DUBAI 8-10 MARCH DUBAI MEDIA CITY TASTE OF DUBAI SALES BROCHURE FOOD DRINK MUSIC DUBAI S FAVOURITE FOOD,DRINK & MUSIC FESTIVAL Taste of Dubai is the City s number one food, drink and music festival attracting around 30,000 visitors each year. Over the three days there are celebrity chef demonstrations, interactive cooking features, hundreds of food and beverage vendors, 24 of the city s finest restaurants, as well 3 days of live music from local and international artists. tasteofdubaifestival.com
THE TASTE SUCCESS E X P O S E YO U R B R A N D T O O V E R 3 0, 0 0 0 V I S I T O R S Celebrity Chefs Latest, Greatest and Most Exciting Restaurants Kids Zone Interactive Cooking Features International Music Acts OVER THE PAST 10 YEARS TASTE OF DUBAI HAS SEEN OVER: RESTAURANT 185,000 Visitors 196 City s Hottest Restaurants 1,141 Signature Dishes 67 Celebrity Chefs
WAYS TO PARTICIPATE SPONSORS Brand awareness On-site activations Consumer engagement RESTAURANTS Sample your signature dishes Showcase your restaurant Reach the city s largest food community EXHIBITORS Build your client database Sell direct Capture valuable data SPONSORSHIP OPPORTUNITIES Taste of Dubai is a great environment for your brand to deliver a powerful message to over 30,000 ABC1 receptive consumers. Through a consultation process we work together with you to create a bespoke brand solution to suit your objectives, which can include, complement or replace your traditional promotional activity. We utilize our complex knowledge and experience to produce the most effective solution after all, it is your return on investment that counts. SPONSOR CATEGORIES: Headline Feature - Entertainment stage - Box Office - Kid s Zone - Cooking/Demonstration Features - VIP Area Consumer product Competitions APP PREVIOUS SPONSORS INCLUDE: EXPOSE YOUR BRAND TO THE FOLLOWING AUDIENCE Over 25,000 Visitors in 2017 47% Male 53% Female 77% between 25 50 Over 97% visitors will return to the event this year
CALLING ALL EXHIBITORS Book your stand now to meet over 30,000 affluent consumers at Dubai s largest open-air food, drink and music festival. Taste of Dubai is the only event that offers both trade and consumer opportunities for your business, as well as selling your products to Dubai s most sophisticated ABC1 audience. Join Taste of Dubai to educate and communicate key brand messages, promote food, drink and gift ranges, as well as associate yourself with the most prestigious brands, chefs and restaurants the city has to offer. EXHIBITOR CATEGORIES INCLUDE: Kitchen appliances Oils & vinegars Chocolate & sweets Pasta Fresh produce Breads Fine coffees & teas Juices & smoothies Spices & nuts Tableware Ice creams Pet products & foods $460 per sqm Tent, floor and lighting $405 per sqm Space only Zero fuss, we do everything for you, just order the power supply and we do the rest. This gives you the opportunity to build your own custom made stand to wow the crowds. Restaurant cost available on request.
HOW CAN YOU BENEFIT? *2017 Overview INTENSIVE MARKETING CAMPAIGN Outdoor Radio Press Advert PR Print / Online 9,800,000 2 weeks 9,200,000 2 weeks 16,515,691 8 weeks 5,154,427 HTML SMS Social Media Digital Campaign 6,838,090 2,000,000 3 weeks 4,050,000 18,747,209 TOTAL Impressions 72,305,417 Taste of Dubai gave the perfect arena for Delicio to increase its brand awareness through engaging activations. We market tested a few of our products with the best crowd in Dubai and got excellent face to face feedback. Delicio had around 10,000 consumer touch points during Taste of Dubai. Ajay Jolly Digital Marketing Manager, Delicio On behalf of the KEITA team, I would like to say a big thank-you to you and all your team from Turret Media who drove this event to a success. As always you did an excellent job and produced great results. We are very grateful for the huge exposure KEITA received during Taste of Dubai. We look forward to doing bigger and better in future events with you. Nushika Azeez Assistant Marketing Manager, KEITA
THIS YEAR S CHEF LINE-UP Annabel Carmel Eric Lanlard Jenny Morris Jun Tanaka Reza Mahammad Sanjeev Kapoor Valentine Warner DON T DELAY, BOOK TODAY! For sponsorship enquiries: Anju Chadda Event Director +971 (0) 50 669 2097 a.chadda@turretme.com For sponsorship & restaurants: Marija Al Raisi Head of Sales +971 (0) 55 545 2025 m.stanojevic@turretme.com For restaurants & stands: Ross Byrne Sales Manager +971 (0) 52 170 3630 r.byrne@turretme.com www.tasteofdubaifestival.com Organised by: PART OF THE COMMUNICATIONS & MARKETING GROUP