Designing. Presentations. note the color choice: ignoring all these post-its, note the use of simplicity. notice how cluttered this slide is getting.

Transcription

1 how long do you think it takes me to make one slide? note the color choice: Designing do I have your this is our last full lecture for this class :( notice how cluttered this slide is getting. attention? Presentations ignoring all these post-its, note the use of simplicity notice the border and typeface are consistent in all lectures is it hard to read this typeface? symmetry is poor man s design. Note: Designing and Not Making

2 DESIGN your PLAYsentation develop a plan this is a show and your product is the star your teammates are the supporting actors/ actresses 5 minutes + Kid Q&A

3 5 MINUTES?! interrabang! What is the product/play? Who is it for? What makes it special? How does it work? Suggestions for manufacture, cost, marketing improvements, packaging, etc. Focus on current design not the process and past ideas

4 WARNINGS! demo first not all teammates need to speak the amount you spent on the prototype has no relation to the product cost team color is not meaningful at the playsentation practice (1 hr/min)

5 Know Your Audience friends, UMN and industry representatives and their children entertaining and informative are not mutually exclusive

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14 Designing Slides Slides serve a function and that function is to provide visual (and sometimes auditory) accompaniment or brief textual notes of importance for your talking. A slide should not have the content simply written out. The audience would then be reading your slide instead of listening to what you are saying. Slides with a lot of text are also boring and hard to comprehend. Pictures are much more interesting and informative.

15 Designing Slides Bullets are redundant maximum effect minimum effort Spaces do the same thing. If you use text, you do not need to write out entire sentences to make your point. no more than 3-4 pieces of information per slide

16 Designing Slides (text) consistency is important for usability (and theme) color choice is also important for usability some serif fonts are harder to read on a screen some fun typefaces are hard to read too more than two fonts starts looking sloppy

17 Graphics clip art = evil borders dots per inch vector based images

18 Product Coherence Theme, Branding, Image Consistent Form Vocabulary and Color Palate Product, Package, Promotion, Font Playsentation Logos

19 Product Coherence Creating an Experience Marketing

20 5 The 4 P s of Marketing Product Price Placement Promotion Packaging don t try this at home kids. but bullets are okay here, because of the pun

21 Packaging Design (potentially the first) part of the product experience 4-5 Seconds to communicate the concept Distributers (and most consumers) buy by packaging

22 Packaging Design value perception Standard Shelf Size is 16 Deep by 18 High no wider than 24 inches stocking, stacking and shipping shelf differentiation cost 24

23 Packaging Design shelf or peg box, window box, blister package, clam shell, zipbag cardboard, PVC, PET

24 Packaging Design make it a pleasant introduction to the product keep it simple products can sell themselves too

25 Packaging Design There is no box Thinking outside the box Package = Product

26 Packaging Coherence

27 Dress Code

28 Toy Product Design PLAYsentations

29 Tips from Theatre focal point, left to right everyone look at the person speaking plan walking paths, study the room speak to the people in the last row brown and black for dark eyes silver, charcoal for blue/green eyes eye liner 15 min consultations next week (bring 3 ideas which could be either in storyboard or draft of slides I can also meet with teams Thursday if they want to start sooner)

30 Tips for the Event do not get defensive with QA if you don t know, don t make something up doors at 5:30 slide changer? (teammate) confidence monitor AV FORM (black out, spot light, etc)

31 Logistics lights! 1 wireless mic? 3 lavalier mics one teammate in the booth with the slides and light/sound plan on deck area stand? confidence monitor one teammate in catwalk if needing spot light

32 Logistics 5 Minutes of Presentation and 2 Kid Questions (you ask for questions and say thank you) restroom greenroom storage reverse path back to seats on deck backstage enter stage blanket seating stage set up in prior Q/A Coffman Theatre, May 2, 5:30 (latest) but we have the room at noon for practice team seats team seats team seats Final keynote files/fonts by noon that day Order exit and re-enter through back doors

33 Logistics cookies and milk reception cocktail tables for teams

34 draft of 3 presentations with slides or storyboards Logistics times for consultation next week in monday (16) wednesday (18) build day thursday (19) lab finished prototype monday (23) presentation consultations wednesday (25) presentation consultations thursday (26) lab and notebooks due for grading friday (27) product photos from to reserve time (or thurs night) monday (30) wednesday (2) thursday (3) PRACTICE Coffman Theatre 2-930pm SHOWTIME Coffman Theatre 6pm class wrap up in Rapson 56 PLAYsentations: May 2, 6pm Coffman Theatre

35 Designing Presentations