San Diego has been named the Craft Beer Capital of the World, attracting tourists and regional visitors alike. However, the South Bay has not experienced the same growth as the rest of the region. This will be the first craft beer and spirit festival held in the South Bay of Port Tidelands, positioning National City and the Port of San Diego as the next hub for craft beer industry growth. & W E BR R IT SPI for our -- -- BREWERS WANTED SOUTH BAY NEW FESTIVAL FESTI IVAL. October 21,2017...... PRESENTED BY THE NAT IONAL CITY CHAMBER OF COMMERCE st @Pepper Park, National City, CA. Access to an emerging Craft Beer Market 40 Craft Brewers / 10 Spirit Brands 8-10 Local Restaurants 20 Artisan Vendors Live Music VIP Experience National City Chamber of Commerce // 901 National City Blvd. National City, CA 91950 // 619.477.9339.. WWW NATIONALCITYCHAMBER ORG
SPECI SHEET. LOCATION: National City, CA - Pepper Park on San Diego's Bayfront. San Diego County, Imperial County - and Baja California in Mexico - have become one of the top emerging business regions in the world. Population: More than six and a half million people Region Size: 27,000 square mile footprint Landmarks Near by: Major international airports, land ports of entry, and major seaports Weather: Always perfect INTERNATIONAL POTENTIAL: San Diego is located in a bi-national region with the busiest border crossing in the world, with more than 56.3 million people crossing per year. 3rd largest Hispanic market in the United States. Latinos in San Diego County have an estimated buying power of $14.5 billion dollars per year Over 1 million Latinos living in San Diego County Over 1.8 million live in Tijuana. BEER CAPITAL OF THE WORLD: San Diego has been named the Craft Beer Capital of the World, attracting tourists and regional visitors alike. San Diego s brewing scene has exploded over the past two decades. With staple names like Stone Brewing, Karl Strauss, Green Flash and Ballast Point, as well as new-comers like Rough Draft Brewing and Thorn Street popping up almost daily, San Diego provides a diverse array of brewery styles, sizes and vibes across the county (and even across the border). San Diego is home to more than 130 brewhouses, making it one of the most concentrated regions for craft brewing in the country. DEMOGRAPHICS: (Among brewery tourists) 75% had completed a Bachelor's Degree or higher Higher incomes; 51% have a household income of $80,000/year or higher 71% are employed full time MEDIA PROMOTIONS: Print (postcards, flyers, magazine/publication ad s, promo banners) Radio (English/Spanish language mainstream radio stations) Digital Media (3 freeway message boards, web banners, social media campaigns) (Ex: Last Port of San Diego funded event achieved $400,000 in earned media value through our 107 years of experience in community promotion, tourism development, business recruitment, media relations, and community partnerships.) National City Chamber of Commerce // reynoso@nationalcitychamber.org // 619.477.9339
EVENT National City Bayside Brew & Spirits Festival FESTIVAL DATE October 21, 2017 TIME 12 pm - 5 pm LOCATION Pepper Park, 3299 Tidelands Ave, National City, CA 91950 MEDIA OPPORTUNITIES Television, Radio, News Print, Mobile Ads and Online Marketing Presenting Sponsor- $30,000 (1 Available) 30 x 30 Festival Footprint. Engage the attending market via promotional and informational items. Tote bags, pens, samples, etc. Logo Inclusion on official Bayside Brew & Spirits Festival website with hyper link to partner site Logo inclusion on all marketing collateral to include press releases and all media announcements, advertising, promotions, and PR Campaigns 6 stage mentions 16 All access passes for VIP tent Half page advertisement on National City Chamber Newsletter in Winter 2017 publication Banner placement at event ( 2 locations) 3 VIP Parking Stage/Entertainer Sponsor - $15,000 (1 Available) 20 x 20 Festival Footprint designed to engage the attending market via promotional and Informational items. Branding on the Main Stage (1 side panel) Logo Inclusion on official Bayside Brew & Spirits Festival website with link to partner site. Logo inclusion on all marketing collateral to include press releases and all media announcements, advertising, promotions, and PR Campaigns 4 stage mentions 12 All access passes for VIP tent 1 Banner placement at event 2 VIP Parking 901 National City Blvd., National City, CA 91950 ph: (619) 477-9339 fx: (619) 477-5018
