Business Mobility : Current Trends and Future Plans the Business User View. Based on results from the CMA ANNUAL MEMBERSHIP SURVEY 2009

Transcription

1 Business Mobility : Current Trends and Future Plans the Business User View Based on results from the CMA ANNUAL MEMBERSHIP SURVEY 2009 slide 1

2 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 2

3 Research objectives To deliver the single most authoritative customer view of the communications & networks marketplace by providing Insights into the business imperatives, goals and objectives facing CMA members Customer satisfaction & brand perception trend information Detailed customer perceptions of the communications & networks marketplace Attitudes & views on key issues facing enterprise customers slide 3

4 About the study 772 participants took part via a dedicated e-survey website using a self-completion questionnaire during September and October The survey was based on a randomly generated extract from the CMA database of members The research was carried out for CMA by RECOM Ltd and by CMCONNECT Ltd. slide 4

5 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 5

6 Company profile Just over half of organisations surveyed have their head office in London & the South East Almost one third of organisations have more than 10,000 employees and turnover in excess of 1 billion per annum Almost 60% of organisations operate globally Seventy per cent of organisations have more than 1 site in the UK Almost 20% of organisations spend more than 100 million per annum on communications & networks slide 6

7 Respondent profile 79% have involvement in their company's corporate strategy, planning and decision-making 78% have involvement in their company's communications & network strategy 71% have responsibility for mobile services & devices 72% have responsibility for enterprise communications applications 81% have responsibility for IT slide 7

8 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 8

9 Expenditure in the next 12 months - Summary Enterprise communications applications (e.g. VoIP / IPT, unified communications, messaging, Data centres & storage Security & risk (e.g. governance, authentication, access management etc) Mobile services & devices (e.g. mobile networks, calls, services, devices etc) Knowledge management (e.g. business intelligence etc) IT infrastructure (e.g. hardware, software etc) Enterprise 2.0 IT services / managed services (e.g. managed IT infrastructure, advisory services, system Enterprise business applications (e.g. SAP, CRM, ERP etc) Networking (e.g. LANs, WANs, contact centres, network management etc) Telecommunications - lines (* inc. leased lines) Go up Stay the same Go down Telecommunications - calls (*not mobile) 0% 20% 40% 60% 80% 100% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months slide 9

10 Expenditure in the next 12 months - Summary Enterprise communications applications (e.g. VoIP / IPT, unified communications, messaging, Data centres & storage Security & risk (e.g. governance, authentication, access management etc) Mobile services & devices (e.g. mobile networks, calls, services, devices etc) Knowledge management (e.g. business intelligence etc) IT infrastructure (e.g. hardware, software etc) Enterprise 2.0 IT services / managed services (e.g. managed IT infrastructure, advisory services, system Enterprise business applications (e.g. SAP, CRM, ERP etc) Networking (e.g. LANs, WANs, contact centres, network management etc) Telecommunications - lines (* inc. leased lines) Go up Stay the same Go down Telecommunications - calls (*not mobile) 0% 20% 40% 60% 80% 100% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months slide 10

11 Expenditure in the next 12 months - Summary Enterprise communications applications (e.g. VoIP / IPT, unified communications, messaging, Data centres & storage Security & risk (e.g. governance, authentication, access management etc) Mobile services & devices (e.g. mobile networks, calls, services, devices etc) Knowledge management (e.g. business intelligence etc) IT infrastructure (e.g. hardware, software etc) Enterprise 2.0 IT services / managed services (e.g. managed IT infrastructure, advisory services, system Enterprise business applications (e.g. SAP, CRM, ERP etc) Networking (e.g. LANs, WANs, contact centres, network management etc) Telecommunications - lines (* inc. leased lines) Go up Stay the same Go down Telecommunications - calls (*not mobile) 0% 20% 40% 60% 80% 100% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months slide 11

