ETC Institute 725 W. Frontier Circle Olathe, Kansas (913) Annual Air Quality Awareness Survey Final Report.

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1 2015 Annual Air Quality Awareness Survey Final Report Conducted for Mid-America Regional Council by ETC Institute 725 W. Frontier Circle Olathe, Kansas (913) February 2016

2 Contents Executive Summary... i Section 1: Charts and Graphs... 1 Section 4: Tabular Data Section 5: Survey Instrument... 74

3 2015 Annual Air Quality Survey Executive Summary Overview and Methodology During December 2015, the Mid-America Regional Council (MARC) conducted an Annual Air Quality Survey of residents in the metropolitan Kansas City area. The survey is part of an ongoing effort to measure the impact that air quality education efforts have had on the public s overall awareness and behavior. The Annual Air Quality Survey provides a benchmark for objectively evaluating the sustained impact of air quality education. The survey has been conducted annually since The five-page survey was mailed to a stratified random sample of households in the metropolitan Kansas City area. The sample was stratified to ensure the completion of at least 80 surveys in each of the following counties: Wyandotte and Johnson Counties in Kansas and Clay, Platte and Jackson Counties in Missouri. The mailed survey included a postage paid return envelope, cover letter explaining the purpose of the survey and where residents could complete the online version of the survey. The survey was posted online at: Approximately three weeks after the surveys were mailed, residents who received the survey were contacted by phone. Those who indicated that they had not returned the survey or completed it online were given the option of completing it by phone. A total of 406 households completed a survey. The results for the random sample of 406 households have a 95% level of confidence with a precision of at least +/- 4.8%. The overall survey results were weighted based upon the actual population of each County to derive the regional totals that are reflected in this report. Major findings from the 2015 Annual Air Quality Survey are highlighted on the following pages. A complete set of the results are provided in the next three sections of this report. Comparisons with previous years are addressed in the TREND DATA graphs. Items identified as statistically significant changes were changes of more than 4.8% from 2014 to ETC Institute (February 2016) Page i

4 Major Findings PERCEPTIONS OF AIR QUALITY IN THE KC METRO AREA Sixty-six percent (66%) of the residents surveyed were very or somewhat concerned about the health consequences of poor air quality in the Kansas City area. This was the same percentage as in While not statistically significant from year-to-year, this continues a steady downward general trend which has taken place since 1998, when 88% of residents surveyed were very or somewhat concerned about the health consequences of poor air quality in the Kansas City area. Twenty-four percent (24%) of residents felt air pollution in the Kansas City area was getting much worse or getting somewhat worse, 48% felt it was staying the same, 8% felt it was getting somewhat better, 3% felt it was getting much better and 17% did not know. PERCEIVED IMPORTANCE OF SKYCAST, OZONE ALERT DAYS AND THE REDUCTION OF AIR POLLUTION Most residents (97%) felt it was very important or somewhat important for local television news stations to provide Skycast (ozone alert) information to the public. This was a statistically significant increase from 92% that was reported in Eighty-five percent (85%) of residents felt it was very important or somewhat important to know that it was an Ozone Alert Day in the Kansas City area. The percentage of residents who felt it was important to know it was an Ozone Alert Day in the Kansas City area showed a strong, statistically significant increase from the 71% who reported feeling this knowledge was important in The number one reason residents felt it was important to reduce air pollution was the health effects (52%). Residents also felt it was important to reduce air pollution because of global warming/climate change (39%). IMPACT OF AIR QUALITY EDUCATION EFFORTS Sixty-five percent (65%) of residents indicated they remembered hearing about Ozone Alert Days during the previous summer; the percentage of residents who remembered hearing about an Ozone Alert Day decreased from 75% reported in This represents a continued, statistically significant decrease from 80% in 2013 and 75% in Twenty-six percent (26%) of residents indicated that they had seen or heard promotional materials about air quality in the Kansas City area during the past year. This was a statistically significant decrease of 17% from 43% of residents who reported seeing or hearing any promotional materials about air quality in This year s decrease comes after responses to this question have remained stable (32-35%) for six years and showing a significant increase in ETC Institute (February 2016) Page ii

5 The most frequent source of promotional media for air quality information was the television news/weather (80%). Some of the other more frequent sources were: radio (33%), KC Scout message boards (25%), commercial TV advertising (24%), bus advertisements (22%), and billboards (21%). The percentage of residents who reported seeing promotional media showed a strong statistically significant increase from 2014 to 2015 in one area: commercial TV advertising (+12%). Statistically significant decreases were seen in the following areas: radio (-6%) and bus advertisements (-6%). Seventy-seven percent (77%) of residents felt their level of awareness about air quality issues in the Kansas City area was the same compared to last year, 15% felt they were more aware, 5% felt they were less aware, and 3% did not know or indicated the question was not applicable to their situation because they did not live in the area during the last year. The percentage of residents who felt they were more aware of air quality issues stayed the same as in Fifty-six percent (56%) of residents had seen Skycast information during weather forecasts on their local television news. This was a statistically significant decrease of 6% from 62% in Five percent (5%) of residents reported they had heard about the AirQ program. This is not statistically significant from what was reported in WILLINGNESS TO IMPROVE AIR QUALITY The activities that residents were most willing to do on an Ozone Alert Day, based upon the combined percentage of residents who were very willing and willing, were: o fill up their car with gasoline in the evening rather than the day (86%) o not overfilling or topping off their gas tank (86%) o postpone mowing their lawn (84%) o postpone the use of paints or solvents (81%) o not using lighter fluid on an outdoor grills (79%) In terms of statistically significant findings, the activities that residents reported they were more willing to do compared to 2014 were: o postpone mowing their lawn (+7%) o carpool (+6%) o postpone errands (+6%) o postpone use of paint or solvents (+6%) o not overfilling or topping off their gas tank (+5%) Residents also indicated a statistically significant less willing response toward using public transportation (-6%) compared to ETC Institute (February 2016) Page iii

6 ACTIONS RESIDENTS CURRENTLY TAKE TO IMPROVE AIR QUALITY The actions that residents reported doing regularly last summer to help reduce air pollution even if it was not an Ozone Alert Day were: not overfilling or topping off their gas tank (60%), filling up their gas tanks in the evening instead of during the day (58%), postponing mowing their lawn (52%), postponing errands/making fewer trips (50%) and not using lighter fluid on an outdoor grill (50%). The percentage of residents who reported they participated in these activities regularly increased in a statistically significant way in 6 of 11 areas from 2014 to 2015: postponing use of paint or solvents (+13%), postponing mowing their lawn (+10%), not overfilling or topping off their gas tank (+8%), filling up their gas tanks in the evening (+7%), not using lighter fluid on an outdoor grill (+6%), and turning off the engine if idling more than 30 seconds (+6%). The percentage of residents who reported they participated in these activities regularly decreased in a statistically significant way in one area from 2014 to 2015: use of public transportation (-6%). The following situations would motivate residents most to take action to help reduce air pollution: o health effects of air pollution (88%) o feeling the action is the right thing to do or good for the environment (86%) o reducing smog (84%) o saving money (83%) SUPPORT OF GOVERNMENT EFFORTS TO HELP REDUCE GAS EMISSIONS Seventy-four percent (74%) of the residents surveyed supported efforts by the municipal or county government to help reduce greenhouse gas emissions; this was a statistically significant decrease of 7% from 81% in The top three strategies that residents felt the government should use to help reduce greenhouse emissions were: using energy from renewable sources (82%), planting more trees (81%), and educating about reducing greenhouse gases (78%). OTHER FINDINGS The top three sources that residents most preferred to receive information about air quality in the community were: television (71%), the radio (38%) and an internet source that is easy to find (29%). Forty-four percent (44%) of residents thought the natural environment would be better in the future, 31% did not, and 25% did not know. ETC Institute (February 2016) Page iv

