12-13 April 2018, BMW Welt Munich

Transcription

1 GUIDE LOCATION TECHNOLOGY, MARKETING & SERVICE April 2018, BMW Welt Munich Connecting the real and online worlds IT- and Marketing-Solutions in RETAIL & Logistics European conference hosted by international Location Based Marketing Association

2 Retail, logistics, travel & aviation these are the industries which are currently focusing on location-based technologies and services. This intersection is where the LOCA conference is happening. It gives all stakeholders the possibility to exchange their experiences and the chance to learn from other industries. This cross-industry approach makes LOCA to a worldwide unique event. Video of LOCA Conference 15 th and 16 th February 2017

3 SUPPORTER The Location Based Marketing Association is an international group dedicated to fostering research, education and collaborative innovation at the intersection of people, places and media. Our goal is to educate, share best practices, establish guidelines for growth and to promote the services of member companies to brands and other content-related providers. 850 members of the LBMA include retailers, agencies, advertisers, media buyers, software and services providers and wireless companies. Global: GFM NACHRICHTEN I Publisher Compendium This compendium is published semi-annual. Companies display different solutions. This magazine ( copies) is being published up to 6 months in print and offline channels. It as well is available on different trade shows. Ads with other publishers improve coverage. Members LBMA: Last version epaper: g RetailLoco in Atlanta is a one day event that will deliver insights and trends on the latest mobile and location-based tools and techniques for retailers. The event will feature keynote speakers, panels on indoor location, proximity-based payments, in-store digital signage, push notifications, metrics / analytics, and more.

4 Great conference. Great input about location options. I enjoyed my visit to Germany. Magnus Melander, Sweden % International Attendees FACTS 71% Visitor DACH DACH Interna,onal Attendees: CEO Marketing Manager Business / Sales Manager

5 Program topics April 12-13, 2018 Supply & Logistics Management Smart Cities Data Privacy TOPICS Connect ecommerce Marketing Options Location Technology, Marketing & Services Beacons / Sensor etc. POI RETAIL Solutions In IT POS LOCAL Search Tracking & Navigation Payment Solutions Did we miss a new and interesting topic? Tell us what you want to present!

6 DAY 1 BMW Welt April 12, DAY 2 LOCA Live at Partners April 13, 2018 all tours will be reached with our provided car shuttle service Tour A (PAYBACK I REAL MARKT 2017) Tour C Retail I LogIstik INNOVATION (ADVANTECH 2017) Tour E Tour D Tour B to Microsoft OFFICE with partner

7 Conference-Agenda April 12, 2018 DAY 1 I BMW Welt DAY I Location Service & Technology Conference Retail, Logistics and Travel/Aviation BE A PART Call for Interest BMW Welt Conference Centre The international conference on location technology and services provides the possibility of global exchange for all stakeholders in the ecosystem. Established as an event in 2012 in North America (Chicago) und Asia (Singapore), the LOCA conference Europe is the strongest meeting magnet in Munich.

8 DAY 2 I LOCA Live at Partners DAY II The 2 nd day of the LOCA Conference is organized and held at three different partners companies. The tour at each partner is about 2 hours long and takes place 3 time a day. Between each tour there will be a shuttle service that brings you to your next tour. Agenda April 13, Tour- Sessions LOCA Live Key-Partner

9 Speaker Dinner I Night Event Award Night Best of digital LOCATION Technology, Marketing and Service Speaker Dinner The LOCA night event start early in the evening with the dinner and exclusive speaker, afterwards, the party will start, with an American lifestyle pub atmosphere, and the Digital Location Heroes awards will be given. EUROPE & DACH DACH Best digital location campaign and solution using technology. Innovative ideas applied to inventory management, store concepts, enterprise solutions and customer dialogue will be reviewed The Jury SPONSOR IT Martin Wild Media Saturn Holding Belinda Belger Migros Genossenschaft Marco Pannicke CHEP Deutschland