12 Expenditure in the next 12 months - Summary Enterprise communications applications (e.g. VoIP / IPT, unified communications, messaging, conferencing Data centres & storage Go up Security & risk (e.g. governance, authentication, access management etc) Mobile services & devices (e.g. mobile networks, calls, services, devices etc) Stay the same Go down Knowledge management (e.g. business intelligence etc) 0% 20% 40% 60% 80% 100% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months slide 12

13 Expenditure in the next 12 months - Mobile services & devices (by company size: number of employees) employees 22% 31% 47% employees 12% 45% 43% Go up Stay the same employees 9% 44% 47% Go down 1-10 employees 10% 42% 48% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months: - Mobile services & devices (e.g. mobile networks, calls, services, devices etc)(single) Base: 536 slide 13

14 Expenditure in the next 12 months - Enterprise communications applications (by company size: number of employees) employees 11% 32% 56% employees 6% 42% 51% Go up Stay the same employees 6% 37% 57% Go down 1-10 employees 6% 35% 59% Q2.11 Will your company s expenditure in the following areas go up, go down or stay the same in the next 12 months: - Enterprise communications applications (e.g. VoIP / IPT, unified communications, messaging, conferencing... (single) Base: 526 slide 14

15 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 15

16 Organisation s workforce mobility profile 70% 60% 50% deskbound campus nomadic roadwarriors teleworkers 40% 30% 20% 10% 0% 1-19% 20-39% 40-59% 60-79% % Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 534 slide 16

17 Organisation s workforce mobility profile - deskbound 70% 60% 50% % 30% 20% 10% 0% 1-19% 20-39% 40-59% 60-79% % Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 534 slide 17

18 Organisation s workforce mobility profile campus nomadic 70% 60% % 40% 30% 20% 10% 0% 1-19% 20-39% 40-59% 60-79% % Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 535 slide 18

19 Organisation s workforce mobility profile road warriors 70% 60% % 40% 30% 20% 10% 0% 1-19% 20-39% 40-59% 60-79% % Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 534 slide 19

20 Organisation s workforce mobility profile teleworkers 70% 60% % 40% 30% 20% 10% 0% 1-19% 20-39% 40-59% 60-79% % Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 538 slide 20

21 Organisation s workforce mobility profile - Mean deskbound 53.7 roadwarriors 20.5 campus nomadic 14.5 teleworkers 10.8 Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: 534:535:534:538 slide 21

22 Organisation s workforce mobility profile - Mean deskbound roadwarriors campus nomadic teleworkers Q2.8 Please write in the percentage of your organisation s workforce who are deskbound, campus nomadic, road warriors and teleworkers? (single) Base: All answering slide 22

23 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 23

24 But before I do some feedback on 1. The extent of convergence in the enterprise 2. Image perception and brand awareness and 3. Customer satisfaction! slide 24

25 Convergence roadmap Implemented a converged core network (i.e. wide area network) Implemented a converged LAN infrastructure Implemented Voice & Data across the converged infrastructure Implemented Video across the converged infrastructure Converged mobile users onto the converged IP infrastructure 39% 43% 23% 11% 12% In full (i.e. 100%) Mostly (i.e %) Only in part (i.e. 1-49%) None (i.e. 0%) 0% 20% 40% 60% 80% 100% Q2.13 For each of the following, has your organisation accomplished convergence only in part, mostly or in full? slide 25

26 Convergence roadmap Implemented a converged core network (i.e. wide area network) Implemented a converged LAN infrastructure Implemented Voice & Data across the converged infrastructure Implemented Video across the converged infrastructure 39% 43% 23% 24% 11% 15% 30% 31% In full (i.e. 100%) Mostly (i.e %) Only in part (i.e. 1-49%) None (i.e. 0%) Converged mobile users onto the converged IP infrastructure 12% 10% 0% 20% 40% 60% 80% 100% Q2.13 For each of the following, has your organisation accomplished convergence only in part, mostly or in full? slide 26

