Presentation to the NERF 25 th September 2015 Jenny Robinson Recycling and Collections Technical Adviser - WRAP

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1 Presentation to the NERF 25 th September 2015 Jenny Robinson Recycling and Collections Technical Adviser - WRAP

3 A brief discussion rwfd/ TEEP and the MRF regs What do the returns show? What is your opinion? WRAP projects and priorities in collections: Consistency Project Barriers to Recycling in Urban areas Two-tier working arrangments Plastic film collection trials How to boost re-use RecycleNow; the next two years Presentation Outline

4 A brief discussion rwfd/ TEEP and the MRF regs Quick bit of background for you to read at leisure!!!: Collectors must comply with the law. Regulation 13 says that, from 1 January 2015: Every collector (Waste Collection Authority or establishment or undertaking collecting waste) must, when making arrangements for the collection of waste paper, metal, plastic or glass, ensure that those arrangements are by way of separate collection. The requirement to separately collect applies when: (a) it is necessary to ensure that waste undergoes recovery operations in accordance with Articles 4 and 13 of the Waste Framework Directive, and to facilitate or improve recovery; [the necessity test] and (b) it is technically, environmentally and economically practicable ('TEEP') [the TEEP test] Collectors who do not have separate collection arrangements should review their collection practices and consider carefully if and how they comply. They should rigorously apply the Necessity and TEEP tests. (Not TEEP alone) Collectors who have concluded it not necessary or not TEEP to operate separate collection arrangements should keep, and be able to provide for inspection, an audit trail which will help the Environment Agency to understand the basis of their decision-making. Records should be such that, if necessary, they could demonstrate compliance with the regulations in a court of law. Collectors should consult their lawyers to ensure they are compliant with this legislation. rwfd/ TEEP and the MRF regs

5 Legislation and official guidance The Waste (England & Wales) Regulations Note that Regulation 13 was amended in Part 5 of the Regulations. See Annex 1. European Commission guidance on the Waste Framework Directive (see pages 53-57). It includes guidance on what 'practicability' and 'necessity' mean. The Minister s letter of October 2013, which reminded local councils of their obligations from Separate Collection Separate collection is defined in Article 3(11) of the Waste Framework Directive as a 'the collection where a waste stream is kept separately by type and nature, so as to facilitate a specific treatment'. Technically, environmentally & economically practicable Guidance is provided in the European Commission guidance (para 4.4). High quality recycling High quality recycling is not defined, but Article 11(1) of the Directive states that collections should '...meet the necessary quality standards for the relevant recycling sectors'. Presentation Outline

6 What do trends in collection show about impact of rwfd and TEEP requirements? Not very much! It is hard to tell what is affecting trends, how much was already planned as part of large/ PFI type projects Latest analysis of collection methods has not yet been completed by WRAP Previously it had shown: TEEP and MRF regs

7 TEEP and MRF regs

8 What is collected? Glass affected by TEEP? PTTs Welsh policy and infrastructure? How can this be improved? Textiles not a local authority specialism?

9 Regulations are substantial and positive step in. Supporting economic growth by maximising the value of the recycled material collected; Promoting higher income from sale of quality recyclates; Delivering confidence about reliable stream of recovered material and may encourage investment in the sector; Allowing local authorities and waste management companies to demonstrate the level of quality of recycling available from co-mingled streams. TEEP and MRF regs

10 What do the returns show? The first set of data covering the final quarter of 2014 was released by WRAP in July MRFs have notified the Environment Agency (EA) in England in accordance with the regulations there was surprise at this number with most observers, and Defra, anticipating that several dozen more should have registered (over 1,000 tpa) TEEP and MRF regs

11 86 provided data all data had to be queried The latest data on the new sampling regime for MRF operators in England and Wales shows a slight fall in the number of English facilities reporting. This quarter, WRAP says 87 English MRFs had notified the EA, with all but two submitting their returns. These reporting MRFs provided data based on 7,878 samples of input and output material, up from 6,864 previously. In Wales, as last time, nine MRFs notified Natural Resource Wales (NRW) with seven submitting data. TEEP and MRF regs

12 In terms of input, WRAP s summary shows that, by weight, 86.8% (86.6% previously) of material received by English MRFs was target, meaning it was identified by the operator to produce bulk quantities. The non-target material figure was 5.6% (5.9%), while material considered non-recyclable remained at 7.7%. That is a total of 13.3 % contamination In Wales, the target material was down to 88.3% from 90.6%, with 6.4% (4.9% previously) non-target and 5% (4.5%) non-recyclable. That is a total of 11.4% contamination WRAP noted that the regulators (EA and NRW) raised queries on 82 of the returns for England and seven for Wales. Queries have been raised by the regulator, however not all have been resolved. Consequently we would discourage users of the portal, at this stage, from isolating individual responses and comparing these to other sites. MRF Portal TEEP and MRF regs

