2016 ACBSP Quality Assurance Report. February 15, Final Combined Report

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1 2016 ACBSP Quality Assurance Report February 15, 2018 Final Combined Report 1 P a g e

2 Quality Assurance Report (Associate) - Introduction Baltimore City Community College welcomes the opportunity the ACBSP Quality and Assurance (Q&A) reporting process presents to us. Through these reporting procedures we have accumulated evidence to address each standard requested by the Q & A report. We value the effort that is required to maintain our accreditation and the respect ACBSP accreditation brings to our accredited business programs. We pride ourselves on being the first community college in the state of Maryland to achieve and maintain ACBSP accreditation since As Vice President of Academic Affairs and the College s Academic Liaison Officer to the Middle States Commission on Higher Education, I am happy to share this report with you. This report demonstrates that our business programs have reached a high level of quality. Your organization s emphasis on data and analysis is aligned with our own processes for assessment. Together we are able to determine standards, collect and analyze data, and make appropriate plans for improvement of student success. Thank you for your organization s work in demonstrating business program excellence and your acceptance of Baltimore City Community College s 2018 Quality Assurance Report. Academically Yours, Dr. Tonja L. Ringgold Dr. Tonja L. Ringgold Vice President for Academic Affairs / ALO 2901 Liberty Heights Avenue Main Building, Suite 317 Baltimore, MD Office: Fax: tringgold@bccc.edu 2 P a g e

3 Institution Overview Institution Name Baltimore City Community College Address 2901 Liberty Heights Avenue Year Accredited 1994 Year Reaffirmed 2014 Years Covered by this Report through Date Submitted 2/15/2018 Completed By Benjamin, Linda Phone ACBSP Champion Benjamin, Linda ACBSP Co-Champion Davis, Quintin Champion Contact Information Honorific Ms First Name Linda Last Name Benjamin Title Professor Phone Address 2901 Liberty Heights Ave Address Line 2 Main Bldg, 323-D City Baltimore State/Province MD Zip/Postal Code Country United States 3 P a g e

4 I - Institutional Information Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response O 4. List All Accredited Programs (as they appear in your catalog): Accounting (AAS) Business Administration Transfer (AS) Business Management (AAS) Business Marketing (AAS) Computer Information Systems (AAS) O 5. List all programs that are in your business unit that are not accredited by ACBSP and how you distinguish accurately to the public between programs that have achieved accredited status and those that have not. Current Business Programs, not accredited by ACBSP, are listed in the 2017/18 catalog: CATALOG page 54 Construction Supervision Degree (400) Construction Supervision Certificate (401) 4 P a g e

5 Programs accredited by ACBSP maintain the following statement within their program description, which is available in the College s catalog and specific program information accessed through the College s website: The [Name of program is entered here] Program is accredited by the Association of Collegiate Business Schools and Programs (ACBSP). O 6. List all campuses that a student can earn a business degree from your institution: 2901 Liberty Heights Avenue Baltimore, Maryland O 7. Person completing report: Name: Linda Benjamin Phone: address: LBenjamin@bccc.edu ACBSP Champion name: Linda Benjamin, MBA, Professor, Business Administration Transfer Program ACBSP Co-Champion, Quintin Davis, Associate Dean, Business and Technology Department Sources CATALOG P a g e

6 II - Status Report on Conditions and Notes Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response O 8. Conditions or Notes to be addressed: You do not need to address Opportunity for Improvement (OFI). The College has no Conditions or Notes to be addressed. Sources There are no sources. 6 P a g e

7 III - Public Information Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response Business unit student achievement is documented and shared primarily through the College s website. Through program and research links students are able to obtain student success rates for courses and programs. Each program maintains its own page on the website where assorted information, such as the program s anticipated Learning Outcomes, Job Descriptions, and The Occupational Outlook are posted. A separate section of the website is dedicated to accreditation and assessment. Here all interested parties may locate complete accreditation reports such as those presented to ACBSP and The Middle States Commission on Higher Education. The College is in transition to a new ERP system. Planning for the system includes website re-design to increase ease of stakeholder use. The current website was recently updated to reflect ACBSP's requirements for the sharing of assessment and student success data. Please follow this link to view the ACBSP accreditation page which is linked under the College's overall assessment and accreditation page. ACBSP Home Page with Table Links The links on the ACBSP page access the spreadsheets for Table 2 and Table 7 of this report, to the individual accredited program pages, to our last ACBSP Self-Study report, our subsequent QA reports, and to our Institutional Research page for additional student and organizational data. Sources There are no sources. 7 P a g e

