Global Fairs. Global Business. CeMAT ASIA Marketing & Visitor Promotion
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1 Global Fairs. Global Business. CeMAT ASIA 2012 Marketing & Visitor Promotion
2 CONCEPT The International Exhibition for Materials Handling, Automation, Transportation/Logistics IN CHINA WITH GLOBAL NETWORKING Exhibits Mechanical handling Warehousing technology and workshop equipment Packaging and ordering picking equipment Loading technology Entire systems for material handling technology, warehouse technology, logistics Traffic engineering Intra-logistics Systems and software Logistics services and outsourcing Highlight Areas Forklift Truck and Accessories Crane and Accessories Racks and Pallets Conveying Packaging New Logistics Integration AUTO ID Automation Guided Vehicle(AGV) Cold Chain Logistics New
3 CeMAT ASIA attracts real buyers! Statistics show that among the onsite visitors, over 90% are technical management and purchasing decision-makers. This marks the high industry expertise of our showcase in content and business services.
4 Worldwide Visitors Note: All Data from CeMAT ASIA 2011 Final Show Report
5 Growing Chinese Visitor Not only for overseas visitor, but for more Chinese indusry players, CeMAT ASIA is getting more and more market concern. Numbers & Facts in 2011: visitors more from East visitors more from the North and Northeast visitors more from the South and Southwest Southwest China: 2% Northeast China: 7% North China: 10%% Mid China: 5% Shanghai and East China: 68% South China: 8% Note: All Data from CeMAT ASIA 2011 Final Show Report
6 Wide Visitor Industry Coverage Visitors From General Applied Industries Visitors From Manufacturing INdustries Note: Data from CeMAT ASIA 2011 Final Show Report
7 Visitors From Service Industries Exhibitor Satisfaction Survey On Visitor Number On Visitor Quality On Intl Visitor Participation On Visitor & Buyer Service
8 What we do for 2012? More closer to markets!
9 Global Marketing & Visitor Invitation China, Hong Kong Taiwan Japan, India, Korea, Vietnam, Singapore, Saudi Arabia German, Italy, Sweden, Russia, Turkey U.S.A., Brazil User Industry Concern Logistics service, transport, warehousing, distribution, railway, air cargo, shipping, post services, express service, port, forwarding; Electronics, auto manufacturing, aerospace and aviation, petrochemical, metallurgy, pharmaceutical and medical facilities, home appliance, tobacco, food and beverage, printing, packaging, paper-making, agri-forest and other industrial manufacturing; Supermarket, wholesale mart, logistics center, distribution center, bookstore, publication organization, national defense logistics organization
10 NEW CONCEPT of Visitor & Exhibition Networking Buyer Club New A place to keep regular communication with key buyers to keep up with market demands A place to for VIP exhibitors to meet targeting key buyers at a casual business environment Members Buyers (Supply chain/warehousing/logistics management; logistics purchasing decision-maker)+ key exhibitor Buyers shall be invited from industry areas that are highly concerned by exhibitors Highly recognized industry experts and partners Event Partners Events Regular monthly salon or business evening reception Technical innovation discussion or member factory touring Special networking such as golf invitation
11 More & Further Discussion in User Industry Development Onsite forum to share insider insights from user groups TOPIC China Tobacco Supply Chain Development Forum Warehousing Management Forum on Automotive Parts Manufacturing Logistics & ICT The Military Logistics and Emergency Logistics Seminar Shanghai RFID International Summit China s Chemical Logistics Technology & Equipment Supply Development Cold Chain Logistics Forum Further Integration of E-Commerce & Modern Supply Chain Market Annual Conference of Council of Supply Chain Management Professionals China Packaging Industry Innovation in Technology Application Retail Warehousing Technology and Planning Innovation AREA Tobacco Auto Parts System Integration National Defense RFID Chemical Logistics Food & Drug E-Commerce SCM Packaging Machinery Retail More to be updated.
12 Visitor Promotion Database Management Data: 200,000+ (China and global market) Target: Engineers, supply chain / warehousing /DC manager, sourcing principals of key user markets E-Newsletter Service Industry news, exhibition progress, key exhibitor/exhibits promotion, forum & buyer information 150,000+ receivers selected for Chinese visitor and global visitor promotion Function buttons design: visitor/forum online registration, match-making requiring, information Call Center Professional phone sales, good command of project knowledge and industry language 50,000+ high quality data selected for target visitors invitation Three rounds of phone calls to fully communicate with clients and win visitor registration for onsite interaction After-show survey for better evaluation of show and visitor quality Direct Mailing Service 50,000+ data of key users selected and updated every season Entry pass and visitor guide directly mailed to office/address ahead of show opening
13 Visitor Promotion B2B Match-Making A. Delegation - Industrial associations with business enquiry invited by organizer from across the globe Confirmative business inquiry in CeMAT ASIA market by the delegation Delegation and exhibitor lists collected for meeting schedule planned ahead of exhibition Onsite area specially designed for the meetings Onsite tour tailored due to delegation interests Onsite translation and VIP lounge services offer B. Individual - Big names in user industries, exhibitor nominees invited by organizer from across the globe Visitors list to exhibitors for meeting inquiry Meeting schedule planned ahead of exhibition opening Onsite translation and VIP lounge services offer After-show visitor (above mentioned ones) contact list to exhibitors Key Buyer Invitation Support - The incentive program to attract more right visitors Travel & accommodation subsidiary to key buyers delegates Onsite business communication service and meeting coordination
14 Visitor Promotion - Advertisement on User Industry Publication Continuous presence in press via 100+ publication and websites Advertisements designed with selling points & editorial written by professional industry insiders News Release to Public Media Xinhuanet China Daily Jiefang Daily Consumption Daily China Trade News First Financial Daily News Evening Cross Strait China Economic Net China Industry News China Business Times China Modern Enterprise News Asia Pacific Economic Times Global Times (Shanghai) Imp & Exp Executive Press Conferences Beijing Hangzhou Tianjin Wuhan Shanghai Nanjin Guangzhou Shenyang Promotion at Global Events
15 Visitor Promotion - User Industry Publication Continuous advertisement presence at key industry players in 100+ publication and websites Advertisements designed with selling points & editorial written by professional industry insiders Above are part and listed without priority. More to be listed.
16 USER at CEMAT ASIA (Part) Auto Pharmaceutical
17 USER at CEMAT ASIA (Part) Food &Retail Petrochemical
18 USER at CEMAT ASIA (Part) Rail Transport CeMAT ASIA attracts real buyers!
19 Global Fairs. Global Business. WE are your partner to success. Thank You!
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