Public Awareness Compliance Elevating Awareness...Creating Engagement
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1 Public Awareness Compliance Elevating Awareness...Creating Engagement Place your chosen image here. The four corners must just cover the arrow tips. For covers, the three pictures should be the same size and in a straight line. Pipeline Safety Seminar, Saratoga September 26 th, 2013
2 Background Regulations API RP-1162 and Pipeline Safety Act, 2002 stipulate operators are required to follow a written Public Awareness Program to educate the community and key stakeholders on gas safety: Awareness of buried gas pipelines Recognizing possible gas leaks Actions needed and responsibilities National Grid s Plan addressed these regulations and managed awareness through customer bill inserts, targeted mailings, public service announcements, paid advertising, group meetings and education 2
3 Drivers For Change RECENT MAJOR INCIDENTS Consequence of several incidents across the country led to directed improvements mandated in public awareness and communications REGULATORY DOT/PHMSA, NTSB, and Congressional Reauthorization identified significant gaps in communications between industry and stakeholders. 3
4 A Culture of Prevention Prevention is changed behavior The practice of prevention changes behavior Behavior Change Increased awareness leads to the practice of prevention Practice The number and, more importantly, the quality of touches raises awareness Awareness Touches 4
5 Public Awareness Core Team Customer Communications Damage Prevention Emergency Planning Learning & Development Network Strategy Safety 5
6 Existing Program - Issues PROGRAM EFFECTIVENESS Existing Public Awareness Program has decentralized approach with a lack of dedicated resources Multiple existing processes for First Responders Current training programs do not include Jurisdictionspecific asset information Some Stakeholder Audiences underserved Web access to Pipeline Safety information is underutilized as it is difficult and cumbersome Opportunities for Gas / Electric synergies Opportunities to more fully engage our workforce in communicating to stakeholders 6
7 Standardized To Be Process Public Awareness Program Define Program 1 Develop Validate Deliver Messages 2 Assess Recipients 3 4 Message Program 5 Regulatory requirements Content, medium, frequency Stakeholder Audiences Medium, Frequency Continuous improvement 7
8 Enhancement Plan Establish enduring Public Awareness Steering Committee Consolidate and standardize Public Awareness Program based on Best Practice Enhance internal relationships and build partnering opportunities to integrate public awareness culture Expand and leverage existing contractor support Create a comprehensive, accessible, and engaging National Grid Safety, Education & Awareness web presence 8
9 Institute Best in Class First Responder Awareness Training Develop a Computer-Based Training Program Knowledge Check-In points to ensure key element understanding Re-Enforce use of National Pipeline Mapping System (NPMS) Certify program for CEU s upon completion Provide access to Specific Asset Information via Portal Optimize In-Person Training 9
10 Expected Outcome An effective program that is immune to organizational change Shifted culture from Awareness to Engagement Enhanced Damage Prevention Focus Regulatory expectations addressed Standardized First Responder curriculum and training delivery Transformed website to a valued online resource Effective Continuous Improvement Process 10
11 In Progress Establish Learning Advisory Board of First Responder SMEs Create and deploy CBT First Responder training program Design and launch enhanced web presence Prepare and implement rollout plan and communications Institute improved measures of program effectiveness Enhance proactive personal engagement with elected and other officials 11
12 Appendix Vision of The Future 12
13 Interactive Computer-Based Training 13
14 Documentation and Support for Continuous Improvement Standard Supporting Documentation Regulatory Support 2009 Dig Ins 2010 Dig Ins 2011 Dig Ins Type Excavation Work
15 Develop Maps Showing NGRID s Transmission Lines API RP 1162 Section 6.8.3: Pipeline maps provide useful information to stakeholder audiences. The level of detail in the map depends on the stakeholder s requirements, taking security of the energy infrastructure into consideration. 15
16 Examples of Fly-Up Awareness Requests PAP brochure mock-ups per specs outlined in the scope of work 16
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