Wandel der IT im Kontext Digitalisierung

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1 Wandel der IT im Kontext Digitalisierung Carlo Pacifico Sr. Manager Enterprise Germany

2 Amazon is a technology company that happens to sell books online Dr. Werner Vogels, CTO Amazon.com

3 Our customers are Digital

4 Digital Startup Customers Meerkat

5 Digital Enterprise Customers

6 Digital Public Sector Customers

7 Digital Business Rules 1. Digital businesses build their core business models as code around their data assets. 2. Digital businesses bring new ideas quickly to market, analyze data in real-time and put their customers at the center of what they do. 3. Digital businesses adopt a Microservices architectural style and a DevOps culture.

8 What about hardware?

9 Hardware-driven IT Old IT Software on virtual hardware Private Cloud Even older IT Software on hardware 1:1

10 New IT Unlimited resources No financial risk Software-defined, dynamic architecture 100% automated Flexible Deployed in minutes World-wide Secure Robust

11 AWS Global Infrastructure 12 Geographic Regions 33 Availability Zones 53 Edge Locations

12 Cloud = no physical limitations

13 Web Application Hosting

14 The Cloud is available to everyone

15 Over 1 Million Active Customers Active customer is defined as a non-amazon customer with AWS account usage activity in the past month, including the free tier

16 AWS Rapid Pace of Innovation * As of 1 Feb 2016

17 Identity & Access Management Amazon AppStream AWS Data Pipeline Redshift Dynamo DB Amazon SNS GovCloud AWS OpsWorks CodeCommit Amazon SES Elastic Transcoder Amazon WorkMail AWS Certificate Manager Amazon EFS * As of 1 Feb 2016 QuickSight AWS WAF CloudSearch Glacier EC2 Container Service CloudHSM 1,950 Services and Features Amazon SWF WorkSpaces Amazon Machine Learning Import/Export Snowball AWS CodeDeploy Amazon Kinesis since 2006 Amazon API Gateway AWS Direct Connect AWS KMS WorkDocs AWS Storage Gateway Amazon ElastiCache Amazon Inspector Amazon Config Elasticsearch Service RDS for MariaDB AWS IoT Amazon Cognito Amazon CloudTrail Directory Service CloudWatch Logs AWS Service Catalog AWS Elastic Beanstalk EC2 Container Registry AWS CodePipeline Amazon Route 53 Lambda AWS CloudFormation AWS Device Farm Amazon RDS for Aurora AWS Mobile Hub Mobile Analytics AWS Import/Export

18 Build and own what s core to your business, buy the rest.

19 TECHNICAL & BUSINESS SUPPORT Support Professional Services Partner Ecosystem Training & Certification Solutions Architects HYBRID ARCHITECTURE Integrated Networking Direct Connect Identity Federation Integrated App Deployments Business Apps ANALYTICS Data Warehousing Business Intelligence Hadoop/ Spark Streaming Data Analysis Streaming Data Collection Machine Learning Elastic Search Identity Management Business Intelligence APP SERVICES Access Control Queuing & Notifications Workflow Search Transcoding DevOps Tools Key Management & Storage MOBILE SERVICES API Gateway Identity Sync Mobile Analytics Single Integrated Console Push Notifications MARKETPLACE Security DEVELOPMENT & OPERATIONS One-click App Deployment DevOps Resource Management Application Lifecycle Management Containers Triggers SECURITY & COMPLIANCE Monitoring & Logs Resource Templates Configuration Compliance Networking Web application firewall Databases IoT Rules Engine Device Shadows Device SDKs Device Gateway Registry Assessment and reporting Storage ENTERPRISE APPS Virtual Desktops Sharing & Collaboration Corporate Backup Resource & Usage Auditing Account Management Data Backups Compute VMs, Auto-scaling, & Load Balancing Storage Object, Blocks, Archival, Import/Export CORE SERVICES CDN Databases Relational, NoSQL, Caching, Migration Networking VPC, DX, DNS Security & Pricing Reports Integrated Resource Management Regions INFRASTRUCTURE Availability Zones Points of Presence