27 Convergence roadmap Implemented a converged core network (i.e. wide area network) Implemented a converged LAN infrastructure Implemented Voice & Data across the converged infrastructure Implemented Video across the converged infrastructure 39% 30% 13% 43% 31% 14% 23% 24% 30% 11% 15% 30% In full (i.e. 100%) Mostly (i.e %) Only in part (i.e. 1-49%) None (i.e. 0%) Converged mobile users onto the converged IP infrastructure 12% 10% 30% 0% 20% 40% 60% 80% 100% Q2.13 For each of the following, has your organisation accomplished convergence only in part, mostly or in full? slide 27

28 Convergence roadmap Implemented a converged core network (i.e. wide area network) Implemented a converged LAN infrastructure Implemented Voice & Data across the converged infrastructure Implemented Video across the converged infrastructure 39% 30% 43% 31% 23% 24% 30% 11% 15% 30% 13% 17% 14% 13% 23% 45% In full (i.e. 100%) Mostly (i.e %) Only in part (i.e. 1-49%) None (i.e. 0%) Converged mobile users onto the converged IP infrastructure 12% 10% 30% 48% 0% 20% 40% 60% 80% 100% Q2.13 For each of the following, has your organisation accomplished convergence only in part, mostly or in full? slide 28

29 Image Statements Summary Innovates and is exciting Ethical and socially aware Knows what it is doing Does what it says & treats customers well Has high quality products Is committed to tackling climate change Is a cool company Google Cisco Nokia Microsoft Vodafone IBM O2 Siemens Skype Orange BT ntl:telewest Business T-Mobile Fujitsu C&W (inc. THUS) Alcatel-Lucent Avaya Dimension Data Orange Business Svcs Verizon Business Easynet Nortel COLT Openreach Q6.1 Based on everything you know or have heard or read about the following companies, please select which image statements you feel apply. (multiple) slide 29

30 Satisfaction with suppliers Customer Experience: Satisfied ntl:telewest Verizon Cable & Wireless BT MEAN Satisfaction on a scale of Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 30

31 Satisfaction with suppliers Value for Money: Satisfied ntl:telewest Verizon Cable & Wireless BT MEAN Satisfaction on a scale of Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 31

32 Satisfaction with suppliers Image: Satisfied ntl:telewest Verizon Cable & Wireless BT MEAN Satisfaction on a scale of Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 32

33 Satisfaction with suppliers Customer Experience: Satisfied Orange O2 Vodafone Satisfaction on a scale of T-Mobile MEAN Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 33

34 Satisfaction with suppliers Value for Money: Satisfied Orange O2 Vodafone Satisfaction on a scale of T-Mobile MEAN Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 34

35 Satisfaction with suppliers Image: Satisfied Orange O2 Vodafone Satisfaction on a scale of T-Mobile MEAN Q6.2 Please rate your level of satisfaction with each supplier for Customer Experience, Value for Money, Image & Brand and Greenness, Satisfaction on a scale of 1 4 where 1 = extremely dissatisfied and 4 = extremely satisfied slide 35

36 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 36

37 Deployment of elements of Unified Communications Summary conferencing 55% already deployed presence collaboration 23% 31% currently implementing planning to deploy in the next 12 months no plans instant messaging 38% don't know Q8.1 For the following elements of Unified Communications please would you say if your organisation has already deployed, is currently implementing, is planning to deploy, or has no plans. slide 37

38 Deployment of elements of Unified Communications Summary conferencing 55% 12% already deployed presence 23% 17% currently implementing planning to deploy in the next 12 months collaboration 31% 27% no plans don't know instant messaging 38% 12% Q8.1 For the following elements of Unified Communications please would you say if your organisation has already deployed, is currently implementing, is planning to deploy, or has no plans. slide 38

39 Deployment of elements of Unified Communications Summary conferencing 55% 12% 16% already deployed presence 23% 17% 21% currently implementing planning to deploy in the next 12 months collaboration 31% 27% 19% no plans don't know instant messaging 38% 12% 15% Q8.1 For the following elements of Unified Communications please would you say if your organisation has already deployed, is currently implementing, is planning to deploy, or has no plans. slide 39

