You are the Patient Experience. Your Employees are the Patient Experience
|
|
|
- Matthew Potter
- 6 years ago
- Views:
Transcription
1
2
3 You are the Patient Experience Your Employees are the Patient Experience
4
5 The Experience is the Marketing
6
7 WOM
8
9 Boomer Women
10 Why More Important Than Ever
11 Why More Important Than Ever
12 Why More Important Than Ever
13 The Patient Experience Trifecta: Ignite the Passion Change the Experience Tell Your Story Anthony Cirillo, FACHE, ABC
14 ! Word of Mouth It s About the Experience Where Experiences Miss the Mark It Starts with Employees Step Back a Second! The Case for the Chief Experience Officer Tell and Spread Your Story
15 Word of Mouth In many cases, WOM isn't actually "marketing" at all. It's great customer service that earns customer respect.! Andy Sernovitz, Author, Word of Mouth Marketing: How Smart Companies Get People Talking
16 The Value of Experiences = 2 cents a cup!! = 20 cents a cup!! = $3 - $5 a cup = $1cup The Experience Economy B. Joseph Pine II, James Gilmore
17
18 WOW
19
20
21
22 Hospital suits force new pain on patients Investigation:! N.C. hospitals sue 40,000 patients
23 The entire experience on stage and off. Across the continuum of care. Holistic.
24 Person-Centered not Patient Centered
25 So, if you die in a long term care facility without following the operational guidelines, do they make you die all over again (correctly this time)?
26 What s Your Job? +
27
28
29 I Feel Like I Belong.
30 Naughty or Nice
31 Naughty or Nice $71,000,000! 10,000 Employee Organization with 50% having one episode a year.! The Cost of Bad Behavior: How Incivility Is Damaging Your Business and What to Do About It Christine Pearson (Author), Christine Porath (Author)
32 Point of Care Foundation Less than a third of all workers actively engaged; 27 percent of RNs. 55 percent would recommend. A quarter of physicians and a third of nurses have felt excessive pressure to behave in ways counter to patient care. Patient satisfaction rates were consistently higher in NHS trusts with better rates of staff health and wellbeing, as measured by injury rates, stress levels, job satisfaction and turnover intention. Can't expect staff to do more without addressing their own human needs and understanding their lives beyond the workplace. Staff Care: How to Engage Staff in the NHS and Why It Matters
33
34 Zappos Deliver WOW
35 Create Happiness Happy brains improve business, education and health outcomes. Shawn Achor Good Think, Inc.
36 Four Principles of Happiness 1. Be Conscious 2. Honor Your Feelings 3. Co-Create What Works 4. Release Your Desire to Control Others
37 1. Assess the mood! 2. Make eye contact! 3. Smile! 4. Maintain the relationship
38 The Human Experience 71 Days December 17, 2013 December 31, 2013 January 15, 2014 February 7, 2014 February 25, 2014
39 Empathy is a Miracle That Improves the Quality of Care
40 Arden Brion How Approaching My Death Transformed My View of the Patient Experience 1. Empathy Generates Reciprocal Empathy! 2. Caregivers Deserve Gratitude! 3. Respect Generates Confidence
41
42 30%
43
44 CXO
45 Chief Context Setter
46 Chief Healing Officer
47
48 Chief Promise Keeper
49 Tell Your Story
50 Events Direct Fax Direct Mail Telephone < s TV Radio Print Display IM Events Direct Fax Direct Mail Telephone TV Radio Print Display Cable TV Website Search Online Display IM Events Direct Fax Direct Mail Telephone s 2012 TV Radio Print Display Website Search Online Display Paid Search Landing Pages Microsites Online Video Webinars Affiliate Marketing MARKETING (R)EVOLUTION Mobile SMS IM Events Direct Fax Direct Mail Telephone TV Radio Print Display Website Search Online Display Paid Search Landing Pages Microsites Online Video Affiliate Marketing Webinars Blogs RSS Podcasts Contextual Wikis Social Networks Mobile Web Apps/Push Notifications Group Texting Social DM Voice Marketing Mobile SMS + MMS IM Events Direct Fax Direct Mail Telephone TV Radio Print Display Website Search Online Display Paid Search Landing Pages Microsites Online Video Affiliate Marketing Webinars Blogs/ RSS Podcasts Contextual Wikis Social Networks Mobile Web Behavioral Social Media & Ads Virtual Worlds Widgets Twitter Mobile Apps Geolocation Pinterest Source: Jeffrey Rohrs
51
52
53 Marketers today are fixated on mimicking best practices from other organizations to become their company s best practice.! Must get on Pinterest. Check. Must use Facebook to engage with customers. Check. Must tweet fast and furiously. Check.! We are putting the WHAT and the HOW before the WHY. Conversations are not taking hold because a crucial ingredient is missing: Passion.! Geno Church Brains on Fire.
