ADIKAVI NANNAYA UNIVERSITY RAJAHMUNDRY III Year B.B.M.

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1 ADIKAVI NANNAYA UNIVERSITY RAJAHMUNDRY III Year B.B.M. Model Question Papers (w.e.f Admitted Batch) Paper -9: Business Environment Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) What do you mean by Business Environment? Explain the different kinds of environmental in detail? (or) (b) What are the features of mixed economic system? 2. (a) Explain the industrial policy of 1991 focusing mainly on its special provisions. (or) (b)evaluate the role of Institutional financing in developing the industrial sector of our country. 3. (a) Explain the functions of SEBI. (or) (b)define BOP. Explain the factors responsible for causing disequilibrium in BOP. 4. (a)explain the role of IMF in International business Environment. (or) (b)state the contribution of W.T.O to International business. SECTION-B Answer any Four Questions 4 x 5 = Internal Environment. 6. Objectives of planning. 7. Concept of Liberalization.

2 8. Balanced Regional development. 9. Capital market. 10. Significance of Business Environment. 11. Need for International Trade. 12. Globalization.

3 Paper: 10 Business Law and Taxation Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) Describe the different methods of performing a contract. (b) Explain the agreements in restrained of trade. 2. (a) Explain the stages in the formation of partnership firm. (b)how is an agency created.? What do you mean agency by ratification. 3. (a) Compute Income from salary for the current assessment year from the following data Basic pay per month Bonus - 1 month salary. Dearness allowance per month H.R.A 4000 per month ( Rent paid by him 5000 p/m) C.C.A 1000 per month Entertainment allowance p/m Rent free accommodation is provided by the employer. The employer has given free computer facility 6,000 The employer gave interest free loan of Rs.15,000 The employee paid Rs.1800 for profession tax. (b)explain the set-off and carry forward of losses. 4. (a)explain the deductions U/S 80 C to 80 U. (b) Compute Total income of vinod for the current assessment year from the following particulars. (1) Salary received Rs.1,80,000 (2) Municipal taxes of House property let Rs.8000 (3) Interest on bank deposits- 12,000 (4) Interest on tax free Government securities Rs (5) Income from agricultural lands Rs.10,000

4 (6) Race winning (gross) Rs.35,000 (7) Income from business- Rs.30,000 (8) Donation to CM Relief fund Rs.10,000 SECTION-B Answer any Four Questions 4 x 5 = Different methods of winding-up of a company. 6. What are the rights and duties of agent. 7. Quasi contract. 8. Legal rules regarding minor agreement. 9. Section Capital gains. 11. Partly taxable allowances. 12. Persona sec. 2 (31)

5 Paper11 : Entreprenuership and Small Scale Industry Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) Explain the problems and prospects of women entrepreneurs in India? (b) What factors influence the birth of entrepreneurs. 2. (a) What are the functions of DICs? (b)what is the importance of entrepreneurship development in India? 3. (a) Explain the procedure to start a small scale unit. (b)explain the role of SIDBI in the promotion of small scale units. 4. a) What is the role of SFC S and SIDBI S in the development of SSI S? b) What are the various incentives and concessions of to the small scale sector? SECTION-B Answer any Four Questions 4 x 5 = Types of entrepreneurs. 6. Industrial estates. 7. Problems of SSI s 8. Feasibility report. 9. Entrepreneurial characteristics. 10. Functions of SFC s 11. Documentation required for small scale units. 12. Business idea

6 Paper-12 : FINANCIAL MANAGEMENT (Elective) Paper-12A (i): Financial Services Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) Define Merchant Banking. Explain the Services provided by the Merchant Bankers? (b) Explain the Categories of Merchant Bankers? 2. (a) Explain in detail the concepts of Pre-Issue Activities? (b) Explain in detail the concepts of Post-Issue Activities? 3. (a) Define Leasing. Explain its Types? (b) What are the Merits and Demerits of Credit Rating? 4. (a) What are the methods of Venture Capital Financing? (b) How can you explain the Bill Discounting Schemes? SECTION-B Answer any Four Questions 4 x 5 = Issue Management 6. Portfolio Management 7. Listing of Securities 8. Advertising Agency 9. Types of Hire Purchase 10. Factoring 11. Commercial Paper 12. Bill Discounting.

7 Paper-12A (ii): Security Analysis and Portfolio Management Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) What are the sources of Investment Information? (b) Aravind considers Rs.1000 par value bond bearing a coupon rate of 11% that matures after 5 years. He wants a minimum YTM of 15%. The bond is currently sold at Rs.870. Should he buy the bond? 2. (a) Explain in detail the concept of Fundamental Analysis? (b) What are the tools used in Technical Analysis? 3. (a) What are the Modern Theories of Portfolio Analysis? (b) V Enterprise has a beta of 1.5. The risk-free rate is 7% and the expected return on the market portfolio is 14%. The Company presently pays a dividend of Rs.2.50 per share and investors expect a growth rate of 12% p.a. Compute the required rate of return on the equity according to CAPM. What is the present market price of the Equity Share assuming the computed return as required return? 4. (a) What are the different types of Mutual Funds? (b) What are the services provided by the Mutual Funds? SECTION-B Answer any Four Questions 4 x 5 = Investment vs. Gambling 6. What are the Types of Preference Shares? 7. What are the Stages in Industry Analysis? 8. Explain the different types of Charts?

8 9. How can you evaluate the Portfolio Performance? 10. Explain the Traditional Portfolio Theory? 11. Briefly explain the objectives of Mutual Funds? 12. What are the advantages of Mutual Funds?