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9 1 - Standard 1 Leadership Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response Standard #1 Leadership Organization a. List any organizational or administrative personnel changes within the business unit since your last report. Our business unit, the Department of Business and Technology, appointed a permanent Associate Dean in August of 2017, Quintin Davis, M.S., C.P.A. No other leadership changes have taken place within the past two years. Sources There are no sources. 9 P a g e

10 2 - Standard 2 Strategic Planning Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response Not applicable to this report. Sources There are no sources. 10 P a g e

11 3 - Standard 3 Student and Stakeholder Focus Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response The linked spreadsheets contain our completed tables for this standard. Sources ACBSP QA Report Table 1 Student and Stakeholder Focused Results 11 P a g e

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15 4 - Standard 4 Measurement and Analysis of Student Learning and Performance Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response a. Program Outcomes. List outcomes by accredited programs. Program outcomes should be used as part of a student learning assessment plan and be measurable. Program outcomes for the accredited Business programs have recently been updated to reflect a comprehensive review of all business programs. The Business Programs Updated Curriculum Mapping 2_9_18 document clearly shows the Program Outcomes and the courses where the outcomes are taught and assessed. The Business Outcomes By Course Lane 2_9_18 document lists by Course which outcomes are located within them. Outcomes for the remaining accredited programs have not changed since the last reporting period. b. Performance Results.Complete Table 2 for Standard 4 Student Learning Results found under the Evidence File in the ACBSP documents folder above. The linked spreadsheet contains our completed table 2 for this standard. ACBSP QA Report Table 2 Learning Outcomes Assessment Note, as required, this file is also available to the college community via the College's website. Also included in this section is a short document regarding our work with Open Educational Resources to revise and improve our Introduction to Business (BUAD100) course. This work resulted in revised outcomes for the course and the transition from traditional textbooks to a Lumen Learning product which is presented at no cost to students; a savings of $ per student. Case Study BUAD100 Initial Results 15 P a g e

16 Sources ACBSP QA Report Table 2 Learning Outcomes Assessment Case Study BUAD100 Initial Results Business Outcomes By Course Lane 2_9_18 Business Programs Updated Curriculum Mapping 2_9_18 16 P a g e

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25 Open Educational Resources Implementation; BUAD100, Introduction to Business Contact Linda Benjamin, Professor Business and Technology Daniel Izume, Adjunct Professor Business and Technology Context Several presentations at the College, Faculty Development Day, January 2017 specifically, brought attention to the wide-sweeping possibilities of using Open Educational Resources (OER) in course presentations which should improve student outcomes and lower student costs often dramatically. In spring of 2017 BCCC created a taskforce to look at implementation of the OER approach at the college. Research was presented showing students are more successful in OER courses and complete college faster where multiple OER courses are available. The College presented its first OER Institute the first week of June Attendees were provided lunch and a $50.00/day stipend for attending. Various resources and approaches to implementing OER were provided. Work included reviewing expected student learning outcomes for courses that would be OER d and then locating resources to support those outcomes to create a complete course. Course design is foundational. Outcomes During the OER Institute the BUAD100 course outcomes were revised. This was accomplished through research of similar courses and discussion among Business Program faculty. Course resources were located through Lumen Learning. Lowering textbook cost from $ to The course syllabi was revised to reflect the change in course outcomes. A blueprint course was created in Canvas using Lumen Learning s interactive pdf file as the text book, their Power Points, Discussion Questions, Assignments, and Quiz Banks. For Fall 17, the blueprint course was copied to Index 7770 an online course and 1003 as face-2-face course as pilots for the change in course presentation. 25 P a g e

26 Results What do students say? I am able to easily do my work from anywhere, without having to remember to bring textbooks with me. SLOA for the revised course are slightly different from those previously measured. In a rough comparison, student results remain on a similar trend. The Pass/Fail rate for the course is the same as all BUAD100 offered during the Fall 17 semester. Pass/Fail BUAD100: Fall 17 All instructors 18% Fall 17 OER Combined 18% Fall 17 Benjamin 26% Fall 16 Benjamin 23% Selected Courses Overall SLOA Spr 16-Fall 16-Spr 17-Fall 17 80% 74% 78% 78% Spr 16 Fall 16 Spr 17 Fall P a g e

27 OER'd Courses Combined Results by Revised Student Learning Outcomes for the Course 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% Compare the advantages and disadvantages of the major forms of business ownership Define basic business terminology Describe the financial management function Explain management s role in business organizations Explain the marketing function Identify and describe the influence of various environments impacting all businesses 27 P a g e

