100% Advanced Digital Marketing Training. Job. Assistance
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1 100% Job Assistance Advanced Digital Marketing Training Search Engine Optimization Pay Per Click Adwords Search Engine Marketing Social Media Optimization Social Media Marketing Video Search Engine Optimization Analytics / Web Masters Marketing ECommerce Marekting Online Reputation Management Wordpress Basics Search Engine History Basic Components of SEO Content Marketing / Optimization Interview Tips
2 About Us: Mind Q Systems is a training powerhouse offering trainings on varied IT Technologies, Technology consultancy services on IT technologies, Software Testing services as an Independent Verification & Validation service provider. Established in 2001 Mind Q Systems has successfully trained upwards of persons & has served well over 50 odd clients. Mind Q is a leading 14+ year computer course institute offering job oriented trainings on Software Testing (Manual Testing), Digital Marketing Training, Testing Tools, ISTQB, QTP, Selenium, SQL DBA, ETL Testing, SAP Testing, Load Runner, Database Testing, Security Testing, MSBI (SSIS SSAS SSRS), Webshpere, Tableau, Hadoop at Hyderabad, Bangalore & Online As in India, Online Business and Online Users are increasing day by day, the demand for jobs in Digital Marketing grew up very fast and having plenty of Openings. SO in order to fulfill the demand - Jobs - Gap, we started Digital Marketing Training from Real Time Faculty (Mr.Lathish Kumar) and also One of the Top 100 SEO Experts in India (listed from Google+ database) to train students and helping them in fetching the JOBS. We are not here to teach, but also we will provide the real time experience with 100% Skills along with live projects, case studies, assignments, tests etc., Our certification courses consists of both online and classroom are Advanced Digital Marketing SEO Training SEM Training SMO Training Marketing Online Reputation Management Google Analytics VSEO Training Why join us Examination : 300 Marks (each module consists of 100 Marks) Duration: 45 Days Who can Join : Any One 100% Placement assistance 100% Skills 100% Job Placement Assistance Real time company assignments with live project Excellent infrastructure with extended lab hours Excellent Placement track record Company oriented training Knowledge Live project and Practical Sessions Limited Strength Training based on Latest Algorithms and latest Techniques Certificate
3 Digital Marketing means marketing or promoting that makes use of electronic devices such as personal computers, smartphones, cellphones, tablets and game consoles to engage with search users as well as social media users. It helps to engage particular product, company, information or an brand on various digital media services like tv,internet,mobile etc. As people started using various social media platforms, smartphone market and applications market has grownup. So now companies started recruiting digital media professionals to leverage their business using internet marketing techniques. Mind Q Systems's Advanced Digital Marketing course curriculum is prepared according to the current industry standards. The entire course will not only be theoretical but hands on practical method of training. we will make sure that you are ready to crack the job by the end of the course. As this course will have continuous assessments by conducting assignments, research on various modules. Advanced Digital Marketing Course consists of the following Modules ie : Search Engine Optimization, Search Engine Marketing, Social Media, Optimization and Basics in Photoshop and Corel Draw Advanced Digital Marketing Course Structure: Digital Marketing Understanding Management and Company : What is Digital Marketing Introduction to Management How is it different from Traditional Marketing Departments Present in an Organization ROI between Digital and Traditional Marketing New Department (Digital Marketing) Discussion on E-Commerce Digital Marketing - Where is it used Discussion on New Trends and Current Scenario of the World Module 1 : Search Engine Optimization How can Digital Marketing be a tool of success Introduction to Search Engine for companies Basic Components of Search Engine Analysis of Recent Info Graphics released by Search Engine History Companies - about Digital Marketingd How Search Engine Works How Did Digital Marketing Help the Small Keyword Analysis Companies and Top Inc On Page Optimization Techniques Diagnosis of the present Website and Media - or Off Page Optimization Techniques Promotion Plan. Reports How are Each and Every Departments using Digital Marketing Module2: Search Engine Marketing Introduction to Search Engine Marketing Tools Used for Search Engine Marketing Display Advertising Techniques Report Generation Module Modul3: Social Media Optimization Introduction to Social Media Marketing How SMO helpful and important for the comapany Advanced Facebook Marketing Twitter Marketing Linkedin Marketing Google Plus Marketing Pin Interest Slide Share DIGITAL MARKETING
