2014 2008 GOLD ADDY AWARD PUBLICATION DESIGN SERIES BEST OF SHOW FINALIST 2011 SILVER ADDY AWARD MAGAZINE DESIGN ge Jo ll a u Vi 10 al rn Th e MEDIA KIT
The Village Journal at Haile Plantation is an award-winning quarterly publication aimed to help readers experience the magnificence of the Haile Plantation community and its surrounding areas. By featuring inspirational writing, incredible design and intriguing photography, The Village Journal showcases the charm and comfort of Gainesville s premiere residential and business areas. Haile Plantation and surrounding area residents turn to The Village Journal for coverage of community news and events, as well as health, fitness, travel, lifestyle, food, finance and Real Estate related topics. Distributed specifically to a large number of affluent readers and active businesses, The Village Journal is Gainesville s ultimate community lifestyle magazine. DEMOGRAPHICS SEX AGE OF AUDIENCE MARITAL STATUS YEARLY HOUSEHOLD INCOME Male 48.97% Female 51.03% AVERAGE AGE 36 Years Old 0-17 27.42% 18-24 14.53% 25-34 8.47% 35-44 11.15% 45-54 15.25% 55-64 11.61% 65+ 11.58% Married 59.66% Single 40.34% $50,000+ 65.12% $100,000+ 35.96% AVERAGE HOME VALUE $102,099 2
CIRCULATION & DISTRIBUTION Total Distribution: 12,000 per quarter CIRCULATION AND DISTRIBUTION The Village Journal at Haile Plantation is a digest size, full color, quarterly publication containing both editorial and advertising content. Our publication is free to the public with a circulation of 12,000 per quarter. Approximately 5,500 copies are direct mailed to area residents, while the remainder are distributed in places of business in the Southwest sector of Gainesville. 5% Real Estate Professionals and New Resident Packages 10% High-Profile Events: Grand openings, charities, entertainment, festivals and sports. 15% Publix Supermarkets: Complimentary issues are available to over 100,000 Gainesville Publix customers per week. 40% Home Delivery: Direct mailed to every Haile Plantation resident. Additional home delivery to Town of Tioga and other demographically select neighborhoods in Gainesville. 30% Targeted Distribution: Haile Village Center, Haile Market Square, Millhopper Shopping Center, Tioga Town Center, Kanapaha Station, Thornebrook Village, Tower Square, select Archer Road merchants and Gainesville Regional Airport *Percentages may vary based on distribution needs. 3
DIRECT MAIL COVERAGE The Village Journal at Haile Plantation direct mails approximately 5,500 copies to area residents in the southwest sector of Gainesville. Neighborhoods including Haile Plantation, Town of Tioga, Wild s Plantation, Cambridge Forest, Longleaf Village and surrounding communities receive the quarterly publication directly in their mailboxes. TOWN OF TIOGA WILD S PLANTATION CAMBRIDGE FOREST BILTMORE HAILE PLANTATION LONGLEAF VILLAGE Area of Direct Mail Coverage 4
DIGITAL ADVERTISING Computer Browser 300 X 250 Tablet Phone DIGITAL ADS FOR THEVILLAGEJOURNAL.COM Homepage Leaderboard 970x90 Pixels 300 X 250 Homepage Rotating Sidebar Banner 300x250 Pixels Through thevillagejournal.com, we deliver timely, community-based content to readers, offering advertisers the ability to reach our loyal readers through both print and digital platforms, thus creating additional advertising opportunities and a more engaged experience for readers. 300 X 250 5
ADDITIONAL FEATURES ENGAGE YOUR AUDIENCE at the moment of peak interest. HOW IT WORKS: Readers point their smartphone at your ad, and are instantly connected to interactive content that is engaging and relevant. Readers can discover and explore what they re looking for, instantly giving them access to your product or service. CHOOSE YOUR MOBILE EXPERIENCES: Instant Connection - Connect readers directly to your website or a video. With simply holding the smartphone over your ad, readers are directed to your website or video* in seconds. $75 for 3 months $90 for 6 months Get 20% Off Pop-up Offer - Readers are prompted to redeem a customized special offer. Coupons Contests Social media connections Video promotions $75 for 3 months $90 for 6 months Custom Exprience - Readers are offered a range of options, making it a tailored experience for each user. Custom interactive banner Watch a video* View map location View nearest location Make a phone call Send an email Create a calendar event Share a message: Facebook, Twitter, Email and Pinterest $139 for 3 months $155 for 6 months *Video production available. Estimate provided based on scope of work. 6
POLICIES B I L L I N G AND TERMS Accounts are billed immediately upon issue of publication. Advertisers will pay either the amount due in full or per issue. Installment issue due at time of signing agreement. Accounts unpaid after a 30 day period shall bear a fee of $25.00 or 1.5% interest per month late (whichever greater) until balance has been paid in full. P AYM E NT All payments must be received by check or credit card (Visa & MasterCard) made payable to The Village Journal and mailed to: The Village Journal, 105 S.W. 128th Street, Suite 200, Newberry, Florida 32669. Prices reflect discount for paying by check. P R E F E R RED PLACEMENT Any requested position of advertisement is not guaranteed unless noted in contract. Publisher reserves the right to accept or decline all advertising for any reason. AGE N C Y CO MMIS S IO NS All stated rates are net. Agencies recognized by The Village Journal must add their commission to the rack rate price. 3 5 2. 3 3 1. 5 5 6 0 W W W.T H E V I L L AG E J O U R N AL. CO M CO NTACT: KI L TY B R YSO N / KI L TY@TH E VI L L AG E J O UR NAL.COM 7