Contents Who Should Read This Book P1. The Three Types Of Business Models for A Marketer P2. - Creating your own infromation product - The licensing model - The affiliate marketing model - Essential tools for an affiliate P9. Clickfunnels P10-14. - The Affiliate Bootcamp P15-19.
Copy Right & Disclaimer Copyright 2017 by Khulani Oscar Mthembu All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other non-commercial uses permitted by copyright law. While we make every effort to ensure that we accurately represent all the products and services reviewed in this book and their potential for income, it should be noted that earnings and income statements made are estimates only of what we think you can possibly earn. There is no guarantee that you will make these levels of income and you accept the risk that the earnings and income statements differ by individua effort. As with any business, your results may vary, and will be based on your individual capacity, online experience, expertise, and level of desire. There are no guarantees concerning the level of success you may experience. The testimonials and examples used are exceptional results, which do not apply to the average person, and are not intended to represent or guarantee that anyone will achieve the same or similar results, each individual s success depends on his or her background, dedication, desire and effort, www.funnellearn.com provides you with everthing you need to be a succesul click funnels affiliate.
Acknowledgements We want to start by giving thanks to Russell Brunson and Gary Vaynerchuk for their advice and guidance as leaders in our industry. We also want to give praise to the click funnels team for creating such a great opportunity for us at funnel learn and those willing to take control of their financial futures. The culmination of this book would not have been possible without the help and support of the click funnels community, we want to thank all the tribe members and congratulate those who have newly started in their online journey! *Claps Slowly*
Who should Read This book This book should not be read by anyone looking or hoping to find the holy grain to making money online. Like with a physical business the information contained in these pages should be taken seriously and acted upon with commitment. This book is written for those who are seeking a viable way to make a monthly passive income online by leveraging Click Funnels and its affliate programme. Founded in 2014 by Russell Brunson Click Funnels has grossed over a $100 million dollars in sales with over 55,000 online businesses and entrepreneurs using the platform. These figures would not have been possible without the help of its affiliates, which is why the company pays out so generously, with 40% commissions on every sale recurring every month meaning you get paid for the life of the customer. Click funnels is an online sales builder which allows any business to set up a step by step sales process using proven and tested sales funnels for any niche, with click funnels you don t even need a website to sell your product or service, the software comes all built in with payment processing, autoresponders, shopping carts and more. Save time and do what you do best running your business [1]
The three business models for a marketer In this book we will show you the three internet businesses models that you can use to make a passive income online 1). Creating your own information product 2). The licensing model 3). The affiliate marketing model We will show you the advantages and disadvantages of each model, and help you choose the one that is best for you, the opportunity presented in these pages is for the affiliate model, however for your benefit it is best to get an understanding of all the three models. [2]
Creating Your Own Information Product By the far the most profitable internet business model, information products are virtual products they include ebooks (like the one you are reading now), software that you can download, membership sites, online courses, video tutorials and consulting. These are all information products, information products are high in margin as the cost of goods is close to zero, in other words you do not need to restock as you would a physical product. Advantages - You don t need to hold physical stock - Build it once and it is there for life - Easily updatable - Highly scalable (no cost of inventory) - Easy to automate (build it once) - Pricing is based on value To start an information product you first need to have value in place above we mentioned consulting, to be a good consultant you need to be knowledgeable in your niche, you need to know your market. This can be applied to any niche for example the fitness niche take a personal trainer, would you consider that a consultant? If you answered (yes) you are correct! A personal trainer is a consultant meaning they know what they are talking about, they know their market when it comes to fitness, that s why we go to them. Because they know what they are teaching they are able to compile what they know into an online training course, this would be a good example of an information product. [3]
Disadvantages - You need a brand to sell it Unless people know and trust you it is hard to sell an information product, the solution to that problem is to partner up with a wellknown marketer, who can vow and preach for message, people are more willing to buy from people they already know) - Testimonials A testimonial can also help as social proof, they are evidence that your product has helped other people, if it has worked for others it may also work for me too, to build testimonials you may first need to offer your product for free. - Start up costs are too high Getting your brand known will be a major cost of your marketing budget, building the product may also cost you greatly especially for software and membership sites, hiring developers to code and piece together your product. Homework: Experts Secrets by Russell Brunson Find Your Message, Build A Tribe, And Change The World Your message has the ability to change somebody s life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help save marriages, repair families, change someone s health, grow a company, and more but only if you know how to get it into the hands of the people whose lives you have been called to change. [4] Learn More
