Blue is the New Green : Growing Michigan s Blue Economy
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1 Blue is the New Green : Growing Michigan s Blue Economy 2014 MWEA Conference Boyne Mountain, June 23, 2014 John Austin Director, Michigan Economic Center at Prima Civitas Non Resident Senior Fellow, Brookings Institution President, Michigan State Board of Education
2 Blue Economy Build on Michigan s abundant water, access to water, water education and innovation assets to grow our economy
3 What is the Blue Economy? How does water matter to jobs and sustainable economic activity? First it was a conduit for trade
4 Like our Timber..
5 Then our food, livestock, timber, and rich raw materials were converted; water used and abused as input to great agro-industrial enterprises that grew GLEI here BROOKINGS
6 Like the sawmills and paper mills
7 Why ThCha Education? Changing Nature of the Economy And the great factories making cars, chemicals, appliances, and furniture that gave us jobs, great wealth and a great life here in Michigan
8 Water and Our Michigan Economy Today
9 How Does Water Matter to Our Economy Today? Michigan enjoys a special piece of real estate; there is only so much waterfront: 3,000 miles of Great Lakes Shoreline 11,000 inland lakes 30,000 miles of rivers Millions of acres of wetlands Never more than 6 miles from water Connected to ~20% of world s fresh surface water
10 Water defines us, and gives us Pure Michigan
11 Blue is the New Green Green Economy Wind, solar, battery, bio-mass, next energy technology creation Building retrofits, turbine machining, solar panel production, transit-building: green collar jobs Greenways, parks, open-space: green places Green roofs, recycling, local food: green culture Blue Economy Water cleaning, monitoring, conservation products and services Building retrofits, water infrastructure repair, Filter making, blue-collar jobs Blueways, wetland preservation, waterfront renewal, water trails Rain-gardens, grey-water systems, smart water lifestyles
12 How Does Water Matter to Our Economy Today? Still in some of the traditional ways: Shipping/freight/commercial fishing: 65,000 jobs, $3.3 billion wages
13 Transportation
14 Water-dependent business: Agriculture Food Production and Food Processing
15 Manufacturing
16 Another Water-Dependent Business
17 How Does Water Matter to Our Economy Today? Big water-using businesses: 581,000 jobs (8 th in nation in share of employment) $40 billion annual wages from water using farming, manufacturing, mining, energy, beverages,
18 The Emerging Blue Economy Water as magical place-definer, quality of life asset and activity driver Water based education, research, and problem solving centers Water-based businesses, and emerging water, clean technology products and services
19 Place-based Development
20 Water-Dependent Recreation,Tourism
21 Blue Water Trails Lake Michigan Water Trail: SW Michigan
22 The Emerging Blue Economy Quality of Life and Place: 3,000+ miles of Great Lakes coast, 11,000 inland lakes, hundreds of rivers, and wetlands translates into recreation, tourism, attraction of talent, increased property values and local economic development
23 Quality of Life and Place: Boater s spend $3.9 billion/yr; Anglers $2 billion/yr Coastal tourism from birding to beach visits is responsible for 57,000 jobs and $955 million in earnings every year Inland lakes attract residents and visitors, property values worth $200 billion, $3.5 billion in annual taxes Kayaks and Canoes $140 million a year Water access, restoration and redevelopment attract-keep talent, drive enhanced economic activity increased property values
24 Water Restoration Drives Place Quality Healthy Waters,Strong Economy Brookings Institution September,
25 Improvement GLRI Effect Affected Value Present Value Benefit (relative to baseline) Increased fish 30-75% Improved catch rates for anglers Avoided dislocation of sport-fishery 20% Maintain sportfishery wages Reduced sedimentation 10-25% Lower water trtm t costs for cities Reduced water pathogens 20% More swimming activity $1.1-$5.8 billion increase $100-$200 million increase $50-$125 million $2-$3 billion Improved water clarity 5 More swimming $2.5 billion Improved habitat: birds 10-20% More birding $100-$200 million Improved habitat: waterfowl Clean up AOCs Total Specific Benefits 10-20% More hunting $7-$100 million Remove all toxic sediment Benefit basin residents $12-$19 billion $18-$31 billion
26 Water restoration increases Property Values 10% increase in property values for those living next to Great Lakes 1-2% increase for properties within major metropolitan areas that abut the Great Lakes 3:1 to 6:1 Economic Impact for Restoration Michigan -$163 million spent already $500 million+ economic impact.
