Twitter: The Basics. GAR Lunch and Learn March 7, 2014

Size: px

Start display at page:

Download "Twitter: The Basics. GAR Lunch and Learn March 7, 2014"

Beatrice Clarke
6 years ago
Views:

1 Twitter: The Basics GAR Lunch and Learn March 7, 2014

2 How to sign up You can very easily sign up online at twitter.com Or, if you have installed the app on your mobile device, you can sign up there

3 Finding Friends You can search for friends by name or Twitter handle. First add should

4 Search for a friend Just type their name or twitter handle in the search bar.

5 Importing Contacts When you create your profile, you can find friends who are already on twitter through your contacts.

6 Import contacts

7 You will have to give the website permission to access your information and may have to enter your password

8 How to find friends on your phone/tablet

9 Import Contacts

10 Give approval

11 Add who you d like - just click the +

12 How do I get people to follow me? Add your twitter handle to your website, facebook, business card, advertising The people you follow get a notification and many will follow you

13 OK, I have followers now what? Once you ve got an account, it s time to tweet! What do you tweet? Helpful info for potential home buyers Updates on you taking classes, attending conferences, visiting stores, events, etc. If you follow TAR, GAR, NAR, etc. you will see tweets that you can re-tweet to your followers

14 What should I use Twitter for? Twitter can help you network with other REALTORS, lenders, title companies, advertising companies, & your associations Not necessarily an advertising tool Twitter is a great source of information Follow NAR, TAR, GAR, your brokerage, Fannie Mae, etc Get up to the second updates from the people you follow

15 What should I use Twitter for? Communicate with companies A tweet to Chili s, JCPenney, or other company may result in a speedy response. If you have something great to share about a company, you can the company and all who follow the company can see your tweet

16 Example of a company responding to your tweet

17 Twitter Dictionary Direct Message (DM) A message sent via Twitter that only you and the recipient can see. The user you want to send a direct message to must be following you. To send, begin your message with d username or use the direct message inbox on Twitter.com. The term direct message is often shortened to Contained in the body (not at the beginning) of a tweet, calls to a specific Twitter user. By typing a Twitter username after sign in a tweet, you ensure that that user will see that tweet in their timeline and Connect tab. Multiple users can be mentioned in a single tweet, as long as they all have sign before their Written at the beginning of a tweet, indicates a direct correspondence between you and the Twitter user to. By and a specific username at the beginning of your tweet, you ensure that the user will see that tweet and know it is directly written to them. This is often used to facilitate a direct, two-way conversation between two Twitter users. Only yourself, that user, and any user who follows both of your accounts will see

18 Twitter Dictionary Followers Followers are Twitter users who elect to follow your account. They will receive all of your public tweets in their timeline. The number of followers listed on your profile is the number of people who are receiving your tweets. Following The people who you are following on Twitter. You will receive all of their public tweets in your timeline. The number of people you are following listed on your Twitter profile is the number of people whose tweets you receive. Friends Friends are Twitter users who have followed you, and whom you have followed back. They receive your public tweets and you receive theirs in the Twitter timeline. Hashtag A hashtag, or #, denotes a keyword or topic on Twitter. It is often the best way to search for and find out what Twitter users are currently talking about. Hashtags can be any string of characters without spaces. The most-talked-about Hashtags at any given time are located in the Trends (see Trends ) sidebar on the right panel of the Twitter home page. Lists Lists are curated groups of Twitter users. They are created by Twitter users to organize their timelines, to group people within a specific industry together, to separate friends and co-workers, to indicate the topic that certain users tend to tweet about the most, or any number of other reasons. Lists that you have created or chosen to follow appear under the dropdown gear menu directly above your timeline on Twitter.com.

19 Twitter Dictionary Retweet (RT) A retweet is a tweet that has been repeated. If you retweet something, the original tweet will be sent to your followers in its entirety. This is often used to share news or insight with your followers. Retweet is often shortened to RT. Timeline The Twitter timeline is the real-time feed of all of the tweets from those you follow. Each user has a different timeline depending on who they follow. Trends/ Trending Topic The most-tweeted topics on Twitter at any given time. Appearing in the right-hand sidebar of the New Twitter profile, Trends are Worldwide by default, but can be narrowed down to certain geographic location to determine what is being discussed by different groups of Twitter users. Trends are based on a number of factors including the amount of tweets and retweets as well as the volume of tweets currently compared to the past. Trends can be hashtags, keywords, proper names, current events and a variety of other topics. Tweeps/Tweeple Commonly-used slang for Twitter users, usually those who follow you. Tweet A message sent on Twitter. Must be 140-characters or less, and can include multimedia links, hashtags, usernames and more. Unfollow To stop following a Twitter user. His or her tweets will no longer show up in your timeline

20 Twitter/TREC Rules If I advertise my services using social media, am I still required to comply with advertising rules and regulations? Yes. Remember that an advertisement is any written or oral statement or communication which induces or attempts to induce a member of the public to use the services of the real estate licensee. Therefore, if you are advertising your services using social media, you must still comply with the advertising rules and regulations, such as including a designation to clearly identify the licensee, including the name of your broker (in a clear and conspicuous manner), and avoiding deceptive or misleading advertising.

21 TREC Disclosure How do I include the required information in social media advertising when there is a character limit? If the required information would consume more than 10% of the available character limit, the real estate licensee may include a direct hyperlink containing the words TREC DISCLOSURE which links to the required information. Note: Where it is not possible to create a hyperlink on the words "TREC DISCLOSURE" (such as on Twitter), you may include the words "TREC DISCLOSURE" followed by a link to the required information (such as your website). The Code of Ethics also requires that REALTORS disclose the name of the REALTORS s firm in a reasonable and readily apparent manner. However, if disclosing the name of the firm in an electronic display of limited information is not practical when advertising using social media, the advertisement may link to the required disclosures.

22 Tweet a link When you have a link to your website or any other site that you d like to include in your tweet, Twitter will not count the whole URL as part of your 144 character limit. Copy the URL into the text box, then type in the rest of your tweet. Twitter will automatically shorten the link.

How to Set-Up a Basic Twitter Page

How to Set-Up a Basic Twitter Page 1. Go to http://twitter.com and find the sign up box, or go directly to https://twitter.com/signup 1 2. Enter your full name, email address, and a password 3. Click Sign