Cross Media Nederland BV - Telephone: +31 (0)

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2 EDITORIAL FORMULA With a weekly journal, books, websites, newsletters and through social media, Medisch Contact provides a superior multimedia platform for physicians. Medisch Contact plays a leading role in the field of information provision, opinion formation, discussion and education for and by physicians and is the most important source of information for all areas of healthcare. Independence, reliability and a broad, worldwide view are the core values of Medisch Contact. Medisch Contact is the official journal of the Royal Dutch Medical Association (Koninklijke Nederlandsche Maatschappij tot bevordering der Geneeskunst, KNMG). DISTRIBUTION DATA Print run: copies Publication schedule: 46 times per year Target audience: Medisch Contact is intended for all doctors (medical specialists, general practitioners, geriatricians, doctors of public health, company doctors, resident physicians, et cetera). PUBLICATION SCHEDULE 2016 No Appearance No. 17/ /28 29/30 31/32 33/ Appearance No /52 1/2 Reservation date: 10 days prior to publication Closing date material: 1 week prior to publication Appearance ADVERTISING RATES 2016 Full Colour Product Characteristics 2/1 page /4 page 533 1/1 page /2 page /2 page /4 page Black/white Additional charge 2/1 page Cover 2 15% 1/1 page Cover 3 10% 1/2 page Cover 4 20% 1/4 page PARTICULARITIES RATES Only discount is given on the basis of volume. No agency discount is given. There will be a 15% discount on each job advertisement. Vacancies will be post free of charge online at Medischcontactbanen.nl Ask your accountmnager for the packet opportunities All prices exclude VAT CONTACT INFORMATION Publisher/editorial office: KNMG/Medisch Contact Postbus LB Utrecht Tel.: +31 (0) redactie@medischcontact.nl Advertising sales: Cross Media Nederland BV Nieuwe Haven AC Schiedam Tel.: +31 (0) zorg@crossmedianederland.com Material submission: traffic@crossmedianederland.com CLICK HERE FOR THE ONLINE POSSIBILITIES >> MEDISCH CONTACT IS INTERESTING FOR ADVERTISERS, BECAUSE: With a print run of copies, Medisch Contact is the most-read medical journal for physicians, with a well-visited website (in 2013: more than 10 million page views). The overall reach of Medisch Contact is greater than that of competitive journals, with a mean of 5.3 read editions out of the last 6 *. With a mean appreciation rate of 8.0, Medisch Contact is the most appreciated medical journal *. Over the past 6 months, the website was on average most visited by subscribers (62%) *. The e-newsletter of MedischContact.nl achieved the highest scores on reader appreciation, overall reach and attention with which the newsletter is read *. Medisch Contact has more than followers on Twitter, likes on Facebook and members in its LinkedIn group. Medisch Contact has the lowest costs per reached contacts, compared to similar titles. *Source: Reader Survey Medisch Contact, February 2014.

3 ADVERTISEMENT FORMATS (WIDTH*HEIGHT, IN MM) Full page 2/1 page 1/1 page 420 x 297 (+ crop marks + 3mm bleed) 210 x 297 (+ crop marks + 3mm bleed) Print space 1/1 page 1/2 page 1/4 page Portrait 185 x x x 132 Landscape x x 64 TERMS AND CONDITIONS Advertisements must be submitted as certified PDF files, for more information: and When incomplete advertisement materials are provided, the cost of composition for the advertisement will be charged; the cost for multiple test advertisement pages will also be charged. Cancellation deadline: 1 month prior to publication Cancellation fee after the deadline: 25% All KNMG orders are made and implemented in accordance with the rules for the advertising industry (Regelen voor het Advertentiewezen), deposited at the Registry of the District Court and the Chambers of Commerce. OTHER METHODS OF COMMUNICATION Medisch Contact provides several other methods of communication, in addition to advertisements, namely: publishing a patient information leaflet in the journal publishing an advertorial in the journal sending an insert along with the journal custom advertising, for instance a fold-out cover, sticker, testimonial, bound insert, outsert Prices are available upon request. CLICK HERE FOR THE ONLINE POSSIBILITIES >> The only medical journal that I read regularly Transcending specialties, relevant information, a rich variety of subjects Good quality information, comprehensive and clear reporting, and some humor too! Up-to-date, clear, critical Connects medical specialties Source: Reader Survey Medisch Contact, February 2014