20 How do I get there?

21 Traditional IT Goal: Reliability Value: Price/Performance Approach: Waterfall Governance: Plan-driven approvals Sourcing: Enterprise suppliers, long-term deals Talent for: Processes, projects Culture: IT-centric, removed from customer Cycle-times: Long (months) Picture: Wikimedia Commons

22 New Style of IT Goal: Value: Approach: Governance: Sourcing: Talent for: Culture: Cycle-times: Agility Revenue, brand, customer experience Agile, Kanban, low-ceremony Empirical, continuous Small, new vendors, short-term deals New and uncertain projects Business-centric, close to customer Short (days, weeks) Picture: Wikimedia Commons

23 Bimodal IT Mode 1 Mode 2 Reliability Goal Agility Price for performance Value Revenue, brand, customer experience Waterfall, V-Model, highceremony IID Plan-driven, approvalbased Enterprise-suppliers, long-term deals Good at processes, projects IT-centric, removed from customer Approach Governance Sourcing Talent Culture Agile, Kanban, lowceremony IID Empirical, continuous, process-based Small, new vendors, short-term deals Good at new and uncertain projects Business-centric, close to customer Long (months) Cycle Times Short (days, weeks)

24 Bimodal IT Mode 1 Mode 2 Reliability Goal Agility Price for performance Value Revenue, brand, customer experience Waterfall, V-Model, highceremony IID Plan-driven, approvalbased Enterprise-suppliers, long-term deals Good at processes, projects IT-centric, removed from customer Approach Governance Sourcing Talent Culture Agile, Kanban, lowceremony IID Empirical, continuous, process-based Small, new vendors, short-term deals Good at new and uncertain projects Business-centric, close to customer Long (months) Cycle Times Short (days, weeks)

25 IT Map - A Cloud-First Tomorrow Information Security, CISO Business Applications Corporate Applications End User Computing DevOps

26 There are patterns in how transformation happens

27 You can start with a project anywhere Information Security, CISO AWS Identity and Access Management (IAM), AWS CloudHSM, AWS Key Management Service (AWS KMS), Security Groups, AWS Marketplace Business Applications CTO/VP Applications AWS Elastic Beanstalk, AWS Lambda, Amazon SQS, Amazon SNS, Amazon Mobile Analytics, Amazon CloudFront Corporate Applications CIO/VP Corp Systems Amazon WorkMail, Amazon WorkDocs, AWS Marketplace, AWS Directory Service, SaaS End User Computing VP IT Support Amazon WorkSpaces, Amazon AppStream, AWS Marketplace, AWS Mobile Services, SaaS Infrastructure VP Infrastructure Amazon EC2, Amazon S3, Amazon RDS, Amazon VPC, Amazon Direct Connect, Directory Service, IAM, AWS Service Catalog

28 Common project starting points AWS Can Help New development AWS Marketplace AWS Training AWS Answers Hardware refresh Modernization Desktops in the cloud

29 Expand possibilities with a hybrid architecture Information Security, CISO Business Applications Corporate Applications End User Computing DevOps Infrastructure

30 Fully Featured Compute Common Controls for Security & Access Resource & Deployment Management Your Datacenter Integrated Networking Data Integration & Life Cycle Management Amazon Web Services Flexible hybrid options

31 Create a Cloud Center of Excellence Build a team with diverse professional backgrounds Start with basics and grow the team s responsibilities Automate, be customer friendly, and run-what-you-build

32 Common hybrid objectives AWS Can Help Cloud center of excellence Reference architecture strategy Identity management AWS Cloud Adoption Framework AWS Well-Architected Framework Cost and account management Asset management

33 Best practices to lead your organization into the cloud Executive Leadership Educate Staff Experiment Cloud Center of Excellence Engage Partners

34 Thank You! Carlo Pacifico Sr. Manager Enterprise Germany

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