Education Partner Guide. Your solutions. Our technology. Smarter together.

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1 2016 Education Partner Guide Your solutions. Our technology. Smarter together.

2 Real Rewards, Starting Now Welcome to Intel Technology Provider Intel Technology Provider is a global membership program designed for businesses that resell or recommend Intel technology. A path to insights, rewards, and everything needed to help our partners sell Intel Education Solutions. Loaded with valuable information you can use, Intel Technology Provider provides access to a variety of benefits that directly impact your bottom line. Whether you sell to schools, governments, students or all three, and whether you build, buy or recommend products with Intel technology, Intel Technology Provider offers scalable benefits directly relevant to you. Receive the tools you need to grow your business, make more money and gain a competitive edge. This Intel Technology Provider Partner Guide will describe the how-to and tier benefits for education partners, and explain how they can maximize their membership with our new Education Specialty Benefits. As partners progress through the program, moving from Registered to Gold and Platinum, they unlock the benefits most beneficial to their business. Partners can unlock any set of benefits relevant to them as long as they have met the criteria to do so.

3 The right solutions from the right partner Intel is a technology company. But we re also the technology company that has been transforming learning in real-world classrooms for more than a decade in more than 100 countries. Our comprehensive education solutions go beyond devices and infrastructure to include professional learning for teachers, proven content for students, and software that builds real-world learning skills. And when you partner through Intel Technology Provider with Intel Education, you re not just getting proven solutions that you can tailor to each school or community - you are also getting co-marketing and co-selling tools that help you effectively share our story while simplifying marketing, purchasing and deployment. 10+ years of experience in over 100 countries, long-term relationships both local and global. Comprehensive, locally relevant solutions that improve customer retention. Helping you succeed by growing your business, gaining trust and earning rewards. GROWTH Every business is looking for ways to maximize their revenue opportunity, and expand their reach in the market. Intel Technology Provider will help you outpace the marketplace and lead with the latest technology and solutions. Develop your business through exclusive partner-only networking and matchmaking events and gain a competitive advantage with proven guidance from Intel experts, advanced sales and marketing tools, to stay ahead of industry trends and key market segments. Devices with a full spectrum of educational and security software pre-loaded. Strong co-marketing and co-selling tools that help you grow revenue. TRUST Solidify your role as the trusted expert to your customers. Leverage Intel Technology Provider to deepen your expertise and sales techniques to build and sell solutions, and strengthen your customer relationships. Promote your Intel partnership to reach new and existing customers with trusted and familiar Intel technology solutions. Simplified purchase and deployment, ongoing resources for your customers. REWARDS Purchase Intel technology and solutions to earn points, and receive exclusive partner-only promotions. Consider points as your currency to the most rewarding way to build your business. Simply use points towards Intel technology, marketing materials, demonstration units, events and travel. Like any good partnership, the more you put into it, the greater the reward. Broad ecosystem and matchmaking for complete solutions that deliver customer satisfaction.

4 How do I become an Intel Technology Provider? Intel Technology Provider offers a wealth of benefits to help you get a competitive advantage. Make sure you get the most out of the membership by progressing through the tiers. Intel Technology Provider offers support, knowledge, expertise, tools, and materials to keep you ahead of the competition and your customers coming back. Register your business on the Find an Intel Technology Provider online locator, and promote your business. Upgrade to Gold and Platinum to access fantastic benefits such as the ability to earn and spend points, invitations to partner events and plenty of help and advice from a dedicated account manager. SHIP STARTS HERE: intel.com/technologyprovider REGISTERED Partner materials Sales and marketing tools Priority technical support Online training Dedicated website Complete the Business Profile Questions Accept the Terms and Conditions to become a Registered Partner GOLD 50 Achieve 50 Complete the GOLD Business Profile Questions Points Events Face-to-face training Premium partner materials Sales and marketing tools Priority technical support Online training Dedicated website Receive a set of benefits including support, training and marketing materials. Gain access to additional benefits including points and partner events.

5 Tier benefit highlights Account management Partner with your dedicated account manager to help drive sales and solutions, stay ahead of industry trends and alert you to the latest opportunities. Your account manager can help you succeed with the highest level of personal service that meets your exact needs. PLATINUM 100 Achieve 100 Complete the PLATINUM Business Profile Questions Achieve a purchase volume of Intel sales Events Earn invitations to annual partner-only events offering the latest product information, face-toface training, and the opportunity to network with Intel executives. Points Greater performance brings greater rewards. At the Gold and Platinum tiers, partners can earn and spend points on Intel technology, events, travel, and marketing materials. Account management Platinum-only events Points multiplier Sales and marketing tools Priority technical support Online training Dedicated website Demonstrate technical and business leadership Events Face-to-face training Premium partner materials Gain access to the top range of benefits including points, account management and Platinum-only events. Training Access the latest online and face-to-face training courses to sharpen your knowledge and stay ahead of the competition. Partner materials Promote your partnership and grow your business with co-branded marketing materials, including banners, templates, posters, animation, and other promotional materials to help you drive demand. Sales and marketing tools Grow your business and leverage targeted sales and marketing tools and solutions to boost your sales and enhance your brand image and role as trusted advisor to your customers. Priority technical support Get quick answers to technical and membership questions with priority support via chat, , or phone, and advanced warranty service with replacement of Intel purchases before return of the defective part. Dedicated website A fully responsive website that features technical and sales information based on your own personal preferences, as well as membership information, promotions, training, industry research, and events.

