HANSRAJ MODEL SCHOOL CLASS XII PROJECT WORK BUSINESS STUDIES
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1 HANSRAJ MODEL SCHOOL CLASS XII PROJECT WORK BUSINESS STUDIES ROLL NO. 1 & 2 Select any large manufacturing organization in your city. Analyze its process of setting production targets for operatives and find out the extent to which motion and time studies are used in setting these targets. Or Prepare a collage on techniques & principles of scientific management. ROLL NO. 3 & 4 Select an organization of large size and analyze the extent to which the principles of management given by Fayol are applied. ROLL NO. 5, 6, 7, & 8 A} Comparison of marketing strategies by UNIWASH VS TIDE. B} New marketing strategies by IDEA & VODAFONE C} APPLE under TIM COOK has undergone a huge loss. State marketing strategies that should be adopted by APPLE to gain profits. ROLL NO. 9 & 10 Visit any departmental store in locality and analyze whether principles of FAYOL is applicable there or not. If yes, then up to what extent? ROLL NO. 11 & 12 Visit any fast food outlet in your locality and observe applicability of FAYOL S principles of management. (should be supported by pictures and questionnaire)
2 ROLL NO. 13 & 14 Prepare a project on effect of changes in technological environment on the behaviour of employees and consumers. ROLL NO. 15 & 16 Prepare a collage on 14 principles of management. ROLL NO. 17, 18, 19 & 20 Identify the reasons for the following changes in business environment & prepare a project report for the same with proper presentation a) The changes in transportation of fruits and vegetables such as cardboard crates being used in place of wooden crates. b) Milk being supplied in glass bottles, later supplied in plastic bags and now in tetra packs & through vending machines. c) Plastic furniture gaining preference over wooden furniture. d) The origin of cardboard and the various stages of changes & growth. e) Reuse of packaging to attract customers for their products. ROLL NO. 21 & 22 Use of what s app by various mobile companies. Prepare a report showing competitive strategies followed by them. ROLL NO. 23, 24 & 25 Select at least 3 brands for the following products for comparison & conduct market survey with the help of questionnaire. a) Toothpaste b) Chocolate
3 c) Shampoo d) Hair dye e) Body spray f) Jeans ROLL NO. 26 & 27 Prepare a project report on the reasons behind changes in the Coca- Cola and Fanta in the 70 s to Thumbs up and Campa cola in the 80 s to Pepsi & Coke in 90 s. ROLL NO. 28 & 29 Prepare a project report on changing role of women in the past 25 years relating to joint family, nuclear family, women as a bread earner of the family, changes in the requirement trends & standard of living. ROLL NO. 30 & 31 Prepare a project report on changing patterns of import and export of different products. ROLL NO. 32 & 33 Prepare a project on child labour laws & its implementation and consequences. (Supported by interview/questionnaire) ROLL NO. 34 TO 38 Identify one project or service you would like to manufacture. The following points should be covered a) Why you have selected this product? b) Find out 5 competitive brands.
4 c) What permissions and licenses would be required to make the product? d) What are your competitors UNIQUE SELLING PROPOSITION? (USP) e) Name of the product. f) Draw label and logo of your product. g) Draft a tag line. h) Selling price of your product. ROLL NO. 39, 40 & 41 Choose a product & prepare a project report on 1) How will you pack product? 2) Which channel of distribution you will use for this & why? 3) What is going to be your selling price for a) consumer b)retailer c)wholesaler 4) List 5 ways of promoting your product 5) Give any scheme for wholesaler, retailers & consumer. 6) Draft a social message for your product. ROLL NO. 42 & 43, 44, 45 Collect the information from newspapers about the various sales promotion methods adopted by companies during festive seasons. ROLL NO. 46 ONWARDS Visit the marketing department of a firm &find out which element of promotion they are using i.e
5 advertising, personal selling or publicity and why? (supported by pictures)
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