Ref. Ares(2015) /05/2015. Pulp & Paper Industry

Size: px

Start display at page:

Download "Ref. Ares(2015) /05/2015. Pulp & Paper Industry"

Jared Hodges
6 years ago
Views:

1 Ref. Ares(2015) /05/2015 Pulp & Paper Industry 2013

2 Content Portugal Pulp & Paper Industry aicep Portugal Global

3 PORTUGAL IS A BUSINESS OPPORTUNITY Why choose Portugal?

Attractive Consumer Market Portugal 10,6 Iberian Market 51 European Market 494 Portuguese Speaking

4 Strategic location Portugal is the European nearest country to the U.S. 3-hour distance between Brazil and Russia. Same time as UK and Ireland. Attractive Consumer Market Portugal 10,6 Iberian Market 51 European Market 494 Portuguese Speaking countries 220 Million Inhabitants Great and privilege economic relations between Portugal and Brazil, Angola and Mozambique. Daily flights to major European cities. Why choose Portugal?

Qualified Workforce Flexible labour law High-standard education

71,7% 42% At least 1 language 6% At least 3 languages 23% At least

Portugal ranks on Top within the EU countries in number of PhDs per

40% of students in tertiary education are enrolled in engineering,

The increase rate in the last 3 years is about 30%.

the EU average regarding working days lost per year.

5 Qualified Workforce Flexible labour law High-standard education Wide availability Partnerships with world-class US institutions 71,7% 42% At least 1 language 6% At least 3 languages 23% At least 2 languages Portugal has a highly skilled and educated workforce. Portugal ranks on Top within the EU countries in number of PhDs per 1,000 inhabitants. 40% of students in tertiary education are enrolled in engineering, sciences and health. The increase rate in the last 3 years is about 30%. Portuguese are known for commitment to work which places us below the EU average regarding working days lost per year. Language skills: English, French and Spanish are the most spoken languages. English is universally taught from 1 st grade. 43,6 11,3 Working Days Lost (per employees EIRO, ) Why choose Portugal?

Competitive Costs Portugal is still cost competitive according to international recognized sources. There was a decrease of -1,2% in hourly labour costs in 2012 Q1 (Euro 27 rose by +2,0%).

6 Competitive Costs Portugal is still cost competitive according to international recognized sources. There was a decrease of -1,2% in hourly labour costs in 2012 Q1 (Euro 27 rose by +2,0%). In terms of real estate industrial space - and within 53 countries/cities worldwide, Portugal/Lisbon is the 8 th less expensive location. Portugal also has one of the lowest monthly minimum wage in Europe (485 ). 12,4 11,4 4,0 3,4 +1,5 1, ,2 Electricity (Prices for industries in /100kWh Eurostat 2012 S1) Natural Gas (Prices for industries, in /GJ Eurostat 2012 S1) Labour Cost Index (Year-on-year rate of change Eurostat 2012 Q1) Cost of Living (HFC Eurostat) Why choose Portugal?

Technological Infrastructures 0,72 0,38 FULLY DIGITALIZED Telecom Prices Euro/10 min call Eurostat 2010 The percentage of fiber connections in total broadband is already 6%

Portugal is a United Nations case study in terms of e-government and its availability of public services on-line. Telecommunications have been a major priority in Portugal.

7 Technological Infrastructures 0,72 0,38 FULLY DIGITALIZED Telecom Prices Euro/10 min call Eurostat 2010 The percentage of fiber connections in total broadband is already 6% for Portugal, ahead of countries such as Netherlands, Finland, France, Spain, Italy, Poland, Austria Germany or Belgium. The Internet is also well developed. Portugal is a United Nations case study in terms of e-government and its availability of public services on-line. Telecommunications have been a major priority in Portugal. The country has now 95% coverage of broadband infrastructures. The net increase in the broadband penetration growth for Portugal is above the OECD average (Dec 2010). Why choose Portugal?

8 Office Space available Portugal offers a dynamic real estate market. High quality space, well designed and energy efficiency oriented has boomed and rent prices are competitive comparing the other European countries. Office space Industrial space 123,5 79,2 52,2 Portugal is ahead of countries such as France and Spain in terms o cost. The figures are shown for Lisbon. If we considered Porto area, prices can lower 25%. Occupancy cost, in /sqm/year, C&W2013 Occupancy cost, in /sqm/year, C&W2011 Why choose Portugal?

availability of international schools, the safety record and quality of life attract expatriates.

