,LLC June 25, 26 2017 Mesquite Convention Center SPONSORSHIP PACKAGE
17 th Annual Largest Multi-Cultural Hair Show In Texas EDUCATION EMPOWERMENT ENTERTAINMENT
Dear Prospective Sponsor: The Texas International Hair and Trade Show is the largest multicultural hair, beauty, cosmetic (HBC) exposition in the South Central United States. It features cutting edge educators, motivational speakers, and fashion icons like no other show in the area. It offers the largest direct sales opportunity in the HBC industry in Texas, Louisiana, Arkansas, and Oklahoma. Embarking into its 17th year, a proven winner, with a history of phenomenal attendance the TIHTS offers sponsors and exhibitors a prime venue to market their products to thousands of conscious industry specific consumers in one centralized location. With the show tripling in size in over the last 3 years which drew a record turnout attracting over 3000 attendees including stylist, students and general public, we are projecting this figure to hit 5000 attendees in 2017. With over 125 vendors, the TIHTS is a growing success story.
This is an opportunity to position your brand/company products and services with our target audience, comprised of hair/fashion conscious multi-cultural females and males, ages 17-55 from all over the south. This opportunity is like no other of its kind in the area; it will allow for maximum exposure in a proven market that has exhibited proven phenomenal purchasing power. The Texas International Hair and Trade Show welcome the opportunity to partner with your company in this extraordinary event. If your company/corporation emphasizes quality, values diversity and recognizes that so often these two go hand in hand with profitability, we look forward to working with you as a sponsor of the Texas International Hair and Trade Show. We guarantee that the experience will be a positive one. Sincerely, The Texas International Hair and Trade Show In memory of our late Founder/Executive Director Vince Shelton
Why Become A Sponsor? I. Brand Visibility Texas International Hair and Trade Show on June 25-26, 2017 will feature a glamorous weekend of beauty, philanthropy, and top educators from around the United States offering CEU Classes as well as the hottest cutting edge techniques of today. These events have had an attendance of over 3,000+ people between the ages of 21-55 and this year numbers are expected to reach 5000+, giving your company extremely high brand visibility to your target demographic audience at this event. In addition we intend to attract 250,000+ visitors to the Web Site. II. Brand Visibility in Websites, Flyers, and local Newspaper Promotions Texas International Hair and Trade Show signature competition America s Next Top Stylist on Sunday June 25, 2017 is heavily promoted through websites, mass event flyers, social networking sites, and newspapers. This allows for high visibility throughout all of the aforementioned media. With Event Sponsorship, your Company logo will be displayed at all the promotional websites, mass flyers, and listed in newspaper articles as sponsors leading to this event. III. Spacious Corporate Booths to Display Banners and Exhibit Your Products Texas International Hair and Trade Show will be located this year at the Mesquite Convention Center. There are numerous spacious booths reserved for sponsors to display corporate banners, marketing flyers, and exhibit their products to over 5,000 people in attendance at this event. IV. Philanthropy A portion of the proceeds from this event will be allocated to be distributed to various charities to be decided upon by the Texas International Hair and Trade Show philanthropy committee. Options being discussed at the present time have been scholarships for student stylist as well as non-industry related charities.
V. Interaction with over 1000 Top Hair Stylists and Beautiful people in your Target Demographics Corporate Sponsored Booths at the hair exposition allow you the opportunity of heavy interaction with your Target Customers. Not only will you be displaying your corporate banners and products, but at these events you will also have the chance to interact with attendees, organizers, and competition finalists. This allows your company to provide enhanced interaction with our attendees to sell, demonstrate products, and enhance your brand visibility to over 5,000 of the largest consumer spending age groups. VI. Brand Advertising in Program Magazines and Literature Sponsorship Packages allow for color or full black and white advertisement in the Hair Show Program Book. This provides additional brand visibility to attendees of this event with your company s advertisement.