6 Education tier benefits When it comes to education, our priority is building relationships with all ecosystem partners. Time and trust are needed to truly understand what s relevant and effective. After more than a decade of experience in over 100 countries, we ve built up a wealth of information and a vast network of experts. When you partner with Intel Education, you re getting solutions that work. For your customers, and also for you. Solutions that include professional development for teachers, proven content for students, and software that builds real-world learning skills. All supported by co-marketing and co-selling tools that help you effectively share our story. Because it s about transforming teaching and learning, and it s about partnering to deliver the best experience for your customers. GOLD and PLATINUM EDUCATION BENEFITS Education Solution Builder tool Education sales tools _ Education training courses _ REGISTERED EDUCATION BENEFITS Annual Profile Update Education co-marketing assets Annual Profile Update Education sales tools _ Education training courses _ Education co-marketing assets Education Solution Builder tool An application that helps partners deliver tailored solutions to education customers by first identifying a customer s needs. Tailored solutions are presented, with trade-offs for each one. And the tool helps create a deployment plan for successful installation with best practices. A support plan is also generated, and an evaluation plan is available for ensuring continuous improvement of the solution. Education sales tools Guides, catalogs, and presentations to help partners instill trust with education customers by helping them make informed decisions. Materials include quickreference guides, videos, and product comparisons that promote Intel-based solutions. Plus, catalogs featuring individual specifications and positioning of why each device is well-suited for teachers, students, and school IT departments. Education training courses Concise, web-based courses designed specifically to address partner challenges in growing their businesses in the education market. Example course topics include transforming education for the next generation, working with publishing partners to win deals, understanding educational technology research, and more. Click here to know more. Education co-marketing assets Persuasive data and messaging for selling-in solutions with your education customers, to help grow and expand your business. Includes Intel Education pass-through messaging for co-marketing efforts, campaign builder creative assets for education, and pass-through content targeted at end-users in a variety of languages.

7 Maximize your membership with Education Specialty Benefits In addition to the education-specific tier-level benefits, partners can qualify to unlock even more powerful Education Specialty Benefits. 1 To qualify, partners must first meet the criteria for membership status, sales volume, and training. These Specialty Benefits are new, and unrivaled for helping give education partners a competitive advantage in supplying complete solutions to their new and existing customers. EDUCATION SPECIALTY BENEFITS GOLD or PLATINUM membership status IA platform sales of units per year 25 Achieve minimum 25 Intel Education training credits including at least 3 reseller employees completing a minimum of 3 education training classes each Access to an Intel Educationtechnical technical specialist for deals units Education Specialist designation Intel Education Resources with concierge services for deals units Eligible for education partner success story initiative Education specialty track at Intel Channel Symposium 2, 3 Education theatre session at Intel Solutions Summit 2, 3 Education-in-a-box 2 1 Benefits may vary by geography. 2 This benefit is exclusively for Platinum members. 3 Training credits towards specialty applies.

8 Access to an Intel Education technical specialist For deals 2,000+ units, you can tap into the expertise of an Intel Education technical specialist. Our team of solution architects, education specialists and technical marketing engineers can help you confidently offer end-to-end solutions and cement your role as a trusted advisor. Education Specialist designation As part of this partnership, you will receive an Education Specialist designation to communicate your affiliation with Intel and your specific education expertise. The Education Specialist designation can be used to build trust with your customers, and to help attract new business. Intel Education Resources Intel Education Resources is a curated bundle of curriculum and content resources, available in multiple languages and OSes, which you can offer to your customers at no additional cost. For deals 3,000+ units, Intel will assist with sales training, customer presentations, file download and collateral customization. Participation in success stories Partners are given the opportunity to showcase their successes in conjunction with the Intel marketing team. Selected stories are professionally produced, cobranded, and published increasing a partner s visibility with existing and potential customers. Education specialty track at Intel Channel Symposium Platinum partners have the chance to get the latest updates and information on training and membership events. The education track at Intel Channel Symposium also features market insights, opportunity, solutions and promos in education where applicable. Education theatre session at Intel Solutions Summit As part of our partnership, we are providing Education Theatre Session at Intel Solutions Summit, which is Intel s largest channel event where Platinum Partners get the chance to hear the latest industry and Intel news, attend courses on new technologies and Intel products for education, and meet with a number of other Intel channel partners. Education-in-a-box Education-in-a-box is a comprehensive set of partner-only material that offers access to the latest tools & information about Intel Education solutions. It comprises of assets like a thumb-drive with education related resources that will be useful when communicating with potential customers. Carry the material with you when visiting schools and leverage the information to provide the insights that will enable them to make a purchase decision. To discover more about Intel Education, click here Terms & conditions apply.

9 2016 Intel Corporation Intel, the Intel logo, and Intel Technology Provider are trademarks of Intel Corporation in the U.S. and/or other countries. *Other names and brands may be claimed as the property of others. The term partner in this document is used to designate a marketing relationship between otherwise unaffiliated companies, as the term partner is commonly used in the technology industry. The term partner here does not denote a partnership, agency, distribution, joint venture or other similar arrangement between the parties. The parties are independent and have no authority to bind each other.