54
55 Engage People
56 Create Social Currency
57
58 Create Triggers
59
60
61 Make Something Private Public
62 Provide Practical Value Subscribe at :
63 Give Something Away
64 Create Community
65 Cause Marketing
66
67
68 GO TO 11!
69 Net-Promoter Score Will You Recommend Us to Others?
70 Anthony Cirillo, FACHE, ABC Healthcare and Aging Expert
6/27/2014 N.C. DIVISION OF TOURISM, FILM & SPORTS DEVELOPMENT OVERVIEW PROGRAM GOALS MEASURING SUCCESS
N.C. DIVISION OF TOURISM, FILM & SPORTS DEVELOPMENT OVERVIEW HEIDI WALTERS N.C. DIVISION OF TOURISM PROGRAM GOALS More people, staying longer, spending more money Strategic marketing investments Leveraging
In Everything You Do Is Digital
In 2015 Everything You Do Is Digital There is no more digital marketing. There is only marketing. 5 Barriers to Smart Digital Marketing Barrier 1 The Dizzying Array Facebook, Pinterest, Instagram, Twitter,
Patient Experience Management
Patient Experience Management 10 tips for the successful development and execution of for patients, residents and their carers Steve King Head of Services Research SPA Future Thinking Introduction, sometimes
Level the Playing Field
Level the Playing Field When Resources are Tight Chris Warwick VP Consumer Marketing, Kasasa The Challenges We Face Community Banks 1 Measuring Performance 6 Resources 2 Data Analytics 7 Too Many Initiatives
Creating Healthy Engagement In Your Organization
Creating Healthy Engagement In Your Organization Tips for the Webinar Citrix Tech Support (800) 263-6317 Training Industry Webinars Citrix Tech Support (800) 263-6317 Ginger Schlanger Content Director
Social Networking Building Your Brand Using Social Media and Web 2.0
Building Your Brand Using Social Media and Web 2.0 What is Social Networking? Social networking is engaging with people on the Internet who share interests and/or activities. Most social network services
Branding. KDLH Promotion 1. Branding. Wow, you are pretty big. Building Your Image into the Community. Building Your Image into the Community
Building Your Image into the Community Wow, you are pretty big. 8/1/2013 1 Building Your Image into the Community Branding 8/1/2013 2 Building Your Image into the Community Branding Webster - the promoting
CHANGING HEADLINES IN THE
CHANGING HEADLINES IN THE Introduction is a very simple process that has grown into a powerful force. The recent years of working with some of the very best NHS Trusts has been a voyage of discovery for
Leading Performance & Driving Accountability
Eric Heckerson, EdD, RN, FACHE Senior Practice Manager Content & Learning Over 21 years of real-world, healthcare experience. Results-driven leader with a passion for innovation, best practice development,
Regional engagement event. Durham 13 March 2014
Regional engagement event Durham 13 March 2014 the story so pre-engagement far Finance practitioners Managerial leaders Clinicians Finance leaders Finance Leadership Council commitment involvement Senior
Social Media Marketing
What We ll Cover Social Media Marketing Compliantly Increase Your Patient Population Social Media Facebook 101 Manage the Benefits & Risks of Social Media F4CP Group Membership & Marketing Resources and
Advanced Social Media Strategies: Finding, Engaging, & Converting Members with Social Media
Advanced Social Media Strategies: Finding, Engaging, & Converting Members with Social Media Sundeep Kapur #DigitalStrategies Lessons from Birds Fundamentals of Social Media 1. Get more 2. Know more 3.