40 Deployment of elements of Unified Communications Summary conferencing 55% 12% 16% 16% already deployed presence 23% 17% 21% 25% currently implementing planning to deploy in the next 12 months collaboration 31% 27% 19% 19% no plans don't know instant messaging 38% 12% 15% 31% Q8.1 For the following elements of Unified Communications please would you say if your organisation has already deployed, is currently implementing, is planning to deploy, or has no plans. slide 40

41 Deployment of elements of Unified Communications Summary conferencing 55% 12% 16% 16% already deployed presence 23% 17% 21% 25% 14% currently implementing planning to deploy in the next 12 months collaboration 31% 27% 19% 19% 5% no plans don't know instant messaging 38% 12% 15% 31% 4% Q8.1 For the following elements of Unified Communications please would you say if your organisation has already deployed, is currently implementing, is planning to deploy, or has no plans. slide 41

42 Costs of deploying Unified Communications More than 20% 6% Between 11% and 20% 9% Between 6% and 10% 22% Between 1% and 5% 28% Free 7% Don't know Don't know Free Between 1% and 5% Between 6% and 10% Between 11% and More than 20% 28% 7% 28% 22% 9% 6% 28% Q8.4-1 Please would you estimate the cost of deploying UNIFIED COMMUNICATIONS in your business as a percentage of your company s overall spend on Communications & Networks (single), Base: 98 slide 42

43 Organisations which have NOT deployed Unified Communications VS those which have deployed Unified Communications : MAIN BENEFIT from Unified Communications Enable real-time collaboration 15% 30% Enable better inter-company communication 0% 15% Enhanced customer experience / easy to use 17% 13% Increased efficiency 0% 12% Empowered people / flexibility Reduced cost / cost saving 6% 3% 10% 10% Centralised / single architecture 14% 4% Improved business processes 0% 3% Facilitated resource optimisation 5% 2% More customer focused Environmental 18% 3% 1% 0% BENEFIT - DEPLOYED Increased customer profitability 6% 0% BENFIT - NOT DEPLOYED More able to compete in a global market 14% 0% Q8.2-1 What would you say are the THREE main benefits? Base: 112 Q8.2-2 What would you say are the THREE main benefits? Base: 66 slide 43

44 The most important companies active in Unified Communications 2007, 2008 and 2009 (top 5) Cisco 28% 33% 35% Microsoft 15% 20% 29% BT 10% 20% 17% Avaya 8% 6% 6% Siemens 3% 4% 2% Siemens Avaya BT Microsoft Cisco % 8% 10% 29% 33% % 6% 20% 20% 28% % 6% 17% 15% 35% Q8.5 Based on everything you know or have heard or read, please state, in priority order, the three most important companies (vendors, service providers, developers, etc) active in the UNIFIED COMMUNICATIONS space, Base: 80 slide 44

45 The most important companies to do business with in Unified Communications 2007, 2008 and 2009 (top 5) Microsoft 18% 17% 33% Cisco 27% 23% 39% BT Avaya IBM 6% 6% 6% 3% 3% 3% 3% 16% 15% IBM Avaya BT Cisco Microsoft % 6% 6% 27% 33% % 6% 16% 23% 18% % 3% 15% 39% 17% Q8.5 Based on everything you know or have heard or read, please state, in priority order, the three most important companies (vendors, service providers, developers, etc) your organisation would do business with. Base: 64 slide 45

46 Company s adoption plans for UC CLIENTS provided by the following companies Microsoft Cisco 63% 74% 28% 16% Skype 31% 62% Avaya IBM 29% 22% 55% 61% Currently using / Considering Nortel 20% 69% Siemens 17% 69% Not considering Alcatel-Lucent 12% 68% Novell 5% 80% NEC Phillips 6% 74% Other 31% 54% Q8.6 Please indicate your company s adoption plans for the UC CLIENTS provided by the following companies. Base: 140 slide 46