9 Business friendly environment MULTI-CULTURAL EASE OF DOING BUSINESS Major public services are on-line; Portugal is considered by the United Nations, a case study in e- Government; Average time to set up a firm is less than 1-hour Portugal is very open to foreign cultures: the availability of international schools, the safety record and quality of life attract expatriates. As a result Portugal is ranked #2 in the Migrant Integration Policy Index Portugal is unique in attracting young graduates and executives. Carlos Brazão, Cisco Portugal Why choose Portugal?

They chose us SERVICES MANUFACTURING Our

of the hospitality and the commitment of

10 They chose us SERVICES MANUFACTURING Our decision is a result of the recognition of the hospitality and the commitment of the Portuguese Government, of the multilingual skills of the local population as well as its professionalism and ability, and proven success in innovation areas. Chris Dedicoat, Senior Vice-President for Europe, Cisco One of our main strategic lines was always to shorten distances with the academic world and to bet in strong innovation, investigation and development in Portugal thus taking advantage of the Portuguese engineer s excellence. João Picoto, Chairman of Nokia Siemens Networks Portugal Why choose Portugal?

11 The best office paper in the world the Navigator, by the Portucel Soporcel Group is produced here. Other companies like Celbi (Altri Group) and Renova help to place Portugal in the forefront of pulp and paper production.

Pulp & Paper Did you know PAPER With a total area of about 210,000 ha managed by pulp companies, 75% of eucalyptus wood and 73% of pine wood for this industry is sourced in Portugal; Portugal is the

12 Pulp & Paper Did you know PAPER With a total area of about 210,000 ha managed by pulp companies, 75% of eucalyptus wood and 73% of pine wood for this industry is sourced in Portugal; Portugal is the 4th largest European producer of pulp and the 3rd of chemical pulps; Portuguese sector is the 11th largest European producer of paper and cardboard, the 1st largest of uncoated fine paper (UWF) and the 6 th worldwide producer The recovery rate of recycling paper is 63%; Since 2000, the industry has invested over Million in projects for environmental improvement; PULP Surplus in electricity production: 34% of the electricity produced internally from biomass cogeneration is sold. In 2011, water consumption has reduced 3.8% and wastewater 2.7%. Source: CELPA Portuguese Paper Association, 2012

13 Pulp & Paper Fast Figures PULP PAPER AND BOARD Nº companies (2011) 9 Turnover ( Million ) 1,241 Exports ( Million ) 532 World s Portuguese share 1.5% Portuguese ranking as world supplier 17 th Exports (2012 Million ) 530 Export growing rate -0.5% Weight in Portuguese exports 1.2% Nº companies (2011) 486 Turnover ( Million ) 2,392 Exports (2011 Million ) 1,568 World s Portuguese share 1.2% Portuguese ranking as world supplier 19 th Exports (2012 Million ) 1,604 Export growing rate 2.3% Weight in Portuguese exports 3.5% Source: Statistics of Portugal, February 2013, ITC International Trade Centre

14 Million Million Pulp & Paper Trade: Sustainable positive balance Trade Balance: PULP Trade Balance: PAPER Exports Imports Balance Exports Imports Balance In 2012 exports exceeded by 91% the value of The Balance has been always positive and the Top market is Spain where Portugal has a share of 19.7%. In 2012 exports exceeded by 41% the value of The Balance has been always positive and the Top market is Spain where Portugal has a share of 10.1%. Source: Statistics of Portugal, February 2013

15 Pulp & Paper Main Export Products In the Pulp segment, Portugal is strong in producing and exporting chemical wood pulp. In the paper segment, main export products are paper and cardboard for graphic purposes. PULP PAPER Chemical wood pulp, soda or sulphate 79% Chemical wood pulp, sulphite 11% Recovered paper or paperboard 10% Toilet paper and similar 6% Boxes, cases, bags and other packing containers 8% Kraft paper and paperboard 9% Other 8% Paper and paperboard for writing, printing or other graphic purposes 69% Source: Statistics of Portugal, February 2013

Pulp & Paper Success Stories Portucel Soporcel Group is the leading European manufacturer of UWF

Annual turnover above 1,500 Million. Group's sales are made to 113 countries in five continents.

Sales to more than 100 countries over 5 continents.

