Trends & Predictions for College Recruiting
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- Phebe Sims
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1 Trends & Predictions for College Recruiting Lehigh Valley SHRM, October 5 Matthew Brink, Assistant Executive Director National Association of Colleges and Employers
2 Recruiting Landscape 13% unemployment for youth globally in million young people globally (15-24) looking for work in 2014 Employment improves in developing countries while weak in emerging economies Decline in medium skill jobs One-third of new jobs will be in service sector Global employment has slowed to 1.2% growth from 1.7% before 2007 Over 61 million new jobs needed to close the jobs gap by 2019 International Labour Organization, January 2015 Copyright National Association of Colleges and Employers. All rights reserved. 2
3 Recruiting Landscape The World in Children will be no more numerous than any other age group; in 2015 there is no longer a population pyramid 2. Disruption for global business: economic, political and cultural divisions; strong nationalism 3. GDP growth for 2015: Asia 6% North America 3.2% Sub-Sahara Africa 4.5% Latin America 2.8% Middle East/north 4.1% Eastern Europe 2.1% 4. Time to fly the nest 5. Technology Spooky SMART, wearable, mobile The Economist, December
4 Recruiting Landscape Education to Employment 1. 40% of employers can t find skills needed 2. 70% of employers blame inadequate training 3. 70% of educators believe graduates suitably prepared 4. By 2020, global shortfall of 85m high/middle skill workers McKinsey & Company, January
5 Recruiting Landscape 4 Trends That Will Define Recruiting in the US in 2015 and COMPETITION - 53% of US leaders are concerned about intense competition for talent 2. SOCIAL NETWORKS - Nearly half of employers cite social professional networks as key recruiting source 3. PASSIVE TALENT POOL - 75% of professionals identify selves as part of passive talent pool; 72% talent acquisition leaders view as top priority 4. TALENT BRAND - US employers proactive in managing talent brand; more needed in funding and measuring impact LinkedIn, Talent Blog & 2015 US Recruiting Trends, October
6 6
7 NACE Research Trends: Employer Benchmarks Class of 2014 College grads accounted for >50% of entry-level hires Hiring was projected at 8.6% for US and 12% for US & global All US regions projected increases: Midwest 5%: Northeast 3%; Southeast 15%; West 13%.
8 NACE Research Trends: Candidate Benchmarks Class of 2014 Nearly half chose academic majors based on career connection 60% held internships; > 50% who received offer by graduation held internships Top resources for job search: employer websites; career fairs; social networking sites; personal contacts.
9 NACE Research Trends: Class of 2014 Preferences % rating extremely important Personal Growth Job Security Good Benefits Improve Community High Salary Location "Green" Co
10 NACE Research Trends: Students Preferences by Discipline Business Social Sci. Humanities Engineering Opportunity for personal growth Ability to improve community High starting salary Diversity 10
11 NACE Research Trends: Hiring Projections
12 NACE Research Trends: Employer Benchmarks Class of 2015 Top majors: Engineering & Business majors, Computer & Information Science Hiring increase projected at 9.6 % for US and 2.6 % for US & global US regional hiring projections: West 23%; Northeast 16.2%; Midwest 7.7%; Southeast -6.5%
13 NACE Research Trends: Employer Benchmarks Class of % prefer hiring those with relevant experience One-third will hire international students 77% have active diversity and inclusion programs 3.6% projected salary increase; 51% will offer signing bonuses the highest in five years
14 NACE Research Trends: Employer Benchmarks Recruiting Strategy Branding most critical; 42% plan changes Two out of three employers use social media for recruiting; 69% Twitter; 73% Facebook; 93% LinkedIn More than one-third use video interviewing 73% use on-campus interviewing, down from 89% in 2004
15 NACE Research Trends: Skills Preferred by Employers 15 Work in a team structure Make decisions and solve problems Verbally communicate inside and outside the organization Plan, organize, and prioritize work Obtain and process information Analyze quantitative data Technical knowledge of the job Proficiency with computer software programs Create and/or edit written reports Sell to or influence others
16 NACE Research Trends: Employers Grade Candidates 16 Leadership (B+) Teamwork (B) Written Communication Skills (B-) Problem-solving Skills (A-) Work Ethic (B) Analytical/Quantitative Skills (B+) Verbal Communications Skills (B+) Initiative (A-)
17 Copyright National Association of Colleges and Employers. All rights reserved. 17
18 Observations DATA Big Data Accountability Community 18
19 Observations 2014 Virtual Experience Economy Mobile Customization 19
20 Trends & Predictions for College Recruiting Lehigh Valley SHRM, October 5 Matthew Brink, Assistant Executive Director National Association of Colleges and Employers
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