BEER & CIDER. Labelling Guide. Food Standards Code

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1 Labelling Guide BEER & CIDER The Pinnacle Labelling guide is a valuable tool we would encourage our Suppliers & Design Agencies to utilise when developing packaging for Pinnacle Drinks. The aim is for the art submitted to Pinnacle Drinks to be correct first time. Ultimately we all want faster artwork approvals & to avoid costly delays on projects through artwork amendments and revisions. It is important to note this document is to serve as a guide only. Final artwork must always be approved by Pinnacle Drinks Packaging team, following collaboration with Quality Assurance. This ensures it meets all our corporate, local regulatory and supply chain specific requirements. Final artwork has to be approved before print production can proceed. Thank you once again for your valued support and interest in our business. We do trust that you find this document useful and an enabler in your business getting artwork approved first time. The source for most of this information is part 1.2 of the Australia New Zealand Food Standards Code. Food Standards Code The standards in this code are legislative instruments under the Legislative Instruments Act BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION

2 SINGLE UNIT FRONT OF PACK REQUIREMENTS This is not to be misleading as to the origin, age or identity of the product. Volume statement to be present on the front label. The unit of measure must be represented in ml or L. The text height of the volume statement is dependent upon the package height. Refer to Table 2 below for text height requirements. (%ALC/VOL) This must be stated on the front & back label. TABLE 1 STANDARD DRINKS FORMULA To calculate the Australian standard drinks, please use the following formula: BACK OF PACK REQUIREMENTS 5 VOLUME STATEMENT The volume statement must be present on the back label. The unit of measure must be represented in ml or L. The text height of the volume statement is dependent upon the package height. Refer to Table 2 below for text height requirements. It is recommended that the volume statement appears in a single field of vision with the alcohol content statement as well as the standard drinks statement. 6 ALCOHOL CONTENT (%ALC/VOL) This must be stated on the front or back label (or both). Please use a ALC/VOL format. 7 STANDARD DRINKS STATEMENT It is mandatory to declare the number of standard drinks a beer or cider contains. This can be in the form of a statement CONTAINS APPROX. X.X STANDARD DRINKS or the standard beer glass symbol with the correct number inserted. (This symbol has a minimum height requirement of 12 mm and must have a 3mm clear zone) Refer to Table 1 below to calculate the correct standard drinks. 8 INFORMATION FOR ALLERGEN SUFFERERS must be declared, when present as - (a) an ingredient; or (b) an ingredient of a compound ingredient; or (c) a food additive or component of a food additive; or (d) a processing aid or component of a processing aid. Volume % Alcohol Standard of container X by volume X (SPECIFIC GRAVITY = Drinks (LITRES) (ml/100ml) OF ETHANOL) For example: A 750mL bottle of wine at 12.5% Alc/Vol is calculated as: 0.75 X 12.5 X = 7.39* (LITRES) (% ALC/VOL) STANDARD DRINKS * This would round up to 7.4 Standard Drinks. NOTE: Products containing less than 10 standard drinks must be rounded to 1 decimal place. Products containing more that 10 standard drinks should be rounded to the nearest whole number. Nutritional Information tables may also be required on certain product. 9 COUNTRY OF ORIGIN label shall match what is claimed on the carton. 10 COMPANY NAME, ADDRESS 11 10c REFUND STATEMENT It is a requirement in the state of South Australia and the Northen Territory that the individual beverage container display the following 10c refund statement. REFUND AT SA/NT COLLECTION DEPOTS 10c IN STATE/TERRITORY OF PURCHASE TEXT 3.0mm TEXT 1.5mm The numeric 10 must have a minimum text height of 3mm and the smallest letter in the wording must be a minimum text height of 1.5mm. A minimum 3mm free sapce boundary around the refund marking recommended. 12 BEST BEFORE DATE The best before date must be clearly visible to the consumer. The pack must display the best before date (unless the best before date is two years or more) The best before date must use the words Best Before accompanied by the date or a reference to where the date is located on the packaging. For example, For Best Before See Bottle or For Best Before See Base of Can Dec 2015 Dec Dec 2015 (only for products with >3 months shelf-life) (only for products with >3 months shelf-life) 13 LOT CODE Lot identification shall detail, in a clearly legible 14 BARCODE It is a Pinnacle Drinks requirement to have all EAN-13 barcodes meet with the minimum GS1 standards listed below: Minimum 80% magnification (target 100%) Adequate light margins either sides of the bars Truncation not recommended 15 DRINKWISE 8mm NOTE: Minimum quiet zone space = x height of the I in DRINK Alternative Drinkwise logo formats are available if restricted by available space. e.g 5.5mm 16 RECYCLE If the container is made of recyclable materials, for example glass or aluminium, the labelling must display a recycle symbol. 10mm 17 TRUE NATURE STATEMENT (ie: Beer, Cider, Perry etc). NECK LABEL EXAMPLE 11 10C REFUND STATEMENT FRONT OF PACK EXAMPLE BACK OF PACK EXAMPLE 14 BARCODE TABLE 2 VOLUME STATEMENT Volume statement text height requirements: MAX. DIMENSIONS OF PRODUCT 120mm or under Over 120mm but not over 230mm Over 230mm but not over 360mm Over 360mm 10 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 3 VOLUME STATEMENT 15 DRINKWISE 16 RECYCLE 7 STANDARDS DRINKS STATEMENT MIN. CHARACTER 2.0mm 2.5mm 3.3mm 4.8mm BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION PAGE 2 of 6