28 Index 7770 Student SLOA Results by Chapter/Module 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% The Blueprint course was revised for Spring 2018 to address areas of weakness in the course identified by course assessment and student feedback. 28 P a g e

29 Revised Business Program Outcomes: 12/13/17 BUAD 100 Program Goals Outcome # Learning Outcomes I. A. 1. Define basic business terminology. VI.F. 2. Describe the influence of various environments impacting all businesses. I. M. 3. Compare the advantages and disadvantages of the major forms of business ownership. IV. G. 4. Explain managements role in business organizations. IV. B. 5. Explain the marketing function. I. L. 6. Describe the financial management function. IV. A. 7. Employ information literacy skills while completing business research (Core competency). II. A. 8. Prepare effective business communication documents and/or presentations (Core Competency). BUAD 112 Program Goals Outcome # Learning Outcomes II. D. 1. Summarize material related to business personal computers into a written paper. II. A. 2. Prepare a brief presentation to the class demonstrating knowledge of their selected topic and use of presentation software. III. B. 3. Use a word processing program to create a document with extensive formatting. III. B. 4. Use presentation software to create a presentation with extensive formatting. III. B. 5. Create a spreadsheet implementing a variety of formulas and functions, with appropriate formatting, and create charts to visually represent the data. III. B. 6. Use database software to create a database with multiple tables. BUAD 207 Program Goals Outcome # Learning Outcomes I. A. 1. Define basic legal business terminology. I. E. 2. Identify the legal and ethical environment of business. I. F. 3. Distinguish between constitutional and pubic law. I. G. 4. Describe contracts, commercial law and e-commerce. I. H. 5. Define business organizations and governance. IV. G. 6. Apply agency, employment and labor laws. I. F. 7. Identify government regulations. 29 P a g e

30 ECO 201 Program Goals Outcome # Learning Outcomes I. A. 1. Define Macroeconomics. I. I. 2. Compute different measures of macroeconomic activity. I. J. 3. Analyze the forces that affect economic activity. IV. H. 4. Describe how monetary and fiscal policy can be used to achieve policy goals. IV. J. 5. Analyze economic issues based on current events. ECO 202 Program Goals Outcome # Learning Outcomes I. A. 1. Define Microeconomics. I. K. 2. Describe the structure in domestic and international economies. IV. I 3. Analyze a firm based on one of the four market structures. IV. J. 4. Analyze economic issues based on current events. MGMT 102 Program Goals Outcome # Learning Outcomes I. A. 1. Define the role of the supervisor. IV. K. 2. Identify different management styles. IV. M. 3. Identify the techniques used to influence, inspire and motivate employees. IV. N. 4. Describe methods for evaluating employees performance MGMT 170 Program Goals Outcome # Learning Outcomes I. A. 1. Define small business terminology. I. M. 2. Describe different business ownership forms. IV. I. 3. Describe the elements of long term business success. IV. O. 4. Describe elements of a business plan. 30 P a g e

31 MGMT 180 Program Goals Outcome # Learning Outcomes I. A. 1. Define basic terms used in managing personal finance. IV. O. 2. Create a personal financial plan. III. A. 3. Identify resources for making personal financial decisions. (INFO LIT) Core I. I. 4. Calculate Time Value of Money. IV. L. 5. Explain strategies to make personal financial decisions. MGMT 219 Program Goals Outcome # Learning Outcomes I. A. 1. Define terminology used in HR management I. D. 2. Describe human resource planning. II. B. 3. Identify ethical issues in the HR environment. IV. L. 4. Identify HR challenges that influence designing HR policies and practices when managing in the global environment. MGMT 222 Program Goals Outcome # Learning Outcomes I. A. 1. Define basic management terminology. II. B. 2. Identify ethical issues in a business environment. IV. D. 3. Describe the techniques used in the decision making process IV. C. 4. Summarize the strategic planning process. IV. K. 5. Identify management principles and models. III. A. Core MGMT 229 Program Goals 6. Produce a research project addressing current business issues using information resources and technologies. Outcome # Learning Outcomes I. A. 1. Define basic leadership terminology. IV. K. 2. Analyze the different leadership styles. IV. M. 3. Describe methods leaders use to inspire, influence and motivate employees. II. A. 4. Explain the importance of listening in the leadership process. IV. D. 5. Explain the importance of creativity, innovation and critical thinking in solving problems. IV. C. 6. Describe how leaders can plan for future success. 31 P a g e