13 Opinion: WRAP states that A large number of queries is to be expected as the reporting is a new requirement, with specific data required. It will take time for the sampling and reporting processes to bed in. Ray Georgeson, chief executive of the Resource Association, said it was too early to seek trends or patterns in the data but there was a continuing concern about the low levels of compliance in terms of data submission. The failure of a significant part of the industry to move into compliance runs the risk of seriously undermining the value of the regulations, even at this early stage. Urgent action is needed by the regulators to address this, he said. (Reported in MRW) Conclusions very hard to draw, probably another year before this is possible. What does the NERF think? TEEP and MRF regs

14 Consistency project Representatives from ADBA, ADEPT, BRC, CIWM, ESA, FDF, Green Alliance, LARAC, LGA, NAWDO, Resource Association, Resource London, DCLG, DEFRA and WRAP. A DEFRA-driven project. Rory Stewart at the RWM last week pointed to: standardisation of recycling as a way of making collections cheaper and better for local authorities and residents in England. He cited over one hundred different collection models currently running in the country, which he would like to get down to five or six. Consistency of Collections project

15 With regards to the England s flat-lining recycling he again pointed to standardisation of collections, and voluntary agreements as tools to help push the rate up. He says this will simplify things for the public But. What does consistency or standardisation mean? Consistency of Collections project

16 A vision for greater consistency but assess costs, benefits and time-scales for implementing such a vision (contract periods, equipment/ vehicle depreciation timescales taken into account etc.) A single solution not desirable or practical Although front-end focussed also must look at value chain, quality of materials, markets and what they want, and packaging design Customer support and convenience (but my question - does too easy change behaviour?!) What does the NERF think? Consistency of Collections project

17 Barriers to Recycling in Urban Areas A project for DEFRA coming from the Barriers to Recycling survey last year Running along similar lines to the food waste collection barriers project EoI date for submission on Tuesday next week Looking at doing pilots in dense housing areas, terraces and flats Funded by WRAP.A lot of interest! Important aspect being measurable cause and effect and Replicability. Barriers to Recycling in Urban Areas

18 Known issues: deprivation transience of population limited access to recycling services and physical restrictions on space for storing recyclable materials prior to collection data is limited given the constraints of housing types: absence of collections data at a property level collection rounds are deployed to service the properties efficiently but hard to abstract hard stats Need to be able to measure effectiveness of pilot interventions Findings will be disseminated target date next Autumn. Barriers to Recycling in Urban Areas

19 Two-tier arrangements project A Defra driven project Also coming out of Barriers to Recycling survey Following on from LARAC / NAWDO survey earlier this year into recycling credits and looking in greater detail at payment mechanisms and other arrangements Survey of WDAs and constituent authorities Evidence of how arrangement incentivise recycling Developing good practice and financial models Two-tier arrangement project

20 Plastic film collection - trials Working with the industry to develop some collection trials with local authorities Ensuring that the market and infrastructure necessary is there Developing and testing new communications Ensuring we get the right stuff that is wanted and can be used testing how clear the comms can be Working up projects at the moment. Draft communications on next page! Plastic film collection trials

21 Plastic film collection trials

22 How to boost reuse

23 With fewer raw materials needed for the production of new goods, fewer products are sent to landfill. In 2012 alone 1.5 million tonnes CO 2 e* were saved by re-use in the UK. *Estimated figure. Reference: WRAP (2015) Benefits of Reuse calculator. Re-use helps the environment

24 Charities, social enterprises and other third sector organisations benefit from reuse by an estimated 430 million* annually. *Estimated figure. Reference: WRAP (2015) Benefits of Reuse calculator. Re-use helps the third sector

25 In 2012 alone 11,000 FTE jobs* were supported by re-use organisations. Volunteers in the sector accounted for a further 15,700 FTE jobs*. Many subsequently gained employment, saving the taxpayer 93 million* in welfare payments, so it s good news for everyone. *Estimated figure. Reference: WRAP (2015) Benefits of Reuse calculator. Re-use helps create jobs

By keeping goods in circulation for longer, and by offering more affordable products, UK households benefitted by an estimated 6 billion* from the

26 By keeping goods in circulation for longer, and by offering more affordable products, UK households benefitted by an estimated 6 billion* from the reuse sector. There s value in your unwanted items pass them on. *Estimated figure. Reference: WRAP (2015) Benefits of Reuse calculator. Re-use helps us all

