Assessment Task for Stage 6: HSC Subject: Business Studies Student s Name: Teacher s Name: Assessment Task No. 3 Due Date: 15 th June 2016 Weighting 30% THIS TASK NOTIFICATION CAN BE FOUND ON THE COLLEGE WEBSITE UNDER THE LEARNING AND TEACHING TAB OR IN THE GOOGLE CLASSROOM Submission Instructions Submit the task by placing it in the Assessment Bin at the Student Foyer by 9:00am This cover sheet must be attached to the task. Times New Roman 12 point font is to be used. Penalty for non attendance on day of assessment or late submission o Assessments submitted after 9.00am on the due date will immediately receive a 50% mark penalty of the achieved mark. o Assessments submitted after 9.00am on the next day will receive a zero mark pending Illness/Misadventure certification and will still have to submit the task to fulfil the requirements of the course. A student who fails to present / perform at the allocated time will be awarded a zero and a revised date for the presentation / performance. PLEASE NOTE: THIS TASK WILL NOT BE ASSESSED BY YOUR TEACHER UNLESS YOU HAVE ASSESSED YOUR PERFORMANCE BY HIGHLIGHTING OR TICKING THE APPROPRIATE BOXES ON THE ASSESSMENT CRITERIA. The appropriate criteria should be attached to the front of each section. Outcomes being Assessed H1 critically analyses the role of business in Australia and globally H2 evaluates management strategies in response to changes in internal and external influences H3 discusses the social and ethical responsibilities of management H4 analyses business functions and processes in large and global businesses H6 evaluates the effectiveness of management in the performance of businesses H7 plans and conducts investigations into contemporary business issues H8 organises and evaluates information for actual and hypothetical business situations H9 communicates business information, issues and concepts in appropriate formats Student Confirmation By submitting the task for marking, I acknowledge the following: 1. The work submitted is my own work and appropriate acknowledgement of all sources has been made. 2. I am aware that the work may be submitted to plagiarism detection processes for the purpose of detecting possible plagiarism. 3. Where the work of others is used and not acknowledged, a finding of plagiarism will be made and a mark of zero awarded and I will have to resubmit the task. 4. I have a copy of this assessment if the original is lost or stolen. Student s signature: Date:
TASK DETAILS 1. Description of the Task Part A 10% You are asked to write a 600 word article for the magazine Business Weekly. The article must address the following questions: Describe the Competition and Consumer Act 2010. Explain how the Australian Commission (A.C.C.C.) enforces this Act with reference to specific current examples. Current examples can be found on the A.C.C.C. website. Part B 20% You are asked to investigate the variety of promotional strategies used by Qantas and ONE other business in You are asked to write an 800 word extended response answering the following question: Assess the importance of using a mix of promotional strategies in In your answer you will be assessed on how well you: demonstrate knowledge and understanding relevant to the question apply relevant business case study/studies and contemporary business issues communicate using relevant business terminology and concepts present a sustained, logical and cohesive response. Terms used in assessing this task: Describe: Provide characteristics and features Explain: Relate cause and effect; make the relationships between things evident ; provide why and/or how Assess: Make a judgement of value, quality, outcome, results or size
2. Classroom Learning Students have been prepared to effectively complete this task through: Learning to: examine contemporary business issues to: examine why ethical behaviour and government regulation are important in marketing examine contemporary business issues to: assess why a mix of promotional strategies is important in services investigate aspects of business using hypothetical situations and actual business case studies to: evaluate the marketing strategies for a good or service Learning about: influences on marketing consumer laws deceptive and misleading advertising price discrimination implied conditions warranties marketing strategies promotion - elements of the promotion mix advertising, personal selling and relationship marketing, sales - promotions, publicity and public relations - the communication process opinion leaders, word of mouth
Student Name Teacher Assessment Criteria Part A Through the completion of this assessment task, you have demonstrated the ability to E D C B A ELEMENTARY 1-4 identify a feature of the Competition and Consumer Act identify some of the actions of the Australian Competition And Consumer Commission (A.C.C.C.) present information using business terminology or Comment: BASIC 5-8 identify some features of the Competition and Consumer Act outline how the Australian Commission (A.C.C.C.) enforces this Act using at least one example present relevant information using business terminology or SOUND 9-12 outline the Competition and Consumer Act describe how the Australian Commission (A.C.C.C.) enforces this Act with reference to specific current examples present a structured answer using relevant business HIGH 13-16 describe the Competition and Consumer Act explain how the Australian Commission (A.C.C.C.) enforces this Act with reference to specific current examples present a logical and wellstructured answer using relevant business EXCELLENT 17-20 describe in detail the Competition and Consumer Act thoroughly explain how the Australian Competition And Consumer Commission (A.C.C.C.) enforces this Act with reference to specific current examples present a sustained, logical and well-structured answer using relevant business terminology and
Student Name Teacher Assessment Criteria Part B Through the completion of this assessment task, you have demonstrated the ability to E D C B A ELEMENTARY 1-4 outline a mix of promotional strategies in the marketing of goods and present a response to the question make a reference to a business case study. BASIC 5-8 describe the importance of using a mix of promotional strategies in present a response to the question using some business terminology. make some references to a business case study/studies. SOUND 9-12 explain the importance of using a mix of promotional strategies in present a logical response to the question using relevant business refer to relevant business case study/studies and business issues. HIGH 13-16 assess the importance of using a mix of promotional strategies in present a logical and cohesive response to the question using relevant business terminology and make use of relevant business case study/studies and business issues. EXCELLENT 17-20 assess in detail the importance of using a mix of promotional strategies in the marketing of goods and present a sustained, logical and cohesive response to the question using relevant business make extensive use of relevant business case study/studies and business issues. Comment: