LAS VEGAS October 22 24, 2018 BARCELONA December 3 5, 2018 Sponsorship Prospectus insight.netapp.com
WHAT IS INSIGHT? NetApp Insight is the premier customer experience for data visionaries around the globe. From strategic leaders who are creating a vision for digital transformation and IT leaders in charge of designing the architecture, to those on the front lines of managing data and developing applications, NetApp Insight is the place for organizations to learn how to thrive by unleashing the full potential of their data. As the data authority in hybrid cloud, we at NetApp inspire our customers to enable new customer touchpoints, create innovative business opportunities, and optimize operations. With a focus on better business outcomes, our customers are evolving and so is Insight. In 2018, Insight will continue to focus on how NetApp Data Fabric can help customers inspire innovation with clouds, build clouds to accelerate new services, and modernize their IT architecture with cloud-connected flash. Together, with our sponsors, technology alliances and leading cloud partners, we can empower our customers to change the world with data. NetApp Insight 2018 is the place for organizations to learn how to thrive by unleashing the full potential of their data SPONSOR NOW Engage With Data Visionaries At NetApp Insight 2018: New Cloud Activation Areas in Insight Central Real-world examples of Hybrid Cloud Solutions Inspiring and thoughtful Keynote Sessions New Business and Developer Content Vast Networking Opportunities Hands-On Labs & Certifications More than 100 Unique Breakout Sessions Women in Technology Symposium 2
TABLE OF CONTENTS 4 5 6 7 8 9 10 11 12 13 17 18 22 24 Why Sponsor? Opportunities at Insight Insight US 2017 Highlights & Demographics Insight Berlin 2017 Highlights & Demographics Platinum Sapphire Gold Silver Bronze Sponsorships at a Glance Global Marketing Promotional Opportunities Las Vegas Marketing Promotional Opportunities Barcelona Marketing Promotional Opportunities Contact
WHY SPONSOR? INSIGHT SPONSORSHIP PROGRAM Team with us at NetApp Insight 2018 to engage with data visionaries who are eager to drive better business outcomes through digital transformation. Expand your business with NetApp s fastest-growing audience: data-driven executives, cloud architects, infrastructure experts, and developers who are laser-focused on leveraging the best resources for their business across hybrid cloud. Join a community of sponsors that includes the leading public cloud service providers. Engage with customers, prospects and partners to promote the benefits of cloudconnected flash and private clouds based on leading HCI solutions Inform and collaborate across the entire NetApp ecosystem to gain insights from end users, systems engineers, services consultants, cloud providers and partners. Meet face-to-face with NetApp leaders and industry influencers to develop new relationships that promote fresh ideas, leads and business opportunities. 96% of Insight Las Vegas attendees see NetApp as an innovator NetApp is the Data Authority in Hybrid Cloud Only NetApp delivers a Data Fabric built for the data-driven world Only NetApp is #1 in hybrid cloud data services Only NetApp offers public cloud architectures for private cloud Only NetApp has the #1 data operating system for managing data in hybrid cloud and onpremises environments 4
OPPORTUNITIES AT INSIGHT The NetApp Insight Experience NetApp Insight 2018 will be packed with keynotes, breakout sessions, interaction at Insight Central, and countless other opportunities to engage customers and prospects as we and our sponsors help them navigate their digital transformation. Strategic leaders, IT executives, architects, administrators and developers will be on hand to learn how the NetApp Data Fabric can help inspire innovation with clouds, build clouds to accelerate new services, and modernize IT architecture with cloud-connected flash. Optimize unstructured data Deliver data insights and control Build service provider infrastructure Our session tracks and expo layout will foster discussion on the jobs to be done within each organization so they can evolve on their journey to thrive with data. Gain data center efficiencies Simplify and automate virtualized workloads Accelerate workloads and analytics 94% of Insight Berlin attendees feel they gained knowledge of NetApp products and solutions that can help their business Accelerate your DevOps journey Integrate cloud data services Protect and secure data 5