4 SEARCH ENGINE OPTIMIZATION Introduction to SEO Google Fetch What is Search engine optimization Traffic History of Search engine Search Queries How is SEO importan for digital marketing Links to Site / Internal Links How is search engine impact the brand and sales Sitemaps of a comapny Content Keywords Etc How does search engine algorithm work Components of search engine Operator used in search engine Google Analytical Tools Dash Boards Algorithms used in SEO Real Time Traffic Updates of SEO Audience Acquisition Research and Analysis of Keywords Behaviour Importance of keywords in seo What are keywords of a particular company Off page Optimization Research on keywords Introduction to offpage Optimization Different types of keywords Factors effecting Offpage optimization Analysis of keywords using google ad words Importance of offpage Optimization Competitor analysis How to build links (Internal and external) Fitting right keywords to the projects Types of Linking Methods Search engine submission (Global and Local) On Pages Optimization Directories submission ( General, Product and How is Onpage Optimization Important in SEO Country) Differences between Dynamic Sites and Static Blog Creation and Blog Commenting Sites Creation of forums and Participating in forums Domain Name Optimization Classifieds Posting Pre Optimization Report Social media optimization Keyword Research (Facebook, Twitter, LinkedIn, Digg etc., Pages, Competitors Website Analysis Groups, Tabs etc) Meta Tag Optimization Importance of Social Media Buttons How to write Meta Descriptions Article Posting Rewriting Robot Friendly Text Free Press Releases H1, H2 Tabs Optimization RSS feed submission Alt Tag Optimization Web 2.0 Submission Header Optimization Link Wheel Footer Optimization PPT Slide Share, PDF Submission Website Structure / Website Layout Video Submission Body Text and Content Indexing and Pinging Site map creation and Hosting Google maps Creation Image Optimization Infographics URL Optimization Analytics Web Masters SEO Reporting Website position analysis Wordpress SEO Monitoring website Ranking With Different Keywords Blackhat SEO Renewal Of Expiry Trade Leads And Posting New White Hat SEO Trade Leads Gray Hat SEO Constant Research Of Updated Technology For Better Positioning Google Webmaters Tools Research On Current Popular Directories And Site Adding a Site and Verification process Submission Configuration Changing Methodology With Change In Search Settings Engine Algorithm Geographic Settings Site Links Crawl Errors / Stats
5 SEARCH ENGINE MARKETING Creating Campaign Understanding purpose of Campaign Account Limits in Ad words Location and Language Setting s Networks and Devices Bidding and Budget Schedule : Start date, end date, ad scheduling Ad delivery : Ad rotation, frequency capping Demographic bidding (Display Only) Social settings (Display Only) Automatic campaign optimization (Display only) Purpose of Ad Groups Keyword Type (Broad, Phrase, Exact and Negative) Ad words keyword Tool Text Ad Format Quality Score and Its Importance Understanding the Ad Group and Keywords Dash Board Automate Tool Search Terms + Single Keywords Auction Columns Customization Alerts Setting Filters Adwords Account Setup Adwords Account Setup Creating Adwords Account Adwords Dash Board Billing in Adwords Website Optimizer Conversion Tracking Dimensions Reports Google Analytics Tools Multi User Access User Access Levels My Client Centre (MCC) Change History Tool Automation Tool Search Terms + Single Keyword Auction Columns Customization Alerts Setting Filters Ad formats and Ad guidelines Ad Types in Adwords Text Ads and Guidelines Image Ad Formats and Guideliners Display Ad Builder Ads and Guidlines Video Ads Format Ads Preview and Diagnosis Conversion Tracking Purpose of Conversions Create your Conversion Tracking Code Tracking the conversion for Multiple Product Display Network Targeting Setting a Display Network Campaign Concept of CPM and Branding Automatic Placements Manual Placements Placement Tool Contextual Targeting Tool CPC Bidding and CPM Bidding Setting a Video Campaign Audience Tab Topics Tab Purpose of conversions Create your conversion Tracking Code Tracking the conversions for Multiple Product Reports Conversion Tracking Dimensions Reports Google Analytics Tools Adgroups and keywords Purpose of Ad Groups Keywords Types (Board, Phrase, Exact and Negative) Ad words Keywords Tool Text Ad Formate Quality Score and its importance Understanding the Ad Group & Keywords Dash Board
6 SOCIAL MEDIA OPTIMIZATION AND MARKETING Social Media Optimization Introduction What is social media How is it important in business How can social media be integrated with the website Case studies on various social media User engagement statics Different social media platforms Making a research on our country, gender and location wise statics of social media various platform users Setting up a vision, mission and goals for social media optimization Facebook Marketing Importantce of facebook in branding a product How can facebook laeverage the business Facebook user profile creation Page creation Edge Rank Algorithm Group creation Facebook updates Facebook resources Facebook Like Box Facebook top brands case study Facebook hidden buttons Facebook tricks Facebook content creation strategy How to improve likes, share and comments How to build brand on facebook Facebook budget management Hash tags Facebook advertising Sponsored posts Sponsored stories Sponsored events Sponsored likes Custom Tabs Facebook Tools