Published 3Q Wolfgang Schlichting Industry Analyst. Clint Wheelock President. Next-Generation Uninterruptible Power Supplies

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1 Next-Generation Uninterruptible Power Supplies EXECUTIVE SUMMARY: Next Generation Small, Medium, and Large UPS for Surge Protection, Data Loss Prevention, and Extended Uptime: Market Analysis and Forecasts NOTE: This document is a free excerpt of a larger report. If you are interested in purchasing the full report, please contact Pike Research at sales@pikeresearch.com. Published 3Q 2011 Wolfgang Schlichting Industry Analyst 0 Clint Wheelock President

2 Section 1 EXECUTIVE SUMMARY 1.1 Introduction to Next Generation Uninterruptible Power Supply Market Uninterruptible power supply (UPS) devices combine a built-in energy storage source such as a battery, flywheel, or other device to supply an electrical load with clean and sufficient power during a grid power outage or other power quality events. Some newer, next generation UPS devices add advanced features to enable them to play a larger role in smart energy infrastructure. These UPS systems and their underlying technology are becoming more and more important to the smart energy ecosystem in areas such as: Green IT Smart buildings Battery technology Fuel cells Distributed energy and smart meters 1.2 Key 2011 UPS Market Highlights and Trends The worldwide UPS market generated over $7 billion in revenue in It is expected to grow 15% to more than $8 billion by the end of Annual unit growth is expected to be slightly higher than revenue growth in 2011, driven by a small average sales value (ASV) decline, especially in the small UPS segment. The small global UPS segment continued to generate the most revenue during the first half of 2011, but lost share to the fast-growing large UPS segment. Asia/RoW remained the strongest region in 1H The region is expected to gain over 2% share due to fast expansion in China and other emerging economies in Asia and Latin America. Annual revenue growth in North America and Europe will be over 10% in Market Growth Drivers Key growth drivers for the global UPS market include: Continued sensitivity of many electronic devices to grid power quality issues Decreased acceptance of downtime Over-proportional growth in Asia and other emerging economies with notoriously unreliable grid power Increased amount of IT infrastructure is moving into the data center and higher standards are emerging for computing and data storage reliability and protection 1

3 1.4 UPS Market Issues Key UPS market issues include: A handful of well-financed global manufacturers will increase their lead in almost all major markets and are ready to make strategic acquisitions to hold or strengthen their position in key market segments and regions Some focused niche players, particularly in the high end of the market, continue to do well Large international conglomerates with strong brands can hold their market position if the required resources are available Growing opportunities in the service area for established players Chinese UPS manufacturers continue to do well as OEM or ODM suppliers and are increasingly focusing on branded products in their domestic and neighboring markets 1.5 UPS Technology Issues Key technology issues for the UPS industry include: Even stronger focus on efficiency Transformer-less designs are getting more traction Advances in battery technology could benefit UPS products by reducing cost and floor space Rotary flywheel-based systems remain popular at the high end, but this ancient simple design is also getting a second look in the midrange with new, more compact designs 1.6 Global UPS Forecast Highlights Key findings of Pike Research s forecast for 2015 include: The CAGR for UPS revenue is estimated to be over 13% The highest CAGR will be in the large UPS segment, driven by the growth of large data centers and further centralization in other industries Asia/RoW will remain the largest and fastest-growing region and will account for over half of the global UPS market in

4 Chart 1.1 UPS Revenue by Region, World Markets: 2010 and 2015 $14,000 $12,000 $10,000 Asia Pacific/RoW EMEA North America ($ Millions) $8,000 $6,000 $4,000 $2,000 $ (Source: Pike Research) 3

5 Section 9 TABLE OF CONTENTS Section Executive Summary Introduction to Next Generation Uninterruptible Power Supply Market Key 2011 UPS Market Highlights and Trends Market Growth Drivers UPS Market Issues UPS Technology Issues Global UPS Forecast Highlights... 2 Section Market Issues Defining the Next Generation UPS Market Market Segmentation Small UPS Medium UPS (Small Groups of PCs, Servers, or Other Devices) Large UPS (Data Center or Building Size Installation) Market Growth Drivers Regions North America EMEA Asia/RoW Section Technology Issues Applications Surge Protection Lifetime Extension/Data Loss Prevention Extended Uptime Implementation Multiple Redundancies N+1 Redundancy Outdoor Use Military UPS Internal Systems Technologies Battery-Based UPS Offline/Standby Line Interactive Double Conversion/Online Ferroresonant Delta Conversion/Online Rotary-Based UPS Rotary UPS (Diesel Rotary UPS, DRUPS) Air-DRUPS (Compressed Air Diesel Rotary UPS) Technology Comparison Rotary UPS Systems vs. Battery-Powered UPS Systems Section The UPS Ecosystem Introduction UPS and Green IT UPS and Smart Buildings

