The Rotary/Kiwanis caldwell street fair Always the first Sunday in October Sponsorship opportunities The Largest annual family event in essex county Sunday October 7, 2018 Sponsorship Committee Contacts: Tim Blattner, Rotary Cell: 573-587-2523 tblattner@caldwell.edu Susan Lubalin, Rotary Cell: 914-419-2592 susan.lubalin@gmail.com James Kelly, Kiwanis Cell: 201-981-3789 jk07030@hotmail.com Ed Gaffney, Kiwanis Cell: 973-715-6377 gaffedw@verizon.net Dean Konner, Kiwanis Cell: 973-978-0600 dekonner@aol.com
Table of Contents 03 The VaLue of your 10 sponsor information 04 exciting core benefits 11 Additional opportunities 05 premier 12 Additional opportunities 06 diamond 07 platinum 13 reservation agreement 2018 08 Gold 09 silver 2 www.caldwellstreetfair.com www.facebook.com/streetfair/
Celebrating 27 years of the Rotary/ Kiwanis Street Fair In 1991, the Rotary Club of the Caldwells and the Kiwanis Club of the Caldwells West Essex had a vision, namely to craft an old-fashioned street fair that would be fun for the entire family while at the same time raising funds to help our community. Thus, the Rotary/ Kiwanis Caldwell Street Fair was born. The first Street Fair was held in October 1992 and was a huge success, attracting almost 10,000 people. Since that time it has been held on the first Sunday of October and today attracts crowds in excess of 30,000! THE Value of Your Sponsorship Premier, Diamond, Platinum, Gold and Silver Sponsorship levels get tremendous exposure: You will receive a banner for use within your own establishment showing your level of. Heavy Exposure in Social Media, the James Caldwell High School and West Essex High School Grid Iron ad sold at home games, posters, banners and signs are available to local merchants. On fair day, your company s is announced. All these wonderful opportunities and many more allow you to get your name out there and tell your customers that you care about our community and that you are a good neighbor. And don t forget to LIKE & SHARE our Facebook and Instagram posts and link to our website where your logo is featured through February of next year! The following pages detail the different opportunities that are available to you. After reviewing the attached, please call 973-618-0660 with any questions. In view of the exclusive nature of several s, please return the enclosed reservation agreement by the deadline requested, along with a check for 10% of the cost to hold your reservation. 3
4 Exciting core www.caldwellstreetfair.com Benefits for all levels Sponsorship graphics for your website and promotional materials Local press release to newspapers with announcement of your on the day of the street fair A Proud LEVEL Sponsor banner, provided by the Street Fair Committee for your establishment Your level logo on our social media page(s) and on our website through next year! Your level logo in the popular Grid Iron ad distributed at James Caldwell High School Your level logo on the Event Promo posters to be available to merchants in The Caldwells, Fairfield, Roseland and Verona Your level ad on the large Loyal Community Sponsors banner located at our well-visited 50/50 booths on the day of the fair Pre-event and Post-event Thank You, Friends Street Fair advertising www.facebook.com/streetfair/
PREMier Sponsor $20,000 Get all Core Benefits and much more Premier Level benefits in all areas plus four (4) street booths Your company logo spotlighted on an EXCLUSIVE PREMIER SPONSOR on the Main Event Banner, spanning Bloomfield Avenue, scheduled to be displayed four weeks prior to the event Proud PREMIER Sponsor banner, provided by the Street Fair Committee for your establishment Your Company name spotlighted on building banners flanking Caldwell s business district four weeks prior to fair day. Your company on spotlighted on an outdoor billboard advertising, three to four weeks prior to event. Social Media promoted by Today s Business, a dynamic digital marketing agency. Exclusive press release with photograph announcing your submitted to local on-line newspapers. T-shirts advertising your community involvement worn by street fair volunteers. www.caldwellstreetfair.com www.facebook.com/streetfair/ 5
Diamond Sponsor $10,000 Get all Core Benefits and much more Diamond level benefits in all areas plus three (3) street booths. Your company logo highlighted on the Main Event Banner, spanning Bloomfield Avenue, scheduled to be displayed four weeks prior to the event An exclusive Diamond Sponsor Banner provided by the Street Fair Committee for your establishment. Your Company name highlighted on building banners flanking Caldwell s business district four weeks prior to fair day. Your company highlighted on an outdoor billboard advertisement, scheduled to be displayed three to four weeks prior to event. Social Media promoted by Today s Business, a dynamic digital marketing agency. Exclusive press release with photograph announcing your submitted to local on-line newspapers. T-shirts advertising your community involvement, worn by street fair volunteers. 6 www.caldwellstreetfair.com www.facebook.com/streetfair/
Platinum Sponsor $5,000 Get all Core Benefits and more Platinum Level benefits in all areas plus two (2) street booths Your company logo featured on the Main Event Banner, spanning Bloomfield Avenue, scheduled to be displayed four weeks prior to the event Exclusive Platinum Sponsor Banner provided by provided by the Street Fair Committee for your establishment. Your company logo featured on an outdoor billboard advertisement, scheduled to be displayed three to four weeks prior to event. Your Company name featured on building banners flanking Caldwell s business district three to four weeks prior to fair day. Social Media promoted by Today s Business, a dynamic digital marketing agency. Exclusive press release with photograph announcing your submitted to local on-line newspapers. www.caldwellstreetfair.com www.facebook.com/streetfair/ 7
