Biotaloudesta ratkaisu globaaliin ongelmaan: start- upin kehitystarina
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- Cora Norton
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1 Biotaloudesta ratkaisu globaaliin ongelmaan: start- upin kehitystarina ESA TORNIAINEN CO-FOUNDER & CHIEF BUSINESS DEVELOPMENT OFFICER AUGUST
2 PLASTIC WAS TE WILL DES TROY OUR OCEANS In 2050, there will be more plas tic than fis h in the oceans.
3 311 MILLION TONS 95% VALUE LOST 1 TRILLION PLASTIC BAGS GLOBAL PLASTICS PRODUCTION IN 2014 OF PLASTIC PACKAGING AFTER ONE SHORT LIFECYCLE ARE USED ANNUALLY AND 89% ONLY ONCE 275 MILLION TONS OF PLASTIC WASTE GENERATED IN 192 COASTAL COUNTRIES IN 2010 >10 MILLION TONS OF PLASTIC LEAK EVERY YEAR TO THE OCEANS 1 KG / HUMAN ANNUALLY OF PLASTICS ENDING TO THE OCEANS SOURCE: World Economic Forum, The New Plastics Economy: Rethinking the future of plastics
4 TOP BRANDS ARE LOOKING FOR SUSTAINABLE MATERIALS LEGO GROUP WILL INVEST 135 MILLION EUR TO SUSTAINABLE STOPPING THE USE OF PLASTIC BAGS IS THE RIGHT THING TO DO MATERIALS Jørgen Vig Knudstorp CEO and President LEGO Group Frank Henke Vice President ADIDAS Group
5 PAPTIC IS THE NEXT GENERATION OF PAPER Revolutionary new material made of WOOD FIBRES, enabling sustainable brands and retailers to shift from non-degradable plastics to RENEWABLE, RECYCLABLE and RE-USABLE material.
6 PAPTIC IS VERSATILE P A P E R P A P T I C >80% BIOBASED EXCEPTIONAL REUSABILITY More stretchable than paper + stiffer than plastic = superior resistance and folding endurance TACTILE A new textile like material 30% LIGHTER Weighs less and takes less space than paper bags CUSTOMISABLE Shape, size, weight, thickness not only bags BEST VALUE FOR MONEY
7 PAPTIC POSITIONING IN MARKET Non-woven Non-renewable, non-recyclable, high performance product, wide range of applications. Paper Sustainable image, limited access to added value growth markets. Bioplastics Non-biodegradable bioplastics not answer to plastic waste problem, competition with food production, difficult to communicate to consumers, non-recyclable. Sustainable as paper, heat sealable as plastics, mechanically high performing as non-woven, and quality feel of textiles. Plastics Retailers and brand owners are looking for alternatives to oil-based non-biodegradable plastics.
8 PRIMARY DRIVER OF PACKAGING BUSINESS IS DIFFERENTIATION - PAPTIC IS ELEVATING BRAND VALUE OF CUSTOMERS DIFFERENTIATION BY NEW MATERIAL CATEGORY PAPTIC intuitively differs from all competition. COMBINATION OF SUSTAINABILITY AND PREMIUM Unique eco-premium position on the ma rket. NEW STANDARD OF SUSTAINABILITY CO MMUNICATIO N PAPTIC is easy take into use and communicate to co nsumers.
9 PAPTIC TECHNOLOGY TODAY DISRUPTIVE PAPTIC FOAM PROCESS TECHNOLOGY WITH IPR PORTFOLIO OF 6+ PATENTS TARGETING CAPEX EFFICIENT SCALE-UP BY UTILISATION OF EXISTING INFRASTRUCTURE
10 PAPTIC - A BETTER CHOICE FOR ENVIRONMENTALLY CONSCIOUS BRANDS Renewable and recyclable less plastic waste in the oceans Paptic Bags can be re-used and consumers are willing to do so Made of sustainable raw materials no depletion of natural resources Paptic can be converted with existing packaging machines no investments needed Uses the excess capacity of existing paper mills no new infrastructure needed
11 PAPTIC LCA COMPARABLE TO PLASTIC AND BETTER THAN PAPER BAG 3RD PARTY LCA REPORT Report is prepared by VTT Technical Research Centre on PAPTIC based carrier bags. Assessment based on conservative figures and literature data from full scale paper mill. Effect of renewable raw materials not taken into account! PAPTIC BAG CO2E FOOTPRINT PAPTIC CO2e footprint is equivalent or lower to plastic bag of similar weights. PAPTIC CO2e footprint is 40% lower than typical paper bag even with only one usage.