4 WEBSITE MEDISCHCONTACT.NL The website MedischContact.nl provides news, blogs, opinion pieces and background articles, as well as an extensive online archive, job vacancies and more than a thousand medical guidelines. PROPOSITIONS WEBSITE Leaderboard: large, almost page-wide banner. Action/Conversion/Leads High attention value by format and location Many possibilities, like streaming video Specifications 728 x 90 pixels, maximum of 75 kb 50,- CPM* on the open part 105,- CPM* on the closed part REACH Number of unique visitors open part per month: Page views open part per month: Page views closed part per month: MEDISCHCONTACT.NL WEBSITE Leaderboard Corner Ad Rectangle: large banner on the right side, above the fold. Large format Specifications 336 x 280 pixels, maximum of 75 kb 60,- CPM* on the open part 120,- CPM* on the closed part Advertorial Rectangle Corner Ad: extra large banner on the top right part of the page. Extra large format Specifications 800 x 600 pixels, maximum of 300 kb 100,- CPM* on the open part 140,- CPM* on the closed part Advertorial: clickable text link in a notable position. Goal Advantageous position on the website Specifications Header, body, pay-off 250 characters** Format logo 70 x 70 pixels (wxh), max ,- CPM* on the open part 177,- CPM* on the closed part *per page views ** including interspaces Vacancy on MedischContactBanen.nl The online vacancies database MedischContactBanen.nl is part of MedischContact.nl and is connected to the Landelijke Vereniging voor Artsen in vast Dienstverband (LAD) and the KNMG career center. Ask your account manager about the possibilities. INFORMATION ABOUT MEDISCHCONTACTBANEN.NL INFORMATION ABOUT THE E-NEWSLETTER >>

5 E-NEWSLETTER MEDISCHCONTACT.NL Every monday to saturday MedischContact.nl sends an e-newsletter containing the latest relevant news for doctors. MEDISCHCONTACT.NL E-NEWSLETTER REACH Daily newsletter: Publication newsletter: subscribers Monday to saturday Leaderboard PROPOSITIONS E-NEWSLETTER Leaderboard: large, almost page-wide banner. Action/Conversion/Leads High attention value by format and location Plenty of space for your message Specifications Logo max. 220 pixels wide Heading, max. 43 characters including spaces Body, max. 125 characters including spaces Pay off, max 43 characters including spaces (heading, body en pay off supply in Word) URL for pay off 2.980,- per edition Rectangle: large banner on the left side, above the fold. Large format Specifications 336 x 280 pixels, maximum of 49 kb 2.980,- per edition Rectangle *including interspaces INFORMATION ABOUT MEDISCHCONTACTBANEN.NL

6 BANEN RATES MEDISCHCONTACTBANEN.NL Individual placements 1 vacancy, live for 8 weeks 350,- 1 vacancy, live for 24 weeks * 998,- 1 vacancy, live for 48 weeks * 1.890,- * The vacancy is constantly live. There is no need to place it online again. MEDISCHCONTACTBANEN.NL Leaderboard Special possibilities 1 vacancy 8 weeks at uitgelicht, additional charge 1 vacancy cross-posting to the e-newsletter** ** Cross-posting to the e-newsletter of Medisch Contact Vacancy packages (Maximum valid up to 1 year) Package of 3 vacancies Package of 5 vacancies Package of 10 vacancies Package of 20 vacancies Package of 50 vacancies 99,- 99,- 840, , , , ,- Uitgelichte vacancies Werkgeversprofielen employerprofile free of charge by placing a vacancy Rectangle Umlimited vacancy placement 12 months, for healthcare 12 months, for intermediary Development of scraper (once) 9.750, ,- 525,- Employer branding 2 weeks an Rectangle at MedischContactbanen 4 weeks an Rectangle at MedischContactbanen 2 weeks an Full banner at MedischContactbanen 4 weeks an Full banner at MedischContactbanen 1.000, , , ,- Partner possibilities Employerprofile and logo in the logocarousel free *** *** Free of charge by placing a vacancy. With an employerprofile you can see the results of the vacancy and you can present the organisation in a professional way. All prices ar exclusive VAT CROSS-POSTING TO GEZONDHEIDSZORGBANEN.NL From Medischcontactbanen.nl your vacancy is automaticly cross-posting to our website Gezondheidszorgbanen.nl. Without you having to do anything, you create beside visibility in the heart of your target audience also a generic scope (by Gezondheidszorgbanen.nl). PARTNERS MEDISCHCONTACTBANEN.NL Among others these partners have preceded you: