Career Development Corporate Sponsorship
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- Bryce Gordon
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1 Career Development Corporate Sponsorship Game Plan is a comprehensive student-athlete development platform that aligns athletic departments, student-athletes and employers for the good of all. Corporate sponsors of athletic departments represent many of the top employers of recent college graduates. These same employers seek to recruit student-athletes for their transferable skills into the workforce. Game Plan has created an innovative marketplace for sponsors and student-athletes to engage in career networking for internship and full time job opportunities.
2 STATE OF THE STATE: RECRUITING RECENT COLLEGE GRADS Entry-level hiring is expensive Student-Athletes are proven to have transferable skills for the workforce Quality of hire is getting harder to measure Candidates are 4x more likely to engage with a known employer brand Average recruiting budget for a university relations and recruiting team is $532,220 Employer branding is cited as the most vital part of the recruiting process Sources: National Association of Colleges and Employers Job Outlook 2015 Survey National Association of Colleges and Employers (NACE) Recruiting Benchmarks Survey. LinkedIn Global Recruiting Trends 2016
3 SPONSORS ARE EMPLOYERS The top 50 employers of recent graduates hire nearly 100,000 students annually these employers include many of the largest college sports brands
4 THE VALUE FOR AN ATHLETIC DEPARTMENT Solve corporate challenges. Enhance sponsorship value. Increase sponsorship opportunities. Help student-athletes.
5 ENHANCED VALUE FOR EMPLOYERS Game Plan helps employers: Create Recruit Measure employer brand awareness with student-athletes throughout their journey. student-athletes based on their personality, academic, athletic and career experiences. success through comprehensive reporting. Meet student-athletes where they are. Effectiveness is increased and efficiency created College is a hard transition for any student especially for athletes who are expected to juggle practices, meetings and classes Through this innovative relationship with Game Plan, it s our goal to meet student-athletes where they are in an easy-to-access platform that they are already familiar with. Wells Fargo's SVP of Hands on Banking
6 HOW IT WORKS It s Easy to Get Started Join Game Plan Through direct access link or , an employer has access to set up a branded employer landing page on Game Plan Add Career Opportunities Sponsors can add internship and job opportunities to Game Plan Start Recruiting Sponsors can proactively search candidates based on proven success characteristics Measure Results Track progress and report results of recruiting activity and brand awareness
7 EMPLOYER CANDIDATES EMPLOYER CURRENT SPONSOR? 1. / 2. / 3. / Effectiveness is increased and efficiency created 4. / 5. /
8 About Game Plan Game Plan is a comprehensive student-athlete development platform that unifies all the elements of a rich student-athlete experience and aligns athletic departments, studentathletes, and employers for the good of all. Pressure, accountability, and a grinding schedule all prepare student-athletes for greatness in life after sport. Winning athletic departments understand that building a culture of excellence around student-athlete development is key to helping athletes win more on and off the field while becoming world-ready candidates for top employers. In 2008, we set out to help student-athletes become the people they want to be. Since then, Game Plan has become the leading student-athlete development platform, which is why over 30,000 student-athletes and 750 administrators use Game Plan at nearly 50 leading colleges and university athletic departments. We welcome the opportunity to answer any questions you may have, and look forward to partnering with you to provide a transformative student-athlete experience. Vin McCaffrey CEO vin@wearegameplan.com
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