7 Section 1: Charts and Graphs ETC Institute (February 2016) Page 1

8 Q1: On average, how many days per year do you think Metropolitan Kansas City's Air Pollution levels fails to meet the health standards set in the Environmental Protection Agency? By percentage of respondents 1-5 Days 19% 6-10 Days 13% Zero 13% (Air is always healthy) Days 8% Days 5% Sources: ETC Institute (2015 Survey) 21+ Days 18% Don't Know 24% ETC Institute (February 2016) Page 2

9 Q2: How concerned are you about the health consequences of poor air quality in the Kansas City area? By percentage of respondents Very concerned 31% Somewhat concerned 35% Not sure 11% Not concerned 24% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 3

10 Q2: Percentage of Residents Who Were Very or Somewhat Concerned About the Health Consequences of Poor Air Quality in the Kansas City Area 100% 80% 60%! 88% 69%! By percentage of respondents 64%! 69%! 66% 66%!! 40% 20% 0% TREND DATA Sources: ETC Institute (Surveys from 1998, 2011 to 2015) ETC Institute (February 2016) Page 4

11 Q3: Do you or does anyone in your household have a breathing or respiratory problem? By percentage of respondents Yes 29% No 71% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 5

12 Q4: Do you think air pollution in the Kansas City area is: Staying the same 48% By percentage of respondents Getting somewhat worse 19% 8% Getting somewhat better Getting much better 3% Don't know 17% Getting much worse 5% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 6

13 100% Q5: Percentage of Residents Who Remembered Hearing About OZONE ALERT Days During the Previous Summer 92% By percentage of respondents 80% 75% 79% 80% 75% 65% 60% 40% 20% 0% Sources: ETC Institute (Surveys from 1998, 2011 to 2015) TREND DATA ETC Institute (February 2016) Page 7

14 Q6: What do you think "OZONE ALERT" day means? By percentage of respondents High ozone levels in the air 56% Air is dirty/polluted 31% Hole in ozone layer made it unhealthy to be outside 26% High mold/pollen levels in the air 17% High tire particle counts in the air 13% Other 2% Sources: ETC Institute (2015 Survey) 0% 20% 40% 60% ETC Institute (February 2016) Page 8

15 Q7: Have you seen or heard the phrase "OZONE ALERT" used to describe air quality in the Kansas City area from any of the following sources? By percentage of respondents Morning TV 59% Evening TV 53% Radio 31% KC Scout message boards 21% Newspaper 16% Website 12% Social media 10% Sources: ETC Institute (2015 Survey) 0% 20% 40% 60% 80% ETC Institute (February 2016) Page 9

16 Q7a: Which ONE of these sources do you consult most often? by percentage of respondents Morning TV 35% Radio 11% Evening TV 23% Sources: ETC Institute (2015 Survey) Website 8% KC Scout message board 5% Social media 5% Newspaper 7% Not provided Other 5% 2% ETC Institute (February 2016) Page 10

17 Q8: Percentage of Residents Who Had Seen or Heard Any Advertisements, Public Service Announcements, Brochures, Billboards, Radio or Other Promotional Media About Air Quality in the Kansas City Area During the Past Year 100% By percentage of respondents 80% 60% 43% 40% 25% 32% 32% 35% 26% 20% TREND DATA 0% Sources: ETC Institute (Surveys from 1999, 2011 to 2015) ETC Institute (February 2016) Page 11

18 TV news/weather Radio KC Scout message Bus advertisements Ads in newspapers, etc. Commercial TV Advertising Billboards Brochures Sporting KC TV sponsorship Royals radio sponsorship Internet (other than social media) Other Q8a: What types of promotional media have you seen or heard? 4% 26% Not asked in % 21% 25% 3% 13% 26% 28% 22% 24% 18% 25% 19% 19% 13% 15% 17% 12% 24% 18% 22% 12% 23% 21% 5% 4% 5% 8% 5% 5% Not asked previously 1% 9% Not asked previously 14% 5% 5% 3% 3% By percentage of respondents 68% 59% 43% 39% 33% 33% 36% 77% 81% 80% TREND DATA 0% 20% 40% 60% 80% 100% Sources: ETC Institute Survey (Surveys from 2006, 2012 to 2015) ETC Institute (February 2016) Page 12

19 Q8b: What one of the promotional media is your most frequent source of information about air quality? by percentage of respondents TV news/weather 61% Commercial TV ads 2% Bus advertisements 2% Ads in print media 4% Radio 13% 14% Internet (other than social media) KC Scout message board 6% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 13

20 Q9: Which THREE of the following sources would you MOST prefer to receive information about air quality in your community? By percentage of respondents who selected the item as one of their top three choices Television Radio Internet source that is easy to find Kansas City Star Facebook Specific telephone number to get information Your local newspaper Utility bill City newsletter Child's school Twitter 19% 17% 14% 10% 8% 8% 6% 5% 5% 29% 38% 71% 0% 20% 40% 60% 80% 100% Sources: ETC Institute (2015 Survey) 1st Choice 2nd Choice 3rd Choice ETC Institute (February 2016) Page 14

21 Q10: Compared to last year, how would you rate your level of awareness concerning air quality issues in the Kansas City area? By percentage of respondents More aware 15% Not applicable/don't know 3% Less aware 5% Same level awareness 77% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 15

22 100% Q11: Percentage of Residents Who Have Seen SKYCAST Information During Weather Forecasts on Local Television News By percentage of respondents 80% 74% 60% 55% 59% 55% 62% 56% 40% 20% 0% Source: ETC Institute Surveys (Surveys from 2001, 2011 to 2015) TREND DATA ETC Institute (February 2016) Page 16

23 Q11a: Percentage of Residents Who Have Seen SKYCAST Information on Local Television Stations By percentage of respondents who had seen SKYCAST information 32% 44% Fox - Channel 4 46% 40% 47% 43% 19% 35% ABC - Channel 9 37% 46% 45% 43% 30% CBS - Channel 5 30% 38% 37% 44% 50% 32% NBC - Channel 41 29% 46% 30% 35% 4% 3% Other 2% 0% 1% 3% 0% 20% 40% 60% Source: ETC Institute Surveys (Surveys from 2001, 2011 to 2015) 59% TREND DATA ETC Institute (February 2016) Page 17