gold Sponsor $3,000 Get all Core Benefits and more Gold Level benefits in all areas plus one (1) street booth Exclusive Gold Sponsor Banner provided by the Street Fair Committee, for your establishment. Your Company Name displayed on building banners flanking Caldwell s business district three to four weeks prior to event. Social Media promoted by Today s Business, a dynamic digital marketing agency. Exclusive press release with photograph announcing your submitted to local on-line newspapers. 8 www.caldwellstreetfair.com www.facebook.com/streetfair/
silver Sponsor $1,500 all core benefits Included Your level logo in the popular Grid Iron ad distributed at James Caldwell High School and West Essex High School home games Sponsorship graphics for your website and promotional materials Local press release to newspapers with announcement of your on the day of the street fair A Proud LEVEL Sponsor banner, provided by the Street Fair Committee for your establishment Your level logo on our social media page(s) and on our website through next year! Your level logo on the Event Promo posters to be available to merchants in The Caldwells, Fairfield, Roseland and Verona Your level ad on the large Loyal Community Sponsors banner located at our well-visited 50/50 booths on the day of the fair Pre-event and Post-event Thank You Friends Street Fair advertising www.caldwellstreetfair.com www.facebook.com/streetfair/ 9
We Appreciate your Support Typical contributions include grants to the local first aid squad, fire department, Caldwell food pantry, scholarship grants for college students, and other county, state and international causes. Our strong advertising campaign offers powerful visual and electronic outreach. The social media and advertising support for your company/organization are outlined in the Sponsor Proposal Kit. As Rotarians and Kiwanians, we offer our service to the COMMUNITY. Please join with us as a sponsor. Your is appreciated by both the Rotary Club of the Caldwells and the Kiwanis Club of Caldwell-West Essex. Our combined membership of approximately 150 volunteers works for months in advance to organize the Caldwell Street Fair and bring the community a day of JOY and FAMILY FUN.. Reports estimate upward of 30,000-35,000 people attend the event from noon to 5:00 p.m each year, held on the first Sunday in October. This year it is October 7th. Our clubs divide the net proceeds equally after which these monies are shared with the community. 10 www.caldwellstreetfair.com www.facebook.com/streetfair/
Additional Sponsorship opportunities Beer Garden Sponsor $1,000 Sponsor the most popular area of the day filled with adults having fun and listening to great music. Being a Beer Garden sponsor gets your name on an attractive banner displayed in the Beer Garden located in the parking lot behind the Cloverleaf. Live Music Sponsor $1,000 Sponsor the Live Music in the Beer Garden, located in the Hanford Place parking lot behind the Cloverleaf Tavern. A large sign will be placed by the band with your company name and logo on it indicating your generous. Children s Ride Sponsor $1,000 Sponsor the most sought-after area of the day filled with kids laughing and having fun. Being a children s ride sponsor gets your name on a large attractive banner displayed on a ride located in a highly-trafficked part of the fair. www.caldwellstreetfair.com www.facebook.com/streetfair/ 11
Additional Sponsorship opportunities REst Area Sponsor $750 Sponsor the Rest Area, located directly behind the Rotary/Kiwanis Food Booth and soft drink/water station. Submit your signage request to Street Fair with your company name and logo. Soft Drink/ Water Sponsor $750 Sponsor the Soft Drink and Water Station, located at the Rotary/Kiwanis Food Booth at Park and Bloomfield Avenue. Submit your signage request to Street Fair with your company name and logo indicating your supportive. Loyal Community sponsor $200 The Loyal Community Sponsors banners are located at our well-visited 50/50 booths the day of the fair. The cost is $200, and your ad is displayed in FULL COLOR. Early Bird Special - Only $175 for commitments made before July 10, 2018 12 www.caldwellstreetfair.com www.facebook.com/streetfair/
Sponsorship Reservation Agreement 2018 For the Largest Event in Town The Rotary/Kiwanis Caldwell Street Fair Sunday, October 7, 2018 Always the first Sunday in October! Please reserve the following for my company At the level: $ and I/we will provide payment as follows: Payment in full (check) made payable to the Rotary/Kiwanis Caldwell Street Fair, Inc. 10% deposit (check) with the following payment schedule: 1st payment 2nd payment (date) (date) 3rd payment 4th payment (date) (date) Balance due by July 1st The PREMIER level will be on a first come, first served basis. We request Premier, Diamond and Platinum level commitments be received by May 1st and Gold and Silver level commitments be received by June 1st. Balance due by July 1st for all commitments. Caldwell Street Fair takes place the first Sunday in October. There is no rain date. Caldwell Street Fair makes no warrantees to specific ad placements Attached is a check made out to Rotary/Kiwanis Caldwell Street Fair, inc. for: $ Today s Date: Attached is my logo for use on Caldwell Street Fair promotional material as appropriate to my commitment. Contact Name Sponsoring Company Website Street Address City State Zip Email Work phone+extension Fax Authorized signature (sign and print) Do you require additional documents? W9 Form Expense Report THANK YOU! Rotary/Kiwanis Caldwell Street Fair, P.O. Box 186, Caldwell, NJ 07006 The Rotary/Kiwanis Caldwell Street Fair is a joint project of: The Rotary Club of the Caldwells and The Kiwanis Club of Caldwell-West Essex www.caldwellstreetfair.com www.facebook.com/streetfair/ 13