27 Find out more! How to Re-use guide on WRAP website Great workshop coming up in Birmingham on the 8 th October open to local authorities, private and third sectors Of interest to: those thinking of letting or starting contracts or those bidding for contracts Social Housing providers with problems with void properties Looks at: Strategic priorities Baseline and monitoring Partnership arrangements How to implement Re-use helps us all

28 Contact:

29 Recycle Now the next 2 years

30 We started with the Principles To focus on making people more effective recyclers To focus on the materials and people that could move us towards 50% To improve both quality an quantity of recycling Recycle Now update

31 Knowledge does make a difference those receiving information about services and how to use them have a higher level of confidence. 64% of householders who were confident reported having received information on how to recycle, compared with 34% who had a 50:50 confidence level and 21% who were not at all confident. The more confident a consumer is the more effective they will be at recycling Addressing the Knowledge Barrier

32 Needs to be tackled by looking at where the problems occur in the home Consumers lack internal systems to organise recycling within the home The role of different family members in the home is important we not just talking to one person Addressing the Behaviour Barrier

33 Need to draw on the strength of consumers positive relationship with their community Trust is important. Commitment undermined by perceptions that it all goes to China anyway or we re doing the council s job for them Consumer feel they are doing all they can but that their efforts are worthwhile They want to know about what happens to recycling Addressing Motivational Barriers

34 Focus on low capture rate materials food, plastics and card Focus on 50% of the population who are already recycling but are doing a few things wrong Focus on rooms in the house and the whole family unit Build on consumers links with their communities Myth bust, provide the facts and re-enforce recycling is worthwhile Provide clear information focusing on specific items Framework for the re-fresh

35 OVERARCHING GOAL: People recycle more of the right stuff, every time from all around the home Think: Feel: Believe: Do: I know what materials to recycle Recycling the right stuff is easy for me There s real benefits to recycling Recycle waste from every room of the house I know what happens to the stuff I recycle It feels good to recycle Everybody s doing it My effort really counts Empty, sort, store and put bins out on the right day Behavioural goal

36 Non targeted : Base: UK weighted records excluding those in flats (1,896), 3Rs survey Feb 2014 Target Audience 0 items 1 items 2+ items 15% of households in UK recycle 2+ items kerbside that are not collected 15% MOST EFFECTIVE 24% of households in UK correctly recycle all materials that are collected kerbside 4% 8% 13% LEAST EFFECTIVE 3% of households in UK recycle 2+ items that aren t collected and put 2+ items in the bin that are collected 5% 14% 0 items 1 items 2+ items Number of items put in the bin that they could recycle kerbside:

37 Message routes Motivation Route 1: Messages emphasising the local, tangible outcomes of recycling Tone Specificity Route 3: Messages that give facts and figures / provide positive reinforcement Tone Route 2: Messages focused on materials/areas of uncertainty (incl. roomspecific messages) Specificity and focus (less is more) Ability

Base: All those with responsibility for recycling at home (2,150), Feb-March 2015 The leaflet inside Q. How would you rate the inside of the leaflet in the following categories?

38 Base: All those with responsibility for recycling at home (2,150), Feb-March 2015 The leaflet inside Q. How would you rate the inside of the leaflet in the following categories? The design: 66% excellent or very good The clarity of information: 77% excellent or very good How does it compare to other recycling leaflets? 59% much better or a bit better ; 32% much the same Items that you hadn t thought of before? 11% lots of new things ; 50% some/one or two new things. 37% nothing new % lots + some new things (46%); 65+ (24%) Children (40%); couple no children (29%)

39 Partner resources include: Template posters and leaflets with transformation messages and benefits Web banner Infographic Animation September to November 15 - Plastics

40 Each quarter will have a material theme: Sept to Nov 2015: Plastics Dec 15 to Feb 16: Paper/Card Mar to May 2016: Cans/Glass June 13th-19th: Recycle Week June to Sept 16: Food waste Sept to Nov 2016: Plastics Dec 16 to Feb 17: Paper/Card Mar to May 2017: Cans/Glass Recycle Now update

41 Recycling Locator Consult on the Recycling Rules Prompts in the home Targeting Young People Refresh food recycling materials Activities

42 Contact

43 Thank You

What does it look like to take a Co-operative approach to Waste provision?

What does it look like to take a Co-operative approach to Waste provision? A Challenging Context Previous changes to Plymouth s collections in 2008/9 led to significant public disruption Bin collection