Apparel. Display Properties

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1 Apparel Size and color options are immediately available to customers when viewing items in the apparel category. Once the size and color a customer desires has been selected they can easily view the product that they have selected and add it to their shopping cart. Alternatively, customers can click on the pricing and availability chart to see a full list of the color and size combinations available for the product and the different merchants listing the item. Apparel pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Swatch Images (where applicable) Product Type Clothing Type (shirt, blazer) Department (men s, women s) Style Keyword (describes the product)

2 Automotive Automotive pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Additional Elements (Displayed) Item Weight Height Length Width (if UPC is not provided) Part Nbr (if UPC is not provided) Product Type (AutoPart) Item Package

3 Automotive - Partfinder The Amazon Auto Partfinder lets customers simply enter information about their car (such as the year, make and model) in order to display products relevant to them. The customer can save their information in their Garage and use it as the basis for future searches. To leverage the Auto Partfinder, you enter the manufacturer, manufacturer's part number, title, and UPC (and other information, such as the size and color) for your auto parts products. If you supply this information, Amazon.com will attempt to match your product to one auto parts in our database. To assist in matching your products to the Partfinder database we recommend you provide the Part Type ID; this attribute has been defined by the Automotive Aftermarket Industry Association (AAIA). There is both a string value and a numeric equivalent value (ID). Amazon.com is using the ID, per the AAIA ACES and PIES XML delivery specifications. To see a complete and up to date version of the ID's, please refer to the Parts Configuration Database (PCDB) on the AAIA website at:

4 Baby Baby pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Baby supports the Child display model meaning the detail page updates (Image,,, etc.) based upon the child selected. The following variation types are supported: Size Color Size-Color Product Type (BabyProducts)

5 Beauty *The Beauty category is gated, only authorized sellers are allowed to list products within this category. Authorization is by invitation only Beauty products may be listed in Health & Personal Care without authorization. Beauty detail pages will only display information given in relation to the parent, regardless of alternate child information selected in the drop down list. The following variation types are supported: Size Color Scent Size-Color Size-Scent Swatch Images (where applicable) (if UPC is not provided) Part Nbr (if UPC is not provided) Product Type (BeautyMisc) Desired Elements (Only in H&PC / Beauty) Ingredients Indications Directions Warnings

6 Electronics Electronics pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Product Type (PC, PDA or ConsumerElectronics) Required elements if listing PC s or PDA s Required To List within PC Hard Drive Size & Unit of Measure Hard Drive Interface Computer Memory Type RAM Size & Unit of Measure Processor, Speed, Type and Count Required To List within PDA Memory Type RAM Size & Unit of Measure Screen Resolution Color Screen (y/n) Operating System Operating System Hardware Platform

7 Gourmet *The Gourmet category is gated, only authorized sellers are allowed to list products within this category. Authorization is by invitation only Gourmet products may be listed in Grocery without authorization. Gourmet supports the Child display model meaning the detail page updates (Image,,, etc.) based upon the child selected. The following variation types are supported: Size Flavor Flavor-Size Product Type (GourmetMisc) Package

8 Grocery Grocery supports the Child display model meaning the detail page updates (Image,,, etc.) based upon the child selected. The following variation types are supported: Size Flavor Flavor-Size Product Type (Food or Beverages) Package

9 Health & Personal Care Category Health and Personal Care supports the Child display model meaning the detail page updates (Image,,, etc.) based upon the child selected via the drop-down lists. The following variation types are supported: Size Color Count Flavor Size-Color Flavor-Count Flavor-Size (where applicable) Desired Elements (Displayed) Ingredients Indications Directions Warnings Standard Product ID (UPC) Product Type (HealthMisc) Item Type

10 Home Bed & Bath Home (Bed & Bath) detail pages update (Image,,, etc.) based upon the child selected via the drop-down lists. There are approximately 90 variation types supported, some popular choices include: Size Color Color-Size Material-Color Occasion-Color Swatch Images (where applicable) Product Type (BedAndBath)

11 Home Furniture & Décor / Outdoor Living Home (Furniture & Decor) detail pages update (Image,,, etc.) based upon the child selected via the drop-down lists. There are approximately 90 variation types supported, some popular choices include: Size Color Color-Size Material-Color Occasion-Color (where applicable) Swatch Images (where applicable) (if UPC is not provided) Part Nbr (if UPC is not provided) Product Type (FurnitureAndDecor or OutdoorLiving) Item Package

12 Home Kitchen Home (Kitchen) detail pages update (Image,,, etc.) based upon the child selected via the drop-down lists. There are approximately 90 variation types supported, some popular choices include: Size Color Color-Size Material-Color Occasion-Color Swatch Images (where applicable) Part Number Product Type (Kitchen) Item Package

13 Jewelry Jewelry detail pages will only display information given in relation to the parent, regardless of alternate child information selected in the drop down list. There are several variation types supported, some popular choices include: Length Metal Type Size Material Product Type Required elements if listing Diamonds Pearls Gemstones Necklace / Bracelets Metals Total Diamond Weight Number of Stones Type Type Length Type Minimum Color Lab Created Length UOM Stamp Stone Cut Luster Weight Stone Color Shape Weight UOM Stone Clarity Stone Shape Stone Weight Uniformity Size Per Pearl Number of Pearls Lab Created

14 Pet Supplies Pet Supply pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. (If UPC is not provided) Part Nbr (if UPC is not provided) Product Type (PetSuppliesMisc)

15 Shoes Size and color options are immediately available to customers when viewing items in the apparel category. Once the size and color a customer desires has been selected they can easily view the product that they have selected and add it to their shopping cart. Alternatively, customers can click on the pricing and availability chart to see a full list of the color and size combinations available for the product and the different merchants listing the item. Apparel pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Swatch Images (where applicable) Product Type Clothing Type (shirt, blazer) Department (men s, women s) Style Keyword (describes the product)

16 Sporting Goods Sporting Goods detail pages will only display information given in relation to the parent, regardless of alternate child information selected in the drop down list. Sporting Goods pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Product Type *Clothing items, such as jerseys, cleats, and goggles, need to be uploaded using the apparel template to be able to list the items properly. You can use the apparel template and insure that your products will appear both in the Apparel and Sporting Goods Categories by using the term athletic or outdoor in the OccasionAndLifestyle along with the name of the related sport (baseball, soccer, hiking, etc.).

17 Tools Tools pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page.

18 Toys Toys pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. *Merchant Minimum Age *Merchant Maximum Age * Minimum Age * Maximum Age Product Type (ToysAndGames) *A manufacturer s minimum and maximum age range is required for all toys listed through Amazon. It is very important to note that this age range is often too broad for customers to easily pin point products for the age range they are searching for on-line. For this reason we will also require a merchant-provided age-range for all toys that will better define the products for our mutual customers. *Baby Apparel should be loaded in the Apparel Category (where product variations are supported)

19 Watches Watches detail pages will only display information given in relation to the parent, regardless of alternate child information selected in the drop down list. Watches pages utilize matching, this is the process Amazon uses to bring offers from multiple merchants for the same item and display them to the customer simultaneously on the product detail page. Part Number

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