10 Focus Communication PRESENCE LOCA addresses 950 journalists, who are using the medium GFM Nachrichten as a preferred information source. Together with speakers and sponsors, we deliver edited content. They are actively supported in communicating their topics by press articles, online newsletters and by expert articles for print and online written by GFM Nachrichten. Print: 66,000 readers LOCA-Sponsor in GFM NACHRICHTEN I Kompendium LOCA-special-issue with articles (incl. Small until BIG sponsoring packages) Online: 19,400 readers The media-, brand-, retail-, IT-, and mobileindustry is broadly informing you on subject areas like mobile business, digital commerce and location service and technology +15% ATTENTION Extract of published articles about LOCA

11 Tickets April 12 th & 13 th 2018 Sponsoring LOCA Conference 2018 *Please notice: All service read at sponsor register factsheet Early Bird Ticket 690 EUR* incl. LOCA Live Regular Ticket 850 EUR* incl. LOCA Live VIP Ticket 950 EUR* incl. LOCA Live & Speakers Dinner LOCA Live Ticket 90 EUR* (only 2nd day) Partner-Sponsoring (+LOCA live day) 30 min. opening keynote, plus panel speaker placement 20 min. speakerslot at LOCA Live Your logo on the Webseite and print Your logo at the networking area 20 tickets for the conference 10 tickets for the evening event Lounge networking space for you and your customers, 20 sqm Newsletter advertising 2 pages print ad/ advertorial at LOCA special issue Logo sponsoring of one panel List of attendees of the conference with contact details EUR* Speakers Dinner Sponsoring EUR* 2-Day Sponsoring Booth Special Sponsoring 2-Day placement by BMW Welt and partner Your logo on the Webseite Lounge networking space for you and your customers, 6 sqm Media coverage at compendium GFM Nachrichten & LBMA 1-Day Sponsoring Stele EUR* EUR* 1-Day placement by BMW Welt and partner Your logo on the Webseite Lounge networking space for you and your customers, 6 sqm Media coverage at compendium GFM Nachrichten & LBMA EUR*

12 BOARD Erding GER Toronto CA Singapur SG CARSTEN SZAMEITAT Region Director LBMA DACH ASIF KHAN President & Founder LBMA Global CHRISTIAN GEISSENDÖRFER CEO & Founder Yoose Munich GER Stockholm SE Berlin GER Vienna AT MICHAEL EICHHORN Director Digital PoS and PAY, PAYBACK GmbH MAGNUS MELANDER WBIRD AB, Evothing, Square Publishing & M2M Forum DR. KATHRIN SCHÜRMANN Lawyer, Schürmann Wolschendorf Dreyer Rechtsanwälte THOMAS HINTERLEITHNER CEO, LOC-Place

13 Conference information CONTACT LOCA Conference Europe Sponsoring & Conference Please notice: Call for Paper I Interest: until November 30 th 2017 Coordination-Team: Venue BMW Welt Am Olympiapark Munich Journey Angelique Szameitat Event Executive & Programm a.szameitat@11prozent.de Tel. +49 (0) Joel Pätkau Event coordination j.paetkau@11prozent.de Tel. +49 (0) Vanessa Brandl Sales v.brandl@gfm-nachrichten.de Tel. +49 (0) Maximilian Feigl Communication & Advertorials GFM Nachrichten m.feigel@gfm-nachrichten.de Tel. +49 (0) Time Thursday, April 12 th 2018 I BMW Welt 9 am 6:30 pm, panel sessions & exhibition 8 pm 11 pm, evening event Friday, April 13 th 2018 I LOCA Live at Partners 10 am 6 pm, tours & workshops Location Based Marketing Assiocation (LBMA) Conference & award holders Asif Khan President LBMA LOCA Conference Atlanta Carsten Szameitat Chairman LBMA e.v. c.szameitat@thelbma.com Evylne Schmid Member-Assistenz e.schnid@thelbma.org