SUSE Studio Extension for System z and the SUSE Appliance Program IBM System z ISV Conference Call Frank Curran and Kay Tate May 12, 2011 www.novell.com/appliances
Agenda 2 Appliance definition Appliance marketplace Appliance benefits SUSE Appliance Program overview SUSE Appliance Toolkit overview SUSE Studio Extension for System z Call to action / resources Questions and feedback?
Appliance Defined OS CONFIG APP A software application combined with an operating system designed to run on industry-standard hardware or in a virtual machine 3
Appliance Model Will Revolutionize Software Delivery Businesses are looking for simplified ways to deploy their applications we believe that software appliances will also help reduce support costs and sales cycle times for ISVs, making the concept attractive for vendors and end users alike. Al Gillen, Program Vice President, System Software at IDC $1.1B in software appliances will be sold by 2013* Currently $70 million, growing at 86 percent CAGR *IDC, 2009 Software Appliance Preview 4
Software Appliances Gaining Market Traction SMB and mid-market firms are the early adopter segments Over 26 percent of companies with 1,000-2,499 employees deployed software appliances Over 20 percent of companies with <1,000 employees deployed the technology Manufacturing (23 percent have adopted software appliances) and professional services (20 percent adopted) are the top verticals Top software appliance workloads in 2010: By licenses or shipments: Web infrastructure (39 percent) and application development (21 percent) By revenue: Business processing (33 percent) and web infrastructure (31 percent) Source: IDC Software Appliance End User Survey, November 2009; IDC Worldwide Software Appliance 2008-2012 Forecast, 2009 5
ISVs: Appliances Simplify to Create New Market Opportunities Traditional Appliance Shorter Sales Cycle Simpler Installation Appliance Easier support New Market Access 6
End Users: Appliances Reduce Installation and Support Costs Appliance Integrated, complete solution 7 Press play installation Deployable across platforms Simpler support and maintenance
Several Types of Appliances All Relevant to SUSE Appliance Toolkit Heritage Image Image Image Image 8 Pre-Formated As Pre-Formatted For Pre-Formatted For Pre-Installed On Live CD Bootable USB ISO Software Appliance Virtual Appliance VMware Xen / XenServer Hyper-V KVM, and more. Amazon EC2 Cloud Appliance x86 32- and 64-bit Hardware Appliance
The SUSE Appliance Program Overview
The SUSE Appliance Program Making Appliances Fast and Easy for Partners 1. Technology and Tools Creation Configuration 3. Go to Market 2. Platform Support Flexible Pricing and Redistribution Cloud Updating Management Appliance and OS Support Channel Mapping Joint Marketing PartnerNet Community End 10 to End
The SUSE Appliance Program Value Proposition Something for Everyone Technology Support Go-to-Market Target Audiences and Core Benefits Systems Integrator ISV Shorten your sales cycle Build solution quickly and cost effectively Reduce your support and development costs Easier entry into new markets Deploy your applications to the cloud 11 Enter new markets Increase your service revenue generation margin VAR Add services/applications quickly and cost effectively Enter new markets Improve your resell margin Distributor / VAD Sell new generation technology Expand your sales portfolio and customer segments Increase your margins
The SUSE Appliance Program Technology and Tools
The SUSE Appliance Toolkit + Customize the OS + Simplify Deployments + Simplify Maintenance Build Manage Maintain The SUSE Appliance Toolkit is a collection of tools designed to improve the efficiency of building, managing and maintaining software appliances. www.novell.com/products/suse-appliance-toolkit/ 13
The SUSE Appliance Toolkit Components Build Manage SUSE Studio Onsite: WebYaST: Behind firewall stand-alone version of SUSE Studio Provides YaST functionality through a web interface Kiwi Support: Fully supported, command line scriptable appliance creation behind the firewall, integrates with SUSE Studio 14 Maintain SUSE Lifecycle Management Server: Runs at ISV site, serves updates, includes access control to restrict access to repositories, allows for multiple update streams or channels
SUSE Studio Easiest, Fastest Way to Create Appliances SUSE Studio Online No-charge hosted appliance creation tool Builds appliance in just a few minutes and with a few clicks Offers both SUSE Linux Enterprise Server 11 and SUSE Linux Enterprise Server 10 SP2 as supported base OS Minimal version of SUSE Linux Enterprise (JeOS) creates streamlined efficient appliances Can create ix86 and x86_64 appliances Supports Xen, KVM, VMware, Virtual PC, Virtual Iron, OVF Includes SUSE Gallery for showcasing appliances www.susestudio.com SUSE Studio Onsite 15 Behind firewall stand-alone version of SUSE Studio Build appliances based on SUSE Linux Enterprise JeOS, SUSE Linux Enterprise or opensuse Supported formats: USB Stick/ hard disk image, Live CD (.iso), VMware/Virtual Box (.vmdk), Xen Virtual Machine, KVM, Hyper-V, OVF, Amazon EC2
