ENVIROFIT INTERNATIONAL, LTD

Transcription

1 1

2 ENVIROFIT INTERNATIONAL, LTD Independent non-profit organization formed in 2003 Spin off from Colorado State University s world-renown Engines & Energy Conversion Laboratory Mission - Create products that reduce pollution and energy dependency, yielding health, environmental and economic improvements Disciplined engineering & product development Voice of the Customer Driven Enterprise-approach to solving health, environmental and economic problems in developing countries Projects are independently grant funded but focus on gaining independent sustainability within 2 5 years Sustainable, scalable and profitable business model 2

3 LOCATION New York Colorado Texas Envirofit International & Colorado State University Ft. Collins, Colorado 3

4 ENVIROFIT STOVES BUSINESS 2008 entered into the stoves business in partnership with the Shell Foundation Sustainable business model Solid business principles -- healthy and profitable Capable of significant impact on global IAP Technologically sound product Advanced R&D, durability and emissions testing ensure quality design Scalable manufacturing and global supply chain High volume manufacturing and quality control ensure consistent IAP reductions and lowest possible cost Ability to deliver container loads of high quality high volume products anywhere in the world BUSINESS OPERATIONS DESIGNED FOR SUSTAINABILITY 4

5 ENVIROFIT STOVES BUSINESS Voice of the Customer (VOC) driven product line Robust sales channel development, region-specific and culturally-relevant marketing & PR activities Clean & efficient (reduces fuel consumption & IAP emissions) High-quality, durable, aspirational, market-specifications In-country business operations Knowing the market needs, sales channel opportunities Empower in-country staff train and grow QUALITY PRODUCTS PEOPLE WANT 5

6 PRELIMINARY TARGET COUNTRIES Mongolia Mexico Nepal Bangladesh China Peru Brazil Pakistan India Philippines Sri Lanka Thailand Vietnam Ethiopia Malaysia Indonesia Ghana Nigeria Kenya Uganda 6

7 CURRENT STOVE MARKET Primarily made up of small undercapitalized entrepreneurs trying to develop a locally manufactured stove with little to no disciplined design, engineering, or test data. Most technically don t work well. Difficult to Scale low volume, minimal quality control, unorganized production methodologies Poor Quality - lacks aesthetic value, poor durability -- Minimal Marketing & PR efforts to drive distribution and consumer demand. Lack of consumer education, government accreditations and availability of consumer financing LACKS DISCIPLINED ENGINEERING & BUSINESS MODEL 7

8 Envirofit Current Product Line (the beginning) B-1100 S-2100 S-4100 S % Reduction in wood use, 70% reduction in toxic emissions

9 9 Aspirational - Product that inspires people to want to own

10 Learn all about Envirofit cookstoves products, sign up to express interest in becoming an Envirofit distributor & more! 10

11 ENVIROFIT INTL MEDIA & PR Since 10/1/08 8 Press Releases (2 US, 4 India, 2 PH) Rolex Award for Enterprise media blitz Popular Science Best of What s New Green Technology category 250+ media pickups across Envirofit Global Herald Tribune, Time, Scientific American, Wall Street Journal, Nature, Forbes, Denver Post, BizJournals, Technorati, Greenbang, BNET, Yahoo Finance, MSNBC, ClimateBiz, Reuters, CleanTech, USA Today, Global Health Council 11

12 INDIA MEDIA & PR 6 Press Releases 200+ media pickups across India 12

13 MARKETING MATERIALS 13

14 PRODUCT CENTER Demonstrations IAP awareness raising activities (government, MFI, press, private sector, etc) Demonstration / Buy-in from distributor and dealership channel Sales Team Office Focus groups feedback on prototype and production designs Stove Testing Laboratory Benchmarking and validation 14

15 15 VAN CAMPAIGNS (Demos, Skits, Prizes)

16 VILLAGE ENTREPRENEURS (DEEPAs & DEEPAKs) 16

17 17 SELF-HELP GROUPS

18 DISPLAY VANS (Demos & Retail) 18

19 MANUFACTURING FOR MASS PRODUCTION SOLID MANUFACTURING IN PLACE W/ ROOM FOR GROWTH 19

20 20

21 21

22 22 MANUFACTURING B1100

23 How can key organizations help? Duties and Tariff Relief for Clean Cookstoves Consumer Microfinance Stove Certification (what is a clean cookstove?) Agreed to protocol for consistent standardized testing Prevents stoves that don t reduce IAP from being marketed as clean BUILD THE FOUNDATION FOR A SUCCESSFUEL STOVES MARKET 23

24 Are we to decide the importance of issues by asking how fashionable or glamorous they are? Or by asking how seriously they affect how many? Nelson Mandela South African Statesman Winner of the Nobel Prize for Peace 24

25 Ron Bills Chairman & CEO

26 COLLECTING BIOMASS FOR COOKING 26

27 27

28 28 DISTRIBUTORS / RETAIL STORES

29 29

30 30

31 31

32 32

33 33

34 34

35 35

36 36

37 37

38 38

39 39

40 40

41 41

42 42

43 43

44 44

45 45

46 46

47 47

48 48

49 49

50 50

51 51

52 52