include an in-depth evaluation of the different forms of Persuasive Powers as well as the role emotion and relationships play in the art of Persuasion. The final segments of the course focus on the highly intentional form of such interactions: Negotiation. Our study of negotiation espouses the strategy of Principled Negotiation in which the goal is not just win-win, but working collaboratively with all involved to maximize the value of the agreement to all parties. The course will culminate with each student preparing a plan to Influence, Persuade or Negotiate with another in a specific, real situation. Elective Courses Sustainable Business Management Track Introduction to Corporate Social Responsibility and Green Business SOCECOL X430.1 (2 units) The explosion of corporate social responsibility into mainstream business decision-making has been fueled by an unprecedented number of recent environmental, financial, legal, social and climate events. This broad overview course introduces, identifies, reviews and assesses the interrelated sustainability motivators, drivers, principles and practices that have become the new imperative for business and financial sense. Making the Business Case for Sustainability SOCECOL X430.2 (2 units) This course gives students the background and tools to make the case for sustainability to managers, executives, boards, and other stakeholders. It allows students to build consensus for implementing sustainable practices in any enterprise. Sustainability Planning, Measurement, and Reporting SOCECOL X430.3 (2 units) This course provides hands-on training in how to plan sustainability programs, define metrics and measure outcomes, and communicate the results to stakeholders in an effective way. The content also introduces students to the typical drivers and stakeholders associated with sustainability programs, some of the available reporting protocols, factors to consider when selecting KPIs and metrics, and how to establish goals and describe performance on a quantitative or qualitative basis.

6 Antonia Castro-Graham, Sustainability Analyst, Port of Long Beach Constanze Duke, Director of Sustainability, Simple Green David W. Lloyd, Chief Engineer (Ret.), Boeing Linda Marcot, Owner and Principal, LMC Consulting Jennifer McCusker, Senior Director of Organizational Development, Blizzard Entertainment Advisory Committee: Dave Nagy, Owner and Principal, Bolero Associates, LLC Adam Porter, Senior Director of HR, Edwards Lifesciences Iva Ray, Advisor and Instructor, UCI Extension Lindsay Wayne, Director of Organization Development, The Irvine Company Business Administration Certificate Program ce.uci.edu/busadmin n (949)