24 Q11b: How Important Residents Think It Is for Local Television News to Provide SKYCAST Information Very important 72% By percentage of respondents Not important 2% Not sure 1% Sources: ETC Institute (2015 Survey) Somewhat important 25% ETC Institute (February 2016) Page 18

25 Q12: When do you think is the BEST time of day to fill your vehicle's gasoline tank during the ozone season? By percentage of respondents Afternoon 3% 2015 Morning 38% Evening 46% Don't know 13% 2014 Morning 38% Afternoon 1% 2013 Morning 33% Evening 51% Don't know 10% Sources: ETC Institute (Surveys from 2013 to 2015) Evening 56% Don't know 10% TREND DATA ETC Institute (February 2016) Page 19

26 Q13: When do you think is the BEST time of day to mow your lawn during ozone season? By percentage of respondents Afternoon 3% 2015 Morning 42% Evening 45% Don't know 11% Afternoon 1% 2014 Morning 38% Afternoon 1% 2013 Morning 35% Evening 50% Don't know 11% Evening 49% Don't know 15% Sources: ETC Institute (Surveys from 2013 to 2015) TREND DATA ETC Institute (February 2016) Page 20

27 Q14: Can you think of anything that can be done to reduce the amount of fumes released when filling your gas tank? By percentage of respondents Yes 28% Don't know 1% No 70% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 21

28 Q15a: Willingness of Residents to Do Various Activities on an OZONE ALERT Day in the Kansas City Area (Residents rated their willingness on a scale of 1-5 where 5 was "very willing" and 1 was "not willing") By percentage of respondents who were "very willing" or "willing" Fill up car in evening Not overfill/ top off gas tank Postpone mowing the lawn Postpone use of paint or solvents Not use lighter fluid on outdoor grill Postpone errands/make fewer trips Turn off engine if idling >30 seconds Set thermostat five degrees higher Carpool Use a bicycle or walk Use public transportation Other activities 23% 29% 46% 86% 86% 84% 81% 79% 73% 71% 63% 100% 0% 20% 40% 60% 80% 100% Sources: ETC Institute (2015 Survey) "Very Willing" "Willing" ETC Institute (February 2016) Page 22

29 Q15a: Willingness of Residents to Do Various Activities on an OZONE ALERT Day in the Kansas City Area (Residents rated their willingness on a scale of 1-5 where 5 was "very willing" and 1 was "not willing") By percentage of respondents who were "very willing" or "willing" Carpool Postpone mowing their lawn Not use lighter fluid on outdoor grill Fill up car in the evening Not "top off" their gas tank Use public transportation % 26% 29% 26% 27% 23% Sources: ETC Institute Surveys (Surveys from 2000, 2009 to 2015) 29% 47% 48% 40% 40% 46% 80% 87% 86% 84% 77% 84% 82% 84% 83% 81% 77% 79% 83% 89% 87% 85% 82% 86% 82% 87% 86% 84% 81% 86% 0% 20% 40% 60% 80% 100% TREND DATA ETC Institute (February 2016) Page 23

30 Q15a (CONTINUED): Willingness of Residents to Do Various Activities on an OZONE ALERT Day in the Kansas City Area (Residents rated their willingness on a scale of 1-5 where 5 was "very willing" and 1 was "not willing") By percentage of respondents who were "very willing" or "willing" Use bicycle or walk % 20% 29% 27% 25% 29% Postpone Errands Set thermostat 5 degrees higher Postpone use of paint or solvents % 71% 71% 64% 67% 73% 72% 69% 65% 62% 61% 63% 83% 86% 83% 79% 75% 81% Turn off engine if idling >30 seconds % 71% 71% 70% 69% 71% 0% 20% 40% 60% 80% 100% Sources: ETC Institute Surveys (Surveys from 2000, 2003, 2004, 2007, 2009, 2011 to 2015) TREND DATA ETC Institute (February 2016) Page 24

31 Q15b: Actions Kansas City Area Residents Regularly Did Last Summer (Even if it was NOT an Ozone Alert Day) By percentage of respondents Not overfill/ top off gas tank Fill up car in evening 60% 58% Postpone mowing the lawn Postpone errands/make fewer trips Not use lighter fluid on outdoor grill Turn off engine if idling >30 seconds Postpone use of paint or solvents 52% 50% 50% 46% 46% Set thermostat five degrees higher 37% Use a bicycle or walk Carpool 19% 17% Use public transportation 11% Other activities 6% Sources: ETC Institute (2015 Survey) 0% 20% 40% 60% ETC Institute (February 2016) Page 25

32 Q15c: Actions Kansas City Area Residents Did Last Summer Only Because It was an Ozone Alert Day By percentage of respondents Fill up car in evening Postpone mowing the lawn Not overfill/ top off gas tank Postpone errands/make fewer trips Postpone use of paint or solvents Set thermostat five degrees higher Turn off engine if idling >30 seconds Not use lighter fluid on outdoor grill 30% 28% 26% 23% 20% 18% 18% 17% Use a bicycle or walk Carpool Use public transportation Other activities 8% 5% 4% 5% 0% 10% 20% 30% 40% 50% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 26

33 Q16: Importance of Knowing When It Is an OZONE ALERT Day in the Kansas City Area By percentage of respondents Very important 50% Not important 10% Somewhat important 35% Not sure 5% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 27

34 Q17: Have you heard about the AirQ Program? By percentage of respondents 2015 Yes 5% No 95% Yes 7% Not provided 1% Yes 6% Not provided 1% No 92% No 93% Sources: ETC Institute (Surveys from 2013 to 2015) TREND DATA ETC Institute (February 2016) Page 28

35 Q18: Level of Motivation Various Situations Would Give Residents to Reduce Air Pollution in the Kansas City Area (Residents rated their motivation on a scale of 1-5 where 5 was "a lot motivated" and 4 was "motivated") By percentage of respondents who indicated they were "a lot motivated" or "motivated" Health effects of air pollution Feeling action is right thing to do Reducing smog Knowing that you could save money Knowing action you do is easy Knowing an Ozone Alert issued Energy independence Reducing your carbon footprint Global warming/climate change Knowing local government is developing a climate protection plan Knowing about new regulations 50% 88% 86% 84% 83% 81% 80% 77% 73% 71% 65% 0% 20% 40% 60% 80% 100% Sources: ETC Institute (2015 Survey) "A lot Motivated" "Motivated" ETC Institute (February 2016) Page 29

36 Q19: Reasons Residents Felt It Was Important Reasons to Reduce Air Pollution By percentage of respondents who selected the item as one of their top two choices Health effects of air pollution 52% Global warming/climate change 39% Reducing smog Knowing that you could save money Feeling action is right thing to do Energy independence Reducing your carbon footprint Knowing local government is developing a climate protection plan Knowing an Ozone Alert issued Knowing action you do is easy Knowing about new regulations 19% 17% 15% 10% 10% 5% 5% 4% 1% 0% 10% 20% 30% 40% 50% 60% Sources: ETC Institute (2015 Survey) 1st Choice 2nd Choice ETC Institute (February 2016) Page 30

