call 02 9422 2728 or email ferret.com.au Australia s Manufacturing, Industrial & Mining Directory Get your products found online Generate targeted sales leads Reach decision makers more often, more easily Measurable results ferret.com.au
Website Overview Why Advertise on Ferret? Enquirer Industries Enquirer ROLES Ferret is a leading online directory for the Manufacturing, Industrial & Mining industries, now attracting over 377,085 unique users and 804,585 pageviews each month and growing.* Automation, Process & Control 12% Computers & Software 4% Electronics & Components 7% Food & Beverage Processing 6% Health & Safety 4% Heavy Machinery & Equipment 7% Materials Handling & Storage 4% Metal Working 5% Mining 6% Packaging & Labelling 2% Other 43% CEO or Managing Director 12% General Manager 6% Purchasing Manager 7% Departmental Manager 11% Engineer 25% Salesperson 6% Administrator 7% Other 26% What Does Ferret Offer? Ferret offers a range of advertising options to suit all businesses big or small, including: business and product listings sponsorships in major product categories display advertising email marketing campaigns Every advertising solution provides your potential customers a simple way to enquire about your products via email, phone or clicks to your website, generating targeted sales leads for your business. Ferret contains: More than 10,766 company listings. All the key industry players are listed. Make sure your customers can see you Over 8,000 specific product & service areas. This means more variety and greater targeting of your customers Over 75.650 product articles, and close to 200 new articles added each week. * Sourced from Google Analytics June 2009 Ferret Users Buyers and decision makers use Ferret to research products and services, source quotes and gather company information for the manufacturing, industrial and mining industry. How does Ferret benefit your business? Google refers 90% of all online traffic in Australia Ferret.com.au ranks highly in Google for thousands of Manufacturing, Industrial, & Mining terms, ranging from sheet metal to hydraulic pumps. Due to excellent Search Engine optimisation Ferret. com.au drives people directly from Google to your product listings on Ferret.com.au The site is built for purpose Your promotion is highly targeted with Ferret, you will minimise the audience wastage associated with magazines and papers. Marketing spend accountability All paid advertising on Ferret.com.au is accountable via comprehensive listing and product reports.
Advertising Solution What do I get? How do I gain? 1 YEAR Cost Starter Package Company logo, profile and full contact details 1 x Product Showcase Free press release submissions Enhance your online presence Measurability with comprehensive reporting $2,495 + GST Advertising Solutions 2011 Product Showcase Section Sponsorship Dedicated page for your key products/services Display your specifications and technical data Exposure on up to 20 relevant section pages Dominate a specific section with your logo and Product Showcase Ferret homepage exposure Highlight unique selling points of products/ key services Access to more targeted sales leads for your key products Increased exposure to active buyers searching online Your logo and Product Showcase feature in top 4 position on relevant section page Increase targeted exposure in relevant markets $1,595 + GST $1,195 + GST per Section Category Sponsorship Your logo and product Showcase dominate core markets by sponsoring one of our key industry categories Your brand and core product display prominently on category front page Your logo featured on Ferret homepage $5,995 + GST per Category Display Rotating online display advertisements in the form of Leaderboards and Islands Increase exposure for your brand, product launch, special offer or catalogue Generate traffic to your site and capture customer information Various options available Email Marketing Rent our email newsletter list to send your sales message to a highly targeted audience of 6,000+ registered users and growing fast VIDEO A brief video clip highlighting any products/services you wish to promote visually Generate instant response to your product launch, special offer, catalogue or brochure download Visual representation of your offering means increased customer awareness and validation $3,995 + GST per send $995 per clip
Starter Package $2,495 + GST for 12 months Your full contact details in drop down box Your logo Company profile ONE PRODUCT showcase (SEE OVERLEAF) UnlimiteD submission of press RELEASE AND product articles
Dedicated page for your key product/services Product Showcases Exposure on 20 relevant SectioNs pages $1,595 + GST per additional Showcase for 12 months Highlight your unique selling points Drive purchasers to your website Display up to 4 photos Contact your company via enquiry email
Section Sponsorship $1,195 + GST per Section Your logo and Product Showcase feature in the top 4 positions on relevant section Increased targeted exposure in relevant markets
Category Sponsorship $5,995 + GST per Category Your logo and Product Showcase display prominently on category front page Your brand featured ON FERRET HOMEPAGE Be seen as a MARKET LEADER IN key product categories Be found first Increase exposure for your key product range
Display Advertising Animated or static, positioned within category, articles and free company pages (except for exclusively sold sections). Cost available upon application. Leaderboard 728 x 90 px Island 300 x 250 px Half page 300 x 600 px
Email Blast $3,995 + GST per send Dedicated email campaign sent to a highly targeted audience of 6,000+ registered subscribers
Video Have you got a video about your company, product, applications or services? Get it seen by your target market and place it on Ferret.com.au. $995 per video
Testimonials What Advertisers are Saying About Ferret We ve been using www.ferret.com.au for two years. By using Ferret s Product Showcases, Press Releases, and Sponsorship, they have helped us achieve not only high [search] rankings and have generated high quality click-throughs to our website and have generated direct sales enquiries by phone and email. We would definitely recommend Ferret to any business looking to achieve cost-effective results in online advertising John Hogg STL Warehousing Through Ferret we are not only presenting our product offering to key targets in the manufacturing and industrial sector, we also have a much higher ranking on Google for our key products. We are also noticing interest in our products from previously untapped niche industrial segments. Other benefits include the fact that results are easily measured, and high quality leads are delivered directly to the sales team. Brent Ramsay Marketing Fluke Australia Pty Ltd Ferret is a critical part of our advertising mix and provides us with a great opportunity to expose our range of spill control products to all sectors of Australian Industry. Ferret gives my business Spill Station excellent penetration on Google and the Ferret team made it all very easy. Nathan Cartwright Spill Station Australia Pty Ltd Our company has been using Ferret.com.au for 2 years now, together with the product show cases and press releases, we are extremely happy with the quality and number of leads we get from the Ferret site. It s a great form of advertising and getting your company and products out into the market. Scott Beel National Sales and Marketing Manager RCR International
Contact Us 02 9422 2833 Get your advertising campaign started now! Tim Francis Group Sales Manager 02 9422 2833 tim@catch.com.au call 02 9422 2833 or email