WORLD CLASS EDUCATION

Transcription

1 CONNECT INNOVATE LEARN CATTLEMEN'S COLLEGE

2 24TH ANNUAL NO NNEC R LEA N I N T CATTLEMEN'S COLLEGE CO VA T E Cattlemen s College is famous for stimulating and thought-provoking sessions that can help generate high returns for your operation. Join us to find out why year after year, Cattlemen s College is the cattleman s number one resource for education and profit-building advice. You must be registered for Cattlemen s College to attend. Prices include Tuesday afternoon sessions and reception, Wednesday sessions, breakfast and lunch. To attend Cattlemen s College, you must purchase a Full 4-Day registration or a One-Day Wednesday registration. All Cattlemen s College sessions will be recorded and available for viewing by attendees a few weeks after the event. Price: $250 Student: $130 TUESDAY, JANUARY 31 4:00PM - 6:30PM Join your fellow attendees for two back to back informative bonus sessions that will provide the latest genetic information for your operation. Immediately following will be the BBQ and Biscuits Welcome Reception. The reception is open to all Cattlemen s College attendees. The 2017 Cattlemen s College speakers will also attend. TURNING LOSS INTO GAIN: MANAGING GENETIC RISK TO IMPROVE FERTILITY Alison Van Eenennaam, Ph.D., Cooperative Extension Specialist, Animal Genomics and Biotechnology University of California, Davis, & Megan Rolf, Ph.D., Assistant Professor of Animal Breeding - Kansas State University Cow herd fertility is very important to profitability. This session will discuss a new genetics research project that is exploring novel ways to reduce embryonic loss and increase fertility in beef cattle. Learn about loss of function mutations and see a demonstration of new tools for the future that can help manage these mutations and increase fertility in the cow herd. NEW GENETIC TOOLS FOR BUILDING MORE PRODUCTIVE COW HERDS AND MORE VALUABLE FEEDER AND FED CATTLE Kent Anderson, Ph.D., Genetics Associate Director of Global Technical Services - Zoetis Cow-calf producers set the genetic stage for the entire beef supply chain. More dependable genetic information for a broader range of traits is now available to help inform bull buying, commercial replacement heifer selection and breeding, as well as feeder cattle price discovery. Join this interactive session to learn about ways to better exploit genetic information throughout the supply chain. Join us for some good old Southern Hospitality at the Cattlemen s College BBQ and Biscuits Welcome Reception. BISCUITS Welcome Reception TUESDAY, JANUARY 31 6:30pm- 8:00pm Open to all Cattlemen s College attendees! Sponsored by

