AN EXAMPLE OF ACTIVE. By Eurogems

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1 AN EXAMPLE OF ACTIVE CITIZENSHIP By Eurogems

2 ACTIVE CITIZENSHIP & PARTICIPATIVE DEMOCRACY WORKSHOP FOCUSING IN: PROBLEM FINDING REACHING OUT: PURSUING OPPORTUNITIES

3 FOCUSING IN 1) PROBLEM FINDING 2) STAKEHOLDERS ANALYSIS 3) INFORMATION & DATA COLLECTION 4) WRITING OBJECTIVE STATEMENTS 5) SWOT ANALYSIS 6) PLANNING A COURSE OF ACTION

4 REACHING OUT 1) PURSUING OPPORTUNITIES 2) STAKEHOLDERS ANALYSIS 3) INFORMATION & DATA COLLECTION 4) WRITING OBJECTIVE STATEMENTS 5) SWOT ANALYSIS 6) PLANNING A COURSE OF ACTION

5 1. PROBLEM FINDING WHAT IS THE PROBLEM? WHY IS IT A PROBLEM? WHY SHOULD THE PROBLEM BE SOLVED? WHEN IS IT A PROBLEM? WHERE IS IT A PROBLEM? FOR WHOM IS IT A PROBLEM?

6 2. STAKEHOLDERS ANALYSIS PROBLEM STATEMENT POTENTIAL STAKEHOLDERS

7 1. PROBLEM FINDING WHAT ARE THE CONSEQUENCES OF DOING NOTHING TO SOLVE IT? WHAT IS THE PROBLEM? RE-DEFINE WHAT IS THE PROBLEM? RE-DEFINE THE PROBLEM

8 3. INFORMATION & DATA COLLECTION WHAT DATA ARE NEEDED? - PHYSICAL EVIDENCE - HISTORICAL DATA - DEMOGRAPHIC DATA - QUANTITATIVE DATA - QUALITATIVE DATA - USER OPINION DATA

9 3. INFORMATION & DATA COLLECTION WHAT METHOD DO YOU INTEND TO USER FOR DATA COLLECTION? - DIRECT OBSERVATION - SURVEY/DOCUMENT SEARCH - PERSONAL INTERVIEWS - FOCUS GROUPS/COMMUNITY FORUM - DIRECT OBSERVATION - OWN EXPERIENCE/OTHER SOURCES

10 4. WRITING OBJECTIVE STATEMENT THE PROBLEM TO BE SOLVED IS: GIVEN THE PROBLEM TO BE SOLVED, THE OBJECTIVE IS TO:

11 5. SWOT ANALYSIS FORCE FIELD ANALYSIS SWOT ANALYSIS

12 What is SWOT Analysis? A technique that enables a group or individual to move from everyday problems and traditional strategies to a fresh perspective.

13 SWOT is an acronym for: S Strengths W Weaknesses Internal Environment O Opportunities T Threats External Environment

14 Strength Any existing or potential resources or capability within an organization or a community that provides an advantage. Example: theaters creative space for youth sport infrastructures

15 Weakness Any existing or potential force which could serve as a barrier to maintaining or achieving an advantage in the organization or in the community. Example: Lack of space for youth Lack of initiatives for youth

16 Opportunity Any existing or potential force in the external environment that, if properly leveraged, could provide an advantage. Example: Organisation s or community geographic location The camino de Santiago

17 Threat Any existing or potential force in the external environment that could erode an advantage. Example: Criminality Economical Crisis

18 Aim of SWOT Analysis 1. Take advantage of strengths and opportunities. 2. Minimise weaknesses and eliminate threats

19 Why SWOT Analysis? - PROBLEM SOLVING - PURSUING OPPORTUNITIES

20 How to do SWOT Analysis? Step 1 Step 2 Step 3 Analyse Internal & External Environment Perform SWOT Analysis and Document Prepare Action Plans A SWOT analysis is useful only when action plans and strategies are developed from the results

21 Benefits of SWOT Analysis Solving problems Implementing change Developing strategies for achieving the Developing strategies for achieving the organisation s or community s objectives and mission

22 Brainstorming key ingredient for SWOT SWOT analysis will be useful if: You are thinking outside the box Availability of varied perspectives group discussion Liberty to say your mind Willingness to break away from traditional methods Appetite for change

23 Some Brainstorming Rules Everyone must participate No idea is stupid, everyone s contribution is valid and important You don t have to agree with anyone else Build on the ideas of othersuse initial ideas as a jumping -off point for more ideas Be open-minded Always ask questions Seek first to understand before being understood Have fun!!!

24 Sample Questions Strength Which strengths are unique to the team? Weakness What should be done better in the future? What are we good at doing? What knowledge do we lack? What are the things that had gone well? Which skills do we lack? What system do we need to change?

25 Sample Questions Opportunities What are the key success enablers? Which additional services can we offer? Threats Barriers to progress What are the possible impacts of what competitors are doing? What new market should we investigate? Which regulatory issue might cause us concern?

26 SWOT Worksheet Strengths Weaknesses

27 SWOT Worksheet Opportunities Threats

28 6. PLANNING A COURSE OF ACTION STRATEGIES ACTION PLAN

29 Strategies & Action Plans S/N What Who When Target 1 2

30 Strategies & Action Plans S/N What Who When Target 3 4

31 Debrief and Lessons Learnt Comments from Participants

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