Natura. bem estar bem. June, 2013
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1 Natura bem estar bem June,
2 Our reason for being is to create products and services that promote wellbeing/ being-well WELL-BEING Is the harmonious and gratifying relationship of a person with oneself and with one s body BEING-WELL is the empathetic, pleasing and rewarding relationship of a person with others, with nature and with the whole 2 REASON FOR BEING
3 value proposition ECONOMIC Strong cash generation Growth and profitability Consistent dividend payout ENVIRONMENTAL CORPORATE BEHAVIOR Carbon neutral Use of refill packaging Sustainable extraction Use of recycled and recyclable materials PRODUCTS & CONCEPTS Brand Essence RELATIONSHIP SOCIAL Wealth creation for consultants Benefits shared with communities involved in extractive activities 3
4 we are in relevant markets with differentiated growth DIRECT SALES SHARE IN THE CF&T MARKET SIZE OF CF&T MARKET (in US$ billion, Fixed FX) YoY BRAZIL TARGET MARKET GROWTH (nominal) Region Direct Sales (%) Latin America 26.7% Brazil 27.1% Argentina 21.3% Chile 19.8% Colombia 33.9% Mexico 23.5% Peru 35.9% Eastern Europe 16.7% Asia Pacific 10.3% Australasia 8.1% North America 7.1% Western Europe 3.4% Africa / Middle East Source: Euromonitor 3.1% Countries CAGR % United States % Japan % Brazil % Mexico % Argentina, Chile, Colombia and Peru Countries in which Natura operates¹ % % World % Source: Euromonitor 2011 The markets in which Natura operates represent 15% of the global CF&T market and have a growth rate more than 2 times of the total market Market growth in nominal terms % % % % % % % % 15.6% Source: Sipatesp 4 ¹ Excluding France
5 a broad portfolio with several sub-brands and categories MASSIVE MASSTIGE PRESTIGE 5
6 leading company in Brazil since 2005, and increasing market share in other LatAm countries Major Players in Brazil (Euromonitor) Natura (Euromonitor) 14.4% 13.4% 13.4% 11.9% 13.4% 14.4% 13.4% 10.5% 10.6% 8.5% 7.2% 6.1% 8.2% 9.1% 8.1% 9.1% 7.9% 7.2% 2.1% 0.1% 4.0% 4.3% 1.1% 1.3% 5.9% 5.7% 5.7% Natura Unilever Avon P&G O Boticário L'Óreal Brazil Operations in Consolidation (Argentina, Chile and Peru) Operations in Implementation (Mexico and Colombia)
7 robust growth cycle since 2007 Brazil International Consultants (number end period, thousand) CAGR Brand Preference¹ (%) Natura Penetration² (% Household, Kantar) Basket Size (% no. of categories purchased, Kantar) 1, % % 10.2% 10.8% > 5 categories 4 categories , % % 26.3% 35.7% 3 categories 2 categories 1 category AND _made the largest investments in infrastructure for a disruptive improvement of service level. In we delivered the best service level over the last 10 years; _built a business platform in Latin America, growing revenue by 3.5 times over the last 5 years; _commitment to reduce emissions of greenhouse gas by 33% against 2006 baseline inventory. 7 ¹ Brand Preference in Brazil s CFT Market / Source: Brand Essence, Ipsos ² % of households buying at least one Natura product in last 12 months
8 strategic focus the bases for the future _expand our leadership in Brazil: CN and CF productivity; _accelerated growth with profitability in Latam, to be a relevant player; _connect and strengthen our relations, including the final consumer and delivering an unique purchase experience; _leverage the potential of our value proposition. _transform our technological platform into a driver of the business; _intensify the efficiency program; _accelerate the development of leadership and acquire new competencies. 8
9 opportunity to expand Natura s consumption per household and consultant productivity in Brazil Penetration by Category (, %) Market Natura Soap Shampoo Post- Shampoo Deo Facial Care Body Care Oils Fragrance Sun Care Makeup Total Basket Size 61.8% 60.0% % of households buying at least one Natura product in last 12 months No. of categories purchased 50.1% 8.0% 8.6% 14.6% 25.0% 52.3% 9.6% 10.3% 17.2% 24.9% 10.2% 11.3% 17.5% 24.8% 10.2% 10.8% 17.0% 26.3% > 5 categories 4 categories 3 categories 2 categories 43.9% 38.0% 36.2% 35.7% 1 category 9 Source: Kantar World Panel
