MARKETPLACES DATA SHEET Third-party marketplaces like Amazon, ebay, Walmart and Jet account for a growing portion of global online retail sales. Online retailers of all sizes are recognizing the profit potential of marketplaces and the importance of aligning with a software partner. ChannelAdvisor simplifies selling across marketplaces by automating tedious, day-to-day tasks from juggling quantity to order fulfillment, allowing online retailers to operate more strategically and sell more across multiple marketplaces. CHANNELADVISOR MARKETPLACES ENABLES RETAILERS TO: Manage and automate marketing programs from one platform Power multiple marketplaces via a single platform. We support Amazon and ebay, as well as Walmart, Jet and more. Manage and update your product catalog from one place. Grow your audience and your sales with expansion into international marketplaces. Analyze your performance at a general level and at a product level. Eliminate worry with our secure and scalable system. Sync your marketplaces presence with your other online channels, such as comparison shopping engines, pay-per-click advertising and your webstore. How our organization uses ChannelAdvisor: We use marketplaces to expand our footprint and brand awareness. Would you recommend ChannelAdvisor? Yes, it is an invaluable relationship for managing large data and expanding with other marketplaces. Brandon Harden CEO, Real Deal Sales And many more
INVENTORY DATA MANAGEMENT ChannelAdvisor Marketplaces enables you to launch, track and automate your inventory across marketplaces such as ebay, Amazon, Rakuten.com Shopping, Newegg and Sears from one central platform, eliminating duplicate product data and preventing potential overselling scenarios. INVENTORY DATA MANAGEMENT FEATURES AND BENEFITS Data Transformation Engine All Items View Variation Listings Bundles Out-of-Stock Inventory Blocking Inventory Attribute Custom Attribute Support Multiple Distribution Center Support Multiple Warehouse Designations FBA Inventory Management Use business rules and lookup lists to supplement or improve product data as you upload inventory to help your product information be more consistent and complete. View inventory allocation across the sales lifecycle to monitor performance. Place related items together in a variation relationship to show that a product comes in different colors, sizes or other choices to simplify the buying process and optimize your performance. Group products and keep your quantities in sync across bundles, individual SKUs and channels. Variations can also be part of bundled listings.. Suppress products, from all marketplaces listings and/or your webstores, that should not be posted or are out of stock to reduce errors and provide convenience and immediacy. Include the characteristics that define a product so that it can be listed and found on a marketplace. Define custom attributes for added flexibility and more accurate product information. Assign different distribution centers to products within the same account to represent your inventory more accurately. Enter a warehouse location or number for products to conserve time. Identify high-velocity SKUs sold via Fulfillment by Amazon (FBA) and estimate how long existing quantity will last. Get detailed quantity information and competition data to assess performance and competitive landscape for your products.
MARKETPLACES LISTING MANAGEMENT Not only is listing your products a tedious and time-consuming task, but it s also one of the most important parts of ensuring that your products are seen by consumers. ChannelAdvisor s Listing Management enables you to customize and brand your marketplaces listings to meet your strategic business goals through dynamic listing strategies and intervals. MARKETPLACES LISTING MANAGEMENT FEATURES AND BENEFITS Listing Summary on Marketplaces Access a dynamic, real-time overview of where products are in the process of going live. Category-Specific Product Mapping Templates Data Transformation and Optimization Categorizer Quantity Management Strategy Error Organization and Bulk Resolution ebay Customized Ad Templates and Template Tags with Responsive Design Expanded Repricer Technology Create category-specific product templates that use common attributes and data-manipulation technology to map your product information to each marketplace's specifications. Use business rules and lookup lists to transform and optimize your inventory data to meet each marketplace's needs. Automatically associate products with categories on Amazon, ebay, Jet and Sears to save work and launch listings faster. Manage your available quantity with a variety of flexible options that allow you to share quantity across marketplaces and avoid overselling. Review similar errors for multiple products, prioritize and resolve. Brand your ebay listings with custom layouts, optimize your ads for mobile devices and save time by automatically populating listings with product-specific attributes. Design an automated pricing strategy that can help you beat competitors prices with a new repricer for Jet and an algorithmic enhancement to our repricer for Amazon. FBA Product Cost Calculations Determine your FBA and referral fees for each product before listing and include them in your Repricer calculations. FBA Inventory Management Get insight into both your FBA products and merchant-fulfilled products in one grid, using a variety of metrics to determine which products would be a good fit for FBA. Amazon Sponsored Products ebay Promoted Listings Increase the visibility of your listings by advertising on Amazon. Manage your ads within ChannelAdvisor and use our Smart Select technology to determine which products would be most strategic to advertise on the site. Boost item visibility, accelerate new item rankings and raise brand awareness by promoting them on ebay.
