The Compensation Plan April 17, 2017
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- Philippa York
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1 The Compensation Plan April 17, 2017 TM
2 Crowd Music is Revolutionary Paying those who create great music fairly, and Paying those who are helping us change the world. MUSIC CREATORS: Songwriters, Producers, Musicians and Artists all get paid for their music. In addition, they can create additional income streams for themselves by becoming a Promoter in Crowd Music and helping us revolutionize music for everyone. MUSIC CONSUMERS: As an Independent Promoter in Crowd Music, you have the opportunity to earn reoccurring monthly income from the Members in your Crowd, as well as from every individual song downloaded by both Members and Customers in all six extensions of your Crowd.
3 Big Picture - How We Do It Instead of paying millions of dollars on marketing, advertising and promotion to reach you and your friends in hopes that you ll share a Label s featured Artists & Bands with others to make it go viral we simply asked: What if we cutout the middleman and paid all that money straight to YOU and YOUR FRIENDS to help us promote the same featured Artists & Bands?
4 The Ultimate Referral Fee Program We Start by BUILDING a CROWD You become a PROMOTER-MEMBER in The CROWD. MEMBERS take a Monthly Subscription to a selection of EXCLUSIVE music from Featured Artists. MEMBERS buying the music help the Artists move up to the Top of the Music Charts. PROMOTERS simultaneously create buzz for the Artists on Social Media, and bring in more Consumers and Members. Artists & Bands Exclusive Music Subscription $$$ TM The CROWD Promotes the Exclusive Music Global Consumer Market Consumer Purchases of both Memberships & Individual Songs $$$$$$$ The Global Consumer Market hears about this EXCLUSIVE Music thanks to The CROWD. Provided the music is great and they want to hear it, they will buy it from The CROWD. As a PROMOTER you get PAID for all the music purchased in Your CROWD.
5 TM Your CROWD consists of everyone connected to you, and everyone connected to them, extending out 6 connections from you in Your CROWD. You build a CROWD around you of Customers and Promoter-Members. Customers will be those who want to buy individual songs. In these early stages, our Promoter-Members are the ones primarily supporting the mission of Crowd Music, and who want to be rewarded financially. As a Promoter-Member we recommend finding just 5 others to join you as Promoter-Members, and then helping them each do the same. Think of those first 5 Promoter-Members as a CROWD built around you. We call that your First Circle or First Extension. As they each share it with 5 others who join them, that becomes your Second Circle or Second Extension in Your CROWD. YOU You earn 10% from the Customers (both Direct & Indirect), and all the Members, and all the Promoter-Members in your First Circle (or First Extension ) of your Crowd.
6 How It Works Crowd Music is a Subscription-Based Music Distribution Platform that pays a Monthly Referral Fee on Six-Extensions of Connections in your Crowd. Direct Retail Customers: Purchase music directly through your personal corporate branded website (provided to you at no additional cost as part of your Promoter sign-up fee with Crowd Music). Indirect Retail Customers: Sales are assigned to our Promoters for any purchases originating through either the Crowd Music Corporate website or via any Third Party Distributors (itunes, Amazon, GooglePlay, etc ). Promoters receive the same commission/referral fee structure as if they had initiated the sale directly. Members: Retail Customers pay $1.29 per song, Members pay only $1.00 per song. You become a Member by taking a $20 Monthly Subscription for a selection of songs by Featured Artists. The list of available selections each month will grow as Crowd Music grows. Our Founding Members are those getting involved early for the music, and to be a part of the community interested in bringing about a positive change in the music industry for music creators, which ultimately benefits music fans. Rather than offering you unlimited music like standard streaming services, we offer a large financial incentive. We ve designed a way to PAY Members who also become PROMOTERS. Promoters can easily offset the cost of Membership AND have their earnings from Crowd Music cover the cost of their current music streaming services and much more. Promoters: Earn a Referral Fee/Commission/Override on ALL the music purchased in their Crowd (including Monthly Subscriptions & Individual Downloads). The earnings extend out to six connections in your Crowd. Your Crowd : Is everyone connected to you (first extension) and everyone connected to them (second extension), and everyone connected to them (third extension), etc all the way out to your Sixth Extension.