27 University/Community College: Education and Research Michigan Tech CMU Beaver Island GVSU - AWRI
28 The Emerging Blue Economy: Higher Education 9 water based education, research, and problem solving centers at MI Universities, awarded millions of research dollars - $299 million in last 4 years at URC alone 18 MI Community Colleges with waterrelated curriculum and career programs GLRI: over $1 billion invested in Great Lakes restoration; largest grant given to CMU
29 The Emerging Blue Economy Water-based businesses, and emerging water, clean technology products and services over 350 emerging water technology companies in Michigan, 140,000 employees (10 th in nation) Beginning to exploit a nearly $1 trillion dollar growing global market Fast-growing VC $ to water tech: over $370 million in US; $50 billion water asset funds globally
30 New firms and opportunities Algal Bioreactors
31 Exploiting markets in the coming green and blue sustainable economies based on smart energy and water use
32 The Emerging Blue Economy Total of water-based, water dependent jobs and income already in Michigan: Blue Economy totals almost 1 million jobs, $60 billion annually to Michigan s economy 4 th largest share of total employment water products-services, big water users
33 Blue Economy Initiative Funded by C.S. Mott Foundation Joint initiative of GVSU-AWRI and Michigan Economic Center Inventory blue economy activities in MI - place-based community initiatives - university and college education research - water technology Share inspiring vision and possibilities, Network stakeholders, Inform State Water Strategy, explore how multi-sector actors can support
34 Looking Ahead: Accelerating the Growth of Michigan s Blue Economy
35 Examples: Water Place-Making Your Bay Your Say Bay Shore Corridor Boardman River Prosperity Plan Marquette Harborfront Bay County Roadmap Saginaw Watershed Initiative Manistee : Explore the Shores & Lakes to Land initiative St. Clair Blue Meets Green Muskegon Harbor Waterfront Stitching Grand River into Grand Rapids Huron River-UP! Macomb Blue Economy Initiative Detroit Riverfront- Refuge Clinton River WaterTowns
36 Water Education, Research, Problem-Solving Michigan Tech Great Lakes Research Center Grand Valley State Water Resources Institute Northwestern Michigan College Freshwater Studies SVSU Environmental Science Programs Lawrence Tech Great Lakes Stormwater Management Institute WSU Macomb Community College HEART Alliance for Water Research Michigan State University Center for Water Science U of M Water Center
37 Water Technology Product and Service Firms Dow: membranes, filters Keewanaw Geothermal Research Group Serv-a-Pure: superprue water Algal Scientific water recovery Plymouth Technologies waste water treatment Cascade Engineeering Bio Sands Filter Limnotech & ECT - engineering, water ecosystem management Parjana Distribution stormwater Treatment Mannik Smith Group - green infrastructure
38 Healthy Waters, Strong Economy Clean water will make you rich! 3:1 to 6:1 Economic Impact for cleanup. AOC s Some Superfund sites getting done. So far under Great Lakes Restoration Michigan -$163 million spent Sault St. Marie St. Mary s River Superfund Site Kalamazoo River Superfund Site St Clair River Bi- National AOC Muskegon - White Lake, Area of Concern Monroe Area of Concern
39 What s Next for the Blue Economy Initiative?
40 Recommendations: inform State Water Strategy & multi-stakeholder actions to grow Blue Economy - Strategic support for regional and community water place-making make a focus of State Place-Making strategy; encourage local community blue-building - Strategy for marketing Michigan as Water education and R&D Center- match business water technology problem solving needs & opportunities with research support - Support for water technology business innovation, commercialization, financing and export support
41 Thank you Find more Blue at
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