32 MKTG 210 Retail Program Goals Outcome # Learning Outcomes I. A. 1. Define basic retail terminology. IV. P. 2. Describe retail operation practices. IV. Q. 3. Research entrepreneurial opportunities in the retail business. I. I. 4. Describe how to apply pricing concepts to maximize return on investment. MKTG 211 Advertising Program Goals Outcome # Learning Outcomes I. A. 1. Define basic advertising terminology. IV. P. 2. Explain the relationship between marketing and advertising. I. D. 3. Explain the advantages of crafting a marketing and advertising strategy. I. A. 4. Explain the different types of advertising media available for customers. MKTG 212 Selling Program Goals Outcome # Learning Outcomes I. A. 1. Define basic selling terminology. IV. Q. 2. Describe career opportunities in selling. I. A. 3. Explain the role of the salesperson. IV. R. 4. Discuss the methods used in qualifying prospective customers. IV. P. 5. Explain the steps in the selling process. MKTG 223 Program Goals Outcome # Learning Outcomes I.A., IV. C. 1. Define basic marketing terminology. IV. B 2. Describe the basic strategies used in marketing planning. II. B. 3. Identify ethical issues in the marketing environment. IV. E. 4. Describe the basic components required to create a marketing plan. IV. L. 5. Apply basic marketing principles to the global marketing environment. 32 P a g e

33 Program Name: Business Administration Transfer (Business) ( /520101) School / Department: Business, Science, Technology, Engineering, and Mathematics / Business and Technology Program Coordinator: Shawn Lane Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 ECO 202 MGMT 222 MKTG 223 I. Business Knowledge and Skills A. Define business terms and concepts. B. Analyze data to verify accuracy of conclusions. C. Explain the financial concepts used in making business decisions D. Summarize the strategic planning process. E. Identify the legal and ethical environment of business. F. Describe how constitutional law, public law, and government regulations relate to businesses. G. Describe contracts, commercial law and e-commerce. H. Define business organization and governance. I. Compute different measures of macroeconomic activity. 33 P a g e

34 J. Analyze the forces that affect economic activity. K. Describe the structure in domestic and international economies. II. Interpersonal Interaction and Communication L. Describe the financial management function. M. Compare the advantages and disadvantages of the major forms of business ownership. A. Demonstrate active listening skills to enhance understanding of complex business concepts. B. Practice an awareness of ethical and social responsibilities. C. Summarize material related to business personal computers into a written paper. Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 ECO 202 MGMT 222 MKTG 223 III. Information Management A. Utilize information by applying a variety of business and industry standard software and hardware to major business functions. IV. Business Management and Decision Making A. Employ information literacy skills while completing business research. 34 P a g e

35 B. Explain the marketing function. C. Summarize the strategic planning process. D. Practice critical and creative thinking to improve the decision making process. E. Describe the components of a marketing plan. F. Explain management's role in business organizations. G. Apply agency, employment and labor laws. H. Describe how monetary and fiscal policy can be used to achieve policy goals. I. Analyze a firm based on one of the four market structures. J. Analyze economic issues based on current events. K. Identify the different management styles. L. Describe marketing principles used in global marketing. 35 P a g e

36 Program Name: Business Management / Business ( /520101) School / Department: Business, Science, Technology, Engineering, and Mathematics / Business and Technology Program Coordinator: Shawn Lane Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 MGMT 102 MGMT 170 MGMT 180 MGMT 219 MGMT 222 MGMT 229 MKTG 223 I. Business Knowledge and Skills A. Define business terms and concepts. B. Analyze data to verify accuracy of conclusions. C. Explain the financial concepts used in making business decisions D. Summarize the strategic planning process. E. Identify the legal and ethical environment of business. F. Describe how constitutional law, public law, and government regulations relate to businesses. G. Describe contracts, commercial law and e-commerce. H. Define business organization and governance. I. Compute different measures of macroeconomic and financial activity. 36 P a g e

37 J. Analyze the forces that affect economic activity. K. Describe the structure in domestic and international economies. L. Describe the financial management function. II. Interpersonal Interaction and Communication III. Information Management IV. Business Management and Decision Making M. Compare the advantages and disadvantages of the major forms of business ownership. A. Demonstrate active listening skills to enhance understanding of complex business concepts. B. Practice an awareness of ethical and social responsibilities. C. Summarize material related to business personal computers into a written paper. A. Utilize information by applying a variety of business and industry standard software and hardware to major business functions. A. Employ information literacy skills while completing business research. B. Explain the marketing function. C. Summarize the strategic planning process. 37 P a g e