47 Attitudes & Views: Unified Communications My company understands the extent to which unified communications can enable its business UC is a key element of my company s collaboration strategy 34% 42% 66% 58% My company s deployment of UC has been more complex than we expected The anticipated productivity increases from the deployment of UC have yet to be realised in my company Suppliers are unable to demonstrate the benefits unified communications will bring our business 55% 36% 43% 45% 64% 57% Agree Disagree Q8.8 In this question, we are looking to understand your views of current and future UNIFIED COMMUNICATIONS through a number of attitudinal statements. Please indicate whether you agree or disagree with the following statements. Bases:158, 149, 93, 107 and 114 slide 47

48 Also some feedback on 1. Fixed Mobile Convergence slide 48

49 Deployment of Fixed Mobile Convergence (FMC): 2007, 2008 and 2009 Already deployed 15% 10% 13% Currently implementing Planning to deploy within 12 months No plans No plans 17% 14% 11% 28% 22% 21% Planning to deploy within 12 months 33% Currently implementing 44% 45% Already deployed % 28% 17% 15% % 22% 14% 10% % 21% 11% 13% Q9.1 For FIXED MOBILE CONVERGENCE please would you say if your organisation has already deployed FMC, is currently implementing FMC, is planning to deploy, or has no plans for FMC. (single) Base: 126 slide 49

50 The most important companies active in Fixed Mobile Convergence 2006, 2007, 2008 and 2009 (top 5) Vodafone BT Cisco O2 Nortel 21% 18% 13% 18% 19% 17% 10% 17% 5% 6% 8% 1% 4% 4% 1% 3% 29% 36% 54% Nortel O2 Cisco BT Vodafone % 6% 17% 19% 21% % 10% 29% 18% % 1% 17% 36% 13% % 4% 5% 54% 18% Q9.5 Based on everything you know or have heard or read, please state, in priority order, the three most important companies (vendors, service providers, developers, etc) active in the FMC space, Base: 47 slide 50

51 The most important companies to do business with in Fixed Mobile Convergence 2006, 2007, 2008 and 2009 (top 5) Vodafone Cisco BT O2 Orange 10% 5% 9% 7% 2% 6% 3% 3% 5% 3% 18% 16% 16% 17% 16% 14% 26% 25% 28% 46% Orange O2 BT Cisco Vodafone % 9% 14% 17% 26% % 7% 25% 10% 18% % 2% 28% 16% 16% % 6% 46% 5% 16% Q9.5 Based on everything you know or have heard or read, please state, in priority order, the three most important companies (vendors, service providers, developers, etc) your organisation would do business with. Base: 35 slide 51

52 Attitudes & Views: Fixed Mobile Convergence My company understands the extent to which FMC can enable its business 44% 56% FMC is a key element of my company's mobility strategy 63% 37% My company s deployment of FMC has been more complex than we expected My company understands the extent to which fixed mobile convergence can enable its business Suppliers are unable to demonstrate the benefits fixed mobile convergence will bring our business 73% 57% 37% 27% 43% 63% Agree Disagree Q9.8 In this question, we are looking to understand your views of current and future FIXED MOBILE CONVERGENCE through a number of attitudinal statements. Please indicate whether you agree or disagree with the following statements.bases:103, 101, 44, 98, 68 slide 52

53 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 53

54 The minimum bandwidth that should be provided by Next Generation Access (results comparison with NGA 2008, CIB 2008 & NGA 2009) 45% 40% 35% 30% 25% 20% CIB2009 NGA 2009 CIB 2008 NGA % 10% 5% 0% up to 2 Mbps over 2 Mbps to 10 Mbps over 10 Mbps to 100 Mbps over 100 Mbps to 1 Gbps over 1 Gbps Q14.1 Irrespective of the local access infrastructure and technology available, what bandwidth does your company think should be the minimum provided by Next Generation Access? (single) Base: 106 slide 54

55 Adoption of Broadband ADSL Broadband 90% 8% Mobile Broadband 62% 24% Fixed Wireless Broadband SDSL Broadband Cable Broadband 31% 26% 35% 72% 61% 63% Satellite Broadband 8% 89% No plans 89% 72% 63% 61% 24% 8% Planning to deploy in the next 12 months Satellite Broadband Cable Broadband SDSL Broadband Fixed Wireless Broadband Mobile Broadband ADSL Broadband 3% 1% 5% 1% 8% 1% Currently implementing 0% 0% 1% 2% 6% 1% Already deployed 8% 26% 31% 35% 62% 90% Q16.1 Please indicate your organisation s adoption of each of the following types of Broadband? Bases: 157, 143, 140, 132, 140, 136 slide 55