INSIGHT US 2017 DEMOGRAPHICS & HIGHLIGHTS IT 53% Architect 15% JOB FUNCTION Business 7% Executive 4% Administrator 3% Developer 1% Other 17% 700+ Hand-On Labs Completed 5300+ Attendees 18+ Industries Represented Developer 30% Managers 14% JOB TITLE Administrator 13% Architect 7% Analysts 4% Storage Lead 1% Other 31% 93% of customers would recommend NetApp Insight to a friend, colleague or manager 275+ Briefing Center Meetings 50+ Countries Represented 6
INSIGHT BERLIN 2017 DEMOGRAPHICS & HIGHLIGHTS IT 59% Architect 14% JOB FUNCTION Business 5% Administrator 4% Executive 2% Developer 1% Other 1% 1300+ Hand-On Labs Completed 4300+ Attendees 18+ Industries Represented Developer 22% Managers 15% 7 JOB TITLE Administrator 15% Architect 8% IT 19% Other 22% 93% of attendees feel NetApp offers the right products and services to help their business improve their strategy 300+ Briefing Center Meetings 80+ Countries Represented
PLATINUM 4 Available Sponsorship Inclusions (Early Bird Pricing effective until May 25, 2018) SPEAKING OPPORTUNITIES (2) 60-minute Technical Breakout Sessions (2) 20-minute Whiteboard Sessions in Partner Theater, Insight Central CONFERENCE PASSES (12) Full Conference Passes (4) Speaker Passes (10) Booth Staff Passes Discounted Full Conference Passes Available for Purchase INSIGHT CENTRAL EXHIBIT SPACE 20 x 20' Space Turnkey Structure Monitors Electrical & Internet Drops Carpet Hanging Banner with Sponsor Logo Booth Graphic Panels (2) Lead Retrieval Devices MARKETING PRE-EVENT Logo, URL and 100-word Company Description on Insight Website Content Abstracts and Descriptions in Session Scheduler Tool Rotating Banner Ad on Insight Sponsor page Access to Attendee List Weekly. Starting (4) Weeks Prior to the Show: Attendee List includes Attendee Name and Company (Optin-Data Only) Co-Marketing Kit: Includes Web Banners, Co- Marketing Logos, and Social Media Tools Logo Inclusion on Pre-Event NetApp Insight Communications to Registered Attendees Pre-Event Social Media Shout-Out Pre-Event Social Media Session Announcement PR and Media Guidelines Toolkit ONSITE NetApp Executive Booth Tour in Insight Central (Las Vegas only) (1) Dedicated Meeting Room in Briefing Center Co-Sponsor of the Welcome Reception Logo Recognition During General Session Recognition on Printed and Digital Thank you to our Sponsors Signage Onsite Social Media Shout-Out Promoting Booth Activities Looping Advertisement on Digital Displays (Non- Exclusive) Opportunity for Sponsor- provided Giveaway in Sponsor Breakout (Subject to NetApp Approval, Prior to Ordering) MOBILE APP Logo, URL and 100-word Company Description in Mobile App Content Abstracts and Descriptions in Session Scheduler Tool Mobile App Digital Collateral (3 total) Available for Download 8
SAPPHIRE 12 Available Sponsorship Inclusions (Early Bird Pricing effective until May 25, 2018) SPEAKING OPPORTUNITIES (1) 60-minute Technical Breakout Session (1) 20-minute Whiteboard Session in Partner Theater, Insight Central CONFERENCE PASSES (8) Full Conference Passes (2) Speaker Passes (6) Booth Staff Passes Discounted Full Conference Passes Available for Purchase INSIGHT CENTRAL EXHIBIT SPACE 10 x 20' Space Turnkey Structure Monitors Electrical & Internet Drops Carpet Booth Graphic Panels (1) Lead Retrieval Device MARKETING PRE-EVENT Logo, URL and 75-word Company Description on Insight Website Content Abstracts and Descriptions in Session Scheduler Tool Co-Marketing Kit: Includes Web Banners, Co- Marketing Logos, and Social Media Tools Logo Inclusion on Pre-Event NetApp Insight Communications to Registered Attendees Pre-event Social Media Shout-Out ONSITE Logo Recognition During General Session Recognition on Printed and Digital Thank you to our Sponsors Signage Onsite Social Media Shout-Out Promoting Booth Activities Looping Advertisement on Digital Displays (Non- Exclusive) MOBILE APP Logo, URL and 75-word Company Description in Mobile App Content Abstracts and Descriptions in Session Scheduler Tool Mobile App Digital Collateral (3 total) Available for Download 9