37 Q20: Do you or would you support efforts by the municipal/county government to reduce greenhouse gas emissions? By percentage of respondents 2015 Yes 74% 2014 Yes 81% No 14% Not provided 12% 2013 Yes 77% No 13% Not provided 5% Sources: ETC Institute (Surveys from 2013 to 2015) No 17% Not provided 6% TREND DATA ETC Institute (February 2016) Page 31

38 Q20a: Which of the following do you think should be the top strategies your municipal or county government should use to reduce greenhouse gas emissions? By percentage of respondents (multiple selections could be made) Use energy from renewable sources Plant more trees Educate about reducing greenhouse gases Improve public transit Establish energy efficient building codes Increase opportunities for people to walk/bike Plant wildflowers/grasses to reduce mowing Policies to promote more efficient land use Buy Energy Star office equipment Develop Car Sharing/Bicycle Sharing opportunities 82% 81% 78% 74% 71% 66% 62% 61% 57% 55% Other 5% Sources: ETC Institute (2015 Survey) 0% 20% 40% 60% 80% 100% ETC Institute (February 2016) Page 32

39 Q21: Do You Think That Our Natural Environment Will Be Better in the Future? By percentage of respondents Yes 44% No 31% Don't know 25% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 33

40 Demographics ETC Institute (February 2016) Page 34

41 Age of Respondents By percentage of respondents years 25% years 25% Under 35 14% 65 or older 16% years 20% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 35

42 Average Distance of Normal Daily Commute (one way) By percentage of respondents Not employed 35% Less than 5 miles 15% More than 30 miles 7% miles 9% 5-10 miles 15% miles 8% miles 11% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 36

43 Number of Vehicles Owned by Household By percentage of respondents Cars 53% SUVs 26% Sources: ETC Institute (2015 Survey) Trucks 21% ETC Institute (February 2016) Page 37

44 County Where Respondents Live By percentage of respondents Jackson 41% Clay 13% Wyandotte 7% Platte 8% Johnson, KS 31% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 38

45 How long have you lived in the Kansas City area? By percentage of respondents years 8% years 8% 6-10 years 7% years 17% 5 years or less 6% Sources: ETC Institute (2015 Survey) 31+ years 55% ETC Institute (February 2016) Page 39

46 Race/Ethnicity By percentage of respondents (multiple selections could be made) White 72% African American 20% American Indian 3% Asian/Hawaiian 3% Other 5% 0% 20% 40% 60% 80% 100% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 40

47 Are you or other members of your household of Hispanic or Latino ancestry? By percentage of respondents Yes 11% No 89% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 41

48 Gender of Respondents By percentage of respondents Male 49% Female 51% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 42

49 Households with Children 17 Years or Younger By percentage of respondents Yes 23% No 77% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 43

50 Would you be interested in receiving an to notify you when it is an Ozone Alert Day? By percentage of respondents Yes 30% No 70% Sources: ETC Institute (2015 Survey) ETC Institute (February 2016) Page 44

51 Section 2: Tabular Data ETC Institute (February 2016) Page 45

52 Q1. On average, how many days per year do you think metropolitan Kansas City's air pollution levels fail to meet the health standards set by the Environmental Protection Agency? Q1. On average, how many days per year do you think metropolitan Kansas City s air pollution levels fail to meet the health standards set by the Environmental Protection Agency? Number Percent Zero (air is always healthy) % 1-5 days % 6-10 days % days % days % More than 20 days % Don't know % Total % Q2. How concerned are you about the health consequences of poor air quality in the Kansas City area? Q2. How concerned are you about the health consequences of poor air quality in the Kansas City area? Number Percent Very concerned % Somewhat concerned % Not sure % Not concerned % Total % Q3. Do you or does anyone in your household have a breathing or respiratory problem? Q3. Do you or does anyone in your household have a breathing or respiratory problem? Number Percent Yes % No % Total % ETC Institute (February 2016) Page 46

53 Q4. Do you think air pollution in the Kansas City area is: Q4. Do you think air pollution in the Kansas City area is: Number Percent Getting much worse % Getting somewhat worse % Staying the same % Getting somewhat better % Getting much better % Don't know % Total % Q5. Do you remember hearing about any "OZONE ALERT" days this past summer? Q5. Do you remember hearing about any OZONE ALERT days this past summer? Number Percent Yes % No % Total % ETC Institute (February 2016) Page 47

54 Q6. What do you think an "OZONE ALERT" day means? Q6. Means: Number Percent High mold/pollen levels in the air % High tire particle counts in the air % High ozone levels in the air % The hole in the ozone layer has made it unhealthy to be outside % The air is dirty/polluted % I don't know what an "Ozone Alert" day means % Other meaning % Total 630 Q6. Other meaning: Q6 Other meaning (please specify): Number Percent High humidity % High smog level % Too much hot air % The heat combined with air pollutants has made it unsafe to be outside % Ozone depletion % When the heat is excessive and could potentially cause hazards to one s health % Total % ETC Institute (February 2016) Page 48

55 Q7. Have you seen or heard the phrase "OZONE ALERT" used to describe air quality in the Kansas City area from any of the following sources? Q7 Source: Number Percent Newpaper % Radio % Morning television % Evening television % Website % KC Scout lighted highway message boards % Social Media (Twitter, Facebook, etc.) % Other source % Total 836 Q7. Other source: Q7_Other source Number Percent Bus advertisement % Word of mouth % School % Weather alert on cellphone % Digital bus signage % Weather Application on my phone % Total % Q7a. Referring to the list in Question 7, write the number of the ONE source you consult most often: Q7a. Which ONE of those sources do you consult most often? Number Percent Morning television % Evening television % Radio % Website % Newspaper % KC Scout lighted highway message boards % Social Media (Twitter, Facebook, etc.) % Other source % Not provided % Total % ETC Institute (February 2016) Page 49

56 Q8. Have you seen or heard any advertisements, public service announcements, brochures, billboards, radio or other promotional media about air quality in the Kansas City area during the past year? Q8. Have you seen or heard any advertisements, public service announcements, brochures, billboards, radio or other promotional media about air quality in the Kansas City area during the past year? Number Percent Yes % No % Don't know % Total % Q8a. [IF YES to question #8]: What types of promotional media have you seen or heard? Q8a What types of promotional media have you seen or heard? Number Percent Billboards % Advertisements in newspapers, magazines or other print media % Television news/weather % Commercial TV advertising % Sporting KC television sponsorship % Bus advertisements % Brochures % Radio % Royals radio sponsorship % KC Scout lighted highway message boards % Internet (other than social media) % Total 269 Q8a. Other media: --- No Response --- Q8b. Using the list from Question 8a above, write the number of the ONE promotional media that is your most frequent source of information about air quality: Q8b. Which ONE promotional media is your most frequent source of information about air quality? Number Percent Television news/weather % Internet (other than social media) % Radio % KC Scout lighted highway message boards % Advertisements in newspapers, magazines or other print media % Commercial TV advertising % Bus advertisements % Total % ETC Institute (February 2016) Page 50

