World Passenger Symposium

Transcription

1

2 World Passenger Symposium October 2016 JW Marriott Marquis Dubai, UAE World Financial Symposium 2014 World Passenger Symposium 2016

3 Agility of the Future Paul Crerand Director Solution Consulting EMEA Mulesoft World Financial Symposium 2014 World Passenger Symposium 2016

4 Application Networks and the API Economy Paul Crerand, Director Solution Consulting IATA CIO Forum 19 th October 2016

5 Airline Industry 4.0 All contents MuleSoft Inc. 2

6 Convergence of forces is accelerating disruption Mobile Cloud Social SaaS IoT 20% 50% All contents MuleSoft Inc Today Fortune year turnover 3

7 API-Led Connectivity in the API Economy

8 Modern API: core enabler of a new operating model Discoverable and accessible through self-service Productized and designed for ease of consumption Easily managed for security, scalability, and performance All contents MuleSoft Inc. 5

9 The API-led connectivity approach Mobile API Web app API Experience APIs Shipment status Order status Customers Order history Process APIs Toll shipments UPS shipments SAP customers Salesforce customers Orders System APIs All contents MuleSoft Inc.

10

11 API-Led Connectivity in practice All contents MuleSoft Inc. 8

12 Enable and empower the entire organization Developers LOB IT Central IT Discover, selfserve, reuse and consume Discover, reuse assets and compose information Unlock assets and decentralize access Experience APIs Process APIs System APIs All contents MuleSoft Inc.

13 Drive outcomes with API-led connectivity? On time and within budget Drives Limited reuse opportunity vs buildfor reuse Designs Tight coupling readiness = for change brittleness Builds in governance, compliance, Difficult to govern security, and scalability Meets business the needs of your requirements business Experience APIs Process APIs System APIs All contents MuleSoft Inc.

14 New operating model emphasizes consumption LoB IT, developers Consumption Feedback and usage metrics Discoverable Self-service Production Reusable assets Central IT / LoB IT All contents MuleSoft Inc.

15 Center for Enablement for the New Business Models

16 Demands on IT Digital pressures create a widening IT delivery gap IT delivery capacity Today Time All contents MuleSoft Inc.

17 Current responses are insufficient Working harder Over outsourcing Agile / DevOps Not sustainable Exacerbates the situation Not sufficient All contents MuleSoft Inc.

18 Are there industry parallels we can look at? Create scale through reuse Enable self-service Encourage innovation at the edge Promote quality Retain visibility and control All contents MuleSoft Inc. 15

19 Demands on IT A new way of working to close the delivery gap Consumption and innovation New IT operating model Today Enablement and assets IT delivery capacity Time All contents MuleSoft Inc.

20 C4E: organizing differently to drive API-led connectivity C4E measured on asset consumption and organizational capability Innovation teams Central IT Center for enablemen t (C4E) LoB C4E ensures that assets are Consumable Consumed broadly Fully leveraged All contents MuleSoft Inc. 17

21 C4E in action LoB Project 1 Central IT APIs Templates Is there an asset? Exchange Should we create one? C4E cross functional team Productize and publish Encourage collaboration Drive self-reliance Innovation teams All contents MuleSoft Inc. Project 2 18

22 Application Network to Thrive & Survive post 2020

23 Application landscape All contents MuleSoft Inc.

24 Every Application project landscape adds value to the application network Project 1 API-led All contents MuleSoft Inc.

25 Every project adds value to the application network Project 1 API-led Order status C4E Self-serve assets on the application network Shipments Orders Shipment status Customers All contents MuleSoft Inc.

26 Speed. Application Agility. landscape Innovation. An application network Emerges bottoms-up via self-service Provides visibility, security and governability at every API node Is recomposable: it bends, not breaks built for change All contents MuleSoft Inc.

27 Develop Agility with the new IT operating model IT delivering projects directing projects, ensure quality, reusability, security systems experts needed for every project make core data available once, self-service architects architecting every project shaping patterns across projects line of business requesting projects self-serving and moving fast to deliver All contents MuleSoft Inc.

28 Adapt and Thrive with an Application Network emerges across teams, drives agility unleash the value of your enterprise Analytics, security, governance built into the network thrive in the face of change All contents MuleSoft Inc. 25

29 Thank You

30 Aviation Case Study Mohammed Ahteshamuddin Vice President IT-PSS & Customer Experience flydubai World Financial Symposium 2014 World Passenger Symposium 2016

31 API Led Digital Transformation Mohammed Ahteshamuddin VP-IT PSS & Customer Experience flydubai

32 Strategic Drivers flydubai Growth Changing Business Model Speed to market Digital travelers WOW Experience

33 flydubai composite Why do we need to transform?