3 OPENING GENERAL SESSION THE BIG PICTURE FOR BEEF: MEETING THE EXPECTATIONS OF A CHANGING CONSUMER WEDNESDAY, FEBRUARY 1 7:00 AM- 8:00 AM Cameron Bruett, Head of Corporate Affairs - JBS USA Consumer and customer expectations for transparency and often times demand for change in actual on-ranch management practices has become the norm in the beef supply chain over the past decade. In a highly competitive protein market place, the beef value chain is under constant pressure to meet the rapidly changing expectations of our customers and balance input costs related to our businesses. In this presentation Cameron Bruett, Head of Corporate Affairs for JBS USA will address evolving customer and consumer expectations (domestic and international) and how cattlemen and women and the U.S. beef industry can prepare for them. He will discuss competition from other proteins and share his insights on both challenges and opportunities facing the U.S. beef industry in an increasingly global protein market place. WEDNESDAY, FEBRUARY 1 8:15AM 9:15AM 25 Years of NBQA Impact Keith Belk, Ph.D., Professor of Meat Safety & Quality - Colorado State University, Jeff Savell, Ph.D., Distinguished Professor of Meat Science Texas A&M University, & Deb Vanoverbeke, Ph.D., Assistant Professor of Meat Science - Oklahoma State University The National Beef Quality Audits and the National Market Cow and Bull Beef Quality Audits (NMCBBQA) have provided goals for improving the value of fed steers and heifers and market cows and bulls since Come see the progression from reducing injection-site lesions to improving the story that we tell, and see a glimpse of what s to come from the 2016 NBQA and NMCBBQA. The Basics for Soil Health Management in Pastures and Rangeland Systems Wayne Honeycutt Ph.D., President and CEO - Soil Health Institute, & Dennis Chessman, Southeastern Regional Soil Health Team Leader NRCS Soil Health Division Soil Health is a relatively new concept that integrates physical, chemical and biological aspects of the soil ecosystem. Pasture and range productivity depends on the health Keith Belk Jeff Savell Deb Vanoverbeke Wayne Honeycutt of the soil, and for too long management of production systems have put little emphasis on the soil. This session will introduce the concepts of soil health, and how managing to improve soil health can improve the long-term resilience and productivity of both rangeland and pasture systems. Immune Priming and the Value of Calf Management Vic Cortese, DVM, Ph.D., dipl. ABVP, Director Cattle, Equine Immunology - Zoetis An in depth understanding of the immune system is important for managing all aspects of beef cattle. Improper handling of the immune system pre-calving can lead to increased post calving problems and reproductive failures and decreased weight gain and feed efficiency. New information continues to demonstrate that the ability for full genomic expression, in the calf, occurs early in life. The Family Ranch- Part Reality TV Show and Part Paradise! Dave Specht, Family Dynamics- National Development Manager - Wells Fargo Dave Specht Reducing Lameness & Improving Cattle Structure through Genetics and Management Shane Bedwell, Chief Operating Officer and Director of Breed Improvement -American Hereford Association, Bob Weaber, Ph.D., Associate Professor / Extension Specialist Beef Breeding & Genetics, Cow/Calf - Kansas State University, & Jan Shearer, DVM, MS, Professor and Extension Veterinarian - Iowa State University College of Veterinary Medicine Cattle lameness is a hot topic in the industry today, affecting both profitability and animal welfare. Join this session to hear from a lineup of industry leaders who will discuss practical solutions to this problem. The discussion will cover evaluating proper animal structure, improving structure through genetic selection, and practical management steps for dealing with existing structural issues. 9:30AM- 10:30AM Beef s Taste Experience In this session several real life case studies will be shared. We will discuss lessons learned, critical mistakes to avoid and also provide a tool that will help explain all of the questions you should be asking during Dennis Chessman Vic Cortese these generational transitions. Bridget Wasser, Executive Director, Meat Science Technology - National Cattlemen s Beef Association This session will include a review of checkoff-funded beef flavor research and an overview of the lexicon of flavor notes Shane Bedwell Bob Weaber Jan Shearer Bridget Wasser Kenneth Tate