38 Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 MGMT 102 MGMT 170 MGMT 180 MGMT 219 MGMT 222 MGMT 229 MKTG 223 D. Practice critical and creative thinking to improve the decision making process. E. Describe the components of a marketing plan. F. Explain management's role in business organizations. G. Apply agency, employment and labor laws. H. Describe how monetary and fiscal policy can be used to achieve policy goals. I. Analyze a firm based on one of the four market structures. J. Analyze economic issues based on current events. K. Identify the different management styles. L. Describe challenges in a global environment. M. Identify techniques used to influence, inspire and motivate employees. 38 P a g e

39 N. Describe methods for evaluating employees' performance. O. Describe business and financial plans. Program Name: Business Marketing School / Department: Business, Science, Technology, Engineering, and Mathematics / Business and Technology Program Coordinator: Shawn Lane Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 MGMT 102 MGMT 170 MGMT 222 MKTG 223 MKTG 210 MKTG 211 MKTG 212 I. Business Knowledge and Skills A. Define business terms and concepts. B. Analyze data to verify accuracy of conclusions. C. Explain the financial concepts used in making business decisions D. Summarize the strategic planning process. E. Identify the legal and ethical environment of business. 39 P a g e

40 F. Describe how constitutional law, public law, and government regulations relate to businesses. G. Describe contracts, commercial law and e- commerce. H. Define business organization and governance. I. Compute different measures of macroeconomic and financial activity. J. Analyze the forces that affect economic activity. K. Describe the structure in domestic and international economies. L. Describe the financial management function. M. Compare the advantages and disadvantages of the major forms of business ownership. II. Interpersonal Interaction and Communication A. Demonstrate active listening skills to enhance understanding of complex business concepts. B. Practice an awareness of ethical and social responsibilities. 40 P a g e

41 C. Summarize material related to business personal computers into a written paper. III. Information Management A. Utilize information by applying a variety of business and industry standard software and hardware to major business functions. IV. Business Management and Decision Making A. Employ information literacy skills while completing business research. Program Goals Measurable Outcomes BUAD 100 BUAD 112 BUAD 207 ECO 201 MGMT 102 MGMT 170 MGMT 222 MKTG 223 MKTG 210 MKTG 211 MKTG 212 B. Explain the marketing function. C. Summarize the strategic planning process. D. Practice critical and creative thinking to improve the decision making process. E. Describe the components of a marketing plan. F. Explain management's role in business organizations. G. Apply agency, employment and labor laws. 41 P a g e

42 H. Describe how monetary and fiscal policy can be used to achieve policy goals. I. Analyze a firm based on one of the four market structures. J. Analyze economic issues based on current events. K. Identify the different management styles. L. Describe challenges in a global environment. M. Identify techniques used to influence, inspire and motivate employees. N. Describe methods for evaluating employees' performance. O. Describe business and financial plans. P. Describe sales and advertising components. Q. Research employment opportunities in marketing. R. Describe methods used in qualifying customers. 42 P a g e

43 5 - Standard 5 Faculty and Staff Focus Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response a. Faculty and Staff Focus Complete Table 3a Standard 5 - Faculty- and Staff-Focused Results are found in the Table 3a the Evidence File. ACBSP QA Report Table 3a Faculty and Staff Focus Results Provide three or four examples of assessment data, reporting what you consider to be the most important data. It is not necessary to provide results for every process. The linked spreadsheet contains our completed table for this section of the standard. b. Faculty Qualifications Complete Table 3b. Standard 5 - New Full-Time and Part-Time Faculty Qualifications found in the Table 3b Evidence File. ACBSP QA Report Table 3b Full-time and Part-time Faculty QualificationsThis table is for new full-time and part-time faculty members since your last self-study or QA report. Do not include faculty members previously reported, in accordance with Criterion 5.2 in the Standards and Criteria. The linked spreadsheet contains our completed table for this section of the standard. Sources ACBSP QA Report Table 3a Faculty and Staff Focus Results ACBSP QA Report Table 3b Full-time and Part-time Faculty Qualifications 43 P a g e

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48 6 - Standard 6 Educational and Business Process Management Status: Completed Due Date: Not Set QA Report Assigned To Linda Benjamin Institution Response 1-4. The department has no new or revised programs at this time. 5. Provide three or four examples of organizational performance results, reporting what you consider to be the most important data, using Table 7 - Standard 6 - Organizational Performance Results, found under the Evidence File tab above. It is not necessary to provide results for every process. The linked spreadsheet contains our completed table for this standard. Note, as required, this file is also available to the college community via the College's website. ACBSP QA Report Table 7 Business Unit Results Sources ACBSP QA Report Table 7 Business Unit Results 48 P a g e

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