GOLD 14 Available Sponsorship Inclusions (Early Bird Pricing effective until May 25, 2018) SPEAKING OPPORTUNITIES (1) 60-minute Technical Breakout Session CONFERENCE PASSES (6) Full Conference Passes (1) Speaker Pass (4) Booth Staff Passes Discounted Full Conference Passes Available for Purchase INSIGHT CENTRAL EXHIBIT SPACE 10 x 10' Space Turnkey Structure Monitor Electrical & Internet Drops Carpet Booth Graphic Panels (1) Lead Retrieval Device MARKETING PRE-EVENT Logo, URL and 50-word Company Description on Insight Website Content Abstract and Description in Session Scheduler Tool Co-Marketing Kit: Includes Web Banners, Co-Marketing Logos, and Social Media Tools ONSITE Logo Recognition During General Session Recognition on Printed and Digital Thank you to our Sponsors Signage MOBILE APP Logo, URL and 50-word Company Description in Mobile App Content Abstract and Description in Session Scheduler Tool 10
SILVER 16 Available Sponsorship Inclusions (Early Bird Pricing effective until May 25, 2018) CONFERENCE PASSES (2) Full Conference Passes (2) Booth Staff Passes Discounted Full Conference Passes Available for Purchase MARKETING PRE-EVENT Logo, URL and 25-word Company Description on Insight Website Co-Marketing Kit: Includes Web Banners, Co-Marketing Logos, and Social Media Tools INSIGHT CENTRAL EXHIBIT SPACE 6 x 8' Space Turnkey Structure Monitor Electrical & Internet Drops Carpet Booth Graphic Panels (1) Lead Retrieval Device ONSITE Logo Recognition During General Session Recognition on Printed and Digital Thank you to our Sponsors Signage MOBILE APP Logo, URL and 25-word Company Description in Mobile App 11
BRONZE 16 Available Sponsorship Inclusions (Early Bird Pricing effective until May 25, 2018) CONFERENCE PASSES (1) Full Conference Pass (2) Booth Staff Passes Discounted Full Conference Passes Available for Purchase MARKETING PRE-EVENT Logo and URL on Insight Website Co-Marketing Kit: Includes Web Banners, Co-Marketing Logos, and Social Media Tools INSIGHT CENTRAL EXHIBIT SPACE Turnkey Kiosk Monitor Electrical & Internet Drops Carpet Booth Header (1) Lead Retrieval Device ONSITE Logo Recognition During General Session Recognition on Printed and Digital Thank you to our Sponsors Signage MOBILE APP Logo and URL in Mobile App 12
SPONSORSHIPS AT A GLANCE (1 of 3) SPEAKING OPPORTUNITIES PLATINUM SAPPHIRE GOLD SILVER BRONZE 60-minute Technical Breakout Session 2 1 1 20-minute Whiteboard Sessions in Partner Theater, Insight Central CONFERENCE PASSES 2 1 Full Conference Passes 12 8 6 2 1 Speaker Passes 4 2 1 Booth Staff Passes 10 6 4 2 2 Discounted Full Conference Passes Available for Purchase X X X X X INSIGHT CENTRAL EXHIBIT SPACE Turnkey Exhibit Space (Includes: Structure, Monitor(s), Electrical Drops(s), Internet Drops, Carpet) Hanging Banner with Sponsor Logo 20 x20' 10'x20' 10'x10' 6 x8 Kiosk X Booth Graphic Panels X X X X Booth Header Only Lead Retrieval Device 2 1 1 1 1 13
SPONSORSHIPS AT A GLANCE (2 of 3) PLATINUM SAPPHIRE GOLD SILVER BRONZE PRE-EVENT MARKETING Logo and URL and Company Description on Insight Website 100 Words 75 Words 50 Words 25 Words Logo / URL Only Content Abstract(s) and Description(s) in Session Scheduler Tool X X X Rotating Banner Ad on Insight Sponsor Page Access to Attendee List Weekly, Starting (4) Weeks Prior to the Show: Attendee list includes Attendee Name and Company (Opt-Data Only) Co-Marketing Kit: Includes Web Banners, Co-Marketing Logos, and Social Media Tools PR and Media Guidelines Toolkit Logo Inclusion on Pre-Event NetApp Insight Communications to Registered Attendees Social Media Shout-Out X X X X X X X X X X X X Social Media Session Announcement X 14
SPONSORSHIPS AT A GLANCE (3 of 3) PLATINUM SAPPHIRE GOLD SILVER BRONZE ONSITE MARKETING NetApp Executive Booth Tour in Insight Central (Las Vegas Only) X (1) Dedicated Meeting Room In Briefing Center X Co-Sponsor of Welcome Reception X Logo Recognition During General Session X X X X X Recognition on Printed and Digital Thank You to Our Sponsors SIgnage Onsite Social Media Shout-Out Promoting Booth Activities X X Looping Advertisement on Digital Displays (Non-Exclusive) X X X X X X X Opportunity for Sponsor-provided Giveaway in Sponsor Breakout (Subject to NetApp Approval, Prior to Ordering) X MOBILE APP Logo, URL and Company Description on Mobile App 100 Words 75 Words 50 Words 25 Words Logo / URL Only Content Abstract(s) and Description(s) in Session Scheduler Tool X X X Mobile App Digital Collateral (3 total) Available for Download X X 15
MARKETING PROMOTIONAL OPPORTUNITIES