4 found in beef products. Attendees will experience a mock sensory training (with beef samples) and learn how sensory science is working for the industry to drive long-term improvements in beef s overall taste package. Managed Grazing to Optimize Sustainability of Rangeland and Pasture-based Systems Kenneth Tate, Ph.D., Professor and Cooperative Extension Specialist of Rangeland Science University of California, Davis, & Johnny Rogers, Owner - Rogers Cattle Company, LLC & Amazing Grazing Program Coordinator - North Carolina State University Well-managed grazing systems are critical to pasture and rangeland sustainability.. This session will discuss how successful land managers can improve their grazing systems and balance livestock s utilization of plants with ecosystem function, including contributions to and interrelationships with soil nutrients, water infiltration rate and holding capacity, and vegetative growth and production. Improving Cattle Health with Genetic Selection Alison Van Eenennaam, Ph.D., Cooperative Extension Specialist, Animal Genomics and Biotechnology - University of California, Davis Newly developed genomic tools offer an opportunity to select for cattle that are less susceptible to bovine respiratory disease (BRD), the most costly disease to the beef cattle industry. This presentation will summarize the results of a 5-year USDA-funded research project, the BRD Coordinated Agricultural Project to identify genetic markers that can be used to select for healthier cattle. Approaches and opportunities to translate these results to industry outcomes will be discussed. Alternative Income Sources for the Farm or Ranch Jake Carter, President - Southern Belle Farms, Butch Jenson, Owner & Operator - Tavaputs Ranch& Gary Price, Owner & Operator - 77 Ranch Johnny Rodgers Alison Van Eenennaam Jake Carter Butch Jenson Opportunities exist in the farming and ranching community to capitalize on the growing demand for outdoor recreation and the nature experience. However, it is important that operators are realistic about their ability, their commitment and about how these endeavors integrate into their existing operation. Hear from three operations successfully utilizing wildlife, cultural and natural resources to create diversity in their income streams and take advantage of this growing demand. Developing Heifers for the Long Haul Cliff Lamb, Assistant Director and Professor University of Florida In most herds, 15 to 20 percent of the cow herd is replaced annually by replacement females. These females represent the future genetics and ultimate profitability of the operation. Failure to focus on sound development of heifers results in decreased reproductive performance and longevity of those females in the herd. Join this session to learn how you can manage for more productive females. 10:45AM- 11:45AM Industry Hot Topic (TBD) Managing Forages to Meet Beef Cattle Nutrient Needs Dennis Hancock, Ph.D., Associate Professor, Forage Extension Specialist - University of Georgia, & Beth Kegley, Ph.D., Professor of Animal Science - University of Arkansas Providing high quality forage at a low cost is the key to profitability in most beef cattle enterprises. This session will focus on grazing and harvest management strategies that minimize cost and optimize the nutritive value of the forage. The information presented will center on how the growing conditions of the forage affects the digestibility, protein, and mineral nutrition in the forage. Gary Price Cliff Lamb Dennis Hancock Beth Kegley The Future of Cattle Feeding in America Galen Erickson, Ph.D., Nebraska Cattle Industry Professor of Animal Science - University of Nebraska, Lincoln This session will discuss issues facing the beef feeding industry that evaluate past trends as a method to predict the future. Highlights include use of technologies; typical feed ingredients and potential for new ingredients; impact of other sectors on the feeder supply and characteristics; and impact of feeding length on size and carcass merit. Capturing Value of Genetics & Management Richard Meadows, Co-owner - Meadows Creek Farm, Leann Saunders, President - Where Food Comes From, Inc.& Sam Hands, Partner & Cattle Operations Lead - Triangle H Grain & Cattle Co. It has been said that low cost producers are the ones who succeed over time. Controlling costs, however, is not the entire story for success in the cattle business. Capturing the value of genetic improvement and excellent management can be a solid strategy for long term success. This session will feature cattlemen who are capturing additional value, and industry partners who are helping cattlemen and feeders get paid more for high quality cattle. Cow Efficiency & Stayability David Lalman, Ph.D., Associate Professor, Extension Beef Cattle Specialist - Oklahoma State University While improvements in carcass weight, yield and quality are readily apparent over the past 50 years, associated changes in cow efficiency are difficult to measure. In this presentation, influence of genetic trends on cow efficiency will be addressed, especially balancing traits that influence feed yard efficiency and carcass value with traits that influence cow maintenance costs, fertility and longevity. Galen Erickson Richard Meadows Leann Saunders David Lalman

5 Cattlemen's College SCHEDULE AT A GLANCE TUESDAY, JANUARY 31 4:00pm- 6:30pm Concurrent Sessions: Turning Loss Into Gain: Managing Genetic Risk to Improve Fertility New Genetic Tools for Building More Productive Cow Herds and More Valuable Feeder and Fed Cattle 6:30pm- 8:00pm BBQ & Biscuits Welcome Reception WEDNESDAY, FEBRUARY 1 7:00am- 8:00am Opening Session for Cattlemen s College CATTLEMEN S COLLEGE CLASSES Class Type Here s the Beef Managed Grazing for Soil Health & Animal Performance Production Efficiency and Profit Healthy Business Strategies Breeding Cattle with Staying Power 8:15am- 9:15am 25 Years of National Beef Quality Audit Impact The Basis for Soil Health Management in Pasture and Rangeland Systems Immune Priming and the Value of Calf Management The Family Ranch- Part Reality TV Show and Part Paradise! Reducing Lameness & Improving Cattle Structure Through Genetics and Management 9:30am- 10:30am Beef s Taste Experience Managed Grazing to Optimize Sustainability of Rangeland and Pasture-based Systems Improving Cattle Health through Genetic Selection Alternative Income Sources for the Farm or Ranch Developing Heifers for the Long Haul 10:45am- 11:45am Industry Hot Topic Managing Forage to Meet Beef Cattle Nutrient Needs The Future of Cattle Feeding in America Capturing Value of Genetics & Management Cow Efficiency & Stayability 12:00pm- 1:30pm Grab and Go Lunch

6 LEARN CONNECT INNOVATE REGISTER TODAY! 2017 CATTLEMEN S COLLEGE CONNECT INNOVATE JANUARY 31 - FEBRUARY 1 NASHVILLE, TN REGISTER TODAY AT BEEFUSA.ORG LEARN