57 Q9. Which THREE of the following sources would you MOST prefer to receive information about air quality in your community? Q9 1st Number Percent Internet source that is easy to find % Facebook % Twitter % % Specific telephone number to get information % City newsletter % Utility bill % Your local newspaper % Kansas City Star % Television % Radio % Child's school % None chosen % Total % Q9. Which THREE of the following sources would you MOST prefer to receive information about air quality in your community? Q9 2nd Number Percent Internet source that is easy to find % Facebook % Twitter % % Specific telephone number to get information % City newsletter % Utility bill % Your local newspaper % Kansas City Star % Television % Radio % Child's school % None chosen % Total % ETC Institute (February 2016) Page 51

58 Q9. Which THREE of the following sources would you MOST prefer to receive information about air quality in your community? Q9 3rd Number Percent Internet source that is easy to find % Facebook % Twitter % % Specific telephone number to get information % City newsletter % Utility bill % Your local newspaper % Kansas City Star % Television % Radio % Child's school % None chosen % Total % Q9. Which THREE of the following sources would you MOST prefer to receive information about air quality in your community? (sum of top 3) Q9 Sum of top 3 choices Number Percent Internet source that is easy to find % Facebook % Twitter % % Specific telephone number to get information % City newsletter % Utility bill % Your local newspaper % Kansas City Star % Television % Radio % Child's school % None chosen % Total 1029 ETC Institute (February 2016) Page 52

59 Q10. Compared to last year, would you say you: Q10. Compared to last year, would you say you: Number Percent Are more aware of air quality issues in the Kansas City area % Have about the same level of awareness of air quality issues % Are less aware of air quality issues in the Kansas City area % Not applicable (did not live in the Kansas City area last year) % Total % Q11. Have you seen Ozone "SKYCAST" information during the weather forecast on local television news? Q11. Have you seen Ozone SKYCAST information during the weather forecast on local television news? Number Percent Yes % No % Don't know % Total % Q11a. [IF YES to Question #11]: On which TV stations have you seen "SKYCAST" information? Q11a NBC - Channel 41 Number Percent NBC - Channel % CBS - Channel % Fox - Channel % ABC - Channel % Other TV station % Total 387 Q11a. Other TV station Q11a Other_TV_station Number Percent Channel % CH % Chn 6 fox % % Not sure, watch all these % Total ETC Institute (February 2016) Page 53

60 Q11b. [IF YES to question #11]: How important do you think it is for local television stations to provide "SKYCAST" information? Q11b. How important do you think it is for local television stations to provide SKYCAST information? Number Percent Very important % Somewhat important % Not sure % Not important % Total % Q12. When do you think is the BEST time of day to fill your vehicle's gasoline tank during the ozone season (the ozone season begins April 1st and ends October 31st)? Q12. When do you think is the BEST time of day to fill your vehicle s gasoline tank during ozone season (the ozone season begins April 1st and ends October 31st)? Number Percent Morning (before noon) % Afternoon (noon-6pm) % Evening (6pm-midnight) % Don't know % Total % Q13. When do you think is the BEST time of day to mow your lawn during the ozone season (the ozone season begins April 1st and ends October 31st)? Q13. When do you think is the BEST time of day to mow your lawn during ozone season (the ozone season begins April 1st and ends October 31st)? Number Percent Morning (before noon) % Afternoon (noon-6pm) % Evening (6pm-midnight) % Don't know % Total % Q14. Can you think of anything that can be done to reduce the amount of fumes released when filling your gas tank? Q14. Can you think of anything that can be done to reduce the amount of fumes released when filling your gas tank? Number Percent Yes % No % Don't know % Total % ETC Institute (February 2016) Page 54

61 Q14. If YES, what can be done? Q14 IF YES what can be done? Avoid topping off. Better pumps. Better quality pumps. Better seals on the pumps themselves. Cap the funnel. Capture system could be in use here. Capture system. Carpooling. Change the gas entry points in vehicles to where they are somehow sealed once the gas pump is placed inside the gas tank. Come up with some kind of vacuum system to suck fumes back up or some type scrubbing system to catch the fumes. Connect a fume recovery system to the gas pump. Diff nozzle & hoes system. Different gas pump fittings. Do in cooler parts of day. DO NOT TOP OFF. Do not top off the gas tank. Do so at coolest daytime temps. Don't top it off. Don't fill it to the top. Don't overfill. Don't overfill the tank and do it in the evening. Don't overfill the tank; put the handle on automatic stop. Ensure that the pump spigot has a rubber seal to block fumes. Don't overfill. Don't overfill. Fuel pump handles should have an accordion rubber cover to reduce fumes from escaping around the fuel tank and handle. Don't over fill tank. Don't overfill and fuel at night. Don't spill gasoline. Don't top it off. Don't top it off. Don't top off. Don't top off and don't spill. Don't top off. Don't top off. Don't top off. Don t fill when weather is hot or high alert day. Don t over fill. Don t over fill it. Don t top it off. Don t top it off. Don t top it off and not fill as often. Don t top off. Don t top off or overflow. Drive a vehicle with fume trap in fill valve. Don't top off tank or overfill. Drive an EV, like I do. Driving an electric car. Early in the morning, when it s not so hot Early morning. Electric car. Electric car or don't use fuel. Electric cars. Evening. ETC Institute (February 2016) Page 55

62 Q14. If YES, what can be done? (cont.) Q14 IF YES what can be done? (Cont.) Fill at night when cooler, protective flange on nozzle. Fill it at the right time. Fill it in the morning. Fill tank up in cooler part of the day. Fill up tank while car is off. Filling it at the recommended time of day. Filling tank when cooler part of the day. Fill-up coolest time of day. Filter in the gas pumps. Filter on car. Fume capturing cover for gas tank hoses. Fume catcher on gas nozzle. Gas closure/spring loaded closure on the gas tank opening. Gas fitters. Gas nozzle should have a fume extractor and cars should have it also. Gas nozzles need airtight nozzle attachment. Gas pump cover thing to help reduce fumes. Gas pumps similar to St Louis pumps. Go slow. Have some sort of cover on the pump nozzle that has a filter or suction to capture the fumes. If you fill up in the evening when the sun goes down. In Oregon they have those plastic things on the gas pumps. Increase mpg, so fill-ups are less; some sort of fume capture system on the delivery system. Install vapor capture lines at filling stations. Just fill it. Keep the pump in the gas tank. Laws. Let the gas pump into your car at the slowest speed setting on the handle of the gas pump. Make sure that the rubber ring around the nozzle is secure over the hole. Wait a sec before pulling out nozzle when done. Make sure pump is all the way in before pumping gas, make sure pump is shut off before pulling out nozzle. Make sure you use a pump with a cap on it and don t overfill your car. MAKING SURE THE SEAL IS ON CORRECTLY. Making sure the pump is all the way into the gas hole. making sure the cover is placed right on the pump. Many pumps don't have the shield covering the spout. I don't know if that's a requirement, but it would seem to help block fumes if it was present. MORE E85. More electric cars. More filters. Move to electric vehicles and decrease our reliance on fossil fuels. Never top off tank. No topping off. Not going past full when it automatically shuts off. Not over filling or top off. Not run your car when filling and not topping off. Not topping off the tank. NOZZEL PROTECTOR. NOZZLE. Place the outer seal to prevent fumes in. Possibly have a secondary fuel tank where fumes are released there and burns off by way of the engine. However, input area would need to be somehow sealed as fuel is added. ETC Institute (February 2016) Page 56

