Empowering advisors through digital innovation

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1 Empowering advisors through digital innovation

2 Helping advisors transform the way they connect with clients Investors are increasingly seeking financial information the same way they seek other types of information digitally. At Jemstep, we believe digital solutions hold the most power when they are used to enhance the investoradvisor relationship not replace it. That s why we designed Jemstep Advisor Pro as an innovative digital platform that advances the way advisors connect with investors and run their businesses. Our digital platform allows advisors to prospect for and serve clients more efficiently, and to use cutting-edge digital technology to deliver their valued advice.

3 Furthering the reach of your advice Our open-architecture platform allows advisors the flexibility to use their own asset allocation models providing access to mutual funds, exchangetraded funds and other investment vehicles. Alternatively, advisors can choose from a range of available asset allocation models curated by industryleading investment managers. Jemstep Advisor Pro enables advisors to offer the appropriate investment models to meet the needs of a broad range of clients. Prospective clients are guided through a straightforward questionnaire that leads to a recommended model, and they can compare their current investment portfolio to that model to instantly see the potential benefit of working with an advisor. At Jemstep, we believe digital solutions hold the most power when they are used to enhance the investor-advisor relationship not replace it.

4 Increase your enterprise value We designed Jemstep Advisor Pro to integrate seamlessly with your existing business, from a prospect s first impression to a long-term client s ongoing relationship management. By configuring their investment models on our digital platform, advisors can more effectively reach prospective clients and drive business growth. Jemstep Advisor Pro integrates with an advisor s website, custodian, trading, CRM and other systems providing clients the features and user experience they desire. Access through advisor s website Account aggregation Personalized analysis Segmented offerings Smart electronic onboarding Client dashboard and self-service features Transparent holdings and performance reporting Grow AUM Converting leads Capitalize on marketing efforts, maximize cross-selling opportunities and increase conversions by directing prospects to an engaging and interactive online experience that has been designed to digitally onboard clients.

5 Intergenerational wealth transfer Deepening share of wallet Advisors lose approximately 70% of a client s business when wealth ownership transfers within a family. Jemstep Advisor Pro helps advisors maintain relationships and efficiently navigate the wealth transfer process. Advisors have more visibility into held-away accounts and, at the click of a button, clients can effortlessly transfer assets. Our multi-custodial platform allows for a smart transition approach that s streamlined for clients and avoids unnecessary transaction costs.

6 Reduce cost to serve Onboarding Cost efficiency The platform provides the efficiency and functionality necessary to reach millennials, the mass affluent, and other client segments currently under-served by advisors. It also allows advisors an easy, digital way to prospect for and electronically onboard the type of investors who make up their core client base today. Our flexible digital solution integrates seamlessly with existing systems and frees time for value-added services. Information captured on the platform passes directly to the advisor s CRM, custodian, portfolio management tools, and other systems, streamlining work flow and reducing the cost to serve clients. Clients are provided self-service capabilities to take care of requests online, which can reduce errors and costs to serve.

7 Segmented approach Compliance The platform enables advisors to provide a multi-tier investment offering to suit a broad range of client needs. As a client relationship grows and evolves, the client can be guided by the advisor to a more suitable recommendation with the click of a button, avoiding the need to open new accounts and minimizing turnover in the portfolio. The platform helps advisors create a repeatable, consistent process that is documented every step of the way, which is critical in helping to ensure that advisors are compliant with the latest audit and regulatory requirements. Suitability questions, alerts and other settings can be configured to reflect a firm s compliance needs.

8 Leveraging award-winning expertise and deep industry knowledge The rising tide of digital adoption, coupled with advances in technology, has changed the way financial advice is delivered. Jemstep has been at the forefront of digital innovation with a proven, four-year track record of delivering real value. In 2015, Jemstep won both the TD Ameritrade Veo Innovation Award and the WealthManagement.com category of Advisor-Support Technology. 1 Award winning Advance your online business in five easy steps Define your specifications Provide investment models Configure platform Test and approve Manage live service To learn more about how Jemstep can help you move your business forward, sales@jemstep.com. 1 Sources: T.D. Ameritrade Institutional, Veo Integrated Awards, Reuters, June 23, WealthManagement.com 2015 Industry Awards, Sept. 24, FOR INSTITUTIONAL INVESTOR USE ONLY NOT FOR USE WITH THE PUBLIC jemstep.com JSTEP-BRO-1 10/16 US12315

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