Marketing to SMBs in 2011
Marketing to SMBs in 2011 May 16, 2011 One Mifflin Place, Suite 316 Cambridge, MA 02318 www.bbionline.com 617-868-6369 Bredin overview Insight: Original market research Outreach: Lead generation, nurture
2016 Report. Online Marketing Benchmark for Healthcare Providers. Created by
2016 Report Online Marketing Benchmark for Healthcare Providers Created by Contents Executive summary Why care about online marketing? Healthcare is catching up The new word-of-mouth A sizeable budget?
Healthcare Marketing White Paper THE STATE OF SOCIAL MEDIA POWERFUL WAYS TO UPDATE YOUR HOSPITAL S SOCIAL MEDIA STRATEGY
Healthcare Marketing White Paper THE STATE OF SOCIAL MEDIA 2015 8 POWERFUL WAYS TO UPDATE YOUR HOSPITAL S SOCIAL MEDIA STRATEGY THE STATE OF SOCIAL MEDIA 2015 8 POWERFUL WAYS TO UPDATE YOUR HOSPITAL S
How to Maximize Exposure and Save Money Through Traditional and Social Media. AMGA San Diego March 9, 2012
How to Maximize Exposure and Save Money Through Traditional and Social Media AMGA San Diego March 9, 2012 Our Presenters Mike McCrady, MD, MHM VP/Medical Director Clinic Operations John Moore Public Information
www.pipelineroi.com 1-866-300-1550 Introduction Over 100 million people log in to Twitter daily to share articles, read the news, Tweet photos of their breakfast, and connect with others. In this crowded
FINDING THE RIGHT CULTURE FOR A REWARDING CAREER. A Guide for Registry and Data Quality Professionals
FINDING THE RIGHT CULTURE FOR A REWARDING CAREER A Guide for Registry and Data Quality Professionals Healthcare and the Burnout Factor You may have entered the healthcare profession because it is a growing
#FMLA24 TWEET STORM INFO SAMPLE TWEETS FACEBOOK LIVE INSTRUCTIONS
#FMLA24 TWEET STORM INFO SAMPLE TWEETS FACEBOOK LIVE INSTRUCTIONS Sunday, Feb. 5, 2017, marks 24 years since President Clinton signed the Family and Medical Leave Act (FMLA), establishing a historic national
LON SAFKO. SERIAL INNOVATOR The International Marketing Environment For Entrepreneurs. By: Lon Safko. Copyright - Lon Safko - Safko.
The International Marketing Environment For Entrepreneurs By: Lon Safko Expectations This Series is designed for entrepreneurs. We discussed The International Entrepreneur and World Trends For Entrepreneurs.
Why Pedagogy Authors?
2017 Media Kit Turning today s healthcare professionals into tomorrow s leaders through education, Pedagogy is committed to the highest levels of training needed in today s healthcare industry. Pedagogy
The 5 New Messaging Rules
The 5 New Messaging Rules for Community Engagement by Dr. Steven B. Goldman About the Author DR. STEVEN B. GOLDMAN is an internationally recognized expert and consultant in Business Continuity, Crisis
COURSE SYLLABUS & OUTLINE
COURSE SYLLABUS & OUTLINE Course Title: Social Media Marketing Course Number: 460.398 Quarter: FALL 2010 Instructor Beverly Macy Phone: 310 500-7139 E-mail: beverlymacy@gmail.com Karl Kasca Phone: 626
MissingLettr Review: The Missing Piece to Your Social Media Strategy?