63 Q14. If YES, what can be done? (cont.) Q14 IF YES what can be done? (Cont.) Protector on nozzle. Pump gas in the evening. Purchase an electric car. Put something on end of nozzle to allow fuel. Putting like a seal over it. Recovery system on the fuel gas pumps. Rubber cover for fill spout on the car. Run the pump slow. Sleeve on pumps. Sleeves to prevent fumes from escaping. Some type of vacuum style hose attached to the pump handle that could help to take in the fumes as you fill gasoline? St. Louis has the reclaim hoses on the gasoline hoses and nozzles. Wonder why we don't? Staying and monitoring your fill at the pump. Staying at the pump and keep it close to the filling. SUV's. THERE IS A SPECIAL HOSE THAT HELPS IMPROVE AIR QUALITY. Time of day you fill up and it should be in the evening. Top it off. Use the type of equipment used on the west coast. Used the right kind of pump. Using a vapor recovery system. Vapor recovery. Vapor recovery systems. Vapor recovery. Vapor recovery. You could require the sealing nozzles such as STL uses. But many people, including myself, unseal them to top off their tank. Might require pumps to slow down the rate dispensing fuel during times of the day that are affected most by the ozone issue. ETC Institute (February 2016) Page 57

64 Q15a. An air pollution "OZONE ALERT" indicates that weather conditions may lead to poor air quality. Using a 5-point scale where 5 means "very willing" and 1 means "not willing," please indicate how willing you would be to do each of the following on an "OZONE ALERT" day in the Kansas City area? (N=406) Somewhat Somewhat Very willing willing Neutral unwilling Not willing Not sure Q15a. WILLING TO: Carpool to reduce travel miles on 'OZONE ALERT" days 23.2% 19.0% 14.0% 3.7% 31.0% 9.1% Q15a. WILLING TO: Postpone mowing lawn with gasoline-powered lawnmower for a day or two 62.3% 18.7% 5.9% 2.7% 6.9% 3.4% Q15a. WILLING TO: Not use lighter fluid on an outdoor charcoal grill 62.6% 9.1% 6.2% 2.2% 10.6% 9.4% Q15a. WILLING TO: Fill up your car with gasoline in the evening rather than during the day 68.7% 15.0% 7.4% 0.5% 5.9% 2.5% Q15a. WILLING TO: Not overfilling or topping off your gas tank 71.4% 11.3% 3.9% 2.0% 8.1% 3.2% Q15a. WILLING TO: Use public transportation 15.8% 5.9% 13.8% 6.4% 51.5% 6.7% Q15a. WILLING TO: Use a bicycle or walk to work or to run errands 16.7% 10.8% 8.6% 7.9% 52.2% 3.7% Q15a. WILLING TO: Postpone non-essential errands or make fewer driving trips by car until the next good or GREEN air quality day 47.8% 23.6% 11.8% 3.7% 10.8% 2.2% Q15a. WILLING TO: Set your thermostat five degrees higher on Ozone Alert days to reduce electricity demand 39.4% 21.7% 15.8% 5.9% 13.8% 3.4% Q15a. WILLING TO: Postpone the use of paint or solvents until the next good or GREEN air quality day 59.9% 17.0% 6.9% 1.0% 10.6% 4.7% Q15a. WILLING TO: Turn engine off while waiting for longer than 30 seconds in car 50.0% 18.0% 8.9% 4.2% 15.0% 3.9% Q15a WILLING TO: Any other activities 100.0% 0.0% 0.0% 0.0% 0.0% 0.0% ETC Institute (February 2016) Page 58

65 WITHOUT NOT SURE Q15a. An air pollution "OZONE ALERT" indicates that weather conditions may lead to poor air quality. Using a 5-point scale where 5 means "very willing" and 1 means "not willing," please indicate how willing you would be to do each of the following on an "OZONE ALERT" day in the Kansas City area? (without "not sure") (N=406) Somewhat Somewhat Very willing willing Neutral unwilling Not willing Q15a. WILLING TO: Carpool to reduce travel miles on 'OZONE ALERT" days 25.5% 20.9% 15.4% 4.1% 34.1% Q15a. WILLING TO: Postpone mowing lawn with gasoline-powered lawnmower for a day or two 64.5% 19.4% 6.1% 2.8% 7.1% Q15a. WILLING TO: Not use lighter fluid on an outdoor charcoal grill 69.0% 10.1% 6.8% 2.4% 11.7% Q15a. WILLING TO: Fill up your car with gasoline in the evening rather than during the day 70.5% 15.4% 7.6% 0.5% 6.1% Q15a. WILLING TO: Not overfilling or topping off your gas tank 73.8% 11.7% 4.1% 2.0% 8.4% Q15a. WILLING TO: Use public transportation 16.9% 6.3% 14.8% 6.9% 55.1% Q15a. WILLING TO: Use a bicycle or walk to work or to run errands 17.4% 11.3% 9.0% 8.2% 54.2% Q15a. WILLING TO: Postpone non-essential errands or make fewer driving trips by car until the next good or GREEN air quality day 48.9% 24.2% 12.1% 3.8% 11.1% Q15a. WILLING TO: Set your thermostat five degrees higher on Ozone Alert days to reduce electricity demand 40.8% 22.4% 16.3% 6.1% 14.3% Q15a. WILLING TO: Postpone the use of paint or solvents until the next good or GREEN air quality day 62.8% 17.8% 7.2% 1.0% 11.1% Q15a. WILLING TO: Turn engine off while waiting for longer than 30 seconds in car 52.1% 18.7% 9.2% 4.4% 15.6% Q15a WILLING TO: Any other activities 100.0% 0.0% 0.0% 0.0% 0.0% ETC Institute (February 2016) Page 59

66 Q15a. Any other activities Q15a: Any other activities Allow E-15,E-30 and E-85 fuel in Kansas city. Cut back on recreational driving. Exercise. PICNICS, PARKS ANYTHING OUTSIDE. Work from home. ETC Institute (February 2016) Page 60

67 Q15b. Did you do these regularly last summer (even if it was not an Ozone Alert day)? (N=406) Yes No Q15b. DID YOU REGULARLY: Carpool to reduce travel miles on 'OZONE ALERT" days 17.2% 82.8% Q15b. DID YOU REGULARLY: Postpone mowing lawn with gasoline-powered lawnmower for a day or two 51.7% 48.3% Q15b. DID YOU REGULARLY: Not use lighter fluid on an outdoor charcoal grill 49.5% 50.5% Q15b. DID YOU REGULARLY: Fill up your car with gasoline in the evening rather than during the day 57.6% 42.4% Q15b. DID YOU REGULARLY: Not overfilling or topping off your gas tank 59.9% 40.1% Q15b. DID YOU REGULARLY: Use public transportation 10.6% 89.4% Q15b. DID YOU REGULARLY: Use a bicycle or walk to work or to run errands 19.2% 80.8% Q15b. DID YOU REGULARLY: Postpone nonessential errands or make fewer driving trips by car until the next good or GREEN air quality day 50.0% 50.0% Q15b. DID YOU REGULARLY: Set your thermostat five degrees higher on Ozone Alert days to reduce electricity demand 36.7% 63.3% Q15b. DID YOU REGULARLY: Postpone the use of paint or solvents until the next good or GREEN air quality day 45.6% 54.4% Q15b. DID YOU REGULARLY: Turn engine off while waiting for longer than 30 seconds in car 45.6% 54.4% Q15b. DID YOU REGULARLY: Any other activities 5.9% 94.1% ETC Institute (February 2016) Page 61

