High Impact Virtual Product Development (VPD): MSC.Software s Product Strategy

Transcription

1 High Impact Virtual Product Development (VPD): MSC.Software s Product Strategy Robert Ryan, Executive Vice President, MSC.Software

2 Agenda High Impact VPD MSC s VPD Product Strategy MSC s VPD Product Lines New VPD Releases and Roadmaps

3 Agenda High Impact VPD MSC s VPD Product Strategy MSC s VPD Product Lines New VPD Releases and Roadmaps

4 Business Challenge The goal is to go from 60-some months to 12 and to do what we did last time around for $6 or $7 billion, for $1 billion. Boeing, Commercial Airplane Group

5 VPD Solution Distributed Teams Faster Innovation Function Lower Risk Higher Profits Form Fit

6 Wing Structure Engine Landing Gear Fuselage Structure

7 Virtual Prototype Build Wing Structure Stress, durability Simulation Data Management Portal Landing Gear Motion, Packaging Engine Thermal, Motion Fuselage Structure Stress, Fatigue System Virtual Prototype Regular Assembly of Updated System Virtual Prototypes

8 Virtual Prototype Test

9 Virtual Prototype Review

10 High Impact VPD

11 Agenda High Impact VPD MSC s VPD Product Strategy MSC s VPD Product Lines New VPD Releases and Roadmaps

12 VPD Market Needs Our Customers Tell Us They already have: PLM strategies Relatively mature PDM for CAD Advanced simulation technologies (in silos) They now need: Discipline integration; unified framework for VPD Knowledge capture & re-use; integration with CAD Repeatable, standardized simulation processes Structured access to all simulation data, enterprise-wide Robust design practices through simulation Flexible licensing, installation, and usage

13 MSC VPD Approach 1 Broaden VPD portfolio: Internal Development (e.g., Robust Design, FlightLoads, Thermal) Partnerships (e.g., ncode, FFT, LSTC, DS) Acquisitions (e.g., MARC, Virtual Insight, ADAMS, EASY5, SOFY) 2 Unify and Integrate portfolio: SimOffice - Unified framework for integrated VPD modeling and simulation SimDesigner - CAD-embedded VPD environment SimManager Environment for automating and managing collaborative VPD 3 Provide easier access across portfolio: MasterKey token licensing system

14 MSC Solutions Integration & Interoperability Automation & Collaboration

15 MSC Software Platform Designer Engineer/Analyst Program Manager/Engineer SimDesigner SimOffice SimManager Industry Applications Interface Workbenches Modeling Components (Aero, Auto, EM, Bio, in-house, partners) (Patran, Sofy, Actran, View, etc.) (Build, Test, Review, Improve) Enterprise Information Infrastructure (PDM, PLM, ERP, Directory Services, Etc.) MSC Proven Solvers (Nastran, ADAMS, Marc, Dytran, Easy5)

16 MSC Software Partners Applications Components Geometry (Spatial, ITI, UGS) FE Pre/Post (VKI) Optimization (VR&D) Middleware (IBM) PLM Architecture (DS) Licensing (Macrovision) Fatigue (ncode) Acoustics (FFT) Crash (LSTC) Aeroelasticity (Zona) Engine (FEV) Powertrain libraries (Ricardo) Human modeling (BRG) Test rigs and empirical (MTS) ZONA Platforms/OS IBM, HP, SGI, Sun Intel, AMD, Dell NEC, Cray, Fujitsu Interfaces CFD (Fluent, CD adapco) Composites (Vistagy) Fracture (Beasy) Meshing (Beta, Altair, etc.) Controls (NI, MathWorks)...

17 Agenda High Impact VPD MSC s VPD Product Strategy MSC s VPD Product Lines New VPD Releases and Roadmaps

18 SimOffice MSC.SOFY MSC.ADAMS MSC.Patran MSC.EASY5 MSC.Nastran MSC.Dytran MSC.Marc Over 150 VPD Applications Included Motion Loads Stress Durability Plasticity Thermal Vibration Acoustics Crush FSI Controls...

19 SimDesigner for CATIA V5 MSC.Nastran MSC.Marc STEP-AP209 ANSYS ABAQUS LS-DYNA Suspension Auto Aero Other Gateway Products Analysis and Simulation SimDesigner for CATIA V5 CATIA V5 Products EST GDY GAS FMS FMD Generative Products Linear Nonlinear Thermal ASP Motion Flex Fatigue Composites Materials Crash Controls Vertical Apps Robust Design

20 MSC.SimManager

21 Virtual Product Development MSC Product Lines Wing Structure Stress, durability Landing Gear Motion, Packaging Simulation Data Management Portal Engine Thermal, Motion Fuselage Structure Stress, Fatigue