3 MULTI-PACKS To appear all side panels and top of Multipack. To appear all side panels and top of Multipack. (UNITS PER MULTI-PACK x VOLUME OF PRODUCT) The unit of measure must be represented in ml or L. For example: 6 x 330mL. The text height of the smallest character must be a minimum text height of 3mm. Preferred position is top right hand panel of all 4 side panels. (% ALC/VOL) It is mandatory to declare the number of standard drinks a beer or cider contains. This can be in the form of a statement EACH BOTTLE CONTAINS APPROX. X.X STANDARD DRINKS or the standard drinks beer glass symbol with the carton quantity preceding it, for example: 6 x the wine glass symbol with the correct number inserted. (This symbol has a minimum height requirement of and must have a 3mm clear zone). 6 x Refer to Table 1 on Page 2 to calculate the correct standard drinks. carton shall match what is claimed on the single unit labelling and the multi-pack. 7 COMPANY NAME, ADDRESS 8 BEST BEFORE DATE The best before date must be clearly visible to the consumer when beer or cider is sold in a multi-pack The multi-pack must display its best-before date (unless the best-before date of the food is two years or more). The best-before date must use the words Best Before accompanied by the date or a reference to where the date is located in the label. The form of date is prescribed, examples of acceptable date formats are: Dec 2015 Dec Dec 2015 (only for products with >3 months shelf-life) (only for products with >3 months shelf-life) 9 INFORMATION FOR ALLERGEN SUFFERERS (MANDATORY) must be declared, when present as - (a) an ingredient; or (b) an ingredient of a compound ingredient; or (c) a food additive or component of a food additive; or (d) a processing aid or component of a processing aid. Nutrtional Information tables may also be required on certain products. Lot identification shall detail, in a clearly legiable The lot code must be printed on carton or inkjetted/ printed label at bottling. Our distribution network is able to scan ITF-14, GS1-128 and EAN-13 barcode symbologies. However, only EAN-13 barcodes will allow retail carton sales in all of our retail outlets. EAN-13 Barcode size % for all printed cartons DRINKWISE 8mm NOTE: Minimum quiet zone space = x height of the I in DRINK 13 RECYCLE A recycling symbol should be used on the packaging to identify the structure for recycling. 10mm MULTI-PACK EXAMPLE 7 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 5 STANDARD DRINKS 12 DRINKWISE 13 RECYCLE BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION PAGE 3 of 6