Brew Master Sponsor $10,000 20 x 20 Festival Footprint designed to engage the attending market via promotional and informational items. Logo Inclusion on official Bayside Brew & Spirits Festival website with link to partner site. Logo inclusion on marketing collateral to include press releases and all media announcements, advertising, promotions, and PR Campaigns 2 stage mentions 10 All access passes for VIP tent Banner placement at event 2 VIP Parking VIP Lounge Sponsor $7,500 20 x 10 Festival Footprint. Engage the attending market via promotional and informational items. Tote bags, pens, sample items Branding at the VIP Lounge Logo inclusion on marketing materials (print & digital) Logo Inclusion on official Bayside Brew & Spirits Festival website with hyper link to partner site Banner placement at event 8 All access passes for VIP tent Apprentice Sponsor- $7,000 20 x 10 Festival Footprint. Engage the attending market via promotional and informational items. Tote bags, pens, sample items Logo inclusion on marketing material (print & digital) Logo Inclusion on official Bayside Brew & Spirits Festival website with hyper link to partner site Banner placement at event 6 All access passes for VIP tent 901 National City Blvd., National City, CA 91950 ph: (619) 477-9339 fx: (619) 477-5018
Safe Ride Sponsor- $5,000 10 x 20 Festival Footprint. Engage the attending market via promotional and informational items. Tote bags, pens, samples, etc. Logo Inclusion on official Bayside Brew & Spirit Festival website with hype link to partner site 2 All access passes for VIP tent Glass Sponsor- $2,500 10 x 10 Festival Footprint. Engage the attending market via promotional and informational items. Logo inclusion on program Priority Booth Placement Listed on Brew & Spirits Festival website with hyper link to partner site 1 VIP Pass Hops Sponsor- $1,000 10 x 10 Festival Footprint. Engage the attending market via promotional and informational items. Priority Booth Placement Logo inclusion on program * Attention: ALL sponsorship levels include early VIP admission! 901 National City Blvd., National City, CA 91950 ph: (619) 477-9339 fx: (619) 477-5018
SPONSORSHIP AGREEMENT This agreement will serve as a contract between, and the National City Chamber of Commerce (NCCC) for sponsorship of the 2017 Bayside Brew & Spirits Festival that will take place at Pepper Park, 3299 Tidelands Avenue, National City, CA 91950 on Saturday, October 21, 2017. NCCC will provide with the benefits listed in the corresponding sponsorship level. In return, the above mentioned company will provide NCCC the total amount of sponsorship fees checked below by August 4th, 2017. A fifty percent (50%) deposit of the total amount due must be paid within one (1) week of signing this agreement. Check Sponsorship Level(s) Presenting Sponsor Stage/Entertainer Sponsor Brew Master Sponsor VIP Lounge Sponsor Apprentice Sponsor Safe Ride Sponsor Glass Sponsor Hops Sponsor Other By Credit Card Charge Visa MC Card Billing Address: Email: Card# Exp. Date / _ 3 Digit Code Amount Charged $ Authorization: By signing below you authorize NCCC to withdraw the designated amount from your account. Authorization Signature Total amount sponsored $ *All fees are non-refundable and are due no later than August 4, 2017 in order to reserve your sponsorship. Date Email: Business/Organization Name: Address: Phone: Cell: I am authorized to enter into this agreement on behalf of the company mentioned above. Signature Discover Name on Card $30,000 (1 Available) $15,000 (1 Available) $10,000 $7,500 $7,000 $5,000 $2,500 $1,000 $ Contact Name (s) AMX Print Name Makes Checks Payable To: National City Chamber of Commerce Memo: Bayside Brew & Spirits Festival 901 National City Blvd. National City, CA 91950 Date