34 Need for Transformation Maintainability and Scalability Issues Data silos Rigid Business Rules Lack of support for interfaces Monolithic systems and architecture Lack of Personalization

35 Steps to drive digital transformation API led Architecture Agile Development Cycle Organizational Readiness Platform Readiness Disruptive Innovation Digital Mantra

36 API Led Architecture - Evolution Monolithic Integrated Component Based Services Based Microservices Based

37 API Led Architecture - Components Combination of SOA + Microservices + APIs API Gateway SOA: Deep integration enable traditional systems expose data and functions Microservices: Compose services components into more business usable assets Microservice Application Microservice Application APIs: Service exposure to standardize and simplify the interfaces for broader audiences Integration Hub Systems of Record

38 API First Approach Key Considerations API Designer studio design, prototype, mock Developer portals self service, collaborate, build, deploy and test Identity and access management Strong security capabilities for public facing APIs API controls access, monitor, throttle, usage, analytics Enable API evolution Need for API Management

39 API Management Platform Single platform for both traditional integration and modern API Management capabilities Hybrid integration both on premise and ipaas integration Lightweight integration middleware - basic orchestration and transformation capabilities Support for Microservice architecture style Innovation, rapid product delivery Shared success: agility & new value creation Experience APIs Process APIs System APIs

40 Agile Development Cycle Design Design first approach Web based, graphical, syntax aware Collaboration: Designers and Consumers Publish Single click from design to engage API success through developer adoption Manage API developer security key access Deploy Ease of build, manage and deploy Faster deployment on premise or cloud Mock APIs on cloud hub Implement Rapid development environment Drag-and-drop out-of-the-box connectors Build ease-of-use and precise control

41 Organizational Readiness DevOps Culture Two Pizza teams 10x Fail fast, fail often API First mind set Continuous Integration & Continuous Deployment Driven by business value (50, 85, 95% rule)

42 Platform Readiness B2B B2C Web Mobile Wearables IoTs Experience APIs (Purpose built, optimised content) Process APIs (Light weight integration middleware) System APIs (Hybrid Integration) Legacy On- Premise SaaS Database Web services Data services

43 PSS Transformation Delivery Tier APIs Offer Management API Gateway Order Management Customer Management Aggregation Tier Microservices Availability Cache Sell INV Customer Profiles Services Tier SOA Book PNR Ticket TKT Enterprise Integration Platform Pricing Engine Merchandising Platform Payment Services Loyalty System CRM

44 Disruptive Innovation Open API strategy Complete PSS API stack in public domain Business partners User community Developer community Online Travel Agents (OTAs) Affiliates & Aggregators Payment Partners Travel agents Corporates Tour operators Freelancer developers Technology geeks Direct consumers Create Your Own Apps and Booking experiences using flydubai s APIs

45 Transformation Journey so far Developer community User community Business partners Developer portal live Comprehensive APIs Hackathon on Air Travel B2C and B2B OTA live on NDC schema Migration to API platform Over 60 OTAs (B2B and B2C sites) Meta search engines (affiliates) Over 20 IT providers (aggregators) Diverse Payment Partners

46 Transformation Journey in progress flydubai App store Create your own apps Promote flydubai APIs Hackathons on travel experiences New Apps on flydubai developer portal Personalization Customer Insights (Big data, SCV) Predictive analytics and machine learning Personalised products and services Enhanced Customer Management APIs Shopping Experience Inspire through immersive experience Shop products and experiences Dynamic packaged, personalised offers Enhanced Offer Management APIs Travel Experience Connected traveler IoT enabled One Identity seamless passenger process Concierge travel assistance Develop Journey Management APIs

47 Digital Mantra Choice of convenience Share experiences Immersive experience Always connected Shop experiences Seamless experience Concierge service Personalised experience

48 Thank You

49 Transport Case Study Phil Young Head of Online Transport for London World Financial Symposium 2014 World Passenger Symposium 2016

50 1 Powering London Our open data eco-system Phil Young Head of Online Transport for London