4 PRINTED CARTON (NUMBER OF MULTIPACKS IN CARTON x UNITS PER MULTIPACK x VOLUME OF PRODUCT) The unit of measure must be represented in ml or L. For example: 4 x 6 x 330mL. The text height of the smallest character must be a minimum text height of 3mm. Preferred position is top right hand panel of all 4 side panels. (%ALC/VOL) It is mandatory to declare the number of standard drinks a beer and cider contains. This can be in the form of a statement EACH BOTTLE CONTAINS APPROX. X.X STANDARD DRINKS or the standard drinks beer glass symbol with the carton quantity preceding it, for example: 6 x the beer glass symbol with the correct number inserted. (This symbol has a minimum height requirement of and must have a 3mm clear zone). 24 x Refer to Table 1 on Page 2 to calculate the correct standard drinks. carton shall match what is claimed on the single unit labelling and the multi-pack. 7 COMPANY NAME, ADDRESS BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION 8 INFORMATION FOR ALLERGEN SUFFERERS must be declared, when present as (a) an ingredient; or (b) an ingredient of a compound ingredient; or (c) a food additive or component of a food additive; or (d) a processing aid or component of a processing aid. 12 DRINKWISE 8mm Nutritional Information tables may also be required on certain product. 9 BEST BEFORE DATE The best before date must be clearly visible to the consumer. The pack must display the best before date (unless the best before date is two years or more) The best before date must use the words Best Before accompanied by the date or a reference to where the date is located on the packaging. The form of date is prescribed, examples of acceptable date formats are: Dec 2015 PRINTED CARTON EXAMPLE NOTE: Minimum quiet zone space = x height of the I in DRINK DRINKWISE 13 RECYCLE A recycling symbol should be used on the packaging to identify the structure for recycling. 10mm 14 GROSS WEIGHT OF CARTON (a) Safety: The Gross Weight is required to be displayed on two adjacent sides, and the top of the carton. (b) If the Gross Weight of the carton exceeds 10kg a CAUTION LIFT symbol must be displayed on all six sides of the carton, preferably on the top right corner of the panel with the Gross Weight underneath. APPROX. 40mm 14 GROSS WEIGHT OF CARTON & CAUTION LIFT SYMBOL 12 DRINKWISE 5 STANDARD DRINKS Dec Dec 2015 (only for products with >3 months shelf-life) (only for products with >3 months shelf-life) Lot identification shall detail, in a clearly legiable If the gross weight exceeds 16kg, a risk assessment will need to be conducted prior to the product being accepted into our Distribution Centres. The lot code must be printed on carton or inkjetted/ printed label at bottling. Our distribution network is able to scan ITF-14, GS1128 and EAN-13 barcode symbologies. However, only EAN-13 barcodes will allow retail carton sales in all of our retail outlets. EAN-13 Barcode size should be % for all printed cartons. 7 COMPANY NAME, ADDRESS & TELEPHONE NUMBER Barcodes need to be on a minimum of two (2) adjacent vertical sides to proceed through our distribution network. PAGE 4 of 6