68 Q15c. Did you do this only because it was an Ozone Alert Day? (N=406) Yes No Q15c: DID YOU ON OZN ALT DAY: Carpool to reduce travel miles on 'OZONE ALERT" days 5.4% 94.6% Q15c: DID YOU ON OZN ALT DAY: Postpone mowing lawn with gasoline-powered lawnmower for a day or two 28.3% 71.7% Q15c: DID YOU ON OZN ALT DAY: Not use lighter fluid on an outdoor charcoal grill 17.2% 82.8% Q15c: DID YOU ON OZN ALT DAY: Fill up your car with gasoline in the evening rather than during the day 29.8% 70.2% Q15c: DID YOU ON OZN ALT DAY: Not overfilling or topping off your gas tank 25.6% 74.4% Q15c: DID YOU ON OZN ALT DAY: Use public transportation 4.4% 95.6% Q15c: DID YOU ON OZN ALT DAY: Use a bicycle or walk to work or to run errands 7.9% 92.1% Q15c: DID YOU ON OZN ALT DAY:Postpone non-essential errands or make fewer driving trips by car until the next good or GREEN air quality day 23.4% 76.6% Q15c: DID YOU ON OZN ALT DAY: Set your thermostat five degrees higher on Ozone Alert days to reduce electricity demand 18.0% 82.0% Q15c: DID YOU ON OZN ALT DAY: Postpone the use of paint or solvents until the next good or GREEN air quality day 20.2% 79.8% Q15c: DID YOU ON OZN ALT DAY: Turn engine off while waiting for longer than 30 seconds in car 17.5% 82.5% Q15c: DID YOU ON OZN ALT DAY: Any other activities 4.9% 95.1% ETC Institute (February 2016) Page 62

69 Q16. How important is it for you to know when it is an "OZONE ALERT" day in the Kansas City area? Q16. How important is it for you to know when it is an OZONE ALERT day in the Kansas City area? Number Percent Very important % Somewhat important % Not sure % Not important % Total % Q17. Have you heard about the AirQ Program? Q17. Have you heard about the AirQ Program? Number Percent Yes % No % Total % Q17-1. [IF YES to Question 17] Where did you hear about it? IF YES where did you hear about it? Billboard. Could not remember. Could not remember. Could not remember. Could not remember. Could not remember. Could not remember. Could not remember. MARC website, or word of the mouth. News. Newspaper. Not sure. Maybe internet. (By the way, my family is retired.). On TV. Print media. Public Administration course at UMKC. The City of Kansas City, Missouri, They text me. THE ELECTRICITY BILL. TV commercial. Work . ETC Institute (February 2016) Page 63

70 Q18. People reduce air pollution for different reasons. Using a 5-point scale where 5 means "a lot of motivation" and 1 means "little motivation," please indicate how much motivation the following would give you to help reduce air pollution. (N=406) A lot of Some Not much Little motivation motivation Neutral motivation motivation Not sure Q18A Global warming/climate change 46.6% 21.2% 7.6% 4.7% 15.5% 4.4% Q18B Reducing smog 56.7% 23.2% 7.1% 1.5% 6.9% 4.7% Q18C Health effects of air pollution 66.7% 18.5% 6.7% 1.0% 4.4% 2.7% Q18D Energy independence 45.8% 27.1% 14.8% 3.4% 4.2% 4.7% Q18E Knowing about new regulations due to EPA violations 26.8% 19.7% 23.9% 6.2% 15.8% 7.6% Q18F Knowing an Ozone Alert has been issued 53.9% 23.9% 11.3% 3.4% 4.2% 3.2% Q18G Feeling the action is the right thing to do or good for the environment 61.3% 22.4% 8.4% 1.7% 3.4% 2.7% Q18H Knowing the action you do is easy and will not interfere with your routine 58.9% 18.5% 8.1% 2.5% 7.1% 4.9% Q18I Knowing that you could save money 65.5% 15.5% 8.1% 1.5% 6.7% 2.7% Q18J Reducing your carbon footprint 48.0% 19.2% 11.3% 5.9% 7.6% 7.9% Q18K Knowing that your local government has developed or is developing a climate protection plan 41.1% 20.2% 17.0% 2.2% 14.0% 5.4% ETC Institute (February 2016) Page 64

71 WITHOUT NOT SURE Q18. People reduce air pollution for different reasons. Using a 5-point scale where 5 means "a lot of motivation" and 1 means "little motivation," please indicate how much motivation the following would give you to help reduce air pollution. (without "not sure") (N=406) A lot of Some Not much Little motivation motivation Neutral motivation motivation Q18A Global warming/climate change 48.7% 22.2% 8.0% 4.9% 16.2% Q18B Reducing smog 59.4% 24.3% 7.5% 1.6% 7.2% Q18C Health effects of air pollution 68.6% 19.0% 6.8% 1.0% 4.6% Q18D Energy independence 48.1% 28.4% 15.5% 3.6% 4.4% Q18E Knowing about new regulations due to EPA violations 29.1% 21.3% 25.9% 6.7% 17.1% Q18F Knowing an Ozone Alert has been issued 55.7% 24.7% 11.7% 3.6% 4.3% Q18G Feeling the action is the right thing to do or good for the environment 63.0% 23.0% 8.6% 1.8% 3.5% Q18H Knowing the action you do is easy and will not interfere with your routine 61.9% 19.4% 8.5% 2.6% 7.5% Q18I Knowing that you could save money 67.3% 15.9% 8.4% 1.5% 6.8% Q18J Reducing your carbon footprint 52.1% 20.9% 12.3% 6.4% 8.3% Q18K Knowing that your local government has developed or is developing a climate protection plan 43.5% 21.4% 18.0% 2.3% 14.8% ETC Institute (February 2016) Page 65

72 Q19. Which TWO of the items listed in Question 18 do you think are the most important reasons to reduce air pollution? Q19 1st Number Percent Global warming/climate change % Reducing smog % Health effects of air pollution % Energy independence % Knowing about new regulations due to EPA violations % Knowing an Ozone Alert has been issued % Feeling the action is the "right thing to do" or good for the environment % Knowing that the action you do is easy and will not interfere with your routine % Knowing that you could save money % Reducing my carbon footprint % Knowing that my local government has developed or is developing a climate protection plan % None chosen % Total % Q19. Which TWO of the items listed in Question 18 do you think are the most important reasons to reduce air pollution? Q19 2nd Number Percent Global warming/climate change % Reducing smog % Health effects of air pollution % Energy independence % Knowing about new regulations due to EPA violations % Knowing an Ozone Alert has been issued % Feeling the action is the "right thing to do" or good for the environment % Knowing that the action you do is easy and will not interfere with your routine % Knowing that you could save money % Reducing my carbon footprint % Knowing that my local government has developed or is developing a climate protection plan % None chosen % Total % ETC Institute (February 2016) Page 66