22 Virtual Product Development MSC Product Lines Wing Structure Stress, durability

23 Case Study: BMW NVH & Crash Chassis TF Vehicle Dynamics MSC.SimManager, MSC.Nastran ADAMS/Car-AT

24 Agenda High Impact VPD MSC s VPD Product Strategy MSC s VPD Product Lines New VPD Releases and Roadmaps

25 SimOffice MSC.SOFY MSC.ADAMS MSC.Patran MSC.EASY5 MSC.Nastran MSC.Dytran MSC.Marc Over 150 VPD Applications Included

26 Integrated VPD What Whatcontrol law will provide law will the required provide the crankshaft required crankshaft velocity? velocity? MSC.EASY5 MSC.EASY5 What What are the forces are the acting forces acting on the crankshaft? on the crankshaft? MSC.ADAMS MSC.ADAMS What What are the stresses are the modes stresses & of the crankshaft? modes of the crankshaft? MSC.Nastran, MSC.Nastran, MSC.Marc MSC.Marc How How much noise will much be noise transmitted will be by transmitted the by the oil oilpan? MSC.Actran MSC.Actran How How many many cycles before cycles failure before failure of the crankshaft? of the crankshaft? MSC.Fatigue MSC.Fatigue

27 Case Study: Fincantieri Dynamic System Simulation Structural Simulation Motion & Loads (MSC.ADAMS) Stress & Deformation (MSC.Patran & MSC.Nastran) Durability & Life (MSC.Fatigue) Reference: EMEA VDP Conference, November, Munich Fatigue Prediction Loading condition Unlimited Life Factor of Safety

28 SimOffice Roadmap Phase 0: Packaging & Data Integration MasterKey Licensing Solver Data Integration Documentation Installation Phase 1: Postprocessing Foundation Services Results NVH & Aero mysimoffice Phase 2: Breadth Patran Migration I Results II SimManager I Mid-Range & Education Template Builder Phase 3: Depth 2006 and beyond Patran Migration II Hi-end FE & MB System I (EASY5) SimManager II Assemblies Robust Design I

29 SimOffice Release Oct Integration & Interoperability

30 SimOffice Framework Functionality migrates from existing products to new look and feel and integrated framework over multiple releases. Common Menus Common Look and Feel, Toolbars Multidisciplinary engineering contexts Communication Gateway

31 Evolution Transition Strategy MSC.Patran SimOffice Results: MSC.Akusmod MSC.Explore Plots & Charting Report Templates MSC.Patran 2006 will be SimOffice-compliant and leverage SimOffice Results SimOffice Results SimOffice Results TreeView Existing applications initially connect to SimOffice Framework Connected applications can leverage SimOffice components and services Smoothly transition to 100% SimOffice look-andfeel over time

32 Integration MSC.SOFY MSC.Patran MSC.EASY5 vn4d ADAMS/View SimOffice Functionality migrates from existing products to SimOffice over multiple releases Starting with post-processing

33 SimDesigner for CATIA V5 SDL SimDesigner Linear Linear structural analysis SFA SimDesigner Fatigue Fatigue analysis SDT SimDesigner Thermal Heat transfer analysis SDN SimDesigner Nonlinear Nonlinear structural analysis ASP SimDesigner Advanced Structures Pro Extended pre-postprocessor SCP SimDesigner Composites Laminate composites structural analysis SMO SimDesigner Motion Dynamic motion simulation SDF SimDesigner Flex Flexible body simulation SDS SimDesigner Suspension Vertical application for Suspension simulation Gateway Products

34 SimDesigner Release Schedule SimDesigner 2004 R3 CATIA V5R13 April SD Composites -FE Based SD Gateway for LS-Dyna SD Fatigue SD Flex SD Adv. Structures Pro - Phase 2 SD Linear - Modal Freq. Resp. New New New New SimDesigner 2005 R1 CATIA V5R13 October New SD Materials SD Adv Structures Pro - Phase 3 SimDesigner 2005 R2 CATIA V5R14 December SD Adv. Structures Pro. - Phase 4 SD Motion - SDL Load Transfer SD Nonlinear - GAS Connections SD Materials SD Composites - Design Support SD Fatigue - SMO Interface

35 MSC.SimManager Project Bill of Design Study Study Study Scenario Input Results Reports.

36 MSC.SimManager Release Schedule SimManager 2005 R1 December SimManager 2004 R3 September CAE Portal Materials Property Management Portal Process Chain Monitor SimManager 2004 R2 May WebSphere & UDB Report Generator Auto Portal EAI Integration Compute Services Integrated Client Advanced Search Meshes Assemble Model Loadcase Combine Input Deck Solver Curve Cross- Section Extract (Postprocessor) Output Report Creation Report

37 VPD Your Way We Asked Customer Advisory Councils Customer Satisfaction Surveys VPD Conferences Customer Visits Beta Programs (a) Discussion Forums Technical Support Training Classes (a) (b) We Acted SimOffice webinar, www site, and white paper (b) 24 upgrade releases, MasterKey & Linux additions, interoperability Support system upgrade, Knowledge Base expansion, investment in WebEx, discussion forums 16 New VPD modules You Answered Clear direction from MSC Product Enhancements Service Enhancements New Products ISO-Certified Product Development Process

38 Summary Focus: High Impact VPD Strategy Broaden VPD portfolio across disciplines Unify & integrate VPD portfolio SimOffice SimDesigner MSC.SimManager Simplify licensing and usage access through Masterkey Execution: VPD Your Way Integration & Interoperability Automation & Collaboration

39 Driving Virtual Product Development Thank You! Thank You!