6 4.4 UPS and Battery Technology Lead-Acid Lithium Ion Nickel-Cadmium (NiCd) Nickel-Metal Hydride (NiMH) UPS and Fuel Cells UPS and Distributed Energy UPS and Smart Meters Section Key Industry Players st Power/Energy Technologies, Inc Product/Market Focus and Differentiation Challenges and Opportunities Ablerex Electronics Co., Ltd. (Alternative Power & Energy Corp.) Product/Market Focus and Differentiation Challenges and Opportunities Active Power, Inc Product/Market Focus and Differentiation Challenges and Opportunities Caterpillar Inc Product/Market Focus and Differentiation Challenges and Opportunities CyberPower Systems, Inc Product/Market Focus and Differentiation Challenges and Opportunities Dell, Inc Product/Market Focus and Differentiation Challenges and Opportunities Eaton Corporation Product/Market Focus and Differentiation Challenges and Opportunities Emerson Electric Company Product/Market Focus and Differentiation Challenges and Opportunities EURO-DIESEL Product/Market Focus and Differentiation Challenges and Opportunities Fuji Electric Holding Co., Ltd Product/Market Focus and Differentiation Challenges and Opportunities Gamatronic Electronic Industries Ltd Product/Market Focus and Differentiation Challenges and Opportunities General Electric Co Product/Market Focus and Differentiation Challenges and Opportunities Generex Systems GmbH Product/Market Focus and Differentiation Challenges and Opportunities Hitec Power Protection Product/Market Focus and Differentiation Challenges and Opportunities Mitsubishi Electric Corp

7 Product/Market Focus and Differentiation Challenges and Opportunities Piller Product/Market Focus and Differentiation Challenges and Opportunities Riello UPS Product/Market Focus and Differentiation Challenges and Opportunities S&C Electric Co Product/Market Focus and Differentiation Challenges and Opportunities Sanyo Denki Co., Ltd Product/Market Focus and Differentiation Challenges and Opportunities Schneider Electric SA Product/Market Focus and Differentiation Challenges and Opportunities SMS Tecnologia Product/Market Focus and Differentiation Challenges and Opportunities Socomec Group Product/Market Focus and Differentiation Challenges and Opportunities Toshiba Corp Product/Market Focus and Differentiation Challenges and Opportunities Tripp Lite Product/Market Focus and Differentiation Challenges and Opportunities Champion UPS (Aar-em Electronics Pvt. Ltd) Major China-Based UPS Manufacturers Product/Market Focus and Differentiation for Chinese UPS Manufacturers Challenges and Opportunities for Chinese UPS Manufacturers East Power Co., Ltd Foxpower Technology Co., Ltd Gigastar Electrical Co., Ltd Greencisco Industrial Co., Ltd Guangzhou Sunli Electric Technology Co., Ltd Kstar Linetech Power Systems Co., Ltd Prostar Science & Technology Development Co., Ltd Shenzhen Advanced Electronic Technology Co., Ltd. (AET) Shenzhen Must Power Ltd Xiamen Kehua Hengsheng Co., Ltd Section Market Forecasts Introduction Worldwide UPS Unit Shipments by Segment Worldwide UPS Unit Shipments by Region Unit Shipments by Segment: North America Unit Shipments by Segment: EMEA Unit Shipments by Segment: Asia/RoW UPS System Average Sales Value by Segment

8 6.5 Worldwide UPS Revenue by Segment Worldwide UPS Revenue by Region UPS Revenue by Segment: North America UPS Revenue by Segment: EMEA UPS Revenue by Segment: Asia/RoW Small UPS Revenue by Region Medium UPS Revenue by Region Large UPS Revenue by Region Section Company Directory Section Acronym and Abbreviation List Section Table of Contents Section Table of Charts and Figures Section Scope of Study Sources and Methodology Notes