MissingLettr Review: The Missing Piece to Your Social Media Strategy? Christopher Jan Benitez Learn in this MissingLettr review how the social media automation tool can help promote your content with just
LON SAFKO SERIAL INNOVATOR. FUSION Marketing. By: Lon Safko. Copyright - Lon Safko - Safko.com
FUSION Marketing By: Lon Safko Fusion Marketing & The Safko Wheel Are Patent Pending Marketing Traditional Digital Social Print Ads Trade Shows Brochures Direct Mail Telephone Catalog Customer Service
How To Create a Social Support Strategy
How To Create a Social Support Strategy Welcome to the age of the social customer Today s customers have a lot of power and their voices are amplified exponentially on Facebook, Twitter, LinkedIn, and
A Successful Strategy for Enterprise Collaboration in the Cloud
A Successful Strategy for Enterprise Collaboration in the Cloud Karthik Chakkarapani IT Director, Technology Solutions & Operations American Hospital Association Agenda About AHA The Challenge Requirements
Q: We want to get the word out. What should we do?
Q: We want to get the word out. What should we do? 1. Is everyone agreed about the word? 2. Clarity of MARKET Who, exactly, are you trying to reach? 3. Clarity of GOAL What, exactly, do you want them to
Ambassador of Freedom
HOW TO BE AN Ambassador of Freedom as a Commissioned Affiliate with Work smart, not hard Specialize in making VIP introductions Just introduce us to organizations with big audiences Allow us to be the
Marketing Toolbox What s Right for Your Company?
Marketing Toolbox What s Right for Your Company? Barbara Shuck, FSMPS, CPSM Wilson & Company, Inc., Engineers & Architects Barbara.shuck@wilsonco.com @barbarashuck Who Are We? What types of businesses
Welcome. Social Media and Digital Communication Social Pro = #SocPro. Steve Lee, APR
Welcome Social Media and Digital Communication Social Pro = #SocPro Steve Lee, APR 1 Syllabus Syllabus, Social Media - SMU CAPE Digital Marketing Certificate Program Digital Branding and Communication
Your Speakers. Sanjay Dholakia. #DG2SM. Chief Marketing Officer. VP and Co-Founder
Your Speakers Sanjay Dholakia Chief Marketing Officer @sdholakia Jon Miller VP and Co-Founder @jonmiller Quick Housekeeping Chat box is available if you have any questions There will be time for a Q&A
How and Why to Create an Integrated Patient Experience Online and Offline ICAHN ANNUAL CONFERENCE
How and Why to Create an Integrated Patient Experience Online and Offline ICAHN ANNUAL CONFERENCE Sandra Fancher Chief Strategy Officer: MedTouch Advisory Board Member: Values Coach Inc CXO Advisory Board
MECC Communications Toolkit
Communications Toolkit CONTENTS 1 Welcome 2 Key stats 4 Myth busting 5 Planning your campaign 6 Choosing your channels 7 Know your audience 8 Social media 10 Key messages 11 Bringing to life 12 Achieving
Topic 6 - Promotion. N5 Business Management
Topic 6 - Promotion N5 Business Management 1 Learning Intentions / Success Criteria Learning Intentions Promotion Success Criteria By end of this lesson you will be able to explain how: the advertising
ADVANCED PROGRAMME IN DIGITAL MARKETING. Programa Superior
ADVANCED PROGRAMME IN DIGITAL MARKETING Programa Superior ADVANCED PROGRAMME IN DIGITAL MARKETING 1. Designing and Creating a Digital Marketing Plan History of Digital Marketing and Advertising Competitive
Cracking The Code To Inbound Marketing
Cracking The Code To Inbound Marketing A Proven Process For Driving Client Results Mike Lieberman and Eric Keiles August 21, 20013 Boston, MA #INBOUND13 ERIC KEILES @square2 it s not tipping I believe
What is social media & why should I care? Preventive Medicine 2016 Social Media Track Training Module 1
What is social media & why should I care? Preventive Medicine 2016 Social Media Track Training Module 1 Module Preview The goal is to provide education for ACPM members about utility & methods of using
Media Influence on Telecom Purchases Among Multicultural Consumers
Media Influence on Telecom Purchases Among Multicultural Consumers How do Hispanic, Asian and African differ in how they shop for mobile phones and plans? How does digital media play a role? Oct. 2017
AN E-BOOK BY KENTICO CMS GETTING STARTED WITH CONTENT MARKETING
AN E-BOOK BY KENTICO CMS GETTING STARTED WITH CONTENT MARKETING Thomas Robbins Chief Evangelist Kentico CMS thomasr@kentico.com Twitter: @trobbins 1 Getting started with content marketing Let s be honest,
How To Engage Your Audience With Visual Storytelling
How To Engage Your Audience With Visual Storytelling Michael Aaron Bepko // Social Media Manager Content & Community A Little About Whole Foods Market Founded in 1980 in Austin, TX World s leader in natural
Westpac Banking Corporation 2003 Annual General Meeting 1.30pm Thursday, 11 December 2003 Chief Executive Officer s Address
Westpac Banking Corporation 2003 Annual General Meeting 1.30pm Thursday, 11 December 2003 Chief Executive Officer s Address David Morgan, Chief Executive Officer, Westpac Banking Corporation 1. Westpac
Tips for today s webinar Share ideas and tips in the questions pane.