Platinum Sponsor The Platinum Sponsor is the most prestigious and visible of all sponsorships available and is reserved for only one organization or company. The value of this sponsorship is $25,000. The benefits of being the Platinum Sponsor are: Sponsorships and/or Levels Exclusive marketing package Title of Official Platinum Sponsor of the Texas International Hair and Trade Show to be read and announced as follows, XYZ Company the Official Sponsor of the 2017 Texas International Hair and Trade Show Company Name and Logo Headlines Marketing Advertisements A 10 minute stage presentation at the competition to showcase products and give away door prizes Company name on Press Releases, Printed, Social Media and Television Advertisement Company name headlines all Radio Announcements Company Name and Logo on Official Show Banners Company Name and Logo printed on front cover of Official Show Guide Full page ad on Back Cover of Official Show Guide Company fliers or brochures distributed at Information Booth Exclusive press release sent announcing Company s Sponsorship of TIHTS 30x30 Exhibitors Space (Near Front Entrance of Exhibitor s Floor) Right to use Event Name in Marketing Campaign 25 Tickets to the TIHTS 25 VIP Passes to Competition America s Next Top Stylist and Comedy Show. Large Banners on All Web Pages of the Entire Website Company name and logo on one of the Red Carpet Banner
Gold Sponsor The Gold Sponsor is the second most prestigious and visible of all sponsorships available and is only reserved for a select few organizations and companies. The value of this sponsorship is $15,000 The benefits of being a Gold Sponsor are: Title of the Gold Sponsor of the Texas International Hair and Trade Show will be read and announced as follows, The Texas International Hair and Trade Show sponsored by XYZ Company. Company name and logo included on all marketing advertisements Company name on Press Releases, Printed, Social Media and Television Advertisement Company name included on all radio announcements Company name and logo on Official Show Banners Company name and logo printed on the front cover of the Official Show Guide Full-Page Ad on Inside front cover of Official Show Guide Company fliers or brochures distributed at Information Booth Exclusive press release sent announcing Company s Sponsorship of Texas International Hair and Trade Show 20x20 Exhibitors Space (Near Front Entrance of Exhibitor s Floor) Right to use Event Name in Marketing Campaign 15 Tickets to the Texas International Hair and Trade Show 7 VIP Passes to Competition America s Next Top Stylist and Comedy Show.
Silver Sponsor The Silver Sponsor will headline most floor visible events of the show. This highly visible sponsorship is available for the many floor competitions throughout the weekend. There are several Silver Sponsorships available. The value of this sponsorship is $10,000 The benefits of being a Silver Sponsor are: Title of the Silver Sponsor of the Texas International Hair and Trade Show will be read and announced as follows, The Texas International Hair and Trade Show sponsored by XYZ Company. Company name and logo included on all marketing advertisements Company name on Press Releases, Printed, Social Media and Television Company name included on all radio announcements Company name and logo on Official Show Banners Company name and logo printed on the front cover of the Official Show Guide Full-Page Ad on Inside front of Official Show Guide Company flyers or brochure distributed at Information Booth Exclusive press release sent announcing Company s Sponsorship of TIHTS 20x20 Exhibitors Space (Near Front Entrance of Exhibitor s Floor) Right to use Event Name in Marketing Campaign 10 Tickets to the Texas International Hair and Trade Show 5 VIP Passes to Competition America s Top Stylist and Comedy Show.
Bronze Sponsor Bronze Sponsor also shares the prestige along with the other sponsors of our event, with significant and valuable benefits to the sponsoring company or organization. Each Bronze Sponsor will have an opportunity to sponsor one of the expo pavilions specific to the special segment. The value of this sponsorship is $5,000. The benefits of being a Bronze Sponsor are: Title of the Bronze Sponsor of the Texas International Hair and Trade Show will be read and announced as follows, The Texas International Hair and Trade Show sponsored by XYZ Company. Company logo on press releases Company name mentioned on all radio announcements Opportunity to present 15 min. Seminar during the event Company flyers or brochure distributed at Information Booth Exclusive press release sent announcing Company s Sponsorship of XYZ Inside Full Page Advertisement in Official Show Guide 10x20 Exhibitor Space Right to use event name on all marketing campaigns Company name mentioned on Entertainment stage and Sponsor Give-a-Ways 5 Tickets to Texas International Hair and Trade Show
Other sponsorship opportunities Floor Competitions Throughout the event, we will put on various showcase competitions designed as a peer-to-peer contest to determine who s the best in particular categories (i.e. professional styling, fantasy styling, barbering, etc.) Each of these competitions draw out the industry professionals as they are anxious to see what s new or what their competition might be doing different. Your brand will be directly affiliated with the competition with stage signage, video promotions, and mentions from the stage as well as an opportunity to give a 5 minute presentation of your product or brand. Main Featured Exhibit Hall Stage - $5000+ per Sponsor Main Night Show Stage - $5000 per Sponsor Barbers Competition - $2500 per Sponsor Individual Competition - $2000 School Competition - $1000 per Sponsor Nail Competition- $2000 MUA Competiton- $2000 Media Sponsor - $5000 VIP Room - $5000 White/Cut Party (featuring Kevin Kirk) - $5000 Educators Classrooms - $1000 per room / $2500 exclusive Each of the above opportunities will be handled on a first come basis. Limit to 2 Sponsors per area except for exclusive package investment.
TEXAS INTERNATIONAL HAIR AND TRADE SHOW JUNE 25 & 26 2017 MESQUITE CONVENTION CENTER 2017 SPONSORSHIP FORM Click on the links within the email to go to the forms Cratina Webb Kim Shelton Texas International Hair and Trade Show Directors Success Anyone? 903-926-7211 972-322-6996 sponsor@texashairshows.com www.texashairshows.com