56 Broadband: Main benefit to the business Summary Fixed Wireless Broadband Mobile Broadband ADSL Broadband Cable Broadband SDSL Broadband Satellite Broadband Enhanced communication 27% 28% 33% 38% 43% 47% Efficiency 27% 26% 29% 30% 26% 20% Flexibility 21% 35% 13% 3% 11% 27% Cost savings 13% 5% 15% 19% 13% 0% Improved customer service 10% 7% 6% 11% 4% 0% Q16.4 And what do you consider to be the main benefit to your business? slide 56

57 Broadband: Main disadvantage Summary Satellite Broadband ADSL Broadband Fixed Wireless Broadband Mobile Broadband Cable Broadband SDSL Broadband Geographic availability 0% 16% 28% 43% 52% 57% Cost 79% 13% 28% 19% 30% 22% Available bandwidth 7% 50% 28% 27% 12% 11% Level of service 0% 17% 13% 10% 6% 4% Other 14% 4% 5% 0% 0% 7% Q16.5 And what do you consider to be the main disadvantage to your business? slide 57

58 Current plans for a digital Universal Service Commitment of up to 2MB/s will be appropriate to the business need Strongly Agree 6% Agree 22% Disagree 32% Strongly Disagree 40% Appropriate to the business need Strongly Disagree Disagree Agree Strongly Agree 40% 32% 22% 6% Q16.7 To what extent do you agree that current plans for a digital Universal Service Commitment of up to 2MB/s will be appropriate to the business needs (single) Base: 161 slide 58

59 Mobile broadband will stretch the universal coverage of broadband to the extremities of the UK Very successful 2% Successful 42% Unsuccessful 48% Very unsuccessful 7% Very unsuccessful Unsuccessful Successful Very successful Mobile broadband 7% 48% 42% 2% Q16.10 How successful do you think mobile broadband will be in stretching the universal coverage of broadband to the extremities of the UK? (single) Base: 161 slide 59

60 Greater network sharing by mobile operators will make a significant contribution to a broadband universal service commitment Strongly Agree 21% Agree 62% Disagree 14% Strongly Disagree 3% Strongly Disagree Disagree Agree Strongly Agree Network sharing 3% 14% 62% 21% Q16.11 To what extent do you agree that greater network sharing by mobile operators will make a significant contribution to a broadband universal service commitment? (single) Base: 155 slide 60

61 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 61

62 Percentage of company workforce with a converged mobile device 100% 7% 75-99% 5% 51-75% 9% 26-50% 15% 1-25% 55% 0% 9% 0% 1-25% 26-50% 51-75% 75-99% 100% 9% 55% 15% 9% 5% 7% Q15.1 Please indicate approximately what percentage of your company s workforce has a converged mobile device? (single). Base: 119 slide 62

63 Vendors converged mobile devices currently provided by the company for business purposes RIM (BlackBerry) 62% Nokia 43% HTC 32% Other 14% Apple 12% Palm 10% Palm Apple Other HTC Nokia RIM (BlackBer ry) 10% 12% 14% 32% 43% 62% Q15.4 For converged mobile devices provided by the business please indicate which of the following vendors devices are currently provided by your company for business purposes? (multiple) Base: 102 slide 63

64 Types of mobile services currently used on converged mobile devices for business purposes Internet access 91% Push 88% SMS 74% Instant messaging 34% MMS 21% Voic converted to text 13% Video / Video conferencing 4% Q15.5 For converged mobile devices provided by your company please indicate which of the following types of mobile services are currently used for business purposes? (multiple) Base: 101 slide 64