NO CERTIFICATES FOR TODAY S SESSION Marketing Basics for Consultants Who Serve Early Education How to use personal branding and professional Inbound marketing tactics to attract clients. Tips for today
Welcome to. The Social Media System Twitter Success System
Welcome to The Social Media System 2016 Twitter Success System 1 330 Million users worldwide Interesting Twitter Stats Daily active Twitter users: 100 million Average number of followers: 208 4 th largest
#GetPT1st Social Media Takeover Toolkit
Social Media Takeover Toolkit June 1st! Show up. Speak up! Join PTs around the globe for a day of public awareness around physical therapy. Tell me and I ll forget. Show me and I may remember. Involve
8 Ways To Build Your Brand Using Social Media
TIP SHEET 8 Ways To Build Your Brand Using Social Media TABLE OF CONTENTS: 03 04 04 05 05 06 06 07 07 08 Intro Tip 1 - Determine Goals for Your Social Media Engagement Tip 2 - Determine Your Online Brand
SOCIAL MEDIA. Provided By:
SOCIAL MEDIA Provided By: & LET S GET STARTED! SOCIAL MEDIA FOR PATIENT ACQUISITION AGENDA INTRO: Battle for Attention & Micro-Moments Modern Patient Journey & Shareable Content Add Value! MEDIA TOOLS
Jodi Navta NUTC October 2017 LinkedIn
Jodi Navta NUTC October 207 LinkedIn Context is key Single experiences = Overall satisfaction = How do we capture end-to-end B2B experience? Believe in the Journey Sample Customer Journey Map End-to-End
Social Media Training
Social Media Training Media Training Outline Intro CWA Smartphone APP Union Social Media Social Media Theory Crafting a clear message Facebook Training Twitter Training Sign up for Twitter Using Social
Staff engagement Where are we now?
19 November 2013 Staff engagement Where are we now? Presenter: Dr Ruth Hussey OBE, Chief Medical Officer for Wales / Medical Director NHS Wales NHS Wales staff survey 2013 Developed and implemented by
Social Media: Storytelling 101
Social Media: Storytelling 101 Steve Smith, senior director of content development for The Wholesaler; Plumbing Engineer and PHC News Email: steve@tmbpublishing.com Twitter: @s_r_t_smith LinkedIn: www.linkedin.com/in/srtsmith
11 Essential Destinations Along The Buyer s Journey
11 Essential Destinations Along The Buyer s Journey Meet Your Customers Wherever They Are In The Journey Be Found: Is your brand is found wherever your prospects search? Be Evaluated: Does your website,
8/9/2017 SOCIAL MEDIA
Find different ways to get the word out ask friends who run a business Herbal Hours Create a video testimonial Prepare an email blast to your customers or send a postcard to them (postcard on Resources/Business
Passenger Experience Management
Passenger Experience Management 10 tips for the successful development and execution of for passengers travelling by road, rail, air and water Steve King Head of Services Research SPA Future Thinking Introduction,
B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, , and More
B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More Bodnar, Kipp ISBN-13: 9781118167762 Table of Contents Foreword Introduction
Making Sense of Social Media Strategies and Tactics for Facebook, Twitter and More
Making Sense of Social Media Strategies and Tactics for Facebook, Twitter and More Peter Muir President Bizucate Inc. 2010 Bizucate Inc. Who am I? Principal of an education, consulting and coaching company
SOCIAL MEDIA GLOSSARY General terms
SOCIAL MEDIA GLOSSARY General terms API Application programming interface: Specifies how software components interact. On the web, APIs allow content to be embedded and shared between locations (it s a
Why BUSINESS OWNERS Need To Stop Their Marketing Now! And The 3 Secret Steps You re Missing, So You Can Fix It Immediately.