9 Section 10 TABLE OF CHARTS AND FIGURES Chart 1.1 UPS Revenue by Region, World Markets: 2010 and Chart 2.1 Small UPS Revenue by Region, World Markets: Chart 2.2 Medium UPS Revenue by Region, World Markets: Chart 2.3 Large UPS Revenue by Region, World Markets: Chart 2.4 UPS Revenue by Segment, North America: Chart 2.5 UPS Revenue by Segment, EMEA: Chart 2.6 UPS Revenue by Segment, Asia/RoW: Chart 5.1 UPS Unit Shipments by Segment, World Markets: Chart 5.2 UPS Unit Shipments by Region, World Markets: Chart 5.3 UPS Unit Shipments by Segment, North America: Chart 5.4 UPS Unit Shipments by Segment, EMEA: Chart 5.5 UPS Unit Shipments by Segment, Asia/RoW: Chart 5.6 UPS ASVs by Segment, World Markets: Chart 5.7 UPS Revenue by Segment, World Markets: Chart 5.8 UPS Revenue by Region, World Markets: Chart 5.9 UPS Revenue by Segment, North America: Chart 5.10 UPS Revenue by Segment, EMEA: Chart 5.11 UPS Revenue by Segment, Asia/RoW: Chart 5.12 Small UPS Revenue by Region, World Markets: Chart 5.13 Medium UPS Revenue by Region, World Markets: Chart 5.14 Large UPS Revenue by Region, World Markets: Figure 3.1 Offline/Standby UPS Topology Figure 3.2 Line Interactive UPS Topology Table 3.1 UPS Topology Comparison

10 Section 11 SCOPE OF STUDY This report primarily covers the hardware and (to a lesser extent) the related software and services of the global uninterruptable power supply (UPS) market. UPS devices combine a built-in energy storage source such as a battery, flywheel, or other circuitry to supply an electrical load with clean and sufficient power during a grid power outage or other power quality events. Pike Research focuses on UPS devices with advanced features that enable them to play a larger role in smart energy infrastructure. Pike Research has prepared this report especially for participants at all levels of the UPS and power quality and continuity market. This includes UPS systems manufacturers, vendors, OEM/ODM players, importers/exporters and resellers, energy management software and services vendors, utilities, and other companies active in grid and distributed power and IT hardware vendors, especially related to data center and infrastructure technologies, government agencies engaged in energy, transportation, defense, economic development, disaster management, and related areas. The study provides market analysis, technology trends, vendor positioning, product differentiation, and market forecasts of the global and regional UPS market in terms of unit shipments, revenues, and ASVs. All major global regions are included and the forecast period extends through SOURCES AND METHODOLOGY Pike Research s industry analysts utilize a variety of research sources in preparing Research Reports. The key component of Pike Research s analysis is primary research gained from phone and in-person interviews with industry leaders including executives, engineers, and marketing professionals. Analysts are diligent in ensuring that they speak with representatives from every part of the value chain, including but not limited to technology companies, utilities and other service providers, industry associations, government agencies, and the investment community. Additional analysis includes secondary research conducted by Pike Research s analysts and the firm s staff of research assistants. Where applicable, all secondary research sources are appropriately cited within this report. These primary and secondary research sources, combined with the analyst s industry expertise, are synthesized into the qualitative and quantitative analysis presented in Pike Research s reports. Great care is taken in making sure that all analysis is well-supported by facts, but where the facts are unknown and assumptions must be made, analysts document their assumptions and are prepared to explain their methodology, both within the body of a report and in direct conversations with clients. Pike Research is an independent market research firm whose goal is to present an objective, unbiased view of market opportunities within its coverage areas. The firm is not beholden to any special interests and is thus able to offer clear, actionable advice to help clients succeed in the industry, unfettered by technology hype, political agendas, or emotional factors that are inherent in cleantech markets. 62

11 NOTES CAGR refers to compound average annual growth rate, using the formula: CAGR = (End Year Value Start Year Value) (1/steps) 1. CAGRs presented in the tables are for the entire timeframe in the title. Where data for fewer years are given, the CAGR is for the range presented. Where relevant, CAGRs for shorter timeframes may be given as well. Figures are based on the best estimates available at the time of calculation. Annual revenues, shipments, and sales are based on end-of-year figures unless otherwise noted. All values are expressed in year 2011 U.S. dollars unless otherwise noted. Percentages may not add up to 100 due to rounding. 63

12 Published 3Q Pike Research LLC 1320 Pearl Street, Suite 300 Boulder, CO USA Tel: This publication is provided by Pike Research LLC ( Pike ). This publication may be used only as expressly permitted by license from Pike and may not otherwise be reproduced, recorded, photocopied, distributed, displayed, modified, extracted, accessed or used without the express written permission of Pike. Notwithstanding the foregoing, Pike makes no claim to any Government data and other data obtained from public sources found in this publication (whether or not the owners of such data are noted in this publication). If you do not have a license from Pike covering this publication, please refrain from accessing or using this publication. Please contact Pike to obtain a license to this publication. 64