360 VIEW Our 360 seller dashboards help retailers like you focus on improving seller reputation and becoming more successful on Amazon, ebay and other marketplaces by providing key information on sales channel performance, top-performing products, orders past shipment date and product-listing statuses. Our Actionable Retail Insights offer customized recommendations on specific actions to take to improve your data, pricing and products. INSIGHTS AND DASHBOARD FEATURES AND BENEFITS Recent Sales and Order Data Actionable Insights Top-Selling Products Orders Pending Shipment Seller Reputation and Customer Feedback ebay Returns and Buyer Claims Amazon Product Performance Dashboard Amazon Product Performance Product View Pricing Insights Product Demand Widgets FBA Dashboard Review revenue and order intelligence, such as number of orders and average order value, for recent transactions on marketplaces. Obtain and act on relevant, data-driven recommendations to help you optimize your listings and order and stock the right products. View your best-selling products, current product quantities and insights so you never miss an opportunity to make the most of your popular items. See orders that need to be shipped, organized by days since order placement. Stay in good standing with easy access to your performance metrics so you can quickly respond to negative feedback. Reference an aggregated view of ebay Returns Center activity as well as buyer claims. Monitor and analyze best selling products and top Buy Box opportunities on Amazon. View the details of individual product performance by looking at sales history, Buy Box access, your product match in the Amazon catalog and Pricing Insights. Analyze your repricing analytics and get insights into repricing with Fulfillment by Amazon. View package destinations for your orders domestically, around the globe and from ebay s Global Shipping Program to see which locations have demand for your products. Keep track of your FBA metrics with five widgets that monitor information like inventory and GMV by channel or fulfillment type.
ORDER MANAGEMENT AND FULFILLMENT Making the sale is half the battle. Next you have to make sure that the order fulfillment and shipping process turns a shopper into a repeat buyer. ChannelAdvisor s order management and fulfillment helps you fulfill orders with maximum efficiency. It also enhances the post-sales buyer experience through automated communication to the buyer and complete integration with your shipping solution. ORDER MANAGEMENT AND FULFILLMENT FEATURES AND BENEFITS Order Management Customizable Invoices Order Refunding and Return Merchandise Authorization (RMA) ebay In-Store Pickup ebay Order Consolidator Fulfillment by Amazon (FBA) Amazon Multi-Channel Fulfillment Multiple Distribution Centers Third-Party Shipping Integration ebay Buyer Feedback Consolidate all orders into a single view and/or exportable format to streamline fulfillment. Automatically import tracking numbers and mark orders as shipped. Tailor your messaging on customer invoices from each marketplace or your webstore. Easily refund transactions to provide enhanced customer service. Process buyer initiated returns (RMAs) when a buyer issues a return with the marketplace that is then accepted or rejected by the seller. Allow your buyers to pick up ebay orders in your brick-and-mortar locations. Automatically detect orders from the same buyer and address and combine them into one order to save shipping time and cost Fulfill orders via an Amazon FBA facility. Get automated quantity updates from Amazon and have products sell via FBA when quantity is available there and revert to your warehouse when quantity runs out. Use your Amazon FBA quantity to fulfill orders from any of your ChannelAdvisor channels, e.g., ebay, Sears. Update and track your stock levels at each of your fulfillment centers, then choose whether to fulfill by prioritized centers for each channel or by proximity to your shipping destination. Integrate with a variety of shipping tools, allowing for faster fulfillment operations. Automate the process of leaving buyer feedback for ebay purchases.