7 How You Get Paid TM You get paid a percentage of the POINT VALUE (PV) on all the items purchased within Your Crowd every month. 1 Point = $1.00 US 1 Individual Song = 1 Point 20 Song Monthly Membership = 20 Points. You earn 10% of the Point Value (PV) of all purchases made by your immediate ( first extension ) connections. You earn 7.5% of the PV of all purchases made by your second extension connections. You earn 5% of the PV of all purchases made by all the connections in your third, fourth, and fifth extensions. You earn 7.5% of the PV of all purchases made by your sixth extension connections. Why have a Point Value (PV) system? Future Items/Products. Our focus is music, but as we grow we may have everything from Coffee Mugs & T-Shirts, to Vinyl Albums and Concert Tickets that you can get paid on. International Expansion. As we grow and your Crowd extends into other countries with varying exchange rates, we will want a consistent way of helping track and report your earnings. Third Party Platforms. We will grow and expand into other countries as quickly as possible, but we want a way to have our Artists and Promoters benefit immediately. Placing music on Third Party outlets (itunes, Google Play, Amazon, etc ) allows us to have international reach Day One. Songs will sell at the Full Retail Price of $1.29 US. These services take their cut (typically about 30 cents) off the top. We will treat those individual sales as a full 1 Point (PV), with the Promoter portion distributed out to the Promoters in Crowd.
8 Example of How Your CROWD Builds You can have an Unlimited Amount of Customers & Members in your CROWD. You are limited at the start to FIVE (5) Promoters and/or Promoter-Members in your First Circle. If you were to have 5 Promoter-Members join you, and then you share it with a 6th person, that person would rollout automatically within the system to a Promoter in your CROWD who has NOT shared it with 5 that have already joined them directly. In other words, after getting your 5 you start helping those on your team each get their nd Extension 3rd Extension 3 YOU 2 This Promoter #6 in the diagram above, shows as being in your Second Circle or Second Extension. If each of your first 5 Promoters had already brought in 5 Promoters of their own, your #6 would rollout" to your Third Extension in your Crowd.
9 Once everyone in your first 3 extensions each has their 5 (meaning at that point you would have 5 in your First Extension, 25 in your Second, 125 in your Third and 625 in your 4th, for a TOTAL of 780 Promoters in your CROWD) Easy Way to Calculate Your Income You make a MINIMUM of $1.00 per month on EVERY Member & Promoter-Member in your Crowd. the next 5 Promoters you personally bring in to join would now be placed as a direct connection to you (meaning you would then have TEN (10) Promoters in your First Circle, and the process repeats. Every time you reach that total of 780 Promoters as part of the new First Circle 5, you get to start another FIVE (5) in your First Circle. Meaning, just like Customers & Members, you are UNLIMITED on the number of Promoters you can have as part for your CROWD. This is completely at your discretion as to how big you want to build your CROWD.
10 Note from the last point above, that once your Fourth Circle is complete and you start adding an additional 5 to your First Circle, that those already in your Crowd continue to build. This means your Fifth & Sixth Circles will continue to grow, adding Customers, Members and Promoters to your Crowd. There is NO MINIMUM amount of Customers, Members or Promoters you are required to maintain to participate in the Compensation Plan. You only need to remain Active. That simply means that you either sell or personally purchase a minimum of 20 Songs per month. You can meet this requirement by any one of the following: Sell 20 Individual Songs Have at least 1 Monthly Subscriber (non-promoter Member) connected directly to you. Personally purchase 20 Individual Songs, or take a Monthly Subscription for $20. Example of How You Get Paid For illustration purposes, let s assume you re Active, and you have 5 Promoter-Members in your First Circle and they each have 5 Promoter-Members (which would be your Second Circle ). For this example, let s also assume that none of them purchased any additional songs, and each simply took the Monthly Subscription like you for $20. You would make $10.00 each month from your First Circle connections (20 PV x 5 x 10%). You would make $37.50 each month from your Second Circle connections (20 PV x 25 x 7.5%). You earn 5% on the Total PV each month in your Third, Fourth and Fifth Circles and 7.5% again on the Total PV in your Sixth Circle. Let s say those in your 2nd & 3rd Circle each shared it with only 3, and your 4th & 5th circles each shared it with only 2. The following illustration (Example 1.1) shows how this scenario would work.
