Software Platforms Allow for New Models

Transcription

1 Software Platforms Allow for New Models Moderator: Robin Duke-Woolley Founder & CEO Beecham Research Fred Yentz CEO IoT Platforms Telit Speakers: Dan Quant VP Product Mgmt & Strategic Marketing Multi-Tech Systems

2 Robin Duke-Woolley, Founder & CEO, Beecham Research

3 Networked Devices: New Value Throughout Life Cycle A networked devicecontinues to generate information value over its lifespan. This information can be utilized throughout an organization for: sales and marketing efforts product development customer service Maintenance Operate Finance Device In-Use Life Cycle Design Sell Start-Up Install Build

4 New Business Models: MRI Scanner as a totally outsourced solution Pay per use Huge Capital Investment for Hospitals, Medical Clinics Replaced by Pay Per Use by product manufacturer Result: Scanning used regularly for medical diagnosis Manufacturer takes over risk Monitors everything remotely Detailed cost and use analysis to maintain business case M2M introduces new business model

5 9 Trends Affecting Platform Reqts 1. The need to combine multiple forms of connectivity technology in one solution 2. The need for increasing interoperability with other solutions 3. Creatingnew services means becoming more mission critical high availability required everywhere. 4. The need for closer integration with enterprise IT systems. 5. M2M solutions moving towards being strategic necessity. 6. Increasing need for holistic views on security. Security now of paramount importance requires a platform approach (Threat Map). 7. M2M moving from break/fix to optimization of operations, and from monitoring to control, requiring much larger amounts of real time data. 8. Lots more data requires Analytics Connectivity as well as Application 9. The need to combine intelligence at the network edge with cloud services. Integrate edge with cloud (IOT = Edge + Cloud)

6 Beecham s new IoT Threat Map

7 IoT Solutions bring security complexity

8 IoT Solutions bring security complexity Future IoT applications must break silos (Multi Sector solutions) Increases in Internal interfaces and associated vulnerabilities VARYING SECURITY vs THREAT LEVELS VARYING SECURITY vs ECONOMICS Variations between Service Sectors

9 Dan Quant VP Product Management & Strategic Marketing

10 Highly Configurable Portfolio of IoT/M2M Platforms

11 Problem: Connectivity has its challenges Highly fragmented set of field-bus protocols to connect all things Decision making, reporting and creating actionable data Updating functionality post deployment Global vs regional models Custom applications & performance Vertical centric feature sets Limited processing power, memory or battery life for every possible use cases

12 Traditional Hardware Approach Different SKUs to meet customer needs Custom applications loaded in the factory for specific customers Can be difficult to maintain Many different product variants Premium software feature sets calculator model Costly and time consuming to keep certifying new variants Expensive to carry high inventory of parts Truck Rolls to update new functionality Expensive!!

13 MultiTech Approach Distributed Intelligence to the edge Customize performance quickly every customers need varies Make decisions locally faster and more efficient Create more actionable data improve business processes Respond dynamically to changes in requirements no truck rolls What if the connectivity to the internet goes down?

14 Connecting the Next Billions of Things MultiConnect mdotlorawanmodule First ARM mbed integrated deployable product MultiConnect Dragonfly First ARM mbed cellular System-on-Module

15 Application Enablement Platform -Node-RED Your Data Your Way Graphical - Programming made easy Same dev language from gateway to web Based on mlinux Kernel & Yocto Structured Customization Flows to configure, monitor & control assets Decision making and services at the edge Packaging and reporting to internet platforms LoRa GPIOs Serial Wi-Fi/BLE GPS & Accelerometer Etc Input Nodes Process Nodes Formatting Filtering Rules & Thresholds Basic Analytics Etc. SMS Messages & Twitter Platforms: ILS, Axeda, Bluemix HTTP(S) TCP, UDP, and SSL Etc Output Nodes

16 Cloud Management for M2M scalability Scale network deployment faster Deploy custom applications directly to edge Process events at the point of incident Enterprise IT can optimize the IoT network Zero touch provisioning Creating New Business Models Run analytics and services at the edge New revenue model for application developers to optimize business process Faster IoT adoption through blended CAPEX & OPEX models

17 Fred Yentz CEO IoT Platforms

18 Application design Software platforms defined CONNECT MANAGE INTEGRATE

19 Application design New IoT platform deployment models TELIT IoT PORTAL FOR MNOs FOR FACTORY

20 New IoT service and revenue models for OEMs Remote collection of operating data and equipment condition monitoring Traditional Industrial IoT Predictive Maintenance Services Product Lifecycle Management Consumables Monitoring & Replacement Product Model Run-to-failure Warranty response Replacement parts Field service Products Services Services Model Remote monitoring Predictive maintenance Operating performance Design optimization OEM sells Predictive Maintenance Services and technical support to achieve near-zero unplanned downtime. Closed-loop PLM provides OEM with real-world product performance data to optimize R&D, gain a competitive advantage, and grow market share. OEM can monitor consumption, manage inventory, and sell replacements to help user avoid stock-outs, and/or unplanned downtime. The OEM has better assurance that its consumables are used, and can gain higher margins. Source: ARC Advisory Group 2015

21 New servicetization economy models Rent versus buy usage-based business models. Enabling CapExMachine and Industrial Assets to be transacted in an OpEx model.

22 New Business Models Deployment Connected Factories Connected Products Connected Customers Production planning Inventory control Just-in-time deliveries Preventive maintenance R&D feedback loop Warranty tracking Mapping Biometrics Training programs Anti-theft tracking

23 New Business Models Deployment Connected Factories Connected Products Connected Customers Production planning Inventory control Just-in-time deliveries Usage-based pricing Extended maintenance plans Replacement parts & Accessories Consumer apps & User groups

24 The power of Telit At the core of enabling new models Telit IoT CONNECTIVITY Telit IoT PLATFORMS Telit IoT MODULES

25 Moderator: Robin Duke-Woolley Founder & CEO Fred Yentz CEO IoT Platforms Speakers: Dan Quant VP Product Mgmt & Strategic Marketing Booth # 5032 Booth # 5432

26 Thank You Conference presentations will be available on Platinum Sponsor Gold Sponsors