The premiere of brilliance. Paliocrom Brilliant Gold L 2050

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1 The premiere of brilliance

2 2 BASF is introducing a new level of brilliance: The Paliocrom Brilliant series! Paliocrom Brilliant is a further development based on aluminum flakes of the thin silver dollar type, which has a very narrow particle size distribution. Paliocrom Brilliant grades show much higher brilliancy than the wellestablished standard Paliocrom grades and are recommended for extremely chromatic and light shades with a slight sparkle effect. The first member of the Paliocrom Brilliant series was the recently launched Paliocrom Brilliant Orange L 2850 which extended so far the achievable color space with its exceptionally high intensity and purity of color, gloss and sparkle. is the second member of this series and has been designed for golden, orange as well as red metallic stylings and visual effects. Thanks to the very high chroma and lightness of this new effect pigment, designers will be enabled to create eye-catching effects and to differentiate their products better in an increasingly competitive market. Paliocrom Brilliant Gold s performance makes it especially recommended for use in high-quality automotive finishes, industrial paints and coatings for computers, communication devices and consumer goods. an incredibly rich and vibrant gold that in combination with other effects or colored pigments provides opportunities for a wide variety of different stylings. Key benefits Main applications: high-quality automotive finishes (OEM & refinish) industrial paints plastic coatings (e.g., cell phones, TV sets, computers etc.) exceptional high chroma exceptional high lightness slight sparkle effect excellent hiding power excellent durability The richest gold, which can also be used across the entire color spectrum. At BASF, we create chemistry.

3 Coloristical properties of full shade and in combination with Paliogen Red Particle size distribution of 12 15º face view volume [%] 25º lightness l * º º º chroma c* full shade full shade Paliocrom Gold L 2000 red reduction : Paliogen Red L 3885 = 50:50 0,1 1 typical particle size: particle size [μm] d10~13 μm d50~22 μm 1000 d90~35 μm Mastersizer 2000 Version 5.12G S/N: MAL Comparison between Paliocrom Gold L 2000 and red reduction Paliocrom Gold L 2000 : Paliogen Red L 3885 = 50:50 has a much more pronounced flop-behaviour than Paliocrom Gold L In face view it is much more chromatic and lighter full shade (de* > 15 CIELab) red reduction (de* ~8 CIELab) In flop view it is darker than L Paliocrom Gold L 2000 Al-cornflake-type coated with 20 nm Fe2O3 Al-silver dollar type coated with 20 nm Fe2O3 Coloristical properties of vs. Paliocrom Gold L 2000 higher lightness in face view DL* > 15 CIELab units in full shade, 2 CIELab units in red reduction higher chroma DC* ~ 8 CIELab units in full shade, ~ 7 CIELab units in red reduction stronger sparkle effect than classical Paliocrom types

4 (full shade) Paliocrom Gold L 2000 (full shade) red reduction: Paliogen Red L 3885 red reduction: Paliocrom Gold L 2000 Paliogen Red L 3885 Combination of Paliocrom Brilliant Gold and Paliocrom Gold is recommended for extremely chromatic and light shades with a slight sparkle effect brings more brilliancy and a balanced appearance 4

5 5 Technical data of Chemical composition aluminum % by weight Fastness to solvents Fe2O % by weight Chemical resistance (in coatings) mineral spirits % by weight Chemical resistance (in coatings) oleic acid 1-3% Particle size distribution2 HCl (2 %) no change NaOH (2 %) no change Heat stability Physical form Physical data1 practicallly insoluble in all solvents paste (35 % mineral spirits / 65 % solids) Weathering data3 200 C 2 years Florida ongoing accelerated 4000 h ok 24 h, 70 C total recovery of apppearance after 24 h ph 3-5 (10 % aq. suspension) conductivity < 200 μs/cm (10 % aq. suspension) bulk volume ~ 1.5 l/kg gloss and DOI after 24 h 100 % density 1.54 g/cm3 cross hatch after 1 h ok d10 ~ 13 μm d50 ~ 22 μm gloss and DOI after 24 h 100 % d90 ~ 35 μm cross hatch after 1 h ok 1 determined on lot Q0 2 particle size distribution (vol %) determined with Mastersizer 2000 Ver 5.11 (Malvern Instruments) 3 test in full shade according to DIN EN ISO test in full shade Humidity resistance4 10 d, 40 C total recovery of apppearance after 24 h

6 Contact worldwide Asia BASF East Asia Regional Headquarters Ltd. 45/F, Jardine House No. 1 Connaught Place Central Hong Kong Tel.: Fax: Europe BASF SE Pigments E-EDC/FA J Ludwigshafen Germany Tel.: Fax: Tel.: Fax: South America BASF S.A. Av. Faria Lima andar Itaim Bibi São Paulo SP Brazil Tel.: Fax: EDC 0211 e Eastern Europe, Africa, West Asia BASF SE Business Management Dispersions & Pigments EUM/SD Europe House Ludwigshafen Germany Tel.: Fax: North America BASF Corporation 100 Campus Drive Florham Park, NJ USA Tel.: Fax: BASF SE Ludwigshafen Germany The data contained in this publication are based on our current knowledge and experience. In view of the many factors that may affect processing and application of our product, these data do not relieve processors from carrying out their own investigations and tests; neither do these data imply any guarantee of certain properties, nor the suitability of the product for a specific purpose. Any descriptions, drawings, photographs, data, proportions, weights, etc. given herein may change without prior information and do not constitute the agreed contractual quality of the product. The agreed contractual quality of the product results exclusively from the statements made in the product specification. It is the responsibility of the recipient of our product to ensure that any proprietary rights and existing laws and legislation are observed. When handling these products, advice and information given in the safety data sheet must be complied with. Further, protective and workplace hygiene measures adequate for handling chemicals must be observed. = registered trademark of the BASF Group