The licensing models Combines the advantages of the affiliate marketing model and information product model. With the licensing model you are able to leverage other people s products instead of creating your own, in turn this saves you money as the brand is already built and people know and trust it. Say you want to start your own fast food business, but you have no experience in the restaurant business, do you think your chances of success will be greater if you do it alone or by buying a KFC License? The answer is simple... Yet when it comes to marketing online, most people will go it alone, sending traffic to a site and hoping they will buy is a sure way to lose money, there is a lot more to internet marketing then just running Ads on Facebook. The licensing model is the same as franchising, similarly you are leveraging something that has already been proven to work. When you have very little experience in something, it makes sense to follow a proven system and that s what the licensing model can give you. best of all the customer belong to you! [5]
The Affiliate Marketing Model The affiliate marketing model that we teach at funnel learn is more complex than the traditional hit and run model (where you buy ads send traffic to site and hope for a purchase). It will require more effort on your part but unlike the hit and run model, you will make more money with it. These are the steps: 1). Choose a variety of affiliate products in the same niche to promote 2). Create a squeeze page offering a free ebook or reward 3). Send traffic to the squeeze page 4). Capture the lead coming to the squeeze page 5). Build a relationship with your new subscriber via email auto-responder 6). Recommend affiliate products to solve your subscriber s problem. [6]
The main difference between our model and the hit and run model is that we teach you to build a customer base, instead of sending leads directly to the advertiser s sales page to buy the product and never keeping the customer! Sending them to your own squeeze page to capture their email is more important as you are able to market to them for weeks, months and even years to come. This is a far more effective marketing model. The money is in the list If you want to become a good affiliate marketer, you unquestionably need an email list. That is, your customer base, without one it is hard to make it in internet marketing. Stop building other peoples customer base and start building your own! To build an email list you need an (Auto-responder) If you don t feel comfortable in paying the $97 for click funnels which comes with built in autoresponder, then we recommend using Aweber as your next best option. Aweber offers a free trial account for all new customers, the account includes unlimited email campaigns, newsletters, broadcast and follow ups, if internet marketing is not for you, contact Aweber within 30 days to cancel at zero cost. [7]
Essential Tools For An Affiliate 1. Good product or service For any business, this is probably the most important thing to have, without a good product or service a business would not be able to survive as an affiliate it is your duty as the business owner to choose the right product for your niche. a good product or service is one that serves a need as well as being the solution to a problem - know your customers needs and wants. 2. Website or Blog Depending on the type of product, a website or blog may not be necessary, for example if you are a click funnels affiliate and using the platfrom as your marketing tool, you would not need a website or blog as eveything is built-in you can just start generating pages to send leads to and plugin your autoresponder to start making commissions. 3. Email List As you grow through your online journey you will usually come across the phrase the money is the list, all of us have visited a website of some sort and have been asked to provide an email address, as affiliate marketers, an email address allows us direct communication to our customer base, this ensures that we are able to provide them with as much value as possible. Typically, a list of email addresses can grow to the hundreds of thousands, they are usually stored through an auto-responder which essentially sends out emails automatically on our behalf, imagine writing each email to every subscriber as they subscribe? It would take time! An auto-responder is therefore essential to have. The most popular auto-repsonder is Aweber 4. Email capture page For any business online or offline, needs customers to survive, the best way to acquire a customer is to buy one! This means advertising your products and services. With Facebook and Google, it has become cheaper to put people in front of your products, for only $5 dollars to get started with Facebook, it makes more sense to buy a customer. Not only is the quality of customers more superior compared to organic searches on google, but you are also able to target the type of customer you want based [8]
on their demographics and buying history, the cost of a customer should be seen as an investment not a cost. An email capture page, is a simple way to capture the email address, these pages can be generated through online marketing software such as clickfunnels or LeadPages, as an affiliate, building your list is important, keeping customers even more so, a capture page allows us to do this. 5. Advertising Budget To make money you need money, I have never heard of a start-up that has not grown without the initial investment. To be a profitable affiliate you will need to acquire customers, as we said previously the cost of acquiring customers is an investment, for example if the customer costs you $10.00 and you make $80.00 profit, that is a very good return on investment. Always allow room for an advertising budget, this will be the life blood of your business. [9]