73 Q19. Which TWO of the items listed in Question 18 do you think are the most important reasons to reduce air pollution? (sum of top 2 choices) Q19 Sum of top 2 choices Number Percent Global warming/climate change % Reducing smog % Health effects of air pollution % Energy independence % Knowing about new regulations due to EPA violations % Knowing an Ozone Alert has been issued % Feeling the action is the "right thing to do" or good for the environment % Knowing that the action you do is easy and will not interfere with your routine % Knowing that you could save money % Reducing my carbon footprint % Knowing that my local government has developed or is developing a climate protection plan % None chosen % Total 774 Q20. Do you or would you support efforts by your Municipal/County government to reduce greenhouse gas emissions? Q20. Do you or would you support efforts by your municipal/county government to reduce greenhouse gas emissions? Number Percent Yes % No % Don't know % Total % ETC Institute (February 2016) Page 67

74 Q20a. [IF YES to Question 20] Which of the following do you think should be the top strategies your municipal or county government should use to reduce greenhouse gas emissions? Q20a Which of the following should be used? Number Percent Improve public transit % Increase opportunities for people to walk and bicycle % Establish policies that promote more efficient land use % Plant more trees % Reduce the need for lawn mowing by planting wildflowers and native grasses % Buy Energy Star office equipment % Educate government employees and local residents about things individuals can do to reduce greenhouse gases % Use energy from renewable sources like solar and wind % Establish energy efficient building codes % Develop Car Sharing or Bicycle Sharing opportunities % Other % None chosen % Total 2141 Q20a. Other Q20a Other Allow homeowners to plant wild flowers and native grass in lieu of grass. Better infrastructure for major travel reasons by providing reasonable travel sources (bus, rail, etc.) that would keep or minimize car usage. Cars that run on hydrogen. Contact lg ag industries. GET RID OF COAL ENERGY. Get rid of coal-fired plants. Get rid of the industrial chimneys that are polluting the air--somehow filter them. More inspections for asbestos in community public. Places such as grocery stores, etc. MORE CITY RECYCLING. More opportunities for public transit, like the rail system. Nuclear energy. Tighter emissions regulations on public & commercial vehicles. When freight is moved, all carriers should be loaded to capacity whenever possible. Wind farms need to be better managed to not kill animals. Would support anything if didn't cost the residents a lot of money. ETC Institute (February 2016) Page 68

75 Q21. Do you think that our natural environment will be better in the future? Q21. Do you think that our natural environment will be better in the future? Number Percent Yes % No % Don't know % Total % Q22. What is your age? Q22 What is your age? Number Percent years % years % years % years % 65+ years % Total % Q23. Approximately how far is your normal daily commute (one way)? Q23. Approximately how far is your normal daily commute (one way)? Number Percent Not employed % Less than 5 miles % 5 to 10 miles % 11 to 15 miles % 16 to 20 miles % 21 to 30 miles % More than 30 miles % Not provided % Total % ETC Institute (February 2016) Page 69

76 Q24. Means of Vehicles Mean SD Median Total Number Q24 # Cars Q24 # Trucks Q24 # SUVs Q24. How many cars are in your household? Q24 # Cars Number Percent % % % % % % Total % Q24. How many trucks are in your household? Q24 # Trucks Number Percent % % % % % % Total % Q24. How many SUVs are in your household? Q24 # SUVs Number Percent % % % % % % Total % ETC Institute (February 2016) Page 70

77 Q25. What county do you live in? Q25_What county do you live_in?_ Number Percent Clay % Jackson % Johnson (Kansas) % Platte % Wyandotte % Total % Q26. Approximately how long have you lived in the Kansas City area? Q26. Approximately how many years have you lived in the Kansas City area? Number Percent 5 years or less % 6 to 10 years % 11 to 15 years % 16 to 20 years % 21 to 30 years % More than 30 years % Total % Q27. Which of the following best describes your race/ethnicity? Q27 Race/Ethnicity Number Percent African American/Black % American Indian/Alaska Native % Asian, Hawaiian or Pacific Islander % White % Other % Total 414 ETC Institute (February 2016) Page 71

78 Q27. Race/Ethnicity - Other Q27 Race/Ethnicity - Other Hispanic Hispanic Hispanic Hispanic Hispanic Hispanic Hispanic Hispanic Hispanic Irish, Puerto Rican Mexicana Northern European Serbian Spanish Spanish Swedish American Q28. Are you or other members of your household of Hispanic or Latino ancestry? Q28. Are you or other members of your household of Hispanic or Latino ancestry? Number Percent Yes % No % Total % Q29. Would you say your total annual household income is: Q29. Would you say your total annual household income is: Number Percent Under $20, % $20,000-$49, % $50,000-$79, % $80,000 or more % Not provided % Total % ETC Institute (February 2016) Page 72

79 Q30. Your Gender: Q30 Gender Number Percent Male % Female % Not provided % Total % Q31. Are there children (ages 17 or younger) residing in your household? Q31. Are there children (ages 17 or younger) residing in your household? Number Percent Yes % No % Total % Q32. Would you be interested in receiving an message that notifies you when it is an OZONE ALERT day? Q32. Would you be interested in receiving an message that notifies you when it is an OZONE ALERT day? Number Percent Yes % No % Total % ETC Institute (February 2016) Page 73

80 Section 3: Survey Instrument ETC Institute (February 2016) Page 74

81 December 2015 Air Quality: Make your voice heard Dear Clay, Jackson, Johnson, Platte and Wyandotte County residents: The MARC Air Quality Program is conducting a survey to help us better understand how residents feel about a wide range of issues related to regional air quality, including: What you know about air quality in the Kansas City region. How you receive air quality information and alerts. How often you do particular activities that affect our air quality. How important air quality is to you. Your feedback will help us set priorities for the coming year. We have contracted with ETC Institute, a professional survey firm in Olathe, Kan., to conduct this survey. Your address was selected at random for participation. All individual responses are confidential and results will be shared only in a summary format. Please complete the survey and return it in the enclosed postage-paid envelope within the next two weeks. If you prefer to take the survey online, you may do so at MARCAirQualitySurvey.com. Thank you for taking the time to complete the survey. Your participation will benefit all Kansas City metro area residents. If you have any questions, please feel free to contact Doug Norsby, Air Quality Planner at the Mid- America Regional Council, at (816) or airq@marc.org. Sincerely, Amanda Graor, Air Quality Program Manager Mid-America Regional Council This survey is printed on 30% recycled paper.

ETC Institute 725 W. Frontier Circle Olathe, Kansas (913) Annual Air Quality Awareness Survey Final Report.

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