Why BUSINESS OWNERS Need To Stop Their Marketing Now! And The 3 Secret Steps You re Missing, So You Can Fix It Immediately. WHO THIS IS FOR This is for anyone who makes a living from their expertise, knowledge
THINK LIKE ZUCK: 5 Secrets of Building and Managing an Innovative
THINK LIKE ZUCK: 5 Secrets of Building and Managing an Innovative Business Secret Sauce? Or a Mentality? PASSION PURPOSE PEOPLE PRODUCT PARTNERSHIPS An Eye of an Entrepreneur I know it sounds corny, but
Incorporating Social Learning in Talent Management Strategies
Cultivate our peoples abilities to meet the increasing future demands and complexity of the health care industry, while creating a great place to work. Incorporating Social Learning in Talent Management
The Secret Sauce to Improving Patient Satisfaction
The Secret Sauce to Improving Patient Satisfaction Slide 1 We Are Studer Group Mission To make healthcare a better place for employees to work, physicians to practice medicine, and patients to receive
Digital Storytelling for Hospital Brands-Part II
Healthcare Marketing White Paper Digital Storytelling for Hospital Brands-Part II How to create and deliver a unified brand story DIGITAL STORYTELLING FOR HOSPITAL BRANDS - PART II How to create and deliver
Social Media 101. Julio Arguello Jr. Online Media & Information Technology Manager March 27, 2013
Social Media 101 Julio Arguello Jr. Online Media & Information Technology Manager jarguello@amchp.org March 27, 2013 Presenter Bio Julio Arguello Jr. is currently the Online Media & Information Technology
Let s talk about promoting our products on Social Media
Let s talk about promoting our products on Social Media You ve got your USB stick with all your marketing materials on and you re all fired up, ready to go. Now it s time to look at all the best strategies
Investor Presentation November 2017
Investor Presentation November 2017 Our vision Ascom closes digital information gaps allowing for the best possible decisions anytime and anywhere INVESTOR PRESENTATION NOVEMBER 2017 2 Ascom increases
Digital Media in
Digital Media in Business @NMFCofficial Paul Riordan MEDIA & PR MANAGER Jake Walsh MARKETING & BRAND MANAGER Welcome Today is all about you! What do you want to get out of today? Are you keeping up with
Thanks for Joining the CCE Webinars
Thanks for Joining the CCE Webinars In case you missed any of the webinars in the CCE series, we ll be sending a link following this webinar where you can access all of the recordings. Anthony Stephenson
Marketing Plan Checklist
MY BUSINESS GOALS GOAL 1: GOAL 2: BRANDING Is your overall image at its best? Does your logo or company collateral need updating to bring it into the 21st century? Can your target market relate to your
Digital Campaigning for On-the-Ground Organizing
Digital Campaigning for On-the-Ground Organizing ROBYN SWIRLING, PRESENTER COM 323 Robyn Swirling rswirling@nea.org @rswirling Name, Association & Role, Last thing you did on social media Agenda for this
Provoke the Power of Passion in your Profession
Provoke the Power of Passion in your Profession Leslie Shiner, Owner The ShinerGroup Introduction Leslie Shiner Owner of The ShinerGroup Financial & management consultant for over 25 years MBA in Accounting
PR Manager s Guide to HIRING. a Social Media Manager
PR Manager s Guide to HIRING a Social Media Manager HIRING THE RIGHT PERSON Hiring the right person is of great value to your company and your brand. Your social media manager is not only posting content,
Brand Growth Presentation
Brand Growth Presentation Where do we Grow from Here? The Women s Choice Award has grown consistently since our beginnings in 2010. In less than five years we have becoming a driving force in the way women
www.pipelineroi.com 1-866-300-1550 Introduction Over 100 million people log in to Twitter daily to share articles, read the news, Tweet photos of their breakfast, and connect with others. In this crowded
