Chapter 1 Leadership, Mission, Vision, and Culture: The Foundation for Strategic Planning... 29
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1 BRIEF CONTENTS Preface...ix Acknowledgments...xi Coastal Medical Center Comprehensive Case Study... 1 Chapter 1 Leadership, Mission, Vision, and Culture: The Foundation for Strategic Planning Chapter 2 Transformational Leadership Maximizes Strategic Planning Chapter 3 Fundamentals of Strategic Planning Chapter 4 Strategic Planning and SWOT Analysis Chapter 5 Healthcare Marketing... Chapter 6 Strategic Planning and Health Information Technology... Chapter 7 Strategic Planning and the Healthcare Business Plan... Chapter 8 Communicating the Strategic Plan... Chapter 9 Accountable Care Organizations and Physician Joint Ventures... Chapter 10 Strategic Planning and Post-acute Care Services... v
2 vi Brief Contents Chapter 11 Strategic Planning in Health Systems... Chapter 12 Pay for Performance and the Healthcare Value Paradigm... Chapter 13 The Future of Healthcare... Epilogue... Index... About the Author...
3 DETAILED CONTENTS Preface...ix Acknowledgments...xi Coastal Medical Center Comprehensive Case Study... 1 Chapter 1 Leadership, Mission, Vision, and Culture: The Foundation for Strategic Planning Learning Objectives Key Terms and Concepts Introduction Definition of Leadership Other Key Leadership Roles Physician Involvement in Healthcare Strategic Planning Managed Care Organizations The Impact of Mission, Vision, and Culture on Profits and Strategic Planning Strategic Planning The Impact of Ownership on Profits and the Strategic Planning Process Implementing Organizational Change Summary vii
4 viii Detailed Contents Exercises References Chapter 2 Transformational Leadership Maximizes Strategic Planning Learning Objectives Key Terms and Concepts Introduction The Concept of Transformational Leadership Why Is Transformational Leadership Important to Study? Ethics as a Foundation for Leadership and Strategic Planning The Role of Transformational Leaders in Managing the Strategic Planning Process Summary Exercises References Chapter 3 Fundamentals of Strategic Planning Learning Objectives Key Terms and Concepts Introduction Definition Analysis of the Environment Inside the Organization Analysis of the Environment Outside the Organization Gap Analysis Planning Areas Evaluation of Performance Planning at the Local, Regional, and National Levels Endnotes Summary Exercises Coastal Medical Center Exercises References Chapter 4 Strategic Planning and SWOT Analysis Learning Objectives Key Terms and Concepts Introduction Definition Steps in SWOT Analysis SWOT Analysis: Internal and External Perspective
5 Detailed Contents ix Force Field Analysis Gap Analysis Downstream Revenue Summary Exercises References Chapter 5 Healthcare Marketing... Chapter 6 Strategic Planning and Health Information Technology... Chapter 7 Strategic Planning and the Healthcare Business Plan... Chapter 8 Communicating the Strategic Plan... Chapter 9 Accountable Care Organizations and Physician Joint Ventures... Chapter 10 Strategic Planning and Post-acute Care Services... Chapter 11 Strategic Planning in Health Systems... Chapter 12 Pay for Performance and the Healthcare Value Paradigm... Chapter 13 The Future of Healthcare... Epilogue... Index... About the Author...
DETAILED CONTENTS. Preface... Acknowledgments... Coastal Medical Center Comprehensive Case Study...
DETAILED CONTENTS Preface... Acknowledgments... Coastal Medical Center Comprehensive Case Study... Chapter 1: Leadership and Strategic Planning.... Definition of Leadership... Other Key Leadership Roles...
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