REPORTING & ANALYTICS ChannelAdvisor s retail analytics give you the ability to create customizable reports that deliver the insight you need to make performance-driven business decisions down to the product level. REPORTING & ANALYTICS FEATURES AND BENEFITS Account Dashboard Report Center View data by date, week, month or quarter, comparing sales and trends across all marketplaces and webstores. Get complete insight into your sales with customized widgets and powerful reports for listing, site, and product activity, as well as checkout and invoices. Gain visibility into business profitability and velocity down to the product level. Sales History View Profit and Loss Reports Build a record of customer relationships for future marketing efforts with order history tracking. Track profitability of individual listings with weekly or monthly emails that keep you informed and help you fine-tune campaigns.
FULFILLMENT BY AMAZON (FBA) DASHBOARD With the tens of thousands of SKUs moving in and out Amazon s warehouse for FBA, that is a lot to manage and track. ChannelAdvisor s FBA dashboard provides the holistic view of your FBA inventory you need to keep a pulse on, as well as strategic snapshots of your products as they move through the FBA process to identify issues and opportunities for growth. FULFILLMENT BY AMAZON (FBA) DASHBOARD FEATURES AND BENEFITS FBA Inventory Status Products in FBA FBA Inventory Issues Amazon GMV by Fulfillment Type FBA GMV by Channel Gain visibility into where your SKUs are within Amazon s fulfillment process and get a snapshot of which products are purchasable and which aren t. Learn the quantity and sales value of your FBA products and see the total value your business has in FBA on a daily basis, as well as trends over time. Save money by knowing where you have excess inventory, stranded inventory and aged inventory (those products that are at risk for getting a long-term storage fee from Amazon) and resolve the issues before they cost you money. Compare your merchant-fulfilled and FBA sales side by side to see inventory trends for each. Gain perspective on how your FBA inventory is selling on Amazon versus your other channels.
RULE-BASED AND ALGORITHMIC REPRICERS Sometimes a low price might win the sale, but it comes at a loss for your business. With ChannelAdvisor s repricer tools your prices are adjusted automatically to keep you in line with your competitors and enable you to win the buy box or best offer at the highest possible price. RULE-BASED AND ALGORITHMIC REPRICERS FEATURES AND BENEFITS Amazon Algorithmic Repricer Amazon Rule-Based Repricer Jet.com Repricer Walmart Repricer Win the buy box at the highest price possible with prices automatically adjusting based on criteria set as product type, brand, age in warehouse, condition, whether it s fulfilled by Amazon and more. Automatically reprice based on rules configured to fit your business needs, including multi-asin repricing Win the best offer at the highest price possible. Win the buy box at the highest price possible.
SERVICES OVERVIEW ChannelAdvisor s Marketplaces Services team is made up of e-commerce experts who have helped thousands of retailers sell more online. Our experts will ensure that you avoid learning-curve mistakes and costly rework, and they ll give you the peace of mind that your e-commerce strategy is on the right track every step of the way. Our mission is to help you sell more on marketplaces like Amazon, ebay and Walmart. SERVICE OFFERINGS Managed Solution Let ChannelAdvisor experts manage your campaigns using our industry-leading technology and years of expertise. Your designated team will: Consult on product upload data during implementation Understand your goal and develop a plan for achievement Recommend and implement settings based on best practices Identify and implement enhancements for product visibility Analyze performance trends and implement strategy changes Lead weekly status call and report delivery Review, recommend, and implement new features Communicate industry knowledge and updates Launch Plus For savvier retailers that simply need some initial direction to launch their products on ebay or Amazon, Launch Plus is an ideal solution. You ll receive hands-on assistance during the launch process from a team that will consult on inventory/image data migration, provide guidance on configuring templates and listing schedules, offer recommendations on account settings and conduct one-on-one platform training. YOU RE IN REALLY GOOD COMPANY.
ABOUT CHANNELADVISOR ChannelAdvisor is a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to increase the scale and profitability of their global sales through dozens of online channels including Amazon, Google, ebay, Facebook and more. Through automation, analytics and optimization, ChannelAdvisor leverages a single inventory feed to more efficiently list and advertise products online, connecting suppliers with shoppers to increase sales. Billions of dollars in sales are driven through ChannelAdvisor every year, and thousands of customers depend on ChannelAdvisor to substantially grow their businesses. For more information, visit www.channeladvisor.com. Copyright 2016 ChannelAdvisor Corporation. All rights reserved. 866.264.8594 WWW.CHANNELADVISOR.COM INFO@CHANNELADVISOR.COM