How Managers Impact Culture & Engagement. Janice Appleby Chief Human Resources Officer Gallup Certified Strengths Coach
How Managers Impact Culture & Engagement Janice Appleby Chief Human Resources Officer Gallup Certified Strengths Coach Engagement Gallup defines engaged employees as those who are involved in, enthusiastic
Technical Assistance Center Webinar. Building a Social Media Presence
Technical Assistance Center Webinar Building a Social Media Presence Congratulations! You now own your own network & newspaper Five Things We Can Do Be Strategic: Don t lose sight of priorities Become
WORCESTERSHIRE MENTAL HEALTH PARTNERSHIP NHS TRUST
WORCESTERSHIRE MENTAL HEALTH PARTNERSHIP NHS TRUST COMMUNICATIONS POLICY This policy should be read in conjunction with Trust s Service User and Carer Information policy; Interpreting and Translation policy;
5 Ways to Empower Brand Advocates
5 Ways to Empower Brand Advocates Who are Brand Advocates and why do they matter? Your brand may have throngs of fans and followers people who Like or Follow a particular page or account. While these metrics
Marketing Your Telehealth Program. A White Paper
Marketing Your Telehealth Program A White Paper Marketing Your Telehealth Program Many Telehealth networks were built on a premise from the movie Field of Dreams: If you build it, they will come. Telehealth
MARKETING CHANNEL TYPES
MARKETING CHANNEL TYPES This is a comprehensive list of marketing channels as of the time of writing. Given the rapidly evolving world of marketing, there will always be new marketing channels or new ways
ANVIL MARKETING SERVICES
ANVIL MARKETING SERVICES Media Marketing for Local Business 2012 SEO and Social Media Consultant +44 208 144 0973 Angus Watson International Sales Manager +44 203 608 4007 http://anvilmarketing.co.uk 1
29 th Annual Voluntary Health Leadership Conference FEELING THE IMPACT
29 th Annual Voluntary Health Leadership Conference FEELING THE IMPACT FIRST A FOUR-PART SURVEY Campaign 2016: Candidate behavior: What they re saying vs. how they re saying it? 2 FIRST A FOUR-PART SURVEY
Hidden Opportunity: The Employee Experience and Workplace Injury Prevention. WORKWELL
1 WorkWell Prevention Program Educational Resource Hidden Opportunity: The Employee Experience and Workplace Injury Prevention WORKWELL 1 Finding and keeping employees is tough these days and how to do
The Role of HIPAA in Your Social Media Guidelines
The Role of HIPAA in Your Social Media Guidelines Jennifer Maggiore ceo, red balloon inc I m not an attorney All data and information provided in this document is for informational purposes only. and Jennifer
Photography Marketing & Selling Guide Transform your passion into a profitable online business
Photography Marketing & Selling Guide Transform your passion into a profitable online business You may be the most talented photographer in your genre, but unless you have an excellent web presence and
Brand Success in the New World
Brand Success in the New World Helen Zeitoun, Global Head of Brand and Customer Experience, GfK GfK October 13, 2015 #FCSummit15 1 .Brand Success by creating value through a life time relationship Business
Executive Summary. The State of Employee Engagement pg. 2
the STATE of EMPLOYEE ENGAGEMENt 2018 v Executive Summary 2018 has been named The Year of Employee Experience by Forbes; highlighting an increasing need for employers to offer engaging experiences to retain
B U I L D I N G & M A I N T A I N I N G
PUBLIC REL ATIONS T H E A R T O F R E L A T I O N S H I P B U I L D I N G & M A I N T A I N I N G N S S / P S A P D W 1 6 J U N E 2 0 1 6 WA R S AW WHAT IS IT ALL ABOUT? Public relations is a strategic
Emotional Intelligence
Hi-Touch Healthcare: The Critical Six Soft Skills Grab-N-Go Independent Training Module: Emotional Intelligence HEALTH WORKFORCE INITIATIVE STATEWIDE ADVISORY COMMITTEE, CALIFORNIA COMMUNITY COLLEGES CHANCELLOR
Community Sites Can Make You Rich and You Can Start One For Under A $100 In A Single Afternoon Jeff Johnson s UndergroundConfessions.