Social Media Tools Hootsuite Buffer App Twitter Marketing Importance of twitter in building brand & business Fan Engagement in twitter Creation of twitter profile Writing search engine content as bio for twitter Hash tags How to engage with users on twitter How to integrate twitter with other social netwoking sites Case studies on twitter Linkedin Marketing What is linkedin How is linkedin important for business Role of linkedin in getting brand promotion Role of linkedin human resource department Profile creation Company page creation Group creation User engagement YouTube Marketing Creation of user profile Creation of company profile Integration of social buttons How to post videos How to give keywords to apper video on search engine Video advertising Social Marking What is socialbook marking Role in search engine optimization Others Slide share Scribd Stumble upon Delicious Digg Delicious Piniterest Instagram Flicker Blogs Creation of bolgs in Wordpress Importance of blogging in Digital marketing
7 FREQUENTLY ASKED QUESTIONS 1. Who can attend this course Any one can attend this course with Minimum Graduate or +2 with Good English confidence & good communications can also attend. 2. What designation do I get after completion of the course Social Media Analyst Internet Marketing Manager or Executive or professional Digital Marketing Executive Digital Marketing Manager Digital Marketing Analyst Digital Marketing Strategist Search Engine Optimization Specialist/professional Search Engine Marketing Specialist/analyst/professional Google Adwords Professional PPC Analyst Media Analyst Online Marketing Expert Online Reputation Expert Branding Management Analyst Blogging Specialist Content Writter 3. What type of industires offers jobs to Digital Marketing Analysts / Experts E-commerce industry, Media Banking, Insurance, IT/ITES, Advertising Agencies, Manufacturing Campanies, Hotels and Restaurants, Food and Baverage Industry, Commerce Industry, Travel Industry, Electrical and Electronics, Retail Food Chains and many others Every Company needs this department now so there is no particular industry where you can get placement every company has this department. 4. What would be the remuneration for a fresher in Digital Marketing For fresher's salery could be from a range Rs 7000/- to 50,000/- 5. Is it a certified course Yes, Mind Q Systems offers Certificate to all the students after successful completion of the course 6. Can I use this course as in academic project or as an internship Yes, B.Tech/B.E. Computer science students can use on module ie: Search engine Optimization as an internship Management Students, Mass Communication Students can use the entire digital marketing course as academic Project. 7. What will be the future of digital marketing All Mnc's, Industries and other Companies are hiring digital marketing people to increase their online visibilities. In future each and every business needs digital marketing experts to reach their competitors. So there will be good growth and career in the coming years. 8. Will Mind Q System help is placement Assistance Yes, we provide placement Assistance, throughout the course we conduct tests, we will make you to undergo various assignments and case studies. We also provide resume profiling services. ie: we will prepare you resume and conduct mock interview and we also ensure that you had learnt all the theoretical and practical concepts.
8 How SEO Works and Benefits comparing to other courses: Here starts your Revenue Ever Green Course Helps to get job in any Industry. No Rescission in this field. Get job even in Rescission time Work Part-time and get paid hourly as Freelancers Approximate Income earning by the SEOExperts: Part Time: Rs.20,000 to Rs.30,000 Full Time: Rs.50,000 to Rs.80,000 Lot of Openings for Freshers No qualification required You can start making money so fast Learn a course SEO and work on ur own projects to generate more business or leads Any age group people can learn SEO to improve their own business Work for part time and get full time money Getting job in IT companies is easy by learning SEO Become Google Marketing Professional Become Facebook Marketing Professional Work from Home Learning SEO is very easy Advantage for Students: 100% Placement assistance Real time company assignments Excellent infrastructure with extended lab hours Excellent Placement track record Scholarship reward to students who refer their friends Company oriented training Knowledge Live project and Practical Sessions Limited Strength Certificate Training Highlights Training by Real Time IT Professional with 9+ years of extensive experience on Digital Marketing In-depth coverage with live project Top Quality course material for self-study and future reference Dedicated systems for lab practice Unlimited Lab Access till you get Job Guided Lab sessions by experienced lab faculty with hands-on practices Interview questions & preparation sessions by expert IT Professionals Guidance & assistance on resume preparation&certification 100% Placement assistance by full-fledged inhouse placement cell Real time company assignments Scholarship reward to students who refer their friends Company oriented training Knowledge Limited Strength Certificate
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