9 Paper-12 : MARKETING MANAGEMENT (Elective) Paper-12B (i): Product Management Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) What are the contributory factors for the emergency of product management function? (b)state the factors that may be considered while formulating product mix. 2. (a) Discuss the strategies for marketing of products. (b)describe the stages involved in product life cycle. 3. (a)enumerate the nature and significance of test marketing. (b)bring out the organization structure required for the development of new product. 4. (a)what are the features of services. (b) Explain the importance of branding in product management. SECTION-B Answer any Four Questions 4 x 5 = Planned obsolescence 6. Product deletion. 7. Components of product planning. 8. Labelling. 9. Consumer goods. 10. Product Idea. 11. Product modification. 12. Intangible product.

10 Paper-12B (ii): Sales Management Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) Explain the importance of sales management in marketing. (b) Explain the relations of sales department in an organization. 2. (a) Describe the theoretical aspects of salesmanship. (b)what is sales budget? What factors do you consider in preparing sales budget. 3. (a) Explain the methods of compensating the sales personnel. (b)how do you evaluate the performance of sales personnel. 4. (a)write a note on the importance of sales Quota. (b) case study Sales and marketing management association-proposed sales mans-for- a- day program. The Executive committee of sales and marketing executives of greater Boston. Inc. was executives of Greater Boston considering a proposal under which students from several area colleges would each spend a day with SME member company sales personal to gain better in right into the world of selling. SME- Bostan was a local chapter of SME international a worldwide association with about members. SME boston as over 200 members representing 190 companies. Stovert freeman president of the vantom chapter received the proposal for a Salesman for a day program from Tomalden a member of the marketing faculty at a local college. Several months previously freemen and olden has discussed together some of the problems in getting more college students interested inselling carriers. Alden mentioned that the measority of the students had no appreciation are feeling for selling simply because they had never done any. Also it was his opinion that among any college students selling was considered a low percentage job as a result he reasoned many qualified graduation never even considered a carrier in selling. Alalon then said about to develop a program through which college students could atleast

11 become familiar with the life of a personal salesman and gain some understanding of what selling is about. The result was his proposal entelled Salesman for a day. Which he submitted to freemen in the hope that the boston SME would considered it. Under Alden s plan sales Executives of the various bosten SME member companies would be contracted by mail using SME letterhead statitency and asked to participates by indentifying one or more sales people who would agree who have a college student company them on their calls for a day. He sales people then would be mailed a form on which they were to indicate the day time and place of meeting which the student. A student would be selected and his/her name forwarded to the participating salesman. If done at the beginning of the semiater ample time was guaranteed to arrange a time current to both The sales people and the students. While the initial program was to be strictly voluntary, Alden felt that each student should complete a questioner indicate the value of salesman per a day program to determine whether the program should be continued Alden also forever the day when the salesman per-day program would be made into a requirement for the selling and sales management course that he tought He believed this was a natural for that committee and be agreed to present the proposal with one amendment to the Executive committee for possibly adaption. The amendment was the three of the participating people a sales manager and a sales person would be invited to one of the regular SME dinner meetings to discuss the results of the salesman for a day. Programme with the membership. Should the Boston SME chapter have adopted the proposal? Why or why not? SECTION-B Answer any Four Questions 4 x 5 = Sales Quota 6. Sales promotion tools. 7. Uses of sales forecast 8. Sales Territory 9. Qualities of good salesman. 10. Types of sales reports. 11. Prospecting 12. Sales promotion programme.

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15 Paper-12C (ii): Training and Development Time: 3 hrs Max. Marks: 80 SECTION-A Answer ALL questions 4X15=60 1. (a) Explain the significance and scope of Training and Development programme in the Organization. (b) Differentiate training and learning and explain various theories of learning 2. (a) Explain the procedure for determining training needs and methods (b) Discuss about various on- the job training methods 3. (a) What is the need of Executive Development programme? Is it necessary for the Organization development? Explain (b) How to explain training effectiveness? Explain? 4. (a) Briefly explain the external and internal dimensions of career development. (b) Analyse the following case and answer the questions given at the end Training Expenditure: Cost or Investment KPMG- One of the major accounting firms- provides accounting, auditing and tax services. Majority of its employees are Chartered Accountants and CPAs. The company has ambitious plans for expansion in view of boom in consultancy industry consequent upon globalization. Company s policy is promoting within and therefore most of its senior level employees are promoted from entrylevel accountants. In view of its promotion policy, the company invests heavily on training of employees in the form of development of in-house educational and training facilities. Most of its employees receive training at frequent intervals in the company s training colleges. Majority of training investment of the company is on technical and procedural training for entry- level accountants in the areas of accounting, finance, tax, auditing, project reports and report writing. However, KPMG has problems in attracting dynamic and energetic young attracting dynamic and energetic young graduates from the colleges and universities, This situation, sometimes, discourages clients to continue with KPMG in case of existing clients and approaching KPMG in case of new clients. This situation to some extent is due to the fast in,

16 fast out style of big-time consulting Employees of the company gradually learn to interpret the subtleties of clients needs and sometimes employees have been let go due to the absence of interpersonal skills. The training colleges of the company, therefore suggested to provide training in interpersonal skills. But the line managers point out that the company has conducted training in client and customer relations, just two years back. They added that there is no improvement in customer relations and the return on money spent on training can t be justified. The senior managers of the company feel that much investment in training is unnecessary as some of the trained employees join other organizations. However, most of the managers feel that investment in training is essential, but the dilemma is that which part of the skill should receive more attention and investment. Questions: 1. Will training correct the problem of interpersonal relations? 2. Is training cost effective? 3. Is KPMG provide the right knowledge and skill? SECTION-B Answer any Four Questions 4 x 5 = Training Vs. Development 6. Apprenticeship 7. Job enrichment 8. Role play 9. Behavior Modeling 10. Transactional Analysis 11. Johari window 12. Career development

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