CHINA (SHENZHEN) INTERNATIONAL FRUIT & VEGETABLE FAIR (IFVF) Hall 2, Shenzhen Convention and Exhibition Center

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1 CHINA (SHENZHEN) INTERNATIONAL FRUIT & VEGETABLE FAIR (IFVF) Hall 2, Shenzhen Convention and Exhibition Center

2 Respected Sir/Mme, Dec As an important part of 2014 China (Shenzhen) International Investment and Trade Fair, 2014 CHINA (SHENZHEN) INTERNATIONAL FRUIT&VEGETABLE FAIR (IFVF) is the first theme fair hosted by China Council for the Promotion of International Trade, Shenzhen Council, focusing on international fruit and vegetable. Under the big background of 2014 China (Shenzhen) International Investment and Trade Fair and other concurrent fairs and exhibitions, IFVF, aiming at organizations in fruit and vegetable industry who intends to do business in China, especially in Shenzhen, would become a vital platform for international economic & trade exchange and cooperation of Shenzhen municipality. Based in Shenzhen, window of China s reform and opening up, and supported by the strong demand in China s market, IFVF is committed to be the top-level fair in the field of fruit and vegetable worldwide. Because of the advanced air, land and water transportation and logistics network, Shenzhen owns lots of advantages in human and logistics resources. The supply chain of import & export of fruit and vegetable can be radiated to Pearl River Delta, South China and even the whole country. International famous fruit and vegetable growers, traders, processing technology research institutions, processing companies, processing machine manufacturers, intermediaries, logistics and packaging enterprises, coming from over 20 countries and regions, such as the United States, New Zealand, Southeast Asia, Mexico, Chili, Brazil, Australia, Philippin, will be invited to participate in IFVF, bringing in 60 varieties of fruit and vegetables. Furthermore, about 70 varieties of fruit and vegetables from Taiwan, Shandong, Xinjiang, Hainan, Fujian, Guangxi provinces are to be exhibited. Famous supermarkets such as Walmart, Carrefour, Tesco, Metro, Lotus, PARKnSHOP, Vanguard and professional investment organizations are also on the invitation list. Other big events held concurrently are 2014 China (Shenzhen) Import/Export Food and Beverage Exhibition and South of the Five Ridges (Canton) Litchi Festival etc. We sincerely welcome you to join us in this grand event, and to share fruit and vegetable opportunities in international market. The Organizing Committee of IFVF

3 Organizer: Co-organizer (T.B.C): Host: Co-host: Supporter: Media: China Council for the Promotion of International Trade, Shenzhen Council, Shenzhen Import & Export Fruit and Vegetable Association (Under Preparation) the relevant bureaus of Shenzhen Municipal People's Government in charge of agriculture, People s Government of Nanshan District Shenzhen Guo Shang Expo Co.,Ltd T.B.C all the cooperators (T.B.C) main media in south China (T.B.C) Time: June 27th-29th, 2014 (three days) Venue: Hall 2, Shenzhen Convention and Exhibition Center Stand Construction: June 25th-26th, 2014 Exhibition: 9:00-17:00, June 27th-29th, 2014 Stand Dismantling: 18:00, June 29th, 2014 Exhibition Area: 3,000m 2 Form and Content: There will be both exhibition inside the exhibition center and other events outside. International Fruit and Vegetable Exhibition The layout of exhibition is as follows, Imported Fresh Fruit and Vegetable Pavilion, Exported Fruit and Vegetable Pavilion, Deep Processed Fruit and Vegetable Products Pavilion, Fruit and Vegetable Processing Technology Pavilion, Fruit and Vegetable Packaging & Logistics Pavilion. South of the Five Ridges (Canton)Litchi Festival South of the Five Ridges (Canton)Litchi Festival will be held during the fair. In the festival, customers can taste and buy fresh Litchi and also visit and pick Litchi in the Litchi Park by themselves. International Fruit and Vegetable Procurement Meetings A series of procurement meetings will be held to provide a communication platform for international dealers and buyers.

4 Exhibitors Major potential exhibitors: Fruit and vegetable growers in and out of China Fruit and vegetable dealers in and out of China Research institutions focusing on fruit and vegetable processing technology in and out of China Fruit and vegetable processing companies in and out of China Fruit and vegetable processing machines manufacturers in and out of China Fruit and vegetable importing agencies and intermediaries, providing services such as customs clearance and import consulting Cooperators Fruit and vegetable traders in and out of China Super supermarkets in China, such as Walmart, Carrefour, Tesco, Metro, Lotus, PARKnSHOP, Vanguard Relevant research and service providing institutions Fruit and vegetable processing companies in China Customers Media Estimated visitors amount to 30,000 Relevant logistics companies for fruit and vegetable import & export in and out of China Fruit and vegetable packaging companies in and out of China

5 Highlights The only fair focuses on import & export industry chain of fruit and vegetable in South China Participation of over 1,000 overseas projects and organizations Participation of professional visitors in the fields of fruit and vegetable research and development, growing, processing, distribution, logistics and packaging The most authorized and the most professional media coverage The biggest promotion and trade platform for import & export of fruit and vegetable in China Events South of the Five Ridges (Canton) Litchi Festival South of the Five Ridges (Canton) Litchi Festival will be held during the fair. In the festival, customers can taste and buy fresh Litchi and also visit and pick Litchi in the Litchi Park by themselves. International Fruit and Vegetable Procurement Meetings A series of procurement meetings will be held to provide a communication platform for international dealers and buyers.

6 Hall 2, Shenzhen Convention and Exhibition Center Scale Exhibition Area: Estimated exhibition countries & regions: Estimated exhibitors: Estimated professional visitors: 3,000m ,000 Promotion Promotion is divided into exhibitor promotion and professional visitor promotion. The major promotion ways are, Traditional advertisement, press coverage New media, such as APP, Wechat Professional database

7 CONCURRENT EXHIBITIONS AND FAIRS 2014 China (Shenzhen) International Investment and Trade Fair 2014 China (Shenzhen) E-commerce and Professional Services Exposition 2014 China (Shenzhen) Import/Export Food and Beverage Exhibition 2014 China (Shenzhen) International Franchising Fair 2014 China (Shenzhen) Overseas Investment Exhibition

8 CONTACT China Council for the Promotion of International Trade, Shenzhen Council Address: Room 820, Block A, Building of International Chamber of Commerce, 1st Fuhua Road, Futian District, Shenzhen Postcode: Contact Person: Mr. Zhong Jiansheng Mr. Han Yong Tel: Tel: Fax: Fax: Product