Community Sites Can Make You Rich and You Can Start One For Under A $100 In A Single Afternoon Jeff Johnson s UndergroundConfessions.com www.undergroundconfessions.com If you d like to have the 1 hour
7 Practical Keys to Powerfully Building Your Brand
7 Practical Keys to Powerfully Building Your Brand presented by MAD MARKETEER Corporate Quality at Nonprofit Prices Katharine Coles Katharine@MadMarketeer.com 310-947-8511 Recap: Key #1: What does brand
Healthcare in the United States. Industry Report June 2016
Healthcare in the United States Industry Report June 2016 Trends that matter The healthcare sector in the United States grew slightly last year. With demand for talent outpacing supply, heightened competition
Purpose. Building Trust and Credibility in Branding as a Coach. 8 Big Ideas:
, MBA Page 1 of 5 8 Big Ideas: 1) There is incredible treasure waiting inside each one of us. 2) Your journey has all the you need! 3) Your voice, your perspective, and your experience are more valuable
Feedback and analysis of the Staff Engagement Index Pulse Survey
AGENDA ITEM 2.7 10 April 2014 Feedback and analysis of the Engagement Index Executive Lead: Director of Workforce and OD Author: Assistant Director of OD Contact Details for further information: Sarah
Connecting With More Leads via Inbound & Outbound
Connecting With More Leads via Inbound & Outbound #ActOnSW Presented by Sponsored by Welcome Webinar Attendees Type question here Follow this webinar on Twitter #ActOnSW About Demand Gen Report Launched
YOUR MULTI-CHANNEL LEAD NURTURING STRATEGY
YOUR MULTI-CHANNEL LEAD NURTURING STRATEGY Today s consumer moves seamlessly sometimes even quickly across digital and offline channels. She jumps from email, to social media, to your website, and then
Geonetric Webinar: June Take Control with Digital Governance
Geonetric Webinar: June 2017 Take Control with Digital Governance White Paper: Getting Started with Governance Available Soon! Request a copy in the survey following the webinar. Content Marketing for
How are Senior Leaders Using Employee Engagement and Talent Strategies to Drive Success? Panel Discussion Becker s Healthcare June 29, 2016
How are Senior Leaders Using Employee Engagement and Talent Strategies to Drive Success? Panel Discussion Becker s Healthcare June 29, 2016 Agenda Introductions The employee engagement challenge Talent
VIDEO 1: WHY IS SOCIAL MEDIA ESSENTIAL TO INBOUND?
VIDEO 1: WHY IS SOCIAL MEDIA ESSENTIAL TO INBOUND? Hi There, I m Markiesha, from HubSpot Academy, and welcome to the social media class. This class will cover why social media is a key component of inbound
Digital Marketing Masterclass. Social Media ROI
Digital Marketing Masterclass Social Media ROI The Web is more a social creation than a technical one. I designed it for a social effect - to help people work togetherand not as a technical toy. Tim Berners-Lee
REAL SOCIAL MEDIA MARKETING
REAL SOCIAL MEDIA MARKETING When the HYPE Isn t Working So, your company has been on Facebook, Twitter, YouTube and LinkedIn for a while and you haven t seen many results other than a number of people