How Cities Can Support Market Development

Transcription

1 How Cities Can Support Market Development CITY OF AUSTIN Texas Recycling Summit October 24, 2017 ECONOMIC DEVELOPMENT DEPARTMENT AUSTIN RESOURCE RECOVERY

2 The mission of the Austin Recycling Economic Development Program is to attract, retain, and grow zero waste businesses and entrepreneurs in order to create local jobs and foster a resilient zero waste ecosystem in Central Texas. Local Collection Local Purchasing of remade products Local Remanufacturing A Joint Initiative of the Economic Development Department and Austin Resource Recovery

3 Austin s Prosperity Engine The City of Austin s Economic Development Department (EDD) develops and leads the innovative programs that increase the prosperity of Austin s residents, our businesses, and our diverse neighborhoods.

4 Austin s Prosperity Engine People We build programs that create a better future for all Austinites. Businesses We help Austin s businesses and entrepreneurs reach their full potential. Communities We enhance the livability and vitality of Austin s diverse local communities and neighborhoods. 4

5 Leading the Way to Zero Waste Austin Resource Recovery (ARR), a City of Austin service, works to achieve Zero Waste by providing excellent customer services that promote waste reduction, increase resource recovery and support sustainability.

6 How Can Cities Support Market Development 1. Support a Transition to the Circular Economy 2. Invest in Innovation 3. Buy Recycled 4. Connect Recycling Industry with Economic Development Resources 5. Collect the Data 6. Help Residents Understand Their Role

7 Support a Transition to the Circular Economy

8 Circular Economy A circular economy is one that is restorative and regenerative by design, and which aims to keep products, components and materials at their highest utility and value at all times... - Ellen MacArthur Foundation

9 Image via KRCB

10 Circular Economy Loops Share Maintain Reuse Remanufacture Recycle Ellen MacArthur Foundation Butterfly Diagram

11 Shop Zero Waste Share, Maintain, Reuse, Recycle Locally-owned businesses that: Sell recycled or reused products Offer repair services, or Are part of sharing economy Directory within LocallyAustin.org Free marketing austintexas.gov/shopzero

12 Fix-It Clinics Quarterly repair education events with volunteer coaches 95% attendees more likely to try to fix other items Guide Available: How to Host a Fix-It Clinic Maintain

13 Austin Materials Marketplace Reuse Online business-to-business material reuse program Matchmaking between businesses and non-profits with unwanted/surplus materials and businesses & non-profits who can use them Actively facilitated Online platform & in-person events Run by US Business Council for Sustainable Development through contract with City of Austin

14 Reuse Directory Reuse Launching November 6 th Where to take your items for donation or resale Can search by item type, organization mission, drop off options, item quality, etc. For-profits and non-profits austinreusedirectory.com

15 West Campus Move Out Pilot Reuse Pilot in off-campus area near University of Texas- Austin with high student density to divert material during move out to reuse

16 Circular Cities Network

17 Invest in Innovation

18 [Re]Verse Pitch Competition Annual competition to challenge social entrepreneurs to create business solutions for repurposing other businesses waste

19 [Re]Verse Pitch Competition

20 Vancouver: Green & Digital Demonstration Program

21 Reimagine Phoenix

22 Buy Recycled

23 Model: Good Food Purchasing Program Food procurement policy adopted by multiple major institutions Create stronger market signals as a group

24 Economic Development Connections

25 Economic Development Policy Revising Austin s economic development policy Focus areas include: affordable commercial space for small businesses, middle-skill job creation, increased employment for hard-to-employ populations

26 Small Business Assistance

27 King County- LinkUp Free marketing and technical assistance Currently focus on: Mattresses Asphalt shingles Carpet Textiles

28 Collect the Data

29 Economic Impact Study by TXP Austin s Recycling and Reuse Industry Today: $720 million economic impact 2,600 jobs Fall behind national average in recycling-related manufacturing Austin s Recycling and Reuse Industry Potential: $1 billion economic impact 4,200 jobs If national average was met

30 Recycling-Related Manufacturing in Texas

31 Help Residents Understand Their Role

32 Resident Education: Recycle Right

33 Resident Education: What Happens Next

34 Understanding the Recycler Session A Up Next!

35 Conclusion Market development supports the long-term resilience of recycling & zero waste programs End uses for material can be upstream: reuse, repair, sharing Diversify end markets through new technology and innovation Economic development professionals and small business centers are your allies

36 Thank you!