11 In addition to the income reflected above, you ALSO get paid on ALL the individual songs purchased by Promoters, Members & Consumers, going out SIX extensions into your Crowd. For example: Let s say you select 20 songs from the Featured Artists this month, and you fall in love with 3 of them. You see what other songs Crowd has available from them, and you purchase two more from each (+6). You tell all your friends about them, and 3 of them each buy two more (+6). The rest of your friends didn t care for your recommendation, but while visiting your personal Crowd Music website discover other Artists & Bands in the Featured, Premiere, and Up & Coming/One s To Watch categories, and out of all those visitors, just 8 of them each purchase just ONE individual song for download (+8). If that happened for every Promoter in your Crowd, your Monthly Income shown above would DOUBLE. As you can see, it is fairly easy for anyone to make more than enough to cover the cost of their $20 per month subscription with Crowd Music, AND even the cost of your current streaming services.
12 These examples are to give you an illustration of HOW the numbers work. It is NOT intended as an income claim or guarantee. It IS intended as an accurate illustration of how the compensation plan works. Both music industry leaders and Wall Street analysts are all predicting that PAID Monthly Subscriptions will reach over 500,000,000 by the year Many of those will love the idea of joining Crowd Music both for the great exclusive music, as well as a way to pay for their current streaming services. As Crowd Music Grows, More And More Purchases Will Come From External Customers Around The World We value music, and the Artists and Bands coming alongside Crowd Music also realize their music has value. As the Crowd grows, more and more Artists and Bands will release exclusive content, and their fanbases will come to us for their music. They ll also discover additional exclusive music that they ll fall in love with and buy. Indirect sales from Third Party platforms all get credited to Promoters in Crowd Music. This allows both the Artists as well as the Promoters in Crowd to benefit from the International Music Market on Day One. Whether it s just enough to cover the cost of your monthly subscriptions, enough to give you a great supplemental monthly income, or if you want to work towards building a significant income over time, there s an opportunity available in Crowd Music for everyone. TM
13 Crowd Music is FOR YOU, not About You Our mission is to restore the value of music in the marketplace. We ve already lost over 95% of the full-time Songwriters in the world due to the changes in compensation brought about by music streaming. Crowd Music will allow a multitude of great music creators to survive and support their families. You get to benefit along with the rest of us by the great music that will be written in the years ahead. Today, as we start to build this Crowd together, your immediate benefit is primarily financial. In these early stages, it s important to understand that you are part of a true REVOLUTION in music. Our Monthly Subscriptions are meant to support Artists, show that the concept pays well, attract more Artists, grow the Crowd, and expand the amount of monthly featured songs that you get to select from. We will get to the point where you choose 20 Songs every month that you really want, in addition to making money. At the start, you WILL get songs that are great, but realize they will not always be to your taste in genre. This is WHY we made the Compensation Plan so powerful and compelling. You have the opportunity to earn tremendous financial rewards with a limited time commitment and virtually no financial risk. You can help improve the music world, and now get paid for it. TM
14 Crowd Music Income Disclosure The Crowd Music Compensation Plan is an exciting opportunity that rewards you for selling and promoting something everyone loves: music! Although the opportunity is unlimited, individual results will vary depending on commitment levels and sales skills of each participant. Since Crowd Music has recently launched, it lacks enough statistical data to prepare reliable income disclosures. The numbers below reflect estimates prepared by the company pending a more detailed survey to be conducted after the completion of its first year. Based on industry standards and company projections, the average annual gross income for Promoters is projected to be anywhere between $500 and $2,000. There will certainly be Promoters who will earn less while others will earn much more. We re excited about the Crowd Music Compensation Plan and we re confident it will provide you with a solid foundation to help you supplement your income. If income projections were presented to you prior to your enrollment, such projections are not necessarily representative of the income, if any, that you can or will earn through your participation in the Compensation Plan. These income projections should not be considered as guarantees or projections of your actual earnings or profits. Success with Crowd Music results only from hard work, dedication, and leadership.
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