SUSE Linux Enterprise Great Platform for Appliances SUSE Linux Enterprise Server Underlying OS for Appliance Program Fully supported, scalable, enterprise class Linux distribution Optimized to be the Perfect Guest across VMs (Xen, KVM, Hyper-V and VMware) Single platform certification physical, virtual or appliance form Mono /.NET supported application platform Systems management interoperability with MS SUSE Linux Enterprise JeOS Fully supported and easy for appliance builds SUSE Linux Enterprise Server for Amazon EC2 Flexibility to create appliances ready for cloud computing SUSE Linux Enterprise Server for VMware 16 SUSE Linux Enterprise Server is standard OS for VMware virtual appliance-based offerings
Introducing SUSE Studio Extension for System z
SUSE Studio Extension for System z Extension for SUSE Studio onsite Extending the build and update capabilities of SUSE Studio to IBM System z platform Provide base System z templates Tailored for System z configuration Easy-to-use web interface hides the complexity of creating System z images Ability to test and debug the System z images before deploying Test Drive allows testing of images, modify and rebuild Saves time in the development cycle 18
Select System z Appliance 19
Configure Using the Tabs 20
Define Your Build 21
Watch the Build Progress 22
Boot Your Appliance 23
SUSE Studio Extension for System z Join Our Beta Program Now! 24 Get access to SUSE Studio Extension and get your hands on the new technology early Learn how SUSE Studio can help to create System z images Experience new business models and new routes to market Provide feedback to shape this new product Hear what other early beta customers are saying about SUSE Studio Get access the SUSE Studio engineering team to help you with technical questions
SUSE Studio Extension for System z Beta Program Next Steps Initial beta available now Beta 2 start targeted for May 20 Join the beta by emailing registration request Facilitated via beta program mailing list We are looking forward to your feedback! Anticipating launch 3Q11 25
SUSE Studio Extension for System z Beta Program Next Steps Request beta registration via email > Include your name, company and company email > Send to Frank Curran at fcurran@novell.com Studio Extension On Site beta download instructions will follow README, installation and update logs included with each new beta package Request a demo for your technical team Visit the SUSE Studio Heritage web site 26 Subject Request to join Studio Extension Beta www.susestudio.com
Questions? Feedback? 27
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Appendix
The SUSE Appliance Program Key Components Technology and Tools Build Tools SUSE Studio Configuration, Management, Updating Tools Operating System SUSE Linux Enterprise Server, JeOS Platform Support Elements Appliance Maintenance Pricing and Support No-charge Build and Redistribution of Software Appliances Go-to-Market Programs 31 Channel matchmaking Flexible pricing Free evaluation redistribution Joint marketing Everything an ISV needs to build, test, manage and market software appliances
Maintain with SUSE Lifecycle Management Server Update and maintenance of deployed software appliances. Unified update mechanism, federating updates for all components of the appliance. Repository management, staging repositories support for quality assurance Authentication, entitlement and access control required to distribute updates. Management of essential customer data, interface to CRM systems 32
Build with KIWI Scriptable command line tool that builds software images from a description file. The core image creation engine integrated into SUSE Studio. Automated build tools, as a KIWI script can be called to create new appliances automatically when a new build is available. KIWI is provided free to the community. 33
Manage with WebYaST Web-based management interface for full visibility into the configuration, health and performance of your SUSE Linux Enterprise Configuration of software appliances (Modules include: storage, bootloader, timezone, software appliance management updates, user management, hardware customization) Administration of installed system (Modules include: Status, soft-shutdown, reboot, monitoring, license/eula and registration, service start/stop/status) 34