12 PRIZE WINNING PRODUCT Winner of Bio-based Product of the Year 2017 (Biobased Live, Amsterdam, June 2017) 2nd position of Innovation Award Bio-based Material of the Year 2017 (International Conference on Biobased materials Live, Cologne, May 2017) Finalist of LVHM Innovation Award (Vivatech, Paris, June 2017) Finalist of ExpoLive Innovation Award (ExpoLive, Dubai, July 2017) Finalist of PPI Innovation Award (CEPI European Paper Week, Brussels, November 2017)
13 EXPERIENCED TEAM OF TECHNOLOGY AND PACKAGING SALES FOUNDERS PAPTIC ADVISORS Juha Ebeling - former CEO in paper industry Jyrki Kettunen - former R&D director in paper industry N.N. - Sales director paper industry Kalle Tanhuanpää - CEO and chairman, consumer products companies N,N. - VP Innovation & investments KARITA KINNUNEN - RAUDASKOSKI (DSc tech) Re-inventor of foam technology at VTT. Over 25 years of industry and research experience with >10 patents. TUOMAS MUSTONEN (MBA marketing, MSc paper physics) Lab-to-sales expert in packaging industry with executive level networks. Former VP sales. ESA TORNIAINEN (MSc tech) Business development expert with over 20 years of industry experience.
14 FLEXIBLE PACKAGING MATERIALS ARE >30 BILLION EUR MARKET Carrier bags and ecommerce Non-food flex pack Food flexible pack next development phase Medical packaging Global bioplastics market CAGR 14%.
15 TOP BRANDS TESTING PAPTIC German fashion chain UK cosmetics chain Global sport brand Major US retail chain Global fashion brand UK retail chain Global toy brand Consumer electronics brand European hygienic product brand Global snacks company EU leading packaging converter Medical paper producer CARRIER BAGS NON-FOOD FLEX PACK MEDICAL PACKAGING
16 PAPTIC IS TARGETING INDUSTRIAL SCALE -UP FINANCINGQ4 /2017 START-UP Q1/2019 CLOSE EQUITY ROUND OF 10 MILLION TO RAISE IN TOTAL 25 M OF PROJECT TN / YEAR CAPACITY FOR 50 MILLION REVENUE WITH >26% EBITDA FINANCING
17 PAPTIC SUMMARY PAPTIC IS THE NEXT GENERATION OF PAPER PRODUCTION CAPACITY UP- SCALE IN Q1/2019 SCALE-UP IS A CHALLENGE FOR A START-UP, PUBLIC SUPPORT IS NEEDED
18 Thank You! ESA TORNIAINEN CO-FOUNDER & CHIEF BUSINESS DEVELOPMENT OFFICER
19 1) GLOBAL PLASTICS CHALLENGE In response to global plastic waste challenge, PAPTIC provides an environmentally friendly alternative to plastics. 5) STRONG IPR Patent portfolio of 4 patent applications and 3 granted patents. 2) VALUE PROPOSAL Elevating Retailer s and Brand Owner s brand by activating consumers senses with a sustainable versatile branded solution 6) DISRUPTIVE TECHNOLOGY Paptic is the next generation of paper. Environmental benefits of paper combined with function of plastics and textiles. 3) PAPTIC TEAM Over 100 yrs of packaging & paper industry experience supported by C-suite industrial advisors. 7) SCALE-UP Seeking partners for industrial scale-up. Today pilot plant in operation, first industrial factory operative in ) MARKET Sustainable packaging materials market growing at CAGR 14%, targeted to reach 28 billion by INFO@PAPTIC.COM
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