What is Click funnels? Click funnels is an online tool that allows online businesses and entrepreneurs to create and design proven to work sales funnels as part of their sales process to converting customers. What is a sales funnel? A sales funnel is a step by step process that you take customers through when they first land on your website. The aim is to provide as much value as possible to the customer ultimately resulting in a sale. Why do I need a sales funnel? In order to maximise sales on your website, it is essential that you have a sales process in place, without a sales process in place, you are not in control of the customer experience. In other words the traffic coming to your website is not being guided through your value ladder. It is your job as the business owner to describe your product or service in full detail. You have to offer value at the low end to a point where the customer feels comfortable with value at the high end (this is what we call the Value Ladder ). [10]
The Value Ladder Before you can start working on any sales funnel, one of the first things you need to have is a Value Ladder Fig 22. is an example of a value ladder for a dentist. On the left hand axis we have value, and on the bottom axis we show the price. On the top right hand corner of the graph you can see the big sign ($), this is where you want to take your customers. This is where you can provide them the most value and also charge them the most. Your website therefore needs to be structured in this way, where the customer ascends through your sales process, whilst getting the most value, meaning your are in control of the customer experience. Fig 23 A funnel moves people through the sales process. They enter as prospective customers (traffic), and your job is to convert as many as possible into repeat customers by selling to them at the front, middle and backend of your funnel. Homework: DotCom Secrets by Russell Brunson The Underground Playbook for Growing Your Company It s not about getting more traffic to your website or increasing conversions, yet these secrets will do EXACTLY that and more. Dotcom Secrets is a shortcut. It s a playbook that tackles the underlying symptoms of low traffic and conversions to exponentially grow your company online.. Learn More [11]
How do I build a Sales Funnel? The simplest way to build a Sales funnel is to use software which will automate most of the work for you. Commonly people will use sites such as Lead Pages, however with Lead Pages you are limited to what you can do, as you would still need to incorporate the other tools needed to fully optimise your sales process. For example: Autoresponders, payment processing, opt-in forms and hosting This is not an issue if you are well versed technically or have the budget to out-source some of the work. For most of us starting out this would not be ideal so really, we would need something that incorporates everything in one tool. (this is where Click Funnels comes in) [12]
Click Funnels is an online tool specifically designed for the creation of sales funnels With click funnels you don t even need a website to sell your product or service You simply connect your domain name to the online based platform and start generating pages! You don t even need to purchase any other marketing tool, click funnels comes with an all built-in Auto-responder & all built in Page Builder, making it simpler to generate eye catching pages for your funnel [13]
All the hard work is done for you, choose your own pre-builfunnel templates and start making sales! The integrated smart shop cart with 1 click upsells allows you to covert faster to maximise profits! All in one dashboard allows you to track pages, products, services stats, link tracker and performance of your selected campaign Get rid of your coder everything is built in Replace your designers have pages built in minutes Save time and money do what you do best Running your Business! Create your own affiliate program have other people promote your product or service Generate leads, make Sales one click upsells Webinars and more! Shopify Integration convert more shopping carts and build your brand! Click Funnels Gives You Everything You Need All your marketing tools in one place Join the Funnel Hacker Community [14] Learn More
[15] The Clickfunnels Affiliate Bootcamp Click funnels is paying its affiliates 40% monthly recurring commissions The best Free training is provided to help you have the greatest success the fastest way possible. Commissions are paid weekly after the 30-day refund as long as there is a minimum of $50.00 earned, select the offers you want to promote. Win your dream car! click funnels also has an incentive reward for its affiliates, they will pay the lease on your dream car for affiliates who have 100 plus active buyers in a month, purchase or lease a qualifying car! Qualifying buyers - Was recruited by the qualifying affiliate: and - Which paid click funnels a minimum of $97.00 in a month - Or has purchased the funnel hacks program for $997.00 and are still active in their 6 or 12 months Affiliates must have a minimum of 100 qualifying buyers in any given month
Click the image below to find out more about this program The best thing about the click funnels affiliate program is that you also get paid when others promote click funnels The 2-tiered affiliate commission platform pays you 5% commission on everything anyone you sign up promotes! Find out more when you get your affiliate dashboard login. [16]
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Here s What You Should Do Next First off, if you made it this far, congratulate yourself. You are part of a small percentage of people that finish books. But you re not done yet. You ve taken a significant step, but the most important step is next. Go to the link below now to join the Affiliate Bootcamp and get access to your click funnels affilaite dashboard, where you can find all the clickfunnels products and services. Join the Affiliate Bootcamp Here: affiliatebootcamp.funnellearn.com After you join, you will get instant access to your affiliate training, along with pre-written emails for your autoresponder, most of the work is done for you! start earning 40% commisions reccuring everymonth and paid weekly! Don t delay Join the affiliate bootcamp today! Best, Khulani Funnel Learn Support
BONUSES FREE Funnel Give Away funnelgiveaway.funnellearn.com FREE Dotcom Secrets Book - you only pay the shipping dotcomsecrets.funnellearn.com FREE Experts Secrets Book - you only pay the shipping expertssecrets.funnellearn.com DotCom Secrets Resources - Emails for Auto-responder - templates - Funnels Templates and more! dcsresources.funnellearn.com
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