16 Pulp & Paper Success Stories Portucel Soporcel Group is the leading European manufacturer of UWF printing and writing paper and the 6th largest producer in the world! Annual turnover above 1,500 Million. Group's sales are made to 113 countries in five continents. Navigator, the world s leading brand in the premium office paper stationery segment. Sales to more than 100 countries over 5 continents. Portucel s exports account for more than 3% of Portuguese exports of goods. The Group manages 120 thousand hectares of forest under FSC and PEFC certification systems. Source:

Pulp & Paper Success Stories Altri Group (Celbi, Celtejo and Caima) is one of the most

From 2004 to 2012, the production of bleached eucalyptus Kraft pulp increased from 440 K to

and writing, tissue and speciality papers.

Altri s turnover reached 543 M Altri is a fully integrated company: operates 3 pulp mills,

17 Pulp & Paper Success Stories Altri Group (Celbi, Celtejo and Caima) is one of the most efficient eucalyptus paper pulp producers in Europe. From 2004 to 2012, the production of bleached eucalyptus Kraft pulp increased from 440 K to 910 K tons, following an investment of over 450 M Altri s Pulp is mainly used for printing and writing, tissue and speciality papers. With 90% of its production sold in international markets, particularly within EU, in 2012, Altri s turnover reached 543 M Altri is a fully integrated company: operates 3 pulp mills, manages 84 K ha of double certified forests and, through a joint venture company, is a major producer of electrical power using biomass in four dedicated plants (55 MW in operation, 120 MW licensed).

Today, the colorful range of products includes toilet paper, paper napkins, pocket tissues and

18 Pulp & Paper Success Stories RENOVA has a global brand available in more than 50 countries and it is the European leader in the colored toilet paper segment. Renova is the brand that turned toilet paper into an iconic media star with the invention of black toilet paper. Today, the colorful range of products includes toilet paper, paper napkins, pocket tissues and kitchen towels. Renova has been winning awards for strategy, management, product development. Renova s Marketing & Branding success is a Case-study in universities around the world. Source:

Pulp & Paper Success Stories Paper tissue producer, AMS Goma

kitchen rolls and napkins) and professional (a wide range of

Integrated Management System (IMS): set of voluntary

19 Pulp & Paper Success Stories Paper tissue producer, AMS Goma Camps operates in both markets: consumer (toilet paper, kitchen rolls and napkins) and professional (a wide range of tissue paper hygiene products). Integrated Management System (IMS): set of voluntary commitments in the business ethics field, as well as economic, environmental and social responsibility Source: AMS

recipac.pt www.afcal.pt www.anipc.pt www.apigraf.

20 Pulp & Paper Main Entities Industry Association PULP & PAPER Technology and R&D The Association for the Competitiveness of the forest industry. It supports R&D in several fields.

21 aicep Portugal Global

Mission Increasing the country s competitiveness, promoting large private investment and fostering the internationalization of Portuguese companies. Values Focus on clients.

22 aicep Portugal Global Who are we? We are a Business Development Agency, focused on the development of a competitive business environment that contributes to the international expansion of the Portuguese Economy. Mission Increasing the country s competitiveness, promoting large private investment and fostering the internationalization of Portuguese companies. Values Focus on clients. We serve our clients in accordance to their requirements through various solutions and long-term relationships. Selectiveness. We direct our activity towards projects and markets that make a better contribution to company competitiveness and the sustainability of the Portuguese economy. Excellence. We seek to exceed expectations by means of a rigorous approach, effectiveness, enthusiasm and a willingness to innovate.

23 About Us aicep Portugal Global: how can we help you? Pre- Investment Incentives Negotiation Settling In After Care Single point of contact in all phases: preinvestment, incentives negotiation, settling in and after care Dynamic approach focused on the client or investor Promoting a direct negotiation with companies, through which a tailored approach to incentives may be applied in order to define a global package that fully satisfies the investor's needs Government business entity, flexible, free of charges and streamlined services

PORTUGAL COUNTRY STATEMENT SIXTY-SEVENTH SESSION OF UNECE/TIMBER COMMITTEE. 12 th to 16 th OCTOBER, 2009 GENEVA 1/8

PORTUGAL COUNTRY STATEMENT SIXTY-SEVENTH SESSION OF UNECE/TIMBER COMMITTEE 12 th to 16 th OCTOBER, 2009 GENEVA 1/8 Index 1- GENERAL ECONOMIC TRENDS AFFECTING THE FOREST AND FOREST INDUSTRIES SECTOR...3