65 Converged mobile devices: Applications used for business purposes: Summary (top 5) Mobile & Calendaring 81% 6% 8% 5% Productivity tools (e.g. contacts, tasks) 75% 4% 11% 11% Already deployed Currently implementing Mobile Messaging GPS (e.g. location based services, navigation) 49% 64% 12% 8% 16% 8% 7% 35% Planning to deploy in the next 12 months No plans Collaboration (document/video/knowledge sharing) 24% 11% 23% 42% Q15.6 For converged mobile devices provided by your company please indicate which of the following applications have been adopted / are being considered for business purposes? slide 65

66 Converged mobile devices: Applications used for business purposes: Summary Mobile & Calendaring 81% 6% 8% 5% Productivity tools 75% 4% 11% 11% Mobile Messaging GPS 64% 49% 12% 8% 16% 8% 7% 35% Already deployed Collaboration Unified Messaging 24% 11% 18% 11% 23% 28% 42% 44% Currently implementing Mobile VoIP Commercial transactions 12% 7% 12% 6% 6% 30% 77% 52% Planning to deploy in the next 12 months Context-aware applications 11% 6% 15% 64% No plans Sales/Field Force Automation Fleet management Supply Chain Management 9% 8% 5% 8% 4% 4% 4% 2% 4% 85% 90% 78% Q15.6 For converged mobile devices provided by your company please indicate which of the following applications have been adopted / are being considered for business purposes? slide 66

67 Benefits converged mobile devices bring to businesses Facilitate mobile working Improved efficiency Increased productivity Enable faster communication Employee engagement 36% 72% 67% 63% 63% Reduced costs 25% Reduced costs Employee engageme nt Enable faster communica Increased productivit y Improved efficiency Facilitate mobile working Benefits 25% 36% 63% 63% 67% 72% Q15.7 And what do you think the main benefits are converged mobile devices bring to your business (multiple) Base: 103 slide 67

68 Challenges converged mobile devices pose to businesses Device security when mobile 73% Device management Device security in a corporate environment i.e. when connected to a corporate network Achieving and enforcing a consistent set of company policies and standards on security & use Cost management (transparency) The variety and number of mobile platforms 47% 44% 42% 41% 40% Insufficient internal resources to deliver to user expectations 21% Other 4% Q15.8 And what do you think the main challenges are that converged mobile devices pose to your business (multiple) Base: 102 slide 68

69 Attitudes & Views: Converged Mobile Devices, 2005 to % % Converged mobile devices are a key factor in our Communications and Networks strategy 19% % 26% % 32% % 45% % Agree Disagree Q15.9 In this question, we are looking to understand your views of current and future MOBILE issues through a number of attitudinal statements. Please indicate whether you agree or disagree with the following statements. Base:93 slide 69

70 Attitudes & Views: Mobile as the Main Contact Point, 2005 to % % People in my company use their mobile as their main contact point rather than their fixed line phone 45% % 43% % 47% % 47% % Agree Disagree Q15.9 In this question, we are looking to understand your views of current and future MOBILE issues through a number of attitudinal statements. Please indicate whether you agree or disagree with the following statements. Base:98 slide 70

71 Attitudes & Views: Enterprise Mobility, 2006 to % % Enterprise mobility is a key strategy for my company 45% % 41% % 39% % Agree Disagree Q15.9 In this question, we are looking to understand your views of current and future MOBILE issues through a number of attitudinal statements. Please indicate whether you agree or disagree with the following statements. Base:85 slide 71

72 Agenda Introduction Some key facts Expenditure plans Workforce mobility Unified Communications Access requirements & mobile broadband Converged mobile devices Conclusions slide 72

73 Conclusions The main investment, particularly from large and very large enterprises is in the areas of mobility and enterprise communications applications like UC UC deployment is back on track and interest is slowly increasing in FMC Businesses have consistent access requirements when looking at next generation access and while they use mobile broadband and see it as a useful addition, geographic availability is an issue Over 80% see converged mobile devices as key to communications and networks strategies while over 70% say enterprise mobility is a key strategy for their business slide 73

74 Business Mobility : Current Trends and Future Plans the Business User View Thank you slide 74