10 expand our leadership in Brazil: productivity Service Excellence _8 DCs across Brazil _deliveries in 4.5 days to CNs and increasing deliveries in 48h Adjustments in the commercial model _changes in sales team incentives Product Innovation _White Spaces & Price Points such as UNA Deo Parfum and Tododia Body Splash. Cross-Category _Communication of lifestyle profiles since
11 new logistic network with a differentiated service level Enables 93% of orders delivered within 48h With several challenges looking forward: _connectivity with consultants and consumers _excellence in service _new IT platform _global supply chain _sustainability DC Castanhal DC Simões Filho DC Uberlandia DC+Hub Jaboatão DC São Paulo DC Curitiba DC Canoas DC Matias Barbosa 2013 New DCSP New DCNE 2014 New HUB SP New DCN New HUB NE 11 International Operations _All DCs expanded _3x Capacity _New cycle starting in 2013
12 recovery on consultant productivity during CN Productivity Growth¹ (YoY, %) Launch of MAIS Natura, adjustments in sales team and white spaces 2,8% 2,2% 0,1% 2,9% 1,4% -0,6% -2,6% -4,7% -5,7% -3,8% -10,0% 1Q09 2Q09 3Q09 4Q09 1Q10 2Q10 3Q10 4Q10 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12 3Q12 4Q12 1Q13 Recovery in service level and market efficiency 12 ¹ Productivity Growth YoY ; Productivity at retail prices = (gross revenue Brazil / average number of consultants)
13 occupying the white spaces: SOU THE BRAND _conscious consumption and no waste _portfolio: hair, body and soaps _lower price point with higher volume _60% less greenhouse gas emissions PRESTIGE BENEFITS _strengthen the brand _increase the consumer basket _gross margin in line with current portfolio 13 MASSTIGE MASSIVE ~30% Market (US$4bi)¹ ¹ Source: Euromonitor
14 a business platform in the International France operations with accelerated growth and profitability Mexico CN: 70, Colombia CN: 37, GROWTH DRIVERS: _accelerated channel growth in all countries _service level improvement Peru CN: 64, BRAND PREFERENCE 9% 23% 17% 19% BRAND AWARENESS _strong brand 19% 49% _recognized corporate behavior 2.8 Chile CN: 49,200 45% 47% 5.3 Argentina CN: 75, Total CF&T Market, US$ billion Fixed Source: Euromonitor CN: number of Natura Consultants end of period of 1Q13
15 15 well being well network: new brands, products, services and business
16 Natura Network project structure Dedicated team to implement a pilot, started in Nov with: _digital platform for consultants _direct delivery to final consumer _more options for payment methods _use of CRM tools 16
17 introduce new brands, products, services and businesses BRAND: _inspired by fashion, great hospitality, film, art, food, architecture and theater; _use of botanical ingredients in CFT products; _presence in 11 countries including USA, Japan and France; _operating through Signature Stores, Specialty Stores and Online. SYNERGIES: _exchange of competences and experiences 17
18 P&L highlights Net Revenues¹ (R$ Million; CAGR 07 11) Brazil 6,345 International 5,591 YOY 734 3, ,927 CAGR 36.3% CAGR 14.8% 504 5, % YOY 10.3% 5,611 1, ,140 YOY 37.7% YOY 2.1% 1, , Q12 1Q13 EBITDA² (R$ Million; CAGR 07 11) Consolidated 1,425 1, CAGR YOY 6.0% YOY % 19.2% 25.5% 23.8% 21.3% -3.7% 19.4% Q12 1Q13 18 ¹ Net Revenues and Ebitda growth in Brazilian Real. International Operations Net Revenues growth, in weighted local currency, of 28.0% in and of 17.5% in 1Q13. ² Excluding other operating expenses and revenues from EBITDA in both years EBITDA margin was 24.0% in 2011 and 23.3% in, growing by 17.0% vs 2011.
19 significant investments and solid dividend growth Capital Expenditure (R$ Million) Dividends Declared (R$ Million; % Net Income) 97% 99% 100% E Dividends Declared Pay-Out Ratio (%) 19
20 creating environmental value 2013 Commitment Water consumption (liters / unit produced) -2.6% Collections CPV (R$Million) 9.4% Funding to Supplier Communities (R$Million) 12.4% Q Q Q13 _ Commitment to reduce the greenhouse gas emission by 33% 2013 against 2006 baseline inventory 20
21 21 thank you
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