51 2 Overview Background Our business Our open data Outcomes Next steps

52 3 Who we are

53 4 Our scale

54 5 Our purpose Keep London moving, working and growing and make life in the city better Plan ahead to meet the challenges of a growing population Unlock economic development and growth Meet the rising expectations of our customers and users

55 6 Our open data journey Tubetrack Mac OS Widget TfL Tube service widget BBC Backstage Apps powered by TfL open data

56 7 Why open data? Transparency Reach Optimal use of transport network Economic benefit Innovation 7

57 8 Transparency strategy 2015 Following a public consultation we established the first TfL transparency strategy. It sets out our intentions in this area. By being open and accountable we; Enable our customers and stakeholders to hold us to account, contributing to better decision-making and enabling public input into those decisions Deliver better value for money Engage businesses, non-profit organisations, academics and others to make transport in London better

58 9 Public transport information as open data Available in the API over 200 elements including; Bus arrivals stream and API Tube movements, departures, status Cycle hire docking station status River boat status and arrivals Overground, Rail and Trams arrivals and status Journey Planner Reference data includes; Stations, stops and piers locations Timetables Future works on Tube, Roads

59 10 Open data - Roads Casualty, collision and vehicle raw data files Detailed provisional and final casualty figures Quarterly and annual figures for the total number Killed or Seriously Injured (KSI) casualties Top line bus safety data Detail accident geolocation data Live roads disruption and planned works data Live camera images on 5 second loops

60 11 Planning, parking and taxi data Car parking data for 61 Tube stations Live parking space occupancy at 23 Tube stations Taxi ranks (around 500) Taxi drivers and hire companies Rich connectivity data for urban planning and development Air quality

61 12 How our open data works Native apps Access layer Responsive web Single Sign On Normalised single API Individual system APIs and reference data Operational realtime systems and data repositories

62 13 Open data license terms License modelled on the UK Open Government License with minimal additions Developers must register with TfL They receive access tokens from our API portal, used to access data This allows us to meter and throttle usage should it reach unacceptable levels beyond our thresholds (which are very high) Developers give attribution to TfL (powered by TfL) and must not use TfL brand marks or imply they are official TfL products

63 14 Outcomes

64 15 Outcomes - financial Deloitte study estimated 15m- 58m per annum benefits from customer time saved in apps powered by TfL open data Usage has since doubled bringing the estimate to 30m- 116m per annum. Significant investment in app development firms has attracted hundred of millions of pounds in technology investment in London and elsewhere off the back of our data Around 1,000 jobs estimated to be enabled by our open data ecosystem An estimated 175,000 people are now employed in the digital technology industry in London, in 45,000 companies with 30bn annual turnover

65 16 Next steps Further engagement with application developers, encouragement to address city challenges like congestion, accessibility, air quality Hackathons, incubators and accelerators to innovate new products and services and bring to market Evaluating the impact of Mobility as a Service concepts on our approach to the eco-system Looking at how connected and autonomous vehicles may affect future strategy Evaluating TfL s future role in the eco-system providing data only or additional customer facing services

66 17 Thank you Phil Young Head of Online Transport for London

67 Airport Case Study Stephen Glenfield Head of Digital Heathrow Airport World Financial Symposium 2014 World Passenger Symposium 2016

68 19th October 2016 APIs Connecting Heathrow Stephen Glenfield, Head of Digital

69 HEATHROW TODAY Largest Airport Hub in Europe 75m passengers in ,293 daily average air transport movements 2 runways Connecting the UK to the World 80 airlines Serving 185 destinations in 84 countries

70 REAL TIME DATA THROUGH APIs

71

72 BUILDING OUR OMNI-CHANNEL CUSTOMER EXPERIENCE Wi-Fi Websites App Kiosks Social Media SMS txt Screens Call Centre Mobile Workforce IoT APIs SCV & Loyalty Content & Marketing E-commerce Analytics & Insight IT, Security, Governance and Compliance

73 ENABLING DATA SHARING CONTENT VENUE MANAGEMNT SYSTEM PLATFORMS Maps & Location Services + Up-to-date Terminal Content Touchscreen Mobile Web OMNICHANNEL more partners coming

74 CONNECTING HEATHROW THROUGH APIs

75 A CONNECTED HEATHROW Enable agility and innovation Deliver real time operational monitoring and efficiencies Provide us with a competitive advantage Extend our reach in a digital indirect channel Deliver a seamless personalised passenger experience

76