5 CARTON LABEL (IF REQUIRED) A Print and Apply label can be used on existing cartons to display missing mandatory information. The label will need to be on a minimum of two adjacent vertical sides to proceed through our distribution network. OR (NUMBER OF MULTIPACKS IN CARTON x UNITS PER MULTI-PACK x VOLUME OF PRODUCT) The unit of measure must be represented in ml or L. For example: 6 x 750mL. The text height of the smallest character must be a minimum text height of 3mm. (%ALC/VOL) label applied at bottling It is mandatory to declare the number of standard drinks a wine contains. This can be in the form of a statement EACH BOTTLE CONTAINS APPROX. X.X STANDARD DRINKS or the standard drinks wine glass symbol with the carton quantity preceding it, for example: 6 x the beer glass symbol with the correct number inserted. This symbol has a minimum height requirement of 14 mm and must have a 3mm clear zone. 24 x Refer to Table 1 on Page 2 to calculate the correct standard drinks. label applied at bottling carton shall match what is claimed on the single unit labelling and the multi-pack. 7 COMPANY NAME, ADDRESS 8 INFORMATION FOR ALLERGEN SUFFERERS must be declared, when present as - (a) an ingredient; or (b) an ingredient of a compound ingredient; or (c) a food additive or component of a food additive; or (d) a processing aid or component of a processing aid. Nutritional tables may also be required on certain products 9 LOT CODE Lot identification shall detail, in a clearly legiable The lot code must be printed on carton or inkjetted/ printed label at bottling. 10 BARCODE Our distribution network is able to scan ITF-14, GS1-128 and EAN-13 barcode symbologies. However, only EAN-13 barcodes will allow retail carton sales in all of our retail outlets. EAN-13 Barcode size should be % for all printed cartons DRINKWISE NOTE: Minimum quiet zone space = x height of the I in DRINK 12 RECYCLE A recycling symbol should be used on the packaging to identify the structure for recycling. 10mm 8mm 13 GROSS WEIGHT OF CARTON (a) Safety: The Gross Weight is required to be displayed on two adjacent sides, and the top of the carton. (b) If the Gross Weight of the carton exceeds 10kg a CAUTION LIFT symbol must be displayed on all six sides of the carton. APPROX. 40mm If the gross weight exceeds 16kg, a risk assessment will need to be conducted prior to the product being accepted into our Distribution Centres. 13 GROSS WEIGHT OF CARTON CAUTION LIFT SYMBOL PRINTED CARTON LABEL EXAMPLE ABCDEFG ESTATE PREMIUM LAGER 4 x 6 x 330mL 4.2% ALC/VOL Each bottle contains approximately 1.2 Standard Drinks Brewed and Bottled in Australia for: Pinnacle Drinks, Level 1, 26 Waterloo Street, Surry Hills NSW 2010 Australia Consumer Enquiries (AUS) Lot Code: EC Gross Weight: 10.5kg 5 STANDARD DRINKS 7 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 9 LOT CODE 12 RECYCLE 11 DRINKWISE 10 BARCODE BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION PAGE 5 of 6

6 BEER & CIDER CHECKLIST MULTI-PACK CHECKLIST CARTON/CARTON LABEL CHECKLIST DESCRIPTION CHECKED DESCRIPTION CHECKED DESCRIPTION CHECKED FRONT OF LABEL (QTY/MULTI-PACK) (QTY/CARTON x VOLUME OF PRIMARY) BACK OF LABEL 5 VOLUME STATEMENT 7 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 6 ALCOHOL CONTENT 8 BEST BEFORE 7 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 7 STANDARD DRINKS STATEMENT 9 ALLERGENS 8 BEST BEFORE 8 ALLERGENS 9 ALLERGENS 9 COUNTRY OF ORIGIN 10 COMPANY NAME, ADDRESS & TELEPHONE NUMBER 12 DRINKWISE 11 REFUND STATEMENT 13 RECYCLE 12 DRINKWISE 12 BEST BEFORE 13 RECYCLE 13 LOT CODE 14 GROSS WEIGHT OF CARTON 14 BARCODE 15 DRINKWISE SUBMISSION CHECKLIST 16 RECYCLE 1 FRONT LABEL 100% TO SCALE PDF FILE 2 BACK LABEL 100% TO SCALE PDF FILE 3 CARTON ARTWORK AND/OR CARTON STICKER 100% TO SCALE PDF FILE 4 SUPPLIER SPECIFICATION SUBMISSION BEER & CIDER LABELLING HOW TO GUIDE MAY 2016 EDITION PAGE 6 of 6

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