GLOBAL EXPERIENCES Signage- and Promotion-Based Opportunities CONFERENCE LANYARD Place your logo on every attendee with a co-branded conference lanyard. Your brand will be visible throughout the conference and serve as a keepsake long after attendees return home. CONFERENCE NOTEBOOK Your company will be top of mind, long after NetApp Insight is over, with the purchase of this notebook that will be given to all conference attendees. Your logo will be placed on the notebook and distributed in Las Vegas and in Barcelona. This is one of the giveaways that has staying power. 17
LAS VEGAS OPPORTUNITIES Experience-Based Opportunities SCOTCH TASTING Partner Theater Special Session This special Partner Theater experience will feature a Scotch tasting, paired with food selections prepared by the Executive Chef of the Mandalay Bay. Our Scotch expert will provide attendees with a unique experience that will entertain and educate, while expanding your brand exposure. Sponsorship includes co-branded signage, branded cups, branded napkins and inclusion in the content session catalog. Option for sponsor to scan attendees as they enter the enclosed area prior to the session. CRAFT BEER & BITES Partner Theater Special Session Craft Beers are becoming more and more popular! Attendees will enjoy this informative tasting with Craft Beers that are local to Nevada. Our Craft Beer expert will discuss what makes each craft beer distinctive. Each tasting will be accompanied by a tasty treat from the kitchens of the Mandalay Bay. This special sponsorship includes co-branded signage, branded cups, branded napkins and inclusion in the content session catalog. Option for sponsor to scan attendees as they enter the area. POPCORN MACHINE in sponsor booth, 1 day 4 Available Few snacks attract attendees like freshly popped popcorn. This opportunity includes up to 500 servings of popcorn and branded popcorn bags, in or near your booth (dependent upon footprint) SPARKLING WINE TASTING & SABER DEMONSTRATION Partner Theater Special Session Nothing will draw more attendees to a session than this opportunity to watch a master sommelier saber a bottle of Sparkling Wine with a sword in the tradition that has been done since Napoleon. In addition to the demo, our expert will pair sparkling wines with hors d oeuvres prepared by the Chef at the Mandalay Bay. One lucky attendee just might have the opportunity to try his/her hand with the saber! This special sponsorship includes co-branded signage, branded cups, branded napkins and inclusion in the content session catalog. Option for sponsor to scan attendees as they enter the area. 18
LAS VEGAS OPPORTUNITIES Experience-Based Opportunities SPONSORED COFFEE BREAK 2 Available Want attendees buzzed and energized on your brand? If yes, consider sponsoring this AM break in Insight Central. This is truly an opportunity full of perks. The sponsorship includes co-branded signage, branded coffee sleeves and napkins, plus a push notification on mobile app to promote your brand. SPONSORED LUNCH 2 Available Sponsor a lunch break in Insight Central and reach attendees with your brand while they are refueling and networking. Each opportunity includes (1) day of co-branded signage, menus and napkins. SPONSORED LOUNGE 2 Available Give attendees a place to rest their feet, network and catch up on email. This sponsorship includes a custom branded lounge, co-branded signage, and lead retrieval for your staff to scan leads. BRANDED DJ STATION Keep attendees pumped up with a branded DJ Station. This sponsorship includes cobranded signage with sponsor logo opportunities, DJ shout-outs, and the option to provide the DJ with a branded wearable. 19
LAS VEGAS OPPORTUNITIES Signage- and Promotion-Based Opportunities BRANDED EXPO BAG Every attendee will be picking one of these expo bags with your logo on in, as they enter Insight Central. Not only do attendees use them at NetApp Insight, but also post show. By selecting this option, your brand will have that exposure! COLUMN WRAP Insight Central Multiple Available Sponsor a Column Wrap inside Insight Central. Your branding will be front and center during all Insight Central hours. Column wraps are co-branded and designed by NetApp. ESCALATOR SIDE WALL BRANDING 2 Available Place your exclusive company branding on the walls of one side of the South Conference Center escalators in Mandalay Bay. between levels 1 and 2. Don t miss this opportunity to have attendees see your branding with your booth number on their way to Keynote Sessions, Breakouts and Insight Central. CARPET BRANDING Multiple Available Promote your brand and increase booth traffic with a 10 x 5 carpet logo placed near the entrance of Insight Central. Attendees will not miss your carpet logo within the expo hall. Sponsors may create custom co-branded artwork to specifications provided by NetApp and must be approved by NetApp. COLUMN INSERT Level 2 Foyer Multiple Available Level 2 is the hub of NetApp Insight and a thoroughfare for attendee traffic. These columns on level 2 are located by Registration and are on the way to Insight Central. Attendees cannot miss your logo, with booth # callout, as they pass this area multiple times each day. Each co-branded sponsorship includes 2 inserts on one column. These co-branded inserts will be designed by NetApp. DIGITAL SIGNAGE Multiple Available Bring your messaging to life on the digital signage displayed throughout the Insight campus. Your custom artwork will be looped on multiple digital screens throughout the conference space. Content is subject to approval by NetApp. 20
LAS VEGAS OPPORTUNITIES Signage- and Promotion-Based Opportunities MOBILE APP BRANDING Make an impression with a branded message in the conference mobile app. Rotating ads will be front and center as attendees peruse the conference agenda. Content is subject to approval by NetApp. BRIEFING CENTER MEETING ROOM 3 Available Secure a private meeting room during NetApp Insight as a great way to continue the conversations started in your booth. Meeting Rooms will be conveniently located in Insight Central and accessible Monday Wednesday. Meeting rooms include dedicated space, tables and chairs. Additional services are available for order. 21
BARCELONA OPPORTUNITIES Experience-Based Opportunities CAVA SPARKLING WINE Partner Theater Special Session When in Spain, one must enjoy some delicious Cava Sparkling Wine. Our wine sommelier will bring it to Insight Central, for a special tasting and pairing with delicious treats from our Chef. Sponsorship includes co-branded signage, branded cups, branded napkins and inclusion in the content session catalog. Session scans will be provided post event. MALBEC TASTING Partner Theater Special Session Attendees will enjoying this session with our wine sommelier who will conduct a tasting and food pairing of this full bodied red wine. Sponsorship includes co-branded signage, branded napkins and inclusion in the content session catalog. Session scans will be provided post event. BRANDED DJ STATION Keep attendees pumped up with a branded DJ Station. This sponsorship includes cobranded signage opportunities, DJ shout-outs, the option to provide the DJ with a branded wearable, and for your staff to hand out giveaways in the DJ area for 1 hour each day. SPONSORED LOUNGE Give attendees a place to rest their feet, network and catch up on email. This sponsorship includes a custom branded lounge, co-branded signage and an ambassador to scan leads. SPONSORED LUNCH 2 Available Sponsor a lunch break in Insight Central and reach attendees with your brand while they are refueling and networking. Each opportunity includes (1) day of co-branded signage, menus and napkins. 22
BARCELONA OPPORTUNITIES Signage- and Promotion-Based Opportunities FLOOR TILES Multiple Available Enhance your visibility in Insight Central and direct delegates to your booth with three floor tiles positioned around your stand. Placement to be decided on-site by the sponsor in conjunction with conference organizers. DIGITAL SIGNAGE Multiple Available Bring your messaging to life on the digital signage displayed throughout the Insight campus. Your custom artwork will be looped on multiple digital screens throughout the conference space. Content is subject to approval. MOBILE APP BRANDING Make an impression with a branded message in the conference mobile app. Rotating ads will be front and center as attendees peruse the conference agenda. Content is subject to approval. BRIEFING CENTER MEETING ROOM 3 Available Secure a private meeting room during NetApp Insight as a great way to continue the conversations started in your booth. Meeting Rooms will be conveniently located in Insight Central and accessible Monday Wednesday Meeting rooms include dedicated space, tables and chairs. Additional services are available for order. 23
CONTACT INFORMATION SPONSORSHIP SALES NetApp Insight Global & US Bryan Plescia Sponsorship Sales Manager 415 507 1620 bryan.plescia@gpj.com NetApp Insight Barcelona Godwin Joseph Sponsorship Sales